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세계의 예술 및 창의성 분야 인공지능(AI) 시장 보고서(2025년)
Artificial Intelligence (AI) In Art and Creativity Global Market Report 2025
상품코드 : 1760041
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

예술 및 창의성 분야 인공지능(AI) 시장 규모는 향후 수년간 비약적인 성장이 전망될 예정입니다. 예측 기간이 증가함에 따라 데이터 생성량이 증가함에 따라 AI가 생성하는 NFT에 대한 관심이 높아지고 광고 소재 교육의 AI 활용 확대, 광고 및 브랜딩 AI의 상업적 응용 확대, 실시간 컨텐츠에 대한 수요 증가와 연관될 수 있습니다. 예측 기간의 주요 동향으로는 AI 생성 모델의 진보, AI와 크리에이티브 소프트웨어의 통합, 기술 주도의 개인화된 아트 체험의 대두, 자연 언어 처리(NLP)의 개발, 작곡과 사운드 디자인에 대한 AI 등이 있습니다.

AI를 활용한 예술 및 창의성 용도에 대한 관심이 높아지면, 예술 및 창의성 분야 AI 시장 성장을 뒷받침할 것으로 예측됩니다. 창조를 더욱 친숙하게 만들고 혁신적이고 독특한 잠재력을 제공하며 기술에 익숙한 관객에게 어필할 수 있는 능력이 있습니다. Capterra Inc.에 따르면, 2026년까지 생성형 AI 도구는 호주 기업의 소셜 미디어 컨텐츠의 49-61%를 만들 것으로 예상되고 있습니다.

예술 및 창의성 분야 AI 시장의 기업은 예술적 표현을 강화하고 혁신적인 컨텐츠 생성을 가능하게 하기 위해 AI를 탑재한 크리에이티브 플랫폼 등의 고급 솔루션 개발에 주력하고 있습니다. 예를 들어, 미국에 본사를 둔 AI 기반 크리에이티브 도구 플랫폼인 Flora AI는 2025년 3월에 Infinite Canvas를 출시했습니다. 크리에이티브 프로용으로 설계된 이 플랫폼은 사용자가 텍스트, 이미지, 동영상을 생성 및 조작할 수 있는 비주얼 우선의 모듈식 작업 공간을 제공합니다. 기반 시스템에 의한 다양한 AI 모델과의 통합을 중시하고, 크리에이티티를 가속시키는 커뮤니티 공유의 워크플로우를 갖추고 있는 점이 특징입니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

KTH
영문 목차

영문목차

Artificial Intelligence (AI) in art and creativity involves using artificial intelligence technologies to generate, support, and enhance artistic expression in fields such as visual art, music, and writing. It facilitates innovative forms of creative collaboration, automates repetitive tasks, and broadens opportunities for creativity and accessibility in the arts.

The main applications of AI in art and creativity include generative AI tools, AI-powered design software, AI-driven music composition tools, AI-based animation and video editing software, and AI-enhanced visual art creation tools. Generative AI tools leverage AI algorithms to produce new content such as text, images, music, or videos by learning from existing data patterns. These tools are available through cloud-based and on-premise platforms, as well as various applications in areas such as visual arts, music and sound design, film and animation, digital media and advertising, literature and creative writing, and fashion and design. The tools serve a wide range of users, including those in entertainment and media, education and training, healthcare and therapy, marketing and advertising, gaming and virtual reality, and fashion and apparel.

The artificial intelligence (AI) in art and creativity market research report is one of a series of new reports from The Business Research Company that provides artificial intelligence (AI) in art and creativity market statistics, including artificial intelligence (AI) in art and creativity industry global market size, regional shares, competitors with an artificial intelligence (AI) in art and creativity market share, detailed artificial intelligence (AI) in art and creativity market segments, market trends and opportunities, and any further data you may need to thrive in the artificial intelligence (AI) in art and creativity industry. This artificial intelligence (AI) in art and creativity market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The artificial intelligence (AI) in art and creativity market size has grown exponentially in recent years. It will grow from $4.61 billion in 2024 to $5.77 billion in 2025 at a compound annual growth rate (CAGR) of 25.3%. The growth during the historical period can be attributed to the increasing demand for personalized content, widespread adoption of AI-powered design tools, the growing use of generative AI in media and entertainment, greater availability of open-source AI models, and a surge in investments in creative AI startups.

The artificial intelligence (AI) in art and creativity market size is expected to see exponential growth in the next few years. It will grow to $14.11 billion in 2029 at a compound annual growth rate (CAGR) of 25.0%. The growth in the forecast period can be linked to the rising interest in AI-generated NFTs, growing use of AI in creative education, expanding commercial applications of AI in advertising and branding, and increasing demand for real-time content, alongside the rising volume of data generation. Major trends in the forecast period include advancements in generative AI models, the integration of AI with creative software, the rise of technology-driven personalized art experiences, developments in natural language processing (NLP), and the incorporation of AI in music composition and sound design.

The growing interest in AI-driven art and creative applications is expected to boost the growth of the AI in art and creativity market. These applications use AI technologies to generate, enhance, or assist in creating artistic works across various media, including visual art, music, and literature. The increasing interest in AI-driven art is driven by its ability to make art creation more accessible, offer innovative and unique possibilities, and appeal to tech-savvy audiences. AI serves as a tool for inspiration, speeds up production, enables new forms of expression, democratizes access to creative tools, and collaborates in the creative process. For example, according to Capterra Inc., by 2026, generative AI tools are expected to create 61% of social media content for Australian companies, up from 49%. As a result, the rising interest in AI-driven art and creativity is fueling the market's growth.

