세계의 전자상거래 포장 시장 보고서(2025년)
E-Commerce Packaging Global Market Report 2025
상품코드 : 1769939
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

전자상거래 포장 시장 규모는 향후 수년간 급성장이 전망될 예정입니다. 예측 기간 동안 예상되는 성장은 소비자 인식 증가, 맞춤형 및 지속 가능한 포장에 대한 수요 증가, 전자 상거래 부문의 확장, 다목적 포장 솔루션의 필요성, 친환경 포장에 대한 수요 증가에 의해 주도됩니다.

온라인 쇼핑 증가는 향후 전자상거래 포장 시장 성장을 견인할 것으로 예측됩니다. 전자상거래 포장은 상품을 안전하게 전달할 수 있게 하고, 상자에서 꺼냈을 때의 체험을 긍정적인 것으로 만들어 브랜드 아이덴티티를 강화하는 데 있어서 중요한 역할을 합니다. 예를 들어, 2025년 2월 미국 정부 기관인 인구조사국은 2024년 총 이커머스 매출이 2023년 대비 8.1%(+-1.1) 증가한 1조 1,926억 달러로 추정된다고 발표했습니다. 2024년 전체 소매 판매에서 이커머스가 차지하는 비중은 전년의 15.3%에서 16.1%로 증가했습니다.

전자상거래 포장 시장의 주요 기업은 고객의 편의성을 향상시키고 제품의 반품을 줄이고 지속 가능한 포장을 촉진하기 위해 리실러블 포장 솔루션과 같은 혁신적인 제품에 주력하고 있습니다. 고객은 반품 및 재사용을 위해 쉽게 개봉하고 재봉할 수 있습니다. 이로 인해 반품 발송의 수고를 줄이고 고객의 편리성을 향상시키고 여분의 포장 자재의 필요성을 줄임으로써 지속가능성을 지원합니다. 예를 들어, 2025년 1월 영국의 섬유 포장재 제조업체인 DS Smith Plc는 이커머스 포장재에서 일회용 플라스틱 테어 스트립을 없애는 포장 솔루션인 테이프 백을 도입했습니다. 테이프백은 최초 배송과 잠재적인 반품 모두에서 작동하는 단일 접착제 스트립을 사용하여 재료 낭비를 크게 줄이고 지속 가능한 반품을 촉진합니다. 반품 프로세스를 간소화하는 동시에 재활용 불가능한 플라스틱을 제거하여 재활용성을 향상시키고 전자상거래 업계의 지속가능성과 순환형 포장에 대한 DS 스미스의 헌신을 따릅니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

KTH
영문 목차

영문목차

E-commerce packaging refers to the materials and techniques used to package products sold online for shipment and delivery to customers. It is essential for protecting items during transit, improving the customer experience, and reinforcing brand identity.

The main types of e-commerce packaging products include corrugated boxes, poly bags, tapes, protective packaging, mailers, and others. Corrugated boxes, made from fluted paperboard between two flat liners, are durable and cost-effective, making them well-suited for safeguarding goods during e-commerce shipping. Packaging is classified into flexible and rigid types, and a variety of materials are used, such as plastics, corrugated board, paper and paperboard, and wood. These packaging products cater to numerous end-use industries, including electronics and appliances, apparel and accessories, beauty and personal care, home and kitchen, food and beverages, healthcare and pharmaceuticals, among others.

The e-commerce packaging market research report is one of a series of new reports from The Business Research Company that provides e-commerce packaging market statistics, including the e-commerce packaging industry global market size, regional shares, competitors with the e-commerce packaging market share, detailed e-commerce packaging market segments, market trends, and opportunities, and any further data you may need to thrive in the e-commerce packaging industry. This e-commerce packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The e-commerce packaging market size has grown rapidly in recent years. It will grow from $84.45 billion in 2024 to $98.34 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. The growth during the historic period is attributed to increasing demand for packaging solutions, greater internet access among the majority of people, rising disposable incomes, the need for product protection during transit, and growing consumer preference for convenience.

The e-commerce packaging market size is expected to see rapid growth in the next few years. It will grow to $178.72 billion in 2029 at a compound annual growth rate (CAGR) of 16.1%. The growth expected in the forecast period is driven by rising consumer awareness, increased demand for customized and sustainable packaging, expansion of the e-commerce sector, need for versatile packaging solutions, and heightened demand for environmentally friendly packaging. Key trends in the forecast period include secure locking mechanisms, flat-pack and collapsible packaging technologies, dynamic labeling, digital watermarking, and IoT-enabled packaging supply chains.

