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Location Of Things Global Market Report 2025
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Location of Things refers to a connected ecosystem where devices and sensors collect, analyze, and utilize location-based data to improve decision-making and automation. By integrating the Internet of Things (IoT) with geospatial technologies, it enables real-time tracking, navigation, and location intelligence across various sectors, including logistics, smart cities, healthcare, and retail.

The primary types of Location of Things are indoor and outdoor location. Indoor location determines the position of a person or object within a building or enclosed space. It can be deployed on-premises or in the cloud and is used for applications such as IoT asset management, location intelligence, location-based customer engagement and advertising, location-based social media monitoring, mapping, and navigation. It serves various industry verticals, including banking, financial services, and insurance, aerospace and defense, healthcare, the public sector, information technology and telecom, retail, transportation and logistics, and more.

The location of things market research report is one of a series of new reports from The Business Research Company that provides location of things market statistics, including location of things industry global market size, regional shares, competitors with a location of things market share, detailed location of things market segments, market trends and opportunities, and any further data you may need to thrive in the location of things industry. This location of things market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The location of things market size has grown exponentially in recent years. It will grow from $16.13 billion in 2024 to $20.84 billion in 2025 at a compound annual growth rate (CAGR) of 29.1%. The growth during the historic period can be attributed to the expansion of smart manufacturing and Industry 4.0, the increasing need for fleet and logistics optimization, the growing use of IoT in healthcare for patient monitoring, the rise of e-commerce and supply chain digitalization, and the advancement of hyperlocal advertising and marketing.

The location of things market size is expected to see exponential growth in the next few years. It will grow to $57.26 billion in 2029 at a compound annual growth rate (CAGR) of 28.8%. The growth in the forecast period can be driven by the increasing demand for asset tracking and management, the expansion of smart cities, the rollout of 5G networks, the rising need for location-based services, and the growth of autonomous vehicles and connected cars. Key trends during this period include the proliferation of IoT devices, advancements in connectivity technologies, the adoption of AI and machine learning, integration with augmented reality (AR) and virtual reality (VR), and the rising demand for real-time location systems.

The growing presence of connected devices is expected to drive the expansion of the location of things market. Connected devices are physical objects embedded with sensors, software, and network connectivity, enabling them to collect, send, and receive data over the Internet or other networks. These devices facilitate automation and remote control, contributing to improved convenience and operational efficiency. The increasing adoption of connected devices is driven by enhanced network connectivity, greater internet accessibility, and the growing demand for automation. By offering detailed insights into people, assets, and environments, these devices enhance location-based services, improving decision-making, optimizing operations, and enabling personalized experiences across industries such as retail, logistics, and healthcare. According to IoT Now, a UK-based magazine covering the Internet of Things, there were 16.6 billion connected IoT devices in 2023, marking a 15% increase from 2022. Projections indicate that the number of connected IoT devices will reach 40 billion by 2030, further fueling the expansion of the location of things market.

Companies in this sector are focusing on technological advancements, such as 4G vehicle trackers, to enhance real-time location tracking, network reliability, and fleet management efficiency. A 4G vehicle tracker is a GPS-enabled device that utilizes 4G LTE connectivity to provide precise tracking, route monitoring, and vehicle diagnostics for applications in security, fleet management, and telematics. In August 2023, Jimi IoT, a China-based manufacturer of GPS tracking devices, introduced the VL101G INS-Aided IP66-Rated Vehicle Tracker. This advanced tracker features GNSS positioning technology and dual-frequency GPS, ensuring highly accurate real-time location tracking across various use cases. It supports LTE communication with GSM (2G) fallback, ensuring stable connections even in areas with weak signals. Integrated with an inertial navigation system (INS), it delivers precise movement data, making it a valuable tool for fleet management. Additional features such as driving behavior analysis, ignition detection, and remote engine cut-off enhance security and operational efficiency. Designed to withstand harsh environments, its IP66-rated construction ensures durability, while its compact design allows for discreet installation. The device can be remotely managed via Jimi IoT's cloud-based platform, providing an intuitive and efficient monitoring solution.

In January 2022, AddSecure, a Sweden-based provider of IoT connectivity and communication solutions, acquired LOSTnFOUND for an undisclosed amount. This acquisition bolstered AddSecure's asset management capabilities in Europe while expanding its expertise in telematics and location tracking solutions. LOSTnFOUND, based in Switzerland, specializes in location tracking and fleet management services.

Major players in the location of things market are Apple Inc., Google LLC, Microsoft Corporation, IBM Corporation, Intel Corporation, Cisco Systems Inc., Qualcomm Technologies Inc., Zebra Technologies Corporation, Garmin Ltd., Trimble Inc., Pitney Bowes Inc., ESRI Global Inc., Enav S.P.A., HERE Technologies BV, NV5 Holdings Inc., Verizon Connect, TomTom NV, Tibco Software Group Inc., Mapbox Inc., Ubisense Group plc, Kontakt.io Inc., Aerial Data Service Inc., Hellotracks LLC, Deeyook LLC, Phoenix LiDAR Systems Inc.

North America was the largest region in the location of things market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in location of things report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the location of things market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The location of things market consists of revenues earned by entities by providing services such as fleet management, emergency and disaster management, healthcare and patient tracking. The market value includes the value of related goods sold by the service provider or included within the service offering. The location of things market also includes sales of radio frequency identification, indoor positioning systems, and telecommunications equipment. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Location Of Things Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on location of things market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for location of things ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The location of things market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Location Of Things Market Characteristics

3. Location Of Things Market Trends And Strategies

4. Location Of Things Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global Location Of Things Growth Analysis And Strategic Analysis Framework

6. Location Of Things Market Segmentation

7. Location Of Things Market Regional And Country Analysis

8. Asia-Pacific Location Of Things Market

9. China Location Of Things Market

10. India Location Of Things Market

11. Japan Location Of Things Market

12. Australia Location Of Things Market

13. Indonesia Location Of Things Market

14. South Korea Location Of Things Market

15. Western Europe Location Of Things Market

16. UK Location Of Things Market

17. Germany Location Of Things Market

18. France Location Of Things Market

19. Italy Location Of Things Market

20. Spain Location Of Things Market

21. Eastern Europe Location Of Things Market

22. Russia Location Of Things Market

23. North America Location Of Things Market

24. USA Location Of Things Market

25. Canada Location Of Things Market

26. South America Location Of Things Market

27. Brazil Location Of Things Market

28. Middle East Location Of Things Market

29. Africa Location Of Things Market

30. Location Of Things Market Competitive Landscape And Company Profiles

31. Location Of Things Market Other Major And Innovative Companies

32. Global Location Of Things Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Location Of Things Market

34. Recent Developments In The Location Of Things Market

35. Location Of Things Market High Potential Countries, Segments and Strategies

36. Appendix

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