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TV And Radio Broadcasting Global Market Report 2025
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Television broadcasting involves transmitting radio waves from transmitters to antenna receivers, generating visual images on TVs that viewers can tune into. Over-the-Air (OTA) TV stations provide a variety of independent channels with different frequencies. On the other hand, radio broadcasting is a one-way wireless communication method that utilizes radio waves to reach a broad audience.

The primary categories of broadcasting encompass radio broadcasting and television broadcasting. Television broadcasting encompasses the transmission of radio signals from transmitters to antenna receivers, producing video images on TVs that viewers can tune in to. OTA TV stations offer numerous independent channels with diverse frequencies. Broadcasters can be categorized as public or commercial, and these broadcasting services find applications in various settings such as residential areas, government institutions, airports, hospitals, educational institutes, and others.

The TV and radio broadcasting market research report is one of a series of new reports from The Business Research Company that provides TV and radio broadcasting market statistics, including TV and radio broadcasting industry global market size, regional shares, competitors with a TV and radio broadcasting market share, detailed TV and radio broadcasting market segments, market trends and opportunities, and any further data you may need to thrive in the TV and radio broadcasting industry. This TV and radio broadcasting market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The TV and radio broadcasting market size has grown strongly in recent years. It will grow from $475.04 billion in 2024 to $505.64 billion in 2025 at a compound annual growth rate (CAGR) of 6.4%. The growth in the historic period can be attributed to digital transformation, consumer behavior, globalization, economic factors, competition and market consolidation.

The TV and radio broadcasting market size is expected to see strong growth in the next few years. It will grow to $623.84 billion in 2029 at a compound annual growth rate (CAGR) of 5.4%. The growth in the forecast period can be attributed to 5g technology adoption, subscription models, emergence of new content formats, environmental sustainability, political and societal influences. Major trends in the forecast period include data analytics and personalization, digital transformation, technological advancements, advertising evolution, sustainability and green broadcasting.

Virtual reality (VR) is increasingly finding its way into the TV and radio broadcasting industry, creating a potential impact on audiences. The demand for VR adoption is expected to rise during the forecast period, particularly driven by live events such as sports and music, providing audiences with an immersive experience to connect with major happenings. For instance, NextVR, a virtual reality platform for delivering live content, streamed events such as the Daytona 500 and a democratic debate. Collaborating with Live Nation, an events company, it also broadcasted live music events globally. This surge in VR content demand is anticipated to propel the market forward.

The growing trend of digitalization is expected to drive the expansion of the TV and radio broadcasting market in the coming years. Digitalization involves transforming a business model by leveraging digital technology to create new revenue streams and value opportunities. This process integrates digital tools and procedures across various operations, including management, communication, production, and customer service. As a result, digitalization has transformed the television and radio broadcasting sectors, making them more efficient, cost-effective, and accessible to a wider audience. For example, a report from the Foreign, Commonwealth and Development Office (FCDO), a UK government department, stated that by 2030, the UK government aims to empower 50 million women and girls to safely participate in the digital world and assist 20 partner countries in improving national digital services through enhanced Digital Public Infrastructure (DPI). Thus, the increasing digitalization is fueling the growth of the TV and radio broadcasting market.

TV and radio broadcasting companies are integrating technologies to enable users to access their content through mobiles and website portals. The demand for TV and radio broadcasting services has surged with increased access across various platforms and devices. For example, mobile OTT (over-the-top) services such as Verizon's Go90 and Comcast's Watchable, along with T-Mobile's BingeOn, are new offerings primarily targeting a youthful audience. These services empower users to view content on mobile applications, web portals, and digital boxes.

Major companies in the electrical equipment market are creating technologically advanced products, such as wiring devices, to ensure safe and reliable electrical connections. Wiring devices are essential electrical components used to connect, control, or distribute electrical power within a system. This category includes items like switches, outlets, plugs, and connectors, all of which facilitate safe and efficient electrical operation in residential, commercial, and industrial environments. For example, in February 2023, Futuri Media, a US-based company specializing in AI-driven solutions for the broadcast and digital publishing sectors, launched RadioGPT. This product is touted as the world's first AI-driven localized radio content solution, integrating GPT-3 technology with Futuri's proprietary AI story discovery system, TopicPulse, and advanced AI voice technology. RadioGPT(TM) uses TopicPulse to scan over 250,000 sources, including social media platforms like Facebook, Twitter, and Instagram, to identify trending topics in local markets. The goal is to transform the audio broadcasting landscape by offering a highly localized and engaging radio experience tailored to specific markets and formats.