Companies in the AI in art and creativity market are focusing on developing advanced solutions such as AI-powered creative platforms to enhance artistic expression and enable innovative content generation. These platforms assist and enhance the creative process by generating content, improving workflows, and promoting collaborative work. For instance, Flora AI, a US-based AI-powered creative tool platform, launched Infinite Canvas in March 2025. This platform, designed for creative professionals, offers a visual-first, modular workspace where users can generate and manipulate text, images, and videos. It stands out by emphasizing user control, real-time collaboration, and integration with various AI models through a node-based system, along with community-shared workflows to accelerate creativity. Flora operates on a freemium model and is collaborating with the design firm Pentagram to refine its offering.

In May 2024, Autodesk Inc., a US-based software corporation, acquired Wonder Dynamics for an undisclosed amount. This acquisition aims to democratize and accelerate 3D content creation by incorporating AI-powered automation into Autodesk's media tools, making high-quality visual effects more accessible, streamlining workflows, and empowering artists of all skill levels. Wonder Dynamics, a US-based software company, specializes in AI-powered tools designed to enhance art and creativity, especially in animation and visual effects (VFX).

Major players in the artificial intelligence (ai) in art and creativity market are Apple Inc., Google LLC, Microsoft Corporation, Meta Platforms Inc., Amazon Web Services Inc., Sony Group Corporation, Aiva Technologies SARL, NVIDIA Corporation, Adobe Inc., Autodesk Inc., Canva Pty Ltd., Shutterstock Inc., OpenAI L.P., Synthesia Ltd., Runway AI Inc., Prisma Labs Inc., Artbreeder Inc., Colossyan Ltd., Jukedeck Ltd., Amper Music Inc.

North America was the largest region in the artificial intelligence (AI) in art and creativity market in 2024. The regions covered in artificial intelligence (AI) in art and creativity report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the artificial intelligence (AI) in art and creativity market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The artificial intelligence (AI) in art and creativity market includes revenues earned by entities by providing services including AI-assisted design, style transfer, content personalization, creative collaboration, and voice synthesis and speech art. The market value includes the value of related goods sold by the service provider or included within the service offering. The AI in the art and creativity market consists of sales of artificial intelligence-generated visual art tools, deep learning-based creative assistants, neural network-driven music composition systems, and AI-powered animation and video editing software. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Artificial Intelligence (AI) In Art and Creativity Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on artificial intelligence (ai) in art and creativity market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for artificial intelligence (ai) in art and creativity ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The artificial intelligence (ai) in art and creativity market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Artificial Intelligence (AI) In Art and Creativity Market Characteristics

3. Artificial Intelligence (AI) In Art and Creativity Market Trends And Strategies

4. Artificial Intelligence (AI) In Art and Creativity Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Artificial Intelligence (AI) In Art and Creativity Growth Analysis And Strategic Analysis Framework

6. Artificial Intelligence (AI) In Art and Creativity Market Segmentation

7. Artificial Intelligence (AI) In Art and Creativity Market Regional And Country Analysis

8. Asia-Pacific Artificial Intelligence (AI) In Art and Creativity Market

9. China Artificial Intelligence (AI) In Art and Creativity Market

10. India Artificial Intelligence (AI) In Art and Creativity Market

11. Japan Artificial Intelligence (AI) In Art and Creativity Market

12. Australia Artificial Intelligence (AI) In Art and Creativity Market

13. Indonesia Artificial Intelligence (AI) In Art and Creativity Market

14. South Korea Artificial Intelligence (AI) In Art and Creativity Market

15. Western Europe Artificial Intelligence (AI) In Art and Creativity Market

16. UK Artificial Intelligence (AI) In Art and Creativity Market

17. Germany Artificial Intelligence (AI) In Art and Creativity Market

18. France Artificial Intelligence (AI) In Art and Creativity Market

19. Italy Artificial Intelligence (AI) In Art and Creativity Market

20. Spain Artificial Intelligence (AI) In Art and Creativity Market

21. Eastern Europe Artificial Intelligence (AI) In Art and Creativity Market

22. Russia Artificial Intelligence (AI) In Art and Creativity Market

23. North America Artificial Intelligence (AI) In Art and Creativity Market

24. USA Artificial Intelligence (AI) In Art and Creativity Market

25. Canada Artificial Intelligence (AI) In Art and Creativity Market

26. South America Artificial Intelligence (AI) In Art and Creativity Market

27. Brazil Artificial Intelligence (AI) In Art and Creativity Market

28. Middle East Artificial Intelligence (AI) In Art and Creativity Market

29. Africa Artificial Intelligence (AI) In Art and Creativity Market

30. Artificial Intelligence (AI) In Art and Creativity Market Competitive Landscape And Company Profiles

31. Artificial Intelligence (AI) In Art and Creativity Market Other Major And Innovative Companies

32. Global Artificial Intelligence (AI) In Art and Creativity Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Artificial Intelligence (AI) In Art and Creativity Market

34. Recent Developments In The Artificial Intelligence (AI) In Art and Creativity Market

35. Artificial Intelligence (AI) In Art and Creativity Market High Potential Countries, Segments and Strategies

36. Appendix

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