세계의 마케팅 리소스 관리 시장 보고서(2025년)

Marketing Resource Management Global Market Report 2025

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한글목차

마케팅 리소스 관리 시장 규모는 향후 몇 년 동안 빠르게 성장할 것으로 예상되며, 2029년에는 15.4%의 CAGR로 127억 2,000만 달러에 달할 것으로 예상됩니다. 예측 기간 동안의 성장은 AI와 자동화의 통합, 보안 및 개인 정보 보호에 대한 우려, 지속적인 교육 및 개발, 확장성에 대한 수요, 실시간 인사이트에 대한 수요에 기인하는 것으로 보입니다. 예측 기간의 주요 동향으로는 AI 기능 강화, 투명한 마케팅 공급망을 위한 블록체인, 고급 크로스채널 어트리뷰션 모델, 가상현실 및 증강현실과의 통합, 음성 검색의 최적화 등이 있습니다.

마케팅 리소스 관리(MRM) 시장의 성장은 디지털 마케팅 수단 채택이 증가함에 따라 촉진될 것으로 예측됩니다. 디지털 마케팅은 소셜 미디어, 검색 엔진, 이메일, 웹사이트 등의 플랫폼을 활용하여 타깃 오디언스의 관심을 높이고 브랜드 인지도를 높이며 전환을 촉진하여 제품 및 서비스를 홍보하기 위해 고안된 온라인 전략을 의미합니다. 제품 및 서비스를 홍보하기 위해 고안된 온라인 전략을 말합니다. 디지털 마케팅에 대한 관심이 급증하고 있는 것은 소비자의 온라인 존재감이 확대되고 디지털 플랫폼에서 타겟팅된 광고가 성공을 거두면서, MRM은 디지털 마케팅 워크플로우를 간소화하고 최적화하여 투자수익률(ROI)을 극대화할 수 있도록 도와주는 효율적인 솔루션입니다. 투자수익률(ROI)을 극대화하기 위한 효율적인 리소스 배분을 실현하는 데 중요한 역할을 하고 있습니다. 예를 들어, 2024년 4월 영국의 소셜 미디어 에이전시인 소셜 셰퍼드(Social Shepherd)는 미국의 디지털 광고비가 2021년 289억 달러에서 2022년 320억 달러로 증가했다고 발표하며 디지털 마케팅 투자 증가를 강조했습니다. 이러한 지출 급증은 1년 만에 500억 달러의 추가 지출에 해당하며, 디지털 마케팅 조치의 증가가 MRM 시장 성장에 긍정적인 영향을 미칠 것임을 강조하고 있습니다.

마케팅 리소스 관리 시장에서 활동하는 주요 기업들은 전략적 파트너십을 통해 제품을 강화하고 시장 범위를 확대하기 위해 노력하고 있습니다. 이러한 파트너십을 통해 기업은 AI 기반 분석, CRM 통합, 자동화 기능과 같은 보완적인 기술을 활용하여 고객을 위한 보다 강력한 생태계를 구축할 수 있습니다. 예를 들어, 2023년 5월 미국 기반의 소프트웨어 기업 Aprimo와 AI를 활용한 소프트웨어 기업 SecureCHEK AI는 제약 산업에 특화된 컨텐츠 운영의 혁신을 위한 파트너십을 체결하였습니다. 이번 제휴는 에이피피모의 마케팅 리소스 관리 기능과 SecureCHEK AI의 고도화된 인공지능 솔루션을 활용하여 컨텐츠의 라이프사이클을 최적화하기 위한 것입니다. 이 통합 솔루션을 통해 제약사는 컴플라이언스 준수 마케팅 자료의 개발 및 검토를 자동화할 수 있으며, AI를 활용하면 컨텐츠 제작, 관리, 배포를 보다 효율적으로 수행하여 일반적으로 이러한 프로세스에 필요한 수작업을 크게 줄일 수 있습니다. 대폭 줄일 수 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나, 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

• 세계 마케팅 리소스 관리 PESTEL 분석(정치, 사회, 기술, 환경, 법적 요인, 촉진요인, 억제요인)
• 최종 이용 산업 분석
• 세계의 마케팅 리소스 관리 시장 : 성장률 분석
• 세계 마케팅 리소스 관리 시장 규모 실적과 성장, 2019-2024
• 세계 마케팅 리소스 관리 시장 규모와 성장 예측, 2024-2029, 2034F
• 세계 마케팅 리소스 관리 전체 시장(TAM)

