세계의 자동차용 선바이저 시장 보고서(2025년)
Automotive Sun Visor Global Market Report 2025
상품코드 : 1760053
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

자동차용 선바이저 시장 규모는 향후 몇 년 동안 안정적인 성장세를 보일 것으로 예상되며, 2029년에는 4.9%의 CAGR로 35억 9,000만 달러에 달할 것으로 예상됩니다. 예측 기간 동안의 성장 배경에는 전기자동차 및 하이브리드 자동차의 보급, 고급차 및 프리미엄 자동차의 인테리어 수요 증가, 지속가능한 자동차 부품에 대한 중요성 증가, 자동차의 커스터마이징 트렌드, ADAS(첨단 운전자 보조 시스템)의 중요성 등이 있습니다. 예측 기간의 주요 동향으로는 스마트 선바이저의 기술 발전, 접이식 및 신축성 바이저 디자인의 혁신, 지속가능한 소재 개발에 대한 투자, 통합 전자 디스플레이 조사개발, AI를 활용한 어댑티브 쉐이딩 개발 등을 꼽을 수 있습니다.

승용차 수요 증가는 자동차용 선바이저 시장의 성장을 견인할 것으로 예상됩니다. 승용차는 주로 개인용도로 개인을 운송하기 위해 설계되었으며, 1인용 또는 다인용 좌석을 제공하고 다양한 차체 스타일로 제공됩니다. 승용차의 부상은 대중교통보다 유연성, 편안함, 시간 절약이 뛰어나기 때문에 소비자가 편리함을 선호하는 것이 큰 요인으로 작용하고 있습니다. 자동차용 선바이저는 운전자와 동승자의 햇빛에 의한 눈부심을 줄이고, 가시성과 편안함을 개선하고, 눈의 피로를 방지하고, 안전성을 높이고, 직사광선을 차단하여 차내 온도를 유지함으로써 승용차에 이점을 제공합니다. 예를 들어, 2023년 12월 일본 광고대행사 마크라인즈(Marklines Corporation)의 보고서에 따르면 2023년 영국 승용차 판매량은 2022년 대비 17.9% 증가했으며, 2023년 12월에만 9.8% 증가한 14만 1,092대, 연간 190만 3,054대가 등록되어 누적 으로 17.9%의 성장세를 보였습니다. 이에 따라 승용차 수요 증가가 자동차용 선바이저 시장 성장에 기여하고 있습니다.

자동차용 선바이저 시장의 주요 업체들은 빛의 강도에 따라 색조가 자동으로 조절되는 디밍 선바이저와 같은 혁신적인 제품 개발에 주력하고 있습니다. 디밍 선바이저는 편안함과 안전성을 높이기 위해 고안된 첨단 기능입니다. 이 기술은 전기변색 소재와 광변색 센서를 이용하여 낮에는 밝은 햇빛, 밤에는 마주 오는 자동차의 헤드라이트 등 주변 빛의 변화를 감지합니다. 예를 들어, 2024년 1월 미국의 전자 기술 기업인 젠텍스 코퍼레이션(Gentex Corporation)은 조광 가능한 유리, 비전, 감지 및 연결성 제품의 차세대 라인업을 발표했습니다. 이러한 혁신 중에는 전환 가능한 화장대 거울과 통합 디스플레이를 갖춘 선구적인 조광 가능한 선 바이저가 포함됩니다. 이 첨단 바이저는 다양한 조명 환경에 적응하여 햇빛의 눈부심을 효과적으로 제거하면서 동시에 화장대 거울의 역할도 수행하여 운전자와 동승자의 편안함을 향상시킵니다. 이 제품은 편의성과 안전성을 결합하여 자동차 인테리어에 첨단 기술을 통합하고 전반적인 운전 경험을 향상시키기 위한 젠텍스의 노력을 강조하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 무역 전쟁과 관세, 코로나와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병

제34장 최근의 시장 동향

제35장 시장 잠재력이 높은 국가, 전략

제36장 부록

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영문 목차

영문목차

An automotive sun visor is a vehicle interior component mounted above the windshield on both the driver and passenger sides. It typically consists of a flat or contoured panel that can be adjusted to block sunlight and reduce glare from the front or side windows, thereby improving driver visibility and comfort.

The key components of automotive sun visors include traditional visors and liquid crystal display (LCD) visors. Conventional sun visors are non-dimmable, made from fabric or plastic, and manually adjusted to block sunlight. They come in materials such as fabric, metal, and plastic and are used in various vehicle types, including passenger cars and commercial vehicles. Automotive sun visors are utilized in different applications, such as aftermarket and original equipment manufacturers (OEMs), and are distributed through both offline and online sales channels.

The automotive sun visor market research report is one of a series of new reports from The Business Research Company that provides automotive sun visor market statistics, including the automotive sun visor industry global market size, regional shares, competitors with the automotive sun visor market share, detailed automotive sun visor market segments, market trends, and opportunities, and any further data you may need to thrive in the automotive sun visor industry. This automotive sun visor market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The automotive sun visor market size has grown strongly in recent years. It will grow from $2.82 billion in 2024 to $2.97 billion in 2025 at a compound annual growth rate (CAGR) of 5.1%. The growth during the historic period can be attributed to factors such as the rise in vehicle ownership, increased demand for basic in-car safety features, a growing preference for road travel, the greater availability of affordable passenger cars, and an increasing consumer focus on comfort.

