비접촉 결제 세계 시장 규모는 2023년에 425억 달러로 평가되었으며, 예측 기간(2025-2032년) 동안 CAGR 9.9%로, 2024년 467억 1,000만 달러에서 2032년에는 994억 달러로 성장할 전망입니다.
비접촉 결제 시장은 스마트폰과 디지털 지갑의 보급으로 큰 영향을 받고 있으며, 사용 편의성, 보안성, 소매, 교통, 온라인 서비스 등 다양한 분야에서 널리 받아들여지고 있는 것이 그 요인으로 꼽힙니다. 기업들은 전략적으로 도시 소매 환경이나 접객업, 외식업과 같은 특정 산업에 집중하고 있습니다. 비접촉 결제의 마찰이 없는 특성은 거래 시간을 단축하고, 특히 피크타임에 대기열을 최소화하여 고객 경험을 향상시키며, NFC, HCE, RFID와 같은 기술은 빠른 터치 앤 고 거래를 촉진하여 고객 회전율을 높이고 수익을 증가시킵니다. 또한, 거래당 수수료 및 구독 모델과 같은 시장 경쟁력 있는 가격 전략이 시장 역학을 형성하고 있습니다. 생체인식과 같은 혁신은 보안과 편의성을 향상시켜 여러 채널에서 소비자의 채택을 더욱 촉진하고 주요 공급자의 시장 지위를 강화하고 있습니다.
Global Contactless Payment Market size was valued at USD 42.5 billion in 2023 and is poised to grow from USD 46.71 billion in 2024 to USD 99.4 billion by 2032, growing at a CAGR of 9.9% during the forecast period (2025-2032).
The contactless payment market is significantly influenced by the widespread adoption of smartphones and digital wallets, driven by factors like usability, security, and broad acceptance across various sectors including retail, transportation, and online services. Companies are strategically focusing on urban retail environments or specific industries such as hospitality and food services. The frictionless nature of contactless payments enhances the customer experience by reducing transaction times and minimizing queues, especially during peak hours. Technologies like NFC, HCE, and RFID facilitate rapid touch-and-go transactions, leading to increased customer turnover and revenue growth. Moreover, competitive pricing strategies, including per-transaction fees and subscription models, shape market dynamics. Innovations like biometric verification enhance security and convenience, further advancing consumer adoption across multiple channels and reinforcing the market positions of leading providers.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Contactless Payment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Contactless Payment Market Segments Analysis
Global Contactless Payment Market is segmented by Component, Type, Application, Vertical and region. Based on Component, the market is segmented into Hardware, Solutions and Services. Based on Type, the market is segmented into Smartphone Based Payments and Card Based Payments. Based on Application, the market is segmented into Retail, Transportation, Healthcare, Hospitality and Others. Based on Vertical, the market is segmented into Retail, Hospitality, Healthcare, Energy and Utilities, Transportation and Logistics, BFSI and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Contactless Payment Market
The global contactless payment market is being significantly propelled by the growing trend towards cashless transactions, resulting in a heightened consumer preference for contactless payment methods. The convenience, rapid processing, and enhanced security that contactless transactions provide have encouraged widespread adoption in various sectors, including retail, hospitality, healthcare, and transportation. As consumers become more reliant on NFC-enabled smartphones, wearable devices, and contactless cards for quick and seamless transactions, this shift is driving remarkable growth within the market. The inclination towards adopting these innovative payment solutions is transforming the way consumers conduct financial transactions globally.
Restraints in the Global Contactless Payment Market
Despite the convenience that contactless payment methods provide, the market faces substantial challenges primarily due to concerns about data breaches, identity theft, and fraudulent activities. Cybercriminals are constantly adapting their strategies to take advantage of vulnerabilities in payment systems. The lack of strong security measures-such as encryption, biometric authentication, and AI-powered fraud detection-poses a significant threat, leading to potential financial losses and data compromises. These issues can significantly undermine consumer confidence and impede the growth of the global contactless payment market as users become more hesitant to adopt these technologies without sufficient safeguards in place.
Market Trends of the Global Contactless Payment Market
The Global Contactless Payment market is witnessing a significant shift towards biometric authentication as a key trend, enhancing both security and user experience. Financial institutions and fintech firms are increasingly adopting biometric solutions, such as fingerprint and facial recognition technology, to facilitate seamless and secure transactions. Mastercard's introduction of biometric payment cards exemplifies this movement, allowing users to authenticate payments without the cumbersome requirements of PINs or signatures. As the demand for secure and efficient payment processes grows, this trend is anticipated to gain momentum, significantly curbing fraud risks and reshaping the landscape of contactless transactions worldwide.