제6장 시장 세분화

• 세계의 마케팅 리소스 관리 시장 : 솔루션 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 마케팅 보고와 분석
• 커패시티 플래닝 관리
• 재무 관리
• 크리에이티브 프로덕션 관리
• 브랜드와 광고 관리
• 마케팅 자산 관리
• 기타 솔루션
• 세계의 마케팅 리소스 관리 시장 : 전개 방식별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 클라우드 기반
• 온프레미스
• 세계의 마케팅 리소스 관리 시장 : 업계별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 미디어와 엔터테인먼트
• 소매
• 은행, 금융 서비스, 보험
• 헬스케어
• 소비재
• 자동차
• 제조업
• 의류
• 기타 업종
• 세계의 마케팅 리소스 관리 시장, 마케팅 보고와 분석 유형별 하위 세분화, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 퍼포먼스 보고서 툴
• 캠페인 분석 솔루션
• 고객 인사이트와 데이터 분석
• 마케팅 대시보드와 시각화 툴
• 세계의 마케팅 리소스 관리 시장, 커패시티 플래닝 관리 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 자원 할당 툴
• 인재 관리 솔루션
• 프로젝트 스케줄과 워크플로우 툴
• 수요 예측과 계획
• 세계의 마케팅 리소스 관리 시장, 재무 관리 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 예산 편성과 비용 관리 솔루션
• ROI와 퍼포먼스 추적
• 재무 보고 툴
• 청구와 경비 추적
• 세계의 마케팅 리소스 관리 시장, 크리에이티브 제작 관리 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 크리에이티브 워크플로우 툴
• 크리에이티브 팀을 위한 프로젝트 관리
• 디지털 자산 관리(DAM)
• 컨텐츠 제작 및 승인 플랫폼
• 세계의 마케팅 리소스 관리 시장, 브랜드와 광고 관리 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 캠페인 계획과 실행 툴
• 브랜드 자산 관리
• 미디어 구입 및 계획 솔루션
• 광고 예산과 추적
• 세계의 마케팅 리소스 관리 시장, 마케팅 자산 관리 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 디지털 자산 관리(DAM) 시스템
• 컨텐츠 라이브러리와 리포지토리
• 브랜드 자산 라이브러리
• 미디어 자산 관리 솔루션
• 세계의 마케팅 리소스 관리 시장, 기타 솔루션 하위 세분화, 유형별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 마케팅 협업 툴
• 마케팅 자동화 통합
• 고객관계관리(CRM) 통합
• AI를 활용한 마케팅 솔루션

제7장 지역별·국가별 분석

• 세계의 마케팅 리소스 관리 시장 : 지역별, 실적과 예측, 2019-2024, 2024-2029F, 2034F
• 세계의 마케팅 리소스 관리 시장 : 국가별, 실적과 예측, 2019-2024, 2024-2029F, 2034F

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

• 마케팅 리소스 관리 시장 : 경쟁 구도
• 마케팅 리소스 관리 시장 : 기업 개요
  • Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
  • International Business Machines Corporation Overview, Products and Services, Strategy and Financial Analysis
  • Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • SAP SE Overview, Products and Services, Strategy and Financial Analysis
  • Adobe Systems Inc Overview, Products and Services, Strategy and Financial Analysis

제31장 기타 주요 기업과 혁신적 기업

• HCL Technologies Limited
• Broadridge Financial Solutions
• SAS Institute Inc
• Teradata Corporation
• Aprimo LLC
• MarcomCentral
• BrandMaker GmbH
• Sitecore Corporation
• North Plains Systems Corporation
• Capital ID B.V
• Allocadia Software Inc
• Admation Pty. Ltd
• Bynder B.V
• BrandMaster AS
• InMotionNow Inc

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병

제34장 최근의 시장 동향

제35장 시장 잠재력이 높은 국가, 부문, 전략

• 마케팅 리소스 관리 시장 2029 : 새로운 기회를 제공하는 국가
• 마케팅 리소스 관리 시장 2029 : 새로운 기회를 제공하는 부문
• 마케팅 리소스 관리 시장 2029 : 성장 전략
  • 시장 동향에 기반한 전략
  • 경쟁 전략

제36장 부록

ksm

영문 목차

영문목차

Marketing resource management (MRM) refers to a software solution utilized by organizations to efficiently plan, budget, execute, and analyze their marketing activities. It enables better control over marketing resources, thereby enhancing efficiency and maximizing return on investment (ROI) from marketing initiatives.