The automotive sun visor market size is expected to see steady growth in the next few years. It will grow to $3.59 billion in 2029 at a compound annual growth rate (CAGR) of 4.9%. The growth during the forecast period can be attributed to the increasing adoption of electric and hybrid vehicles, rising demand for luxury and premium car interiors, a growing emphasis on sustainable auto components, the trend towards vehicle customization, and a greater focus on advanced driver assistance systems. Key trends in the forecast period include technological advancements in smart sun visors, innovations in foldable and extendable visor designs, investments in the development of sustainable materials, research in integrated electronic displays, and the development of AI-powered adaptive shading.

The growing demand for passenger vehicles is expected to drive the expansion of the automotive sun visor market. Passenger vehicles are designed primarily to transport individuals for personal use, providing seating for one or more people and available in various body styles, rather than for hauling goods or heavy cargo. The rise in passenger vehicles is largely fueled by consumers' preference for convenience, as these vehicles offer greater flexibility, comfort, and time-saving advantages over public transportation. Automotive sun visors benefit passenger vehicles by helping drivers and passengers reduce glare from the sun, improving visibility and comfort, preventing eye strain, enhancing safety, and maintaining cabin temperature by blocking direct sunlight. For example, in December 2023, a report by MarkLines Co., a Japan-based advertising agency, showed that UK passenger car sales increased by 17.9% in 2023 compared to 2022. In December 2023 alone, sales rose by 9.8%, totaling 141,092 units, and for the full year, 1,903,054 cars were registered, reflecting a 17.9% year-to-date growth. Consequently, the increasing demand for passenger vehicles is contributing to the growth of the automotive sun visor market.

Leading companies in the automotive sun visor market are focused on developing innovative products, such as dimmable sun visors that automatically adjust their tint level based on light intensity. A dimmable sun visor is an advanced feature designed to enhance comfort and safety. This technology utilizes electrochromic materials or photochromic sensors to detect changes in ambient light, such as bright sunlight during the day or the headlights of oncoming vehicles at night. For example, in January 2024, Gentex Corporation, a US-based electronics and technology company, introduced its next-generation lineup of dimmable glass, vision, sensing, and connectivity products. Among these innovations was a pioneering dimmable sun visor, featuring a switchable vanity mirror and integrated displays. This advanced visor adapts to varying light conditions, effectively eliminating glare from sunlight while also serving as a vanity mirror, enhancing comfort for both the driver and passengers. By merging convenience with safety, this product highlights Gentex's commitment to integrating cutting-edge technologies into automotive interiors, enhancing the overall driving experience.

In April 2023, Autoneum Holding AG, a Switzerland-based provider of acoustic and thermal management solutions for vehicles, acquired Borgers Automotive for $125.19 million. This acquisition allows Autoneum to bolster its presence in the automotive interior components market by integrating Borgers' expertise, enhancing its product offerings, and enabling the company to deliver more sustainable and innovative solutions for automotive interiors. Borgers Automotive, based in Germany, specializes in manufacturing sun visors, headliners, and trunk linings.

Major players in the automotive sun visor market are Toyota Boshoku Corporation, Grupo Antolin, Nifco Inc., Gentex Corporation, Dorman Products Inc., Kasai Kogyo Co. Ltd., Irvin Automotive Products Inc., CARiD, Knauf Industries, Hammacher Schlemmer & Company Inc., Leman Industries, Rosco Inc., GRIOS s.r.o., ACME Specialty Manufacturing, GUMOTEX Co., Dongfeng Visteon Automotive Trim Systems Co Ltd, Reed Relays and Electronics India Limited, HOWA Co. Ltd., Sunvisors India Private Limited, and Ningbo New Huatai Plastics Electric Appliance Co. Ltd.

North America was the largest region in the automotive sun visor market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in automotive sun visor report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the automotive sun visor market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The automotive sun visor market consists of sales of sun visors with vanity mirrors, illuminated sun visors, extendable or telescopic sun visors, sun visors with document holders, LCD or digital display sun visors, and smart sun visors using transparent LCD technology. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified.

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Automotive Sun Visor Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on automotive sun visor market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for automotive sun visor ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The automotive sun visor market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Automotive Sun Visor Market Characteristics

3. Automotive Sun Visor Market Trends And Strategies

4. Automotive Sun Visor Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Automotive Sun Visor Growth Analysis And Strategic Analysis Framework

6. Automotive Sun Visor Market Segmentation

7. Automotive Sun Visor Market Regional And Country Analysis

8. Asia-Pacific Automotive Sun Visor Market

9. China Automotive Sun Visor Market

10. India Automotive Sun Visor Market

11. Japan Automotive Sun Visor Market

12. Australia Automotive Sun Visor Market

13. Indonesia Automotive Sun Visor Market

14. South Korea Automotive Sun Visor Market

15. Western Europe Automotive Sun Visor Market

16. UK Automotive Sun Visor Market

17. Germany Automotive Sun Visor Market

18. France Automotive Sun Visor Market

19. Italy Automotive Sun Visor Market

20. Spain Automotive Sun Visor Market

21. Eastern Europe Automotive Sun Visor Market

22. Russia Automotive Sun Visor Market

23. North America Automotive Sun Visor Market

24. USA Automotive Sun Visor Market

25. Canada Automotive Sun Visor Market

26. South America Automotive Sun Visor Market

27. Brazil Automotive Sun Visor Market

28. Middle East Automotive Sun Visor Market

29. Africa Automotive Sun Visor Market

30. Automotive Sun Visor Market Competitive Landscape And Company Profiles

31. Automotive Sun Visor Market Other Major And Innovative Companies

32. Global Automotive Sun Visor Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Automotive Sun Visor Market

34. Recent Developments In The Automotive Sun Visor Market

35. Automotive Sun Visor Market High Potential Countries, Segments and Strategies

36. Appendix

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