Major companies operating in the TV and radio broadcasting market include Comcast Corporation, AT&T Inc., The Walt Disney Company, Charter Communications Inc., NBCUniversal Media LLC, Discovery Inc., Netflix, ViacomCBS Inc., DISH Network Corporation, Sky Group, Netease Inc., Vivendi SE, Liberty Media Corporation, Liberty Global plc, Sirius XM Holdings Inc., Nexstar Media Group Inc., FUJI MEDIA HOLDINGS Inc., Sinclair Broadcast Group Inc., Mediaset S.p.A., E.W. Scripps Company, CNN, Nine Entertainment Co., Entercom Communications Corporation, WWE, Cumulus Media Inc., Saga Communications Inc., LIVE NATION WORLDWIDE INC., TEGNA Inc.

Western Europe was the largest region in the tv and radio broadcasting market in 2024. Eastern Europe is expected to be the fastest growing region in the forecast period. The regions covered in the tv and radio broadcasting market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the tv and radio broadcasting market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.

The TV and radio broadcasting market includes revenues earned by entities by operating broadcast studios and facilities for over-the-air or satellite delivery of radio and television programs. They often produce or purchase programs, which may include entertainment, news, talk shows, business data, or religious services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

TV And Radio Broadcasting Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on tv and radio broadcasting market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for tv and radio broadcasting ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The tv and radio broadcasting market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. TV And Radio Broadcasting Market Characteristics

3. TV And Radio Broadcasting Market Trends And Strategies

4. TV And Radio Broadcasting Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global TV And Radio Broadcasting Growth Analysis And Strategic Analysis Framework

6. TV And Radio Broadcasting Market Segmentation

7. TV And Radio Broadcasting Market Regional And Country Analysis

8. Asia-Pacific TV And Radio Broadcasting Market

9. China TV And Radio Broadcasting Market

10. India TV And Radio Broadcasting Market

11. Japan TV And Radio Broadcasting Market

12. Australia TV And Radio Broadcasting Market

13. Indonesia TV And Radio Broadcasting Market

14. South Korea TV And Radio Broadcasting Market

15. Bangladesh TV And Radio Broadcasting Market

16. Thailand TV And Radio Broadcasting Market

17. Vietnam TV And Radio Broadcasting Market

18. Malaysia TV And Radio Broadcasting Market

19. Singapore TV And Radio Broadcasting Market

20. Philippines TV And Radio Broadcasting Market

21. Hong Kong TV And Radio Broadcasting Market

22. New Zealand TV And Radio Broadcasting Market

23. Western Europe TV And Radio Broadcasting Market

24. UK TV And Radio Broadcasting Market

25. Germany TV And Radio Broadcasting Market

26. France TV And Radio Broadcasting Market

27. Italy TV And Radio Broadcasting Market

28. Spain TV And Radio Broadcasting Market

29. Spain TV And Radio Broadcasting Market

30. Austria TV And Radio Broadcasting Market

31. Belgium TV And Radio Broadcasting Market

32. Denmark TV And Radio Broadcasting Market

33. Finland TV And Radio Broadcasting Market

34. Ireland TV And Radio Broadcasting Market

35. Netherlands TV And Radio Broadcasting Market

36. Norway TV And Radio Broadcasting Market

37. Portugal TV And Radio Broadcasting Market

38. Sweden TV And Radio Broadcasting Market

39. Switzerland TV And Radio Broadcasting Market

40. Eastern Europe TV And Radio Broadcasting Market

41. Russia TV And Radio Broadcasting Market

42. Czech Republic TV And Radio Broadcasting Market

43. Poland TV And Radio Broadcasting Market

44. Romania TV And Radio Broadcasting Market

45. Ukraine TV And Radio Broadcasting Market

46. North America TV And Radio Broadcasting Market

47. USA TV And Radio Broadcasting Market

48. Canada TV And Radio Broadcasting Market

50. South America TV And Radio Broadcasting Market

51. Brazil TV And Radio Broadcasting Market

52. Chile TV And Radio Broadcasting Market

53. Argentina TV And Radio Broadcasting Market

54. Colombia TV And Radio Broadcasting Market

55. Peru TV And Radio Broadcasting Market

56. Middle East TV And Radio Broadcasting Market

57. Saudi Arabia TV And Radio Broadcasting Market

58. Israel TV And Radio Broadcasting Market

59. Iran TV And Radio Broadcasting Market

60. Turkey TV And Radio Broadcasting Market

61. United Arab Emirates TV And Radio Broadcasting Market

62. Africa TV And Radio Broadcasting Market

63. Egypt TV And Radio Broadcasting Market

64. Nigeria TV And Radio Broadcasting Market

65. South Africa TV And Radio Broadcasting Market

66. TV And Radio Broadcasting Market Competitive Landscape And Company Profiles

67. TV And Radio Broadcasting Market Other Major And Innovative Companies

68. Global TV And Radio Broadcasting Market Competitive Benchmarking And Dashboard

69. Key Mergers And Acquisitions In The TV And Radio Broadcasting Market

70. Recent Developments In The TV And Radio Broadcasting Market

71. TV And Radio Broadcasting Market High Potential Countries, Segments and Strategies

72. Appendix

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