AI 영상 제너레이터 시장 규모, 점유율, 성장 분석, 모델 유형별, 전개 모드별, 용도별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)
AI Image Generator Market Size, Share, and Growth Analysis, By Model Type (Generative Adversarial Networks, Variational Autoencoders ), By Deployment Mode, By Application, By End-User, By Region - Industry Forecast 2025-2032
AI 영상 제너레이터 세계 시장 규모는 2023년에 18억 달러, 2024년 23억 8,000만 달러에서 2032년에는 226억 6,000만 달러로 성장하고, 예측 기간(2025-2032년) CAGR은 32.5%를 나타낼 전망입니다.
소매 및 이커머스 부문은 AI 기술을 활용하여 업무 효율성을 높이고 고객 경험을 개선하기 위해 AI 이미지 생성기를 통해 소매업체가 맞춤형 상품 이미지를 생성하는 방식을 혁신적으로 변화시키고 있으며, 높은 품질과 일관성을 보장하면서 프로세스를 간소화하고 있습니다. 이러한 혁신은 비용과 시간을 절약할 뿐만 아니라, 소비자의 취향에 맞게 비주얼을 개인화하여 참여도와 전환율을 높일 수 있도록 돕습니다. 예를 들어, 2024년 4월, 어피파이는 텍스트를 인상적인 이미지로 변환하는 새로운 AI 이미지 생성기를 발표했습니다. 또한, 세계 이커머스 시장의 확대로 인해 원활한 온라인 경험에 대한 수요가 증가함에 따라 창의성을 높이고 디지털 마케팅 전략을 최적화하는 AI 이미지 생성기의 활용이 더욱 촉진되고 있습니다.
목차
서론
조사 방법
- 정보 조달
- 2차와 1차 데이터 방법
- 시장 규모 예측
- 시장 전제조건과 제한
주요 요약
- 세계 시장 전망
- 공급과 수요 동향 분석
- 부문별 기회 분석
시장 역학과 전망
- 시장 개요
- 시장 규모
- 시장 역학
- Porter의 Five Forces 분석
주요 시장 인사이트
- 중요 성공 요인
- 경쟁 정도
- 주요 투자 기회
- 시장 생태계
- 시장의 매력 지수(2024년)
- PESTEL 분석
- 거시경제 지표
- 밸류체인 분석
- 가격 분석
- 규제 상황
- 이용 사례
- 기술 분석
AI 영상 제너레이터 시장 규모 : 모델 유형별&CAGR(2025-2032년)
- 시장 개요
- 생성적 적대 네트워크(GAN)
- 가변형 자동 인코더(VAE)
- 확산 모델
- 트랜스포머 기반 모델
AI 영상 제너레이터 시장 규모 : 전개 모드별&CAGR(2025-2032년)
AI 영상 제너레이터 시장 규모 : 용도별&CAGR(2025-2032년)
- 시장 개요
- 광고 및 마케팅
- 엔터테인먼트 및 미디어
- E-Commerce 및 소매
- 게임
- 헬스케어 및 의료 영상
- 기타
AI 영상 제너레이터 시장 규모 : 최종사용자별&CAGR(2025-2032년)
AI 영상 제너레이터 시장 규모&CAGR(2025-2032년)
- 북미
- 유럽
- 아시아태평양
- 라틴아메리카
- 중동 및 아프리카
- GCC 국가
- 남아프리카공화국
- 기타 중동 및 아프리카
경쟁 정보
- 주요 5개사 비교
- 주요 기업의 시장 포지셔닝(2024년)
- 주요 시장 기업이 채택한 전략
- 최근 시장 동향
- 기업의 시장 점유율 분석(2024년)
- 주요 기업 개요
- 기업 상세
- 제품 포트폴리오 분석
- 기업 부문별 점유율 분석
- 매출 전년대비 비교(2022-2024년)
주요 기업 개요
- OpenAI(미국)
- Stability AI(영국)
- Midjourney(미국)
- Google DeepMind(미국)
- NVIDIA Corporation(미국)
- Adobe Inc.(미국)
- Microsoft Corporation(미국)
- Hugging Face(미국)
- Runway(미국)
- IBM Corporation(미국)
- Baidu, Inc.(중국)
- Alibaba Group(중국)
- SenseTime Group(중국)
- Tencent Holdings Ltd.(중국)
- Meta Platforms, Inc.(미국)
- Amazon Web Services(미국)
- Qualcomm Incorporated(미국)
- Picsart(미국)
- Canva(호주)
- DeepArt.io(독일)
결론과 제안
LSH
Global AI Image Generator Market size was valued at USD 1.8 billion in 2023 and is poised to grow from USD 2.38 billion in 2024 to USD 22.66 billion by 2032, growing at a CAGR of 32.5% during the forecast period (2025-2032).