The primary types of marketing resource management solutions include marketing reporting and analytics, capacity planning management, financial management, creative production management, brand and advertising management, marketing asset management, and others. Marketing reporting and analytics involve the measurement, analysis, and interpretation of marketing performance data to optimize strategies and decision-making processes. These solutions can be deployed both in the cloud and on-premises and find application across various industry verticals including media and entertainment, retail, banking, financial services, insurance, healthcare, consumer goods, automotive, manufacturing, apparel, and others.

The marketing resource management market research report is one of a series of new reports from The Business Research Company that provides marketing resource management market statistics, including marketing resource management industry global market size, regional shares, competitors with a marketing resource management market share, detailed marketing resource management market segments, market trends and opportunities, and any further data you may need to thrive in the marketing resource management industry. This marketing resource management market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing resource management market size has grown rapidly in recent years. It will grow from $6.2 billion in 2024 to $7.17 billion in 2025 at a compound annual growth rate (CAGR) of 15.7%. The growth in the historic period can be attributed to efficiency improvement, cross-team collaboration, data-driven decision-making, the desire to reduce unnecessary marketing expenses, and growing awareness of the importance of adhering to regulatory standards.

The marketing resource management market size is expected to see rapid growth in the next few years. It will grow to $12.72 billion in 2029 at a compound annual growth rate (CAGR) of 15.4%. The growth in the forecast period can be attributed to AI and automation integration, security and privacy concerns, continuous training and development, demand for scalability, and demand for real-time insights. Major trends in the forecast period include enhanced AI capabilities, blockchain for transparent marketing supply chains, advanced cross-channel attribution models, integration with virtual and augmented reality, and voice search optimization.

The growth of the marketing resource management (MRM) market is expected to be fueled by the increasing adoption of digital marketing initiatives. Digital marketing initiatives refer to online strategies designed to promote products or services, utilizing platforms such as social media, search engines, email, and websites to engage target audiences, boost brand awareness, and drive conversions. The surge in digital marketing efforts is largely due to the expanding online presence of consumers and the success of targeted advertising on digital platforms. MRM plays a key role in streamlining and optimizing digital marketing workflows, ensuring efficient resource allocation to maximize return on investment (ROI). For example, in April 2024, the Social Shepherd, a UK-based social media agency, reported that in the United States, digital ad spending grew from $28.9 billion in 2021 to $32 billion in 2022, highlighting the increase in digital marketing investments. This surge in spending, amounting to an additional $50 billion in just one year, underscores the positive impact of rising digital marketing initiatives on the growth of the MRM market.

Major companies operating in the marketing resource management market are focusing on strategic partnerships to enhance their offerings and expand market reach. These partnerships allow companies to leverage complementary technologies such as AI-driven analytics, CRM integrations, and automation features, creating a more robust ecosystem for their clients. For instance, in May 2023, Aprimo, a US-based software company and SecureCHEK AI, a US-based AI-powered software formed a partnership aimed at transforming content operations specifically within the pharmaceutical industry. This collaboration leverages Aprimo's marketing resource management capabilities alongside SecureCHEK AI's advanced artificial intelligence solutions to optimise the content lifecycle. The integrated solution allows pharmaceutical companies to automate the development and review of compliant marketing materials. By utilising AI, organisations can create, manage, and deliver content more efficiently, significantly reducing the manual effort typically required in these processes.

In September 2022, Planful Inc., a prominent US-based software company, completed the acquisition of Plannuh for an undisclosed sum. This strategic acquisition empowers Planful to furnish marketers with profound financial insights into all marketing activities, facilitating real-time adjustments to investments and fostering closer collaboration with the finance department. Plannuh, a US-based software company specializing in marketing resource management capabilities, offers marketers a centralized platform for seamless creation and management of marketing plans and budgets. This acquisition amplifies Planful's capabilities in providing comprehensive financial intelligence for marketing endeavors, enabling marketers to make informed decisions and optimize resource allocation effectively.

