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Frozen Bakery Global Market Report 2025
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Frozen bakery refers to baked goods and products that are prepared and promptly frozen to preserve their freshness, flavor, and quality. This preservation process involves converting the water content into ice crystals, thereby preventing microbiological degradation and maintaining the overall quality of the food.

The primary products within the frozen bakery category include ready-to-prove, ready-to-bake, and ready-to-eat items. Ready-to-prove (RTP) bakery goods are partially prepared frozen items that necessitate final proving before baking. These products are commonly utilized in frozen bakeries to facilitate quick and easy baking, providing baked delicacies with minimal effort. The range of recipes includes bread, viennoiserie, patisserie, and savory snacks, categorized as both gluten-free and conventional. The distribution of these products spans various end-users, including convenience stores, hypermarkets, supermarkets, artisans, bakers, hotels, restaurants, catering (HORECA), bakery chains, and online channels.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The frozen bakery market research report is one of a series of new reports from The Business Research Company that provides frozen bakery market statistics, including frozen bakery industry global market size, regional shares, competitors with a frozen bakery market share, detailed frozen bakery market segments, market trends and opportunities, and any further data you may need to thrive in the frozen bakery industry. This frozen bakery market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The frozen bakery market size has grown steadily in recent years. It will grow from $45.32 billion in 2024 to $47.55 billion in 2025 at a compound annual growth rate (CAGR) of 4.9%. The growth in the historic period can be attributed to growth in urbanization and busy lifestyles, increased consumer demand for convenience foods, expansion of retail channels and supermarkets, improvement in cold chain infrastructure, improvement in cold chain infrastructure.

The frozen bakery market size is expected to see strong growth in the next few years. It will grow to " $60.41 billion in 2029 at a compound annual growth rate (CAGR) of 6.2%. The growth in the forecast period can be attributed to adoption of clean label and health-conscious, growth in online retailing of frozen bakery products, adoption of automation in frozen bakery production, customization of frozen bakery products for dietary preferences, expansion of plant-based and vegan frozen bakery options. Major trends in the forecast period include advances in quick-frozen technology, development of innovative frozen bakery products, technological advancements in frozen dough production, emphasis on sustainable packaging solutions, application of novel ingredients and flavors, integration of smart packaging for traceability.

The forecast of 6.2% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by raising costs for frozen dough and pastries imported from Belgium and France, impacting retail and foodservice supplies.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The anticipated rise in the consumption of convenience foods is set to drive the growth of the frozen bakery market in the future. Convenience food, defined as food that is frozen, dried, or canned and can be quickly and easily prepared, includes frozen bakery items that serve as convenient meal alternatives. These items offer a pre-prepared status, enabling swift and straightforward baking or reheating, providing consumers with freshly baked treats with minimal effort and time. As of July 2023, information from Food and Drinks Malaysia by SAIL Group highlighted a 3.0% increase in volume in the convenience food sector, projected to reach 7,829.2 kg by 2027. Additionally, in Malaysia, the revenue from convenience food reached US$31.84 billion in 2022, with an expected 5.49% increase during 2022-2027. Hence, the growing consumption of convenience foods is a driving force behind the expansion of the frozen bakery market.

The surge in urbanization is anticipated to propel the growth of the frozen bakery market. Urbanization, characterized by the increasing growth and expansion of cities accompanied by population migration from rural to urban areas, is driving the demand for convenient and quick-to-prepare frozen bakery products. This demand stems from busy lifestyles and limited time for traditional baking. As of April 2022, according to the World Economic Forum, over 4.3 billion people, accounting for 55% of the world's population, resided in urban settings, a number expected to rise to 80% by 2050. Therefore, the upward trend in urbanization is a significant factor propelling the frozen bakery market.

A prominent trend in the frozen bakery market is the emphasis on product innovations by major companies to fortify their market positions. In February 2022, Griddle, a UK-based frozen baked goods company, introduced new frozen vegan toaster waffles, complying with HFSS (High in Fat, Sugar, and Salt) standards and containing 40% less sugar than the average waffle. These products are made with 100% natural ingredients and are free from artificial colors, flavors, or preservatives.

Major players in the frozen bakery market are actively developing advanced products, such as sponge cakes, to align with evolving consumer preferences for premium and diverse baked goods. Sponge cakes, known for intricate techniques, diverse flavors, and unique textures, are meeting the demand for high-quality bakery items. In October 2023, Dawn Foods, a Netherlands-based provider of bakery products, introduced a vegan sponge cake mix named Dawn Balance Vegan Sponge Cake Mix. This product, certified with the V-label, offers functionality, texture, and taste equivalent to conventional sponge cake mixes.

In December 2022, Europastry, a Spain-based frozen food manufacturer, acquired the frozen manufacturing business from Dawn Food for an undisclosed amount. This strategic acquisition aims to enhance Europastry's American bakery product line in retail and food service channels by incorporating Dawn Food's frozen muffins, cookies, and brownies into its portfolio. Dawn Foods, a US-based frozen bakery goods manufacturer, is integral to Europastry's expansion plans.

Major companies operating in the frozen bakery market include Nestle SA, Grupo Bimbo S.A.B. de C.V., Associated British Foods PLC, General Mills Inc., Kellogg Company, Dr. Oetker UK Ltd., ConAgra Foods Inc., Barilla Group, Flowers Foods Inc., Hillshire Brands Company, Rich Products Corporation, Lantmannen Unibake International, Aryzta AG, Vandemoortele Inc., Froneri International Limited., Alpha Baking Company Inc., Pepperidge Farm Incorporated, Europastry SA, Bridgford Foods Corporation, H&S Bakery Inc., Tasty Baking Company, Gonnella Baking Co., Aunt Bessie's Limited, Cole's Quality Foods Inc., Custom Foods Inc.

North America was the largest region in the frozen bakery market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the frozen bakery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the frozen bakery market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The frozen bakery market consists of sales of apple dumplings, bagels, bistros, savory cinnamon rolls, cornbread, croissants, dessert rolls, and donuts. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Frozen Bakery Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on frozen bakery market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for frozen bakery ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The frozen bakery market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Frozen Bakery Market Characteristics

3. Frozen Bakery Market Trends And Strategies

4. Frozen Bakery Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Frozen Bakery Growth Analysis And Strategic Analysis Framework

6. Frozen Bakery Market Segmentation

7. Frozen Bakery Market Regional And Country Analysis

8. Asia-Pacific Frozen Bakery Market

9. China Frozen Bakery Market

10. India Frozen Bakery Market

11. Japan Frozen Bakery Market

12. Australia Frozen Bakery Market

13. Indonesia Frozen Bakery Market

14. South Korea Frozen Bakery Market

15. Western Europe Frozen Bakery Market

16. UK Frozen Bakery Market

17. Germany Frozen Bakery Market

18. France Frozen Bakery Market

19. Italy Frozen Bakery Market

20. Spain Frozen Bakery Market

21. Eastern Europe Frozen Bakery Market

22. Russia Frozen Bakery Market

23. North America Frozen Bakery Market

24. USA Frozen Bakery Market

25. Canada Frozen Bakery Market

26. South America Frozen Bakery Market

27. Brazil Frozen Bakery Market

28. Middle East Frozen Bakery Market

29. Africa Frozen Bakery Market

30. Frozen Bakery Market Competitive Landscape And Company Profiles

31. Frozen Bakery Market Other Major And Innovative Companies

32. Global Frozen Bakery Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Frozen Bakery Market

34. Recent Developments In The Frozen Bakery Market

35. Frozen Bakery Market High Potential Countries, Segments and Strategies

36. Appendix

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