Meal kit delivery services are subscription-based businesses that deliver pre-portioned ingredients and recipes directly to customers' homes, aiming to simplify meal preparation and offer convenience, variety, and the opportunity to cook at home without the hassle of meal planning and grocery shopping.
The main types of meal kit delivery services in the market are ready-to-cook and ready-to-eat. Ready-to-cook meal kits provide pre-measured ingredients along with recipes, requiring minimal preparation time from customers. These kits cater to various meal types including non-vegetarian, vegetarian, and vegan options, and are distributed through various channels such as stores and non-store platforms. They find applications in households, offices, and other settings.
The meal kit delivery services market research report is one of a series of new reports from The Business Research Company that provides meal kit delivery services market statistics, including meal kit delivery services industry global market size, regional shares, competitors with a meal kit delivery services market share, detailed meal kit delivery services market segments, market trends, and opportunities, and any further data you may need to thrive in the meal kit delivery services industry. This meal kit delivery services research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The meal kit delivery services market size has grown rapidly in recent years. It will grow from $26.22 billion in 2024 to $31.34 billion in 2025 at a compound annual growth rate (CAGR) of 19.5%. The growth in the historic period can be attributed to increase in the demand for healthy food, the adoption of eco-friendly packaging materials, the increased preference of consumers for online ordering, economic growth, and the increasing appeal of online grocery shopping.
The meal kit delivery services market size is expected to see rapid growth in the next few years. It will grow to $63.12 billion in 2029 at a compound annual growth rate (CAGR) of 19.1%. The growth in the forecast period can be attributed to the growing use of packaged meals, increased customization options, rising preference for healthy foods, increasing preference of consumers for online ordering, and rising ready-to-cook food. Major trends in the forecast period include technological innovations, innovation in packaging, integration of AI and machine learning, tech integration and meal planning tools, and innovative products and technologies.
The meal kit delivery service market is expected to grow due to the increasing preference for healthy foods. Healthy foods are those that provide essential nutrients for overall health and well-being, aligning with the growing wellness movement, preventive healthcare emphasis, and rising health consciousness. Meal kit delivery services cater to this preference by offering convenient access to healthy meals, bridging the gap between convenience and health and helping people adopt and maintain healthier eating habits. For example, a 2022 Food and Health Survey by The International Food Information Council (IFIC) found that 52% of Americans followed a specific diet or eating pattern, with clean eating, mindful eating, and calorie counting being top choices.
Leading companies in the meal kit delivery services market are innovating with platforms such as fleet delivery services to enhance their market position. Fleet delivery services involve using a group of vehicles owned or leased by a company for efficient transportation of goods. Hellofresh Private Limited introduced an In-House Fleet Delivery Service in November 2023, featuring dedicated vehicles with advanced route optimization for timely deliveries and real-time tracking. This service aims to improve accuracy, reduce delays, maintain freshness, and aligns with sustainability goals by cutting emissions and reducing packaging needs.
In December 2022, Intelligent Foods Limited acquired Gobble Inc. to expand its presence in the meal kit delivery services market. This acquisition allows Intelligent Foods to leverage Gobble's expertise and customer base, enhancing their offerings and market reach. Gobble Inc. specializes in providing quick and easy meal solutions for home cooking.
Major companies operating in the meal kit delivery services market are HelloFresh SE, Plated, ButcherBox OpCo LLC, Home Chef Coop Private Limited, Blue Apron Holdings Inc., Sun Basket, Gousto, Riverford Organic Veg Box Delivery, Daily Harvest Inc., ABEL and COLE LIMITED., Dinnerly, Sakara Life, Mindful Chef, Territory Foods, Allplants Ltd., Diet-To-Go, Gobble Inc., Purple Carrot, Chefmarket, Fresh Fitness Food Limited, Marley Spoon Inc., Snap Kitchen LLC, Zitronengras Kochhaus GmbH, Middagsfrid, PeachDish
North America was the largest region in the meal kit delivery services market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the meal kit delivery services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the meal kit delivery services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The meal kit delivery services market includes revenues earned by entities by providing services such as delivery to doorstep, flexible subscription plans, cooking tips and techniques, and waste reduction services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Meal Kit Delivery Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on meal kit delivery services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for meal kit delivery services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The meal kit delivery services market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Ready-To-Cook; Ready-To-Eat
2) By Meal Type: Non-Vegetarian; Vegetarian; Vegan
3) By Distribution: Store; Non-Store
4) By Application: Household; Office; Other Applications
3. Meal Kit Delivery Services Market Trends And Strategies
4. Meal Kit Delivery Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market
5. Global Meal Kit Delivery Services Growth Analysis And Strategic Analysis Framework
5.1. Global Meal Kit Delivery Services PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Meal Kit Delivery Services Market Growth Rate Analysis
5.4. Global Meal Kit Delivery Services Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Meal Kit Delivery Services Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Meal Kit Delivery Services Total Addressable Market (TAM)
6. Meal Kit Delivery Services Market Segmentation
6.1. Global Meal Kit Delivery Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Ready-To-Cook
Ready-To-Eat
6.2. Global Meal Kit Delivery Services Market, Segmentation By Meal Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Non-Vegetarian
Vegetarian
Vegan
6.3. Global Meal Kit Delivery Services Market, Segmentation By Distribution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Store
Non-Store
6.4. Global Meal Kit Delivery Services Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Household
Office
Other Applications
6.5. Global Meal Kit Delivery Services Market, Sub-Segmentation Of Ready-To-Cook, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Vegetarian Meal Kits
Non-Vegetarian Meal Kits
Vegan Meal Kits
Gluten-Free Meal Kits
6.6. Global Meal Kit Delivery Services Market, Sub-Segmentation Of Ready-To-Eat, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Pre-Cooked Meal Kits
Fully Prepared Meal Kits
7. Meal Kit Delivery Services Market Regional And Country Analysis
7.1. Global Meal Kit Delivery Services Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Meal Kit Delivery Services Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion