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세계의 헤드업 디스플레이(HUD) 차량용 인포테인먼트 시장 보고서(2025년)
Head Up Display (HUD) Vehicle Infotainment Global Market Report 2025
상품코드 : 1704496
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 200 Pages
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한글목차

헤드업 디스플레이(HUD) 차량용 인포테인먼트 시장 규모는 향후 몇 년 동안 연평균 24.3%의 성장률을 기록하며 2029년에는 48억 5,000만 달러에 달할 것으로 예상됩니다. 예측 기간 동안의 성장은 클라우드 기반 기술의 세계 채택 증가, 뒷좌석 엔터테인먼트에 대한 수요 증가, 고급차 및 하이엔드 차량에서의 채택 증가, 스마트폰과의 통합 및 인포테인먼트 시스템의 발전, 도시화의 진전 등에 기인하는 것으로 보입니다. 예측 기간의 주요 동향으로는 혁신적인 자동차 기술에 대한 수요 증가, 기술 발전과 증강현실(AR), 5G, 인공지능 등 첨단 기술 채택, 라이드셰어링 및 모빌리티 서비스 개발 확대, 첨단 운전 보조 시스템에 대한 수요 증가 등을 들 수 있습니다.

헤드업 디스플레이(HUD) 차량용 인포테인먼트 시장은 커넥티드카 수요 증가로 인해 크게 성장할 것으로 보입니다. 커넥티드카는 인터넷 연결 기능을 갖춘 자동차를 의미하며, 다른 기기, 인프라, 네트워크와 통신할 수 있는 자동차를 말합니다. 이러한 수요는 안전, 편의성, 효율성 향상, 인포테인먼트 및 커넥티비티에 대한 소비자의 기대에 부응하는 데서 비롯됩니다. 커넥티드카의 HUD는 중요한 정보를 쉽게 접근할 수 있는 형태로 표시하여 안전, 편의성 및 운전 경험을 향상시키고, HUD는 차량 시스템과 커넥티비티 기능을 통합하여 포괄적이고 인터랙티브한 운전 환경을 구현합니다. 예를 들어, 미국 보험위원회(National Association of Insurance Commissioners)는 미국 도로를 달리는 자율주행차가 2025년까지 350만 대, 2030년까지 450만 대가 될 것으로 예측하고 있으며, HUD 차량용 인포테인먼트 시장을 견인할 것으로 예상하고 있습니다. 하는 커넥티드카 수요의 성장을 뒷받침하고 있습니다.

HUD 차량용 인포테인먼트 시장의 주요 업체들은 증강현실(AR) HUD 기술과 같은 첨단 기술 개발에 주력하고 있으며, 증강현실(AR) HUD 기술은 실제 시야에 디지털 정보를 중첩하고, 물리적 환경 요소와 사운드, 비디오, 그래픽, GPS 데이터 등 컴퓨터로 생성된 입력을 통합합니다. 그래픽, GPS 데이터 등의 컴퓨터 생성 입력을 통합합니다. 예를 들어, Harman International Industries, Inc.는 2023년 1월에 넓은 시야, 확장된 가상 깊이, 이상적인 아이박스, 고휘도, 컴팩트한 디자인을 특징으로 하는 Ready Vision을 발표했습니다. 이 AR 시스템은 첨단 소프트웨어와 차량 센서를 활용하여 턴 바이 턴 안내, 충돌 경고, 사각지대 경고, 차선 이탈 알림, 저속 구역 경고 등 몰입감 있는 음성 및 시각적 경고를 제공합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 신종 코로나바이러스 감염증, 그리고 경기회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병

제34장 최근의 시장 동향

제35장 시장 잠재력이 높은 국가, 부문, 전략

제36장 부록

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영문 목차

영문목차

A head-up display (HUD) for vehicle infotainment projects essential information onto the windshield or a transparent screen in the driver's direct line of sight. This technology enables drivers to access critical details such as speed, navigation directions, and vehicle status without diverting their attention from the road, thereby enhancing safety with real-time data that doesn't cause distraction.

The primary types of services provided by head-up display (HUD) vehicle infotainment systems include entertainment, navigation, e-call, vehicle diagnostics, and others. Entertainment services within HUD systems are advancing to offer personalized content and seamless connectivity with external devices. These systems come in various forms such as embedded, tethered, and integrated with operating systems such as Linux, QNX, Microsoft, and others. They cater to different vehicle categories such as passenger cars, light commercial vehicles, and heavy commercial vehicles, distributed through channels such as original equipment manufacturers (OEMs) and the aftermarket.

The vehicle head-up display vehicle infotainment market research report is one of a series of new reports from The Business Research Company that provides vehicle head-up display vehicle infotainment market statistics, including vehicle head-up display vehicle infotainment industry global market size, regional shares, competitors with a vehicle head-up display vehicle infotainment market share, detailed vehicle head-up display vehicle infotainment market segments, market trends, and opportunities, and any further data you may need to thrive in the vehicle head-up display vehicle infotainment industry. This vehicle head-up display vehicle infotainment market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The head up display (HUD) vehicle infotainment market size has grown exponentially in recent years. It will grow from $1.63 billion in 2024 to $2.03 billion in 2025 at a compound annual growth rate (CAGR) of 24.7%. The growth in the historic period can be attributed to rising disposable income of consumers, growth in the use of smartphones and navigation systems, rise in production and sales of luxury vehicles, increasing regulatory standards and consumer demand for advanced driver assistance systems (ADAS), and increasing consumer demand for enhanced in-vehicle experience.

The head up display (HUD) vehicle infotainment market size is expected to see exponential growth in the next few years. It will grow to $4.85 billion in 2029 at a compound annual growth rate (CAGR) of 24.3%. The growth in the forecast period can be attributed to rising global adoption of cloud-based technologies, rising demand for rear seat entertainment, increasing adoption in luxury and high-end vehicles, smartphone integration and infotainment system advancements, and rising urbanization. Major trends in the forecast period include rising demand for innovative automotive technology, technological advancements and augmented reality (AR), adoption of advanced technologies such as 5G and artificial intelligence, growing development of ride sharing and mobility services, and increasing demand for advanced driving-assisted systems.

The head-up display (HUD) vehicle infotainment market is set to grow significantly due to increasing demand for connected vehicles. Connected vehicles are automobiles equipped with internet connectivity, enabling communication with other devices, infrastructure, and networks. This demand arises from enhanced safety, convenience, efficiency, and meeting consumer expectations for infotainment and connectivity. HUDs in connected vehicles enhance safety, convenience, and the driving experience by presenting critical information in a readily accessible format. They integrate vehicle systems and connectivity features to create a comprehensive and interactive driving environment. For example, the National Association of Insurance Commissioners projects that there will be 3.5 million autonomous vehicles on US roads by 2025 and 4.5 million by 2030, underscoring the growth in connected vehicle demand driving the HUD vehicle infotainment market.

Leading companies in the HUD vehicle infotainment market are focusing on developing advanced technologies such as augmented reality (AR) HUD technology to enhance driver safety and provide a more intuitive driving experience. AR HUD technology overlays digital information onto the real-world view, integrating physical environment elements with computer-generated inputs such as sound, video, graphics, or GPS data. For instance, Harman International Industries, Inc. introduced Ready Vision in January 2023, featuring a broad field of view, extended virtual depth, ideal eye box, high brightness, and compact design. This AR system utilizes advanced software and vehicle sensors to deliver immersive audio and visual alerts, including turn-by-turn directions, collision warnings, blind spot alerts, lane departure notifications, and alerts for low-speed zones.

In February 2022, Harman International Industries Inc., a US-based automotive technology company, acquired Apostera Gmbh for an undisclosed amount. This acquisition marked Harman International's strategic move to expand its portfolio by incorporating Apostera's expertise in providing advanced vehicle connectivity solutions and integrated infotainment systems. Apostera Gmbh is a Germany-based automotive software company that specializes in developing mixed reality (MR) solutions for the automotive industry, with a focus on augmented reality (AR) heads-up displays (HUDs).

Major companies operating in the head up display (HUD) vehicle infotainment market are Hyundai Motor Company, Robert Bosch GmbH, Panasonic Automotive Systems Co. Ltd., Audi AG, DENSO Corporation, Continental AG, Valeo SA, Thales Group, Magneti Marelli S.p.A., Harman International Industries Inc., Elbit Systems Ltd., Garmin Ltd., Visteon Corporation, Nippon Seiki Co. Ltd., Pioneer Corporation, Envisics Ltd., DigiLens Inc., Navdy Inc., Microvision Inc., HUDWAY LLC, Hudly Inc.

North America was the largest region in the head up display (HUD) vehicle infotainment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the head up display (HUD) vehicle infotainment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the head up display (HUD) vehicle infotainment market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The head-up display (HUD) vehicle infotainment market consists of sales of windshield-projected head-up display (HUD), combiner-projected head-up display (HUD), and smartphone-based head-up display (HUD). Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Head Up Display (HUD) Vehicle Infotainment Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on head up display (hud) vehicle infotainment market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for head up display (hud) vehicle infotainment ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The head up display (hud) vehicle infotainment market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Head Up Display (HUD) Vehicle Infotainment Market Characteristics

3. Head Up Display (HUD) Vehicle Infotainment Market Trends And Strategies

4. Head Up Display (HUD) Vehicle Infotainment Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Head Up Display (HUD) Vehicle Infotainment Growth Analysis And Strategic Analysis Framework

6. Head Up Display (HUD) Vehicle Infotainment Market Segmentation

7. Head Up Display (HUD) Vehicle Infotainment Market Regional And Country Analysis

8. Asia-Pacific Head Up Display (HUD) Vehicle Infotainment Market

9. China Head Up Display (HUD) Vehicle Infotainment Market

10. India Head Up Display (HUD) Vehicle Infotainment Market

11. Japan Head Up Display (HUD) Vehicle Infotainment Market

12. Australia Head Up Display (HUD) Vehicle Infotainment Market

13. Indonesia Head Up Display (HUD) Vehicle Infotainment Market

14. South Korea Head Up Display (HUD) Vehicle Infotainment Market

15. Western Europe Head Up Display (HUD) Vehicle Infotainment Market

16. UK Head Up Display (HUD) Vehicle Infotainment Market

17. Germany Head Up Display (HUD) Vehicle Infotainment Market

18. France Head Up Display (HUD) Vehicle Infotainment Market

19. Italy Head Up Display (HUD) Vehicle Infotainment Market

20. Spain Head Up Display (HUD) Vehicle Infotainment Market

21. Eastern Europe Head Up Display (HUD) Vehicle Infotainment Market

22. Russia Head Up Display (HUD) Vehicle Infotainment Market

23. North America Head Up Display (HUD) Vehicle Infotainment Market

24. USA Head Up Display (HUD) Vehicle Infotainment Market

25. Canada Head Up Display (HUD) Vehicle Infotainment Market

26. South America Head Up Display (HUD) Vehicle Infotainment Market

27. Brazil Head Up Display (HUD) Vehicle Infotainment Market

28. Middle East Head Up Display (HUD) Vehicle Infotainment Market

29. Africa Head Up Display (HUD) Vehicle Infotainment Market

30. Head Up Display (HUD) Vehicle Infotainment Market Competitive Landscape And Company Profiles

31. Head Up Display (HUD) Vehicle Infotainment Market Other Major And Innovative Companies

32. Global Head Up Display (HUD) Vehicle Infotainment Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Head Up Display (HUD) Vehicle Infotainment Market

34. Recent Developments In The Head Up Display (HUD) Vehicle Infotainment Market

35. Head Up Display (HUD) Vehicle Infotainment Market High Potential Countries, Segments and Strategies

36. Appendix

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