Overprint varnish is a specialized coating applied to printed materials to enhance their appearance and durability. It serves multiple purposes, such as improving visual appeal with a glossy or matte finish, protecting surfaces from scuffs and scratches, and adding tactile effects to enhance grip or texture.
The primary types of overprint varnish include water-based, UV-curable, and solvent-based options. Water-based overprint varnish is an environmentally friendly coating that enhances gloss, durability, and resistance while using water as the main solvent to minimize environmental impact. It is classified by technology into traditional overprint varnishing and digital overprint varnishing. These varnishes are widely used in printing, packaging, publications, commercial printing, and other applications, serving various industries such as food and beverages, pharmaceuticals, consumer goods, and industrial sectors.
The overprint varnish market research report is one of a series of new reports from The Business Research Company that provides overprint varnish market statistics, including the overprint varnish industry global market size, regional shares, competitors with the overprint varnish market share, detailed overprint varnish market segments, market trends, and opportunities, and any further data you may need to thrive in the overprint varnish industry. This overprint varnish market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The overprint varnish market size has grown strongly in recent years. It will grow from $1.55 billion in 2024 to $1.66 billion in 2025 at a compound annual growth rate (CAGR) of 7.3%. The expansion during the historic period was driven by the growth of the printing and packaging industry, increasing consumer demand for high-quality print finishes, the rising adoption of flexible packaging, the expansion of advertising and marketing efforts, and the growing demand for sustainable packaging solutions.
The overprint varnish market size is expected to see strong growth in the next few years. It will grow to $2.18 billion in 2029 at a compound annual growth rate (CAGR) of 7.0%. The projected growth during the forecast period can be attributed to the expansion of e-commerce and online retail, a growing emphasis on food-safe and non-toxic coatings, the increasing adoption of UV-curable varnishes, a heightened focus on recyclability and the circular economy, and the rising demand for eco-friendly products. Key trends expected during this period include innovations in printing technologies, advancements in smart packaging solutions, digital transformation in labeling and packaging, continued progress in printing technology, and the development of sustainable, eco-friendly solutions.
The increasing demand in the packaging industry is expected to drive the growth of the overprint varnish market. The packaging industry encompasses the design, production, and distribution of materials and solutions used to protect, contain, and promote products. Factors such as the expansion of e-commerce, sustainability efforts, product safety, and advancements in packaging solutions are fueling this demand. Overprint varnish enhances the visual appeal of packaging while providing protection and improving durability against moisture, abrasion, and fading. For example, in March 2024, the American Forest & Paper Association (AF&PA), a US-based organization supporting paper and wood product manufacturers, reported a 5% increase in exports of packaging sheets and specialized packaging in February 2024 compared to the same period in 2023. This growing demand in the packaging industry continues to contribute to the expansion of the overprint varnish market.
Leading companies in the overprint varnish market are focusing on developing innovative products that emphasize sustainability and safety in packaging materials to meet the rising consumer demand for eco-friendly solutions with enhanced performance and aesthetics. Sustainable and safe packaging materials utilize recyclable, non-toxic, and environmentally friendly components to minimize ecological impact while ensuring consumer safety. In November 2023, Akzo Nobel Packaging Coatings Ltd, a US-based paint manufacturer, introduced two advanced waterborne overprint varnishes, Accelstyle 100 and Accelstyle 200, designed for two-piece aluminum beverage cans. These varnishes are free from bisphenols, styrene, and per- and polyfluoroalkyl substances (PFAS), highlighting the industry's commitment to safety and sustainability. Specifically tailored to meet the needs of the beverage sector, these varnishes deliver high performance while adhering to eco-friendly standards. Their introduction aligns with the broader movement toward reducing harmful chemicals in consumer products and promoting responsible packaging solutions.
In November 2024, Murugappa Group, an India-based conglomerate, acquired Hubergroup for $310 million. This acquisition is part of Murugappa's strategy to strengthen its position in the rapidly growing global print and packaging industry. By incorporating Hubergroup's expertise in printing inks and related solutions, Murugappa expands its product portfolio and enhances its competitive standing. Hubergroup, a Germany-based printing ink manufacturing company, specializes in producing overprint varnish, further complementing Murugappa's offerings in the sector.
Major players in the overprint varnish market are BASF SE, FUJIFILM Holdings Corporation, Evonik Industries AG, Covestro AG, PPG Industries Inc., Arkema S.A., Koninklijke DSM N.V., Akzo Nobel N.V., Sun Chemical Corporation, DIC Corporation, The Lubrizol Corporation, ALTANA AG, artience Co. Ltd., Ashland Inc., Flint Group Germany GmbH, Siegwerk Druckfarben AG & Co. KGaA, CHT Germany GmbH, Troy Corporation, Michelman Inc., Epple Druckfarben AG, Sakata INX Corporation, Zeller+Gmelin GmbH & Co. KG, and Van Son Holland Ink Corporation.
Asia-Pacific was the largest region in the overprint varnish market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in overprint varnish report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the overprint varnish market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The overprint varnish market consists of revenues earned by entities by providing services such as surface protection, protective coating, aesthetic enhancement, abrasion and moisture resistance, and enhanced appearance. The market value includes the value of related goods sold by the service provider or included within the service offering. The overprint varnish market also includes sales of gloss varnish, matte varnish, satin varnish, soft-touch varnish, flood varnish, thermochromic varnish, and fragrance-coated varnish. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Overprint Varnish Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on overprint varnish market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for overprint varnish ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The overprint varnish market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Water-Based; UV-curable; Solvent-Based
2) By Technology: Traditional Overprint Varnishing; Digital Overprint Varnishing
3) By Application: Printing; Packaging; Publications; Commercial Printing; Other Applications
4) By End-Use Industry: Food And Beverage; Pharmaceuticals; Consumer Goods; Industrial; Other End-Use Industries
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.
Table of Contents
1. Executive Summary
2. Overprint Varnish Market Characteristics
3. Overprint Varnish Market Trends And Strategies
4. Overprint Varnish Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market
5. Global Overprint Varnish Growth Analysis And Strategic Analysis Framework
5.1. Global Overprint Varnish PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Overprint Varnish Market Growth Rate Analysis
5.4. Global Overprint Varnish Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Overprint Varnish Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Overprint Varnish Total Addressable Market (TAM)
6. Overprint Varnish Market Segmentation
6.1. Global Overprint Varnish Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Water-Based
UV-curable
Solvent-Based
6.2. Global Overprint Varnish Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Traditional Overprint Varnishing
Digital Overprint Varnishing
6.3. Global Overprint Varnish Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Printing
Packaging
Publications
Commercial Printing
Other Applications
6.4. Global Overprint Varnish Market, Segmentation By End-Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Food And Beverage
Pharmaceuticals
Consumer Goods
Industrial
Other End-Use Industries
6.5. Global Overprint Varnish Market, Sub-Segmentation Of Water-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Gloss Water-Based Varnish
Matte Water-Based Varnish
Soft-Touch Water-Based Varnish
High-Slip Water-Based Varnish
Heat-Resistant Water-Based Varnish
6.6. Global Overprint Varnish Market, Sub-Segmentation Of UV-Curable, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Gloss UV-Curable Varnish
Matte UV-Curable Varnish
Textured UV-Curable Varnish
High-Gloss UV-Curable Varnish
Rub-Resistant UV-Curable Varnish
6.7. Global Overprint Varnish Market, Sub-Segmentation Of Solvent-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Gloss Solvent-Based Varnish
Matte Solvent-Based Varnish
Satin Solvent-Based Varnish
Chemical-Resistant Solvent-Based Varnish
Fast-Drying Solvent-Based Varnish
7. Overprint Varnish Market Regional And Country Analysis
7.1. Global Overprint Varnish Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Overprint Varnish Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion