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한글목차
프롬프트 엔지니어링 시장 규모는 향후 수년간 비약적인 성장이 전망될 예정입니다. 예측 기간의 성장은 AI 기반 헬스케어 솔루션의 확장, 신속한 라이브러리 및 저장소의 등장, AI 스타트업에 대한 투자 증가, 신속한 엔지니어링 교육 및 훈련 프로그램의 성장, 다중 모달 AI 모델의 채택 증가에 기인할 수 있습니다. 이 기간에 예상되는 주요 동향에는 AI 어시스턴트나 챗봇의 보급, 마케팅이나 광고 기술에의 AI의 통합, 미조정 기술에의 개발자의 관심 증가, 프롬프트 엔지니어링 툴 오픈소스 공헌 증가, 전용 신속 마켓플레이스 개발 등이 있습니다.
디지털화의 동향은 프롬프트 엔지니어링 시장의 확대를 향후 수 년간 견인할 것으로 예측됩니다. 다양한 산업의 생산성을 높이기 위해 가속화되고 있습니다. 프롬프트 엔지니어링의 맥락에서 디지털화를 통해 광범위한 디지털 데이터 세트와 도구에 액세스할 수 있으며 실제 세계의 다양한 애플리케이션에 대한 프롬프트를 대규모로 개발, 테스트 및 최적화 할 수 있습니다. 예를 들어 2024년 7월 Office for National Statistics의 보고에 따르면 2022년 디지털 인프라에 대한 투자액은 120억 달러(92억 파운드)에 이르렀으며, 전년 대비 22.9% 증가했습니다.
프롬프트 엔지니어링 시장의 주요 기업은 AI 출력을 효과적으로 강화하고 특정 산업 및 사용자 요구 사항을 충족시키기 위해 프롬프트 엔지니어링 개발 플랫폼과 같은 첨단 기술 구축을 선호합니다. 이 플랫폼들은 다양한 이용 사례에서 AI 모델의 성능을 향상시키는 프롬프트를 작성, 테스트, 개량하기 위해 설계된 툴과 프레임워크를 갖춘 전문적인 소프트웨어 환경입니다. xAI Corp.는 2023년 11월 프롬프트 엔지니어링 개발 플랫폼인 PromptIDE를 발표했습니다. 에디터, 프롬프트 자동 저장, 통합 버전 관리, 프롬프트 실행 중에 생성된 분석 저장 기능 등의 기능이 포함되어 있습니다.
목차
제1장 주요 요약
제2장 시장 특징
제3장 시장 동향과 전략
제4장 시장 - 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오
제5장 세계의 성장 분석과 전략 분석 프레임워크
세계의 프롬프트 엔지니어링 PESTEL 분석(정치, 사회, 기술, 환경, 법적 요인, 촉진요인과 억제요인)
최종 이용 산업의 분석
세계의 프롬프트 엔지니어링 시장 : 성장률 분석
세계의 프롬프트 엔지니어링 시장 실적: 규모와 성장, 2019-2024년
세계의 프롬프트 엔지니어링 시장 예측 : 규모와 성장, 2024-2029년, 2034년
세계의 프롬프트 엔지니어링 전체 시장 규모(TAM)(TAM)
제6장 시장 세분화
세계의 프롬프트 엔지니어링 시장 : 컴포넌트별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
소프트웨어
서비스
세계의 프롬프트 엔지니어링 시장 : 기술별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
N샷 프롬프트
생성 지식 프롬프트
사고 사슬 프롬프트
기타
세계의 프롬프트 엔지니어링 시장 : 전개 유형별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
On-Premise
클라우드 기반
하이브리드
세계의 프롬프트 엔지니어링 시장 : 용도별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
컨텐츠 생성
대화형 AI
추천 시스템
소프트웨어 개발
기타
세계의 프롬프트 엔지니어링 시장 : 산업별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
헬스케어
은행/금융서비스/보험
자동차 및 운송
미디어 및 엔터테인먼트
소매
정보기술 및 통신
기타
세계의 프롬프트 엔지니어링 시장 : 소프트웨어별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
AI 기반 프롬프트 엔지니어링 도구
NLP 기반 프롬프트 엔지니어링 소프트웨어
맞춤형 프롬프트 엔지니어링 솔루션
사전 구축된 프롬프트 템플릿
세계의 프롬프트 엔지니어링 시장 : 서비스별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
컨설팅 서비스
구현 및 통합 서비스
교육 및 지원 서비스
매니지드 서비스
제7장 지역별/국가별 분석
세계의 프롬프트 엔지니어링 시장 : 지역별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
세계의 프롬프트 엔지니어링 시장 : 국가별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
제8장 아시아태평양 시장
제9장 중국 시장
제10장 인도 시장
제11장 일본 시장
제12장 호주 시장
제13장 인도네시아 시장
제14장 한국 시장
제15장 서유럽 시장
제16장 영국 시장
제17장 독일 시장
제18장 프랑스 시장
제19장 이탈리아 시장
제20장 스페인 시장
제21장 동유럽 시장
제22장 러시아 시장
제23장 북미 시장
제24장 미국 시장
제25장 캐나다 시장
제26장 남미 시장
제27장 브라질 시장
제28장 중동 시장
제29장 아프리카 시장
제30장 경쟁 구도와 기업 프로파일
프롬프트 엔지니어링 시장 : 경쟁 구도
프롬프트 엔지니어링 시장 : 기업 프로파일
Microsoft Corporation
Amazon Web Services Inc.