The retail and e-commerce sectors are increasingly leveraging AI technology to enhance operational efficiency and elevate customer experiences. AI image generators are revolutionizing the way retailers produce customized product images, streamlining the creation process while ensuring high quality and consistency. This innovation not only reduces costs and saves time but also personalizes visuals according to consumer preferences, driving higher engagement and conversion rates. Strategic initiatives are at the forefront as companies adapt to these advancements; for example, Appy Pie introduced a novel AI image generator in April 2024 that transforms text into striking images. Furthermore, the expanding global e-commerce market is intensifying demand for seamless online experiences, further promoting the utilization of AI image generators to boost creativity and optimize digital marketing strategies.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global AI Image Generator market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global AI Image Generator Market Segments Analysis
Global AI Image Generator Market is segmented by Model Type, Deployment Mode, Application, End-User and region. Based on Model Type, the market is segmented into Generative Adversarial Networks (GANs), Variational Autoencoders (VAEs), Diffusion Models and Transformer-based Models. Based on Deployment Mode, the market is segmented into Cloud-based and On-premises. Based on Application, the market is segmented into Advertising & Marketing, Entertainment & Media, E-commerce & Retail, Gaming, Healthcare & Medical Imaging and Others. Based on End-User, the market is segmented into SMEs, Large Enterprises and Individual Creators. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global AI Image Generator Market
The Global AI Image Generator market is experiencing significant growth as businesses increasingly leverage captivating visual content across various digital platforms, including advertising, e-commerce, gaming, and news. This trend is fueled by the rapid creation and cost efficiency that AI image generators offer, enabling companies to produce high-quality, customizable images with ease. The reduced reliance on conventional design resources facilitates faster and more effective content creation, making these tools particularly appealing to small and medium-sized enterprises (SMEs) and individual creators. The demand for engaging visuals is driving the widespread adoption and integration of AI image generation technologies in various industries.
Restraints in the Global AI Image Generator Market
A significant challenge facing the global AI image generator market is the legal ambiguity surrounding image ownership and the use of copyrighted training data. Photographers and artists have raised alarms about AI systems being developed using unauthorized content. Additionally, there are growing regulatory concerns related to ethical issues, particularly around the creation of deepfake images and the potential spread of disinformation. This is especially pronounced in jurisdictions with stringent regulations, such as the European Union, where there are heightened fears about the implications of AI-generated images. These factors create obstacles that could hinder the growth and acceptance of AI image generation technologies.
Market Trends of the Global AI Image Generator Market
The Global AI Image Generator market is experiencing a significant trend towards integration with e-commerce platforms and marketing sites, exemplified by major players like Shopify, Adobe Creative Suite, and Canva, who are rapidly incorporating AI image creation capabilities. This integration empowers users to effortlessly generate digital assets such as ad visuals and product images while maintaining their existing workflows. By leveraging APIs, these platforms are streamlining the content creation process, drastically reducing time investment and boosting productivity. Additionally, this trend democratizes access to sophisticated AI tools, making them accessible to non-technologists and fostering innovation across various industries.
Table of Contents
Introduction
- Objectives of the Study
- Scope of the Report
- Definitions
Research Methodology
- Information Procurement
- Secondary & Primary Data Methods
- Market Size Estimation
- Market Assumptions & Limitations
Executive Summary
- Global Market Outlook
- Supply & Demand Trend Analysis
- Segmental Opportunity Analysis
Market Dynamics & Outlook
- Market Overview
- Market Size
- Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
- Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers
Key Market Insights
- Key Success Factors
- Degree of Competition
- Top Investment Pockets
- Market Ecosystem
- Market Attractiveness Index, 2024
- PESTEL Analysis
- Macro-Economic Indicators
- Value Chain Analysis
- Pricing Analysis
- Regulatory Landscape
- Case Studies
- Technological Analysis
Global AI Image Generator Market Size by Model Type & CAGR (2025-2032)
- Market Overview
- Generative Adversarial Networks (GANs)
- Variational Autoencoders (VAEs)
- Diffusion Models
- Transformer-based Models
Global AI Image Generator Market Size by Deployment Mode & CAGR (2025-2032)
- Market Overview
- Cloud-based
- On-premises
Global AI Image Generator Market Size by Application & CAGR (2025-2032)
- Market Overview
- Advertising & Marketing
- Entertainment & Media
- E-commerce & Retail
- Gaming
- Healthcare & Medical Imaging
- Others
Global AI Image Generator Market Size by End-User & CAGR (2025-2032)
- Market Overview
- SMEs
- Large Enterprises
- Individual Creators
Global AI Image Generator Market Size & CAGR (2025-2032)
- North America (Model Type, Deployment Mode, Application, End-User)
- Europe (Model Type, Deployment Mode, Application, End-User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
- Asia Pacific (Model Type, Deployment Mode, Application, End-User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America (Model Type, Deployment Mode, Application, End-User)
- Brazil
- Rest of Latin America
- Middle East & Africa (Model Type, Deployment Mode, Application, End-User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa
Competitive Intelligence
- Top 5 Player Comparison
- Market Positioning of Key Players, 2024
- Strategies Adopted by Key Market Players
- Recent Developments in the Market
- Company Market Share Analysis, 2024
- Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)
Key Company Profiles
- OpenAI (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Stability AI (U.K.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Midjourney (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Google DeepMind (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- NVIDIA Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Adobe Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Microsoft Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Hugging Face (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Runway (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- IBM Corporation (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Baidu, Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Alibaba Group (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- SenseTime Group (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Tencent Holdings Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Meta Platforms, Inc. (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Amazon Web Services (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Qualcomm Incorporated (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Picsart (U.S.)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Canva (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- DeepArt.io (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Conclusion & Recommendations