The increase in online shopping is expected to drive growth in the e-commerce packaging market moving forward. Online shopping involves purchasing goods or services via the internet using web browsers or mobile applications. This growth is largely due to greater internet and smartphone penetration, which makes it easier for consumers to browse, compare, and buy products anytime and anywhere. E-commerce packaging plays a crucial role in ensuring products are delivered securely, creating a positive unboxing experience, and reinforcing brand identity. For example, in February 2025, the Census Bureau, a US government agency, reported that total e-commerce sales in 2024 were estimated at $1,192.6 billion, representing an 8.1% increase (+-1.1) from 2023. E-commerce made up 16.1% of total retail sales in 2024, up from 15.3% the previous year. Hence, the growth of online shopping is fueling the expansion of the e-commerce packaging market.

Leading companies in the e-commerce packaging market are focusing on innovative products like resealable packaging solutions to improve customer convenience, reduce product returns, and promote sustainable packaging. Resealable e-commerce packaging is designed for online retail shipments, allowing customers to easily open and reseal the package for returns or reuse. This reduces the hassle of return shipping, enhances customer convenience, and supports sustainability by lowering the need for extra packaging materials. For instance, in January 2025, DS Smith Plc, a UK-based fiber packaging manufacturer, introduced Tape Back, a packaging solution that eliminates single-use plastic tear strips in e-commerce packaging. Tape Back uses a single glue strip that works for both initial shipment and potential returns, significantly cutting material waste and encouraging sustainable returns. This design simplifies the returns process for both suppliers and consumers while improving recyclability by removing non-recyclable plastics, aligning with DS Smith's commitment to sustainability and circular packaging in the e-commerce industry.

In April 2025, American Box Company, a US-based manufacturer, acquired Covenant Packaging for an undisclosed sum. This acquisition aims to combine expertise and resources to enhance packaging solutions, strengthen customer supply chains, and foster growth and innovation under a unified brand in the corrugated packaging market. Covenant Packaging Inc., also US-based, specializes in custom corrugated box e-commerce packaging solutions.

Major players in the e-commerce packaging market are WestRock Company, International Paper Company, Amcor plc, Stora Enso Oyj, Mondi plc, DS Smith plc, Huhtamaki Oyj, RAJA Group, Elopak ASA, Oliver Inc., PakFactory Inc., Packhelp, The Packaging Company, XpressPac Inc, Allpack Group Ltd, Packlane Inc., Pakko Pty Ltd, Salazar Packaging Inc., Smurfit Kappa Group plc, Maco Pkg.

Asia-Pacific was the largest region in the e-commerce packaging market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in e-commerce packaging report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the e-commerce packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The e-commerce packaging market consists of sales of mailer boxes, folding cartons, shipping envelopes, bubble wrap, corrugated inserts and shipping labels. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods

The market value is defined as the revenues that enterprises gain from the sale of goods and services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

E-Commerce Packaging Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on e-commerce packaging market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for e-commerce packaging ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The e-commerce packaging market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. E-Commerce Packaging Market Characteristics

3. E-Commerce Packaging Market Trends And Strategies

4. E-Commerce Packaging Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global E-Commerce Packaging Growth Analysis And Strategic Analysis Framework

6. E-Commerce Packaging Market Segmentation

7. E-Commerce Packaging Market Regional And Country Analysis

8. Asia-Pacific E-Commerce Packaging Market

9. China E-Commerce Packaging Market

10. India E-Commerce Packaging Market

11. Japan E-Commerce Packaging Market

12. Australia E-Commerce Packaging Market

13. Indonesia E-Commerce Packaging Market

14. South Korea E-Commerce Packaging Market

15. Western Europe E-Commerce Packaging Market

16. UK E-Commerce Packaging Market

17. Germany E-Commerce Packaging Market

18. France E-Commerce Packaging Market

19. Italy E-Commerce Packaging Market

20. Spain E-Commerce Packaging Market

21. Eastern Europe E-Commerce Packaging Market

22. Russia E-Commerce Packaging Market

23. North America E-Commerce Packaging Market

24. USA E-Commerce Packaging Market

25. Canada E-Commerce Packaging Market

26. South America E-Commerce Packaging Market

27. Brazil E-Commerce Packaging Market

28. Middle East E-Commerce Packaging Market

29. Africa E-Commerce Packaging Market

30. E-Commerce Packaging Market Competitive Landscape And Company Profiles

31. E-Commerce Packaging Market Other Major And Innovative Companies

32. Global E-Commerce Packaging Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The E-Commerce Packaging Market

34. Recent Developments In The E-Commerce Packaging Market

35. E-Commerce Packaging Market High Potential Countries, Segments and Strategies

36. Appendix

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