Salesforce Inc.
NVIDIA Corporation
Alibaba Group Holding Limited
제31장 기타 주요 기업 및 혁신 기업
OpenAI LLC
Anthropic PBC
Nitor Infotech Private Limited
A3Logics
LeewayHertz Technologies Private Limited
Hugging Face Inc.
xAI Corp.
Cohere Technologies Inc.
Vellum Inc.
AIPRM Corporation
ClickTake Technologies Private Limited
Curved Stone Limited
Promptmetheus
PromptBase
PromptHero
제32장 세계 시장 경쟁 벤치마킹과 대시보드
제33장 주요 인수합병(M&A)
제34장 최근 시장 동향
제35장 시장의 잠재력이 높은 국가, 전략
프롬프트 엔지니어링 시장, 2029년 : 새로운 기회를 제공하는 국가
프롬프트 엔지니어링 시장, 2029년 : 새로운 기회를 제공하는 부문
프롬프트 엔지니어링 시장, 2029년 : 성장 전략
시장 동향에 의한 전략
경쟁 전략
제36장 부록
SHW
영문 목차
영문목차
Prompt engineering is the practice of crafting and refining input prompts to effectively steer the output of artificial intelligence models, especially large language models. It involves formulating precise questions, statements, or commands to generate specific, targeted results. By doing so, it reduces the need for additional editing and increases the overall efficiency of AI-based processes.
The core components of prompt engineering include both software and services. Software encompasses tools, applications, or frameworks that support various functions such as data management, request processing, and algorithm execution. Techniques commonly used in prompt engineering include n-shot prompting, generated knowledge prompting, chain-of-thought prompting, among others. These tools can be implemented in on-premises, cloud-based, or hybrid environments. Prompt engineering is widely applied in content creation, conversational AI, recommendation systems, and software development, across a range of industries such as healthcare, banking and finance, insurance, automotive and transportation, media and entertainment, retail, IT, and telecommunications.
The prompt engineering market research report is one of a series of new reports from The Business Research Company that provides prompt engineering market statistics, including prompt engineering industry global market size, regional shares, competitors with a prompt engineering market share, detailed prompt engineering market segments, market trends and opportunities, and any further data you may need to thrive in the prompt engineering industry. This prompt engineering market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The prompt engineering market size has grown exponentially in recent years. It will grow from $0.85 billion in 2024 to $1.13 billion in 2025 at a compound annual growth rate (CAGR) of 32.7%. The growth during the historic period can be attributed to several factors, including the rising demand for AI customization, a surge in AI-driven content generation, the expanding use of AI in customer service, increased automation of business workflows, and the growing adoption of AI in education and e-learning.
The prompt engineering market size is expected to see exponential growth in the next few years. It will grow to $3.48 billion in 2029 at a compound annual growth rate (CAGR) of 32.4%. The growth in the forecast period can be attributed to the expansion of AI-powered healthcare solutions, the emergence of prompt libraries and repositories, rising investments in AI startups, the growth of prompt engineering education and training programs, and the increasing adoption of multi-modal AI models. Key trends expected during this period include the widespread use of AI assistants and chatbots, integration of AI in marketing and advertising technologies, a growing developer focus on fine-tuning techniques, increased open-source contributions to prompt engineering tools, and the development of dedicated prompt marketplaces.
The increasing trend of digitalization is expected to drive the expansion of the prompt engineering market in the coming years. Digitalization refers to the adoption of digital technologies to transform business operations, services, or activities by converting information and workflows into digital formats. This trend is accelerating because it greatly enhances efficiency by automating manual tasks, facilitating quicker decision-making, minimizing errors, and boosting productivity across various industries. In the context of prompt engineering, digitalization offers access to extensive digital datasets and tools that aid in developing, testing, and optimizing prompts at scale for a range of real-world applications. For example, in July 2024, a report from the Office for National Statistics, the UK's national statistical authority, stated that investment in digital infrastructure reached $12.0 billion (£9.2 billion) in 2022, reflecting a 22.9% increase from the previous year. Thus, the rise in digitalization is expected to fuel the growth of the prompt engineering market.