Major companies operating in the marketing resource management market are Microsoft Corporation, International Business Machines Corporation, Oracle Corporation, SAP SE, Adobe Systems Inc., HCL Technologies Limited, Broadridge Financial Solutions, SAS Institute Inc., Teradata Corporation, Aprimo LLC, MarcomCentral, BrandMaker GmbH, Sitecore Corporation, North Plains Systems Corporation, Capital ID B.V., Allocadia Software Inc., Admation Pty. Ltd., Bynder B.V., BrandMaster AS, InMotionNow Inc., Marvia B.V., IntelligenceBank Pty. Ltd., Hive9 Solutions Inc., Optimatica Technologies LLC

North America was the largest region in the marketing resource management market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the marketing resource management market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the marketing resource management market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The marketing resource management market includes revenues earned by entities by providing services such as campaign planning and execution, budgeting, workflow automation, and integration with other systems. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Resource Management Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing resource management market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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• Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
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Where is the largest and fastest growing market for marketing resource management ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing resource management market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Solution Type: Marketing Reporting And Analytics; Capacity Planning Management; Financial Management; Creative Production Management; Brand And Advertising Management; Marketing Asset Management; Other Solutions
• 2) By Deployment Type: Cloud-based; On-premises
• 3) By Vertical: Media And Entertainment; Retail; Banking, Financial Services, And Insurance; Healthcare; Consumer Goods; Automotive; Manufacturing; Apparel; Other Verticals
• Subsegments:
• 1) By Marketing Reporting And Analytics: Performance Reporting Tools; Campaign Analytics Solutions; Customer Insights And Data Analytics; Marketing Dashboards And Visualization Tools
• 2) By Capacity Planning Management: Resource Allocation Tools; Workforce Management Solutions; Project Scheduling And Workflow Tools; Demand Forecasting And Planning
• 3) By Financial Management: Budgeting And Cost Management Solutions; ROI And Performance Tracking; Financial Reporting Tools; Billing And Expense Tracking
• 4) By Creative Production Management: Creative Workflow Tools; Project Management For Creative Teams; Digital Asset Management (DAM); Content Creation And Approval Platforms
• 5) By Brand And Advertising Management: Campaign Planning And Execution Tools; Brand Asset Management; Media Buying And Planning Solutions; Advertising Budgeting And Tracking
• 6) By Marketing Asset Management: Digital Asset Management (DAM) Systems; Content Libraries And Repositories; Brand Asset Libraries; Media Asset Management Solutions
• 7) By Other Solutions: Marketing Collaboration Tools; Marketing Automation Integrations; Customer Relationship Management (CRM) Integrations; AI-Driven Marketing Solutions
• Companies Mentioned: Microsoft Corporation; International Business Machines Corporation; Oracle Corporation; SAP SE; Adobe Systems Inc
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Resource Management Market Characteristics

3. Marketing Resource Management Market Trends And Strategies

4. Marketing Resource Management Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Marketing Resource Management Growth Analysis And Strategic Analysis Framework

• 5.1. Global Marketing Resource Management PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global Marketing Resource Management Market Growth Rate Analysis
• 5.4. Global Marketing Resource Management Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global Marketing Resource Management Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global Marketing Resource Management Total Addressable Market (TAM)

6. Marketing Resource Management Market Segmentation

• 6.1. Global Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Marketing Reporting And Analytics
• Capacity Planning Management
• Financial Management
• Creative Production Management
• Brand And Advertising Management
• Marketing Asset Management
• Other Solutions
• 6.2. Global Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Cloud-based
• On-premises
• 6.3. Global Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Media And Entertainment
• Retail
• Banking, Financial Services, And Insurance
• Healthcare
• Consumer Goods
• Automotive
• Manufacturing
• Apparel
• Other Verticals
• 6.4. Global Marketing Resource Management Market, Sub-Segmentation Of Marketing Reporting And Analytics, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Performance Reporting Tools
• Campaign Analytics Solutions
• Customer Insights And Data Analytics
• Marketing Dashboards And Visualization Tools
• 6.5. Global Marketing Resource Management Market, Sub-Segmentation Of Capacity Planning Management, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Resource Allocation Tools
• Workforce Management Solutions
• Project Scheduling And Workflow Tools
• Demand Forecasting And Planning
• 6.6. Global Marketing Resource Management Market, Sub-Segmentation Of Financial Management, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Budgeting And Cost Management Solutions
• ROI And Performance Tracking
• Financial Reporting Tools
• Billing And Expense Tracking
• 6.7. Global Marketing Resource Management Market, Sub-Segmentation Of Creative Production Management, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Creative Workflow Tools
• Project Management For Creative Teams
• Digital Asset Management (DAM)
• Content Creation And Approval Platforms
• 6.8. Global Marketing Resource Management Market, Sub-Segmentation Of Brand And Advertising Management, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Campaign Planning And Execution Tools
• Brand Asset Management
• Media Buying And Planning Solutions
• Advertising Budgeting And Tracking
• 6.9. Global Marketing Resource Management Market, Sub-Segmentation Of Marketing Asset Management, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Digital Asset Management (DAM) Systems
• Content Libraries And Repositories
• Brand Asset Libraries
• Media Asset Management Solutions
• 6.10. Global Marketing Resource Management Market, Sub-Segmentation Of Other Solutions, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Marketing Collaboration Tools
• Marketing Automation Integrations
• Customer Relationship Management (CRM) Integrations
• AI-Driven Marketing Solutions

7. Marketing Resource Management Market Regional And Country Analysis

• 7.1. Global Marketing Resource Management Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global Marketing Resource Management Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Marketing Resource Management Market

• 8.1. Asia-Pacific Marketing Resource Management Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Marketing Resource Management Market

• 9.1. China Marketing Resource Management Market Overview
• 9.2. China Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Marketing Resource Management Market

• 10.1. India Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Marketing Resource Management Market

• 11.1. Japan Marketing Resource Management Market Overview
• 11.2. Japan Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Marketing Resource Management Market

• 12.1. Australia Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Marketing Resource Management Market

• 13.1. Indonesia Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Marketing Resource Management Market

• 14.1. South Korea Marketing Resource Management Market Overview
• 14.2. South Korea Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Marketing Resource Management Market

• 15.1. Western Europe Marketing Resource Management Market Overview
• 15.2. Western Europe Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Marketing Resource Management Market

• 16.1. UK Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Marketing Resource Management Market

• 17.1. Germany Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Marketing Resource Management Market

• 18.1. France Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Marketing Resource Management Market

• 19.1. Italy Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Marketing Resource Management Market

• 20.1. Spain Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Marketing Resource Management Market

• 21.1. Eastern Europe Marketing Resource Management Market Overview
• 21.2. Eastern Europe Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Marketing Resource Management Market

• 22.1. Russia Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Marketing Resource Management Market

• 23.1. North America Marketing Resource Management Market Overview
• 23.2. North America Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Marketing Resource Management Market

• 24.1. USA Marketing Resource Management Market Overview
• 24.2. USA Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Marketing Resource Management Market

• 25.1. Canada Marketing Resource Management Market Overview
• 25.2. Canada Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Marketing Resource Management Market

• 26.1. South America Marketing Resource Management Market Overview
• 26.2. South America Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Marketing Resource Management Market

• 27.1. Brazil Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Marketing Resource Management Market

• 28.1. Middle East Marketing Resource Management Market Overview
• 28.2. Middle East Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Marketing Resource Management Market

• 29.1. Africa Marketing Resource Management Market Overview
• 29.2. Africa Marketing Resource Management Market, Segmentation By Solution Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa Marketing Resource Management Market, Segmentation By Deployment Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa Marketing Resource Management Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Marketing Resource Management Market Competitive Landscape And Company Profiles

• 30.1. Marketing Resource Management Market Competitive Landscape
• 30.2. Marketing Resource Management Market Company Profiles
  • 30.2.1. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. International Business Machines Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. SAP SE Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. Adobe Systems Inc Overview, Products and Services, Strategy and Financial Analysis

31. Marketing Resource Management Market Other Major And Innovative Companies

• 31.1. HCL Technologies Limited
• 31.2. Broadridge Financial Solutions
• 31.3. SAS Institute Inc
• 31.4. Teradata Corporation
• 31.5. Aprimo LLC
• 31.6. MarcomCentral
• 31.7. BrandMaker GmbH
• 31.8. Sitecore Corporation
• 31.9. North Plains Systems Corporation
• 31.10. Capital ID B.V
• 31.11. Allocadia Software Inc
• 31.12. Admation Pty. Ltd
• 31.13. Bynder B.V
• 31.14. BrandMaster AS
• 31.15. InMotionNow Inc

32. Global Marketing Resource Management Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Marketing Resource Management Market

34. Recent Developments In The Marketing Resource Management Market

35. Marketing Resource Management Market High Potential Countries, Segments and Strategies

• 35.1 Marketing Resource Management Market In 2029 - Countries Offering Most New Opportunities
• 35.2 Marketing Resource Management Market In 2029 - Segments Offering Most New Opportunities
• 35.3 Marketing Resource Management Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer

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