Leading companies in the prompt engineering market are prioritizing the creation of advanced technologies, such as prompt engineering development platforms, to effectively enhance AI outputs and adapt them to specific industry or user requirements. These platforms are specialized software environments equipped with tools and frameworks designed for creating, testing, and refining prompts to improve AI model performance across various use cases. For example, in November 2023, xAI Corp., a US-based artificial intelligence firm, introduced PromptIDE, a prompt engineering development platform. This platform includes features including SKK for applying complex prompting strategies, comprehensive analytics for visualizing network outputs, a Python code editor, automatic prompt saving, integrated version control, and storage capabilities for analytics generated during prompt execution. Additionally, users can upload small files such as CSVs and process them efficiently using the SDK's concurrency features.
In December 2023, Maitri Services, a US-based professional services provider, formed a partnership with Prompt Inversion to deliver exceptional value in natural language processing (NLP). Through this alliance, Maitri Services intends to advance healthcare solutions by integrating Prompt Inversion's AI-powered tools and NLP technologies. The collaboration is centered on enhancing data management, decision-making processes, and automation in the healthcare industry by leveraging Prompt Inversion's strengths in AI and prompt engineering. Prompt Inversion, based in the US, specializes in custom AI model development and strategies that utilize prompt engineering methodologies.
Major players in the prompt engineering market are Microsoft Corporation, Amazon Web Services Inc., Salesforce Inc., NVIDIA Corporation, Alibaba Group Holding Limited, OpenAI L.L.C., Anthropic PBC, Nitor Infotech Private Limited, A3Logics, LeewayHertz Technologies Private Limited, Hugging Face Inc., xAI Corp., Cohere Technologies Inc., Vellum Inc., AIPRM Corporation, ClickTake Technologies Private Limited, Curved Stone Limited, Promptmetheus, PromptBase, PromptHero, PromptLeo, and Promptitude.
North America was the largest region in the prompt engineering market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in prompt engineering report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the prompt engineering market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The prompt engineering market consists of revenues earned by entities by providing services such as prompt optimization, AI workflow integration, chatbot, and virtual assistant tuning. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Prompt Engineering Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on prompt engineering market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for prompt engineering ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The prompt engineering market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Component: Software; Services
2) By Technique: N-Shot Prompting; Generated Knowledge Prompting; Chain-Of-thought Prompting; Other Techniques
3) By Deployment Type: On-Premises; Cloud-Based; Hybrid
4) By Application: Content Generation; Conversational AI; Recommendation Systems; Software Development; Other Applications
5) By Industry: Healthcare; Banking, Financial Services And Insurance; Automotive And Transportation; Media And Entertainment; Retail; Information Technology And Telecommunication; Other Industries
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.
Table of Contents
1. Executive Summary
2. Prompt Engineering Market Characteristics
3. Prompt Engineering Market Trends And Strategies
4. Prompt Engineering Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market
5. Global Prompt Engineering Growth Analysis And Strategic Analysis Framework
5.1. Global Prompt Engineering PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Prompt Engineering Market Growth Rate Analysis
5.4. Global Prompt Engineering Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Prompt Engineering Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Prompt Engineering Total Addressable Market (TAM)
6. Prompt Engineering Market Segmentation
6.1. Global Prompt Engineering Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Software
Services
6.2. Global Prompt Engineering Market, Segmentation By Technique, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
N-Shot Prompting
Generated Knowledge Prompting
Chain-Of-thought Prompting
Other Techniques
6.3. Global Prompt Engineering Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
On-Premises
Cloud-Based
Hybrid
6.4. Global Prompt Engineering Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Content Generation
Conversational AI
Recommendation Systems
Software Development
Other Applications
6.5. Global Prompt Engineering Market, Segmentation By Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Healthcare
Banking, Financial Services And Insurance
Automotive And Transportation
Media And Entertainment
Retail
Information Technology And Telecommunication
Other Industries
6.6. Global Prompt Engineering Market, Sub-Segmentation Of Software, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
AI-Based Prompt Engineering Tools
NLP-Based Prompt Engineering Software
Customizable Prompt Engineering Solutions
Pre-Built Prompt Templates
6.7. Global Prompt Engineering Market, Sub-Segmentation Of Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consulting Services
Implementation And Integration Services
Training And Support Services
Managed Services
7. Prompt Engineering Market Regional And Country Analysis
7.1. Global Prompt Engineering Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Prompt Engineering Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion