세계의 온라인 푸드 딜리버리 시장 규모는 2023년에 2,154억 7,000만 달러로 평가되며, 2024년 2,372억 3,000만 달러에서 2032년에는 5,122억 4,000만 달러로 성장하며, 예측 기간(2025-2032년)의 CAGR은 10.1%로 성장할 전망입니다.
Grab Holdings와 Altimeter Growth Corp.의 합병을 통해 400억 달러로 평가되는 Grab Holdings의 동남아시아 시장 성장 잠재력을 강조하며, 온라인 식사 배달 시장은 바쁜 생활 속에서 편리함을 추구하는 소비자 수요 증가에 힘입어 급성장하고 있습니다. 동남아시아의 큰 성장 잠재력을 부각시키고 있습니다. 이 시장은 주로 가족 단위의 거래가 중심이며, 바로 먹을 수 있는 음식과 조리된 음식 등 다양한 메뉴를 제공하는 것이 특징입니다. 우버가 약 11억 달러에 드리즐리를 인수한 후의 서비스 통합은 이 분야에서의 전략적 통합을 강조하고 있습니다. 소비자들은 할인, 혜택, 유연한 결제 방법 등의 혜택을 누리며 특히 비접촉식 배달의 보급을 더욱 가속화하고 있습니다. 주요 경쟁사들은 기술을 활용하고 파트너십을 확대하여 고객 경험을 향상시켜 시장의 지속적인 성장을 보장하기 위해 노력하고 있습니다.
Global Online Food Delivery Market size was valued at USD 215.47 billion in 2023 and is poised to grow from USD 237.23 billion in 2024 to USD 512.24 billion by 2032, growing at a CAGR of 10.1% during the forecast period (2025-2032).
The online meal delivery market is thriving, fueled by the rise in consumer demand for convenience amid busy lifestyles. Grab Holdings' reported merger with Altimeter Growth Corp., valued at USD 40 billion, highlights the significant growth potential within Southeast Asia. This market is primarily driven by family transactions and features a wide range of offerings, including ready-to-eat meals and those requiring preparation. The integration of services following Uber's acquisition of Drizzly for approximately USD 1.1 billion underscores the strategic consolidation in this space. Consumers benefit from discounts, rewards, and flexible payment options, further accelerating adoption, particularly for contactless deliveries. Key competitors are leveraging technology and expanding partnerships to enhance customer experience, ensuring continued market growth.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Online Food Delivery market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Online Food Delivery Market Segments Analysis
Global Online Food Delivery Market is segmented by Type, Channel, Payment Method, Business Model and region. Based on Type, the market is segmented into Platform-to-Consumer and Restaurant-to-Consumer. Based on Channel, the market is segmented into Website/Desktop and Mobile Applications. Based on Payment Method, the market is segmented into Cash on Delivery and Online Payment. Based on Business Model, the market is segmented into Order Focused Food Delivery System, Logistics Focused Food Delivery System and Full-Service Food Delivery System. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Online Food Delivery Market
The Global Online Food Delivery market is experiencing significant growth due to enhanced connectivity and the rising adoption of smartphones, allowing consumers unprecedented access to various delivery applications. Users can now effortlessly order meals from their favorite restaurants through their devices, exploring a comprehensive list of options at their fingertips. This technological shift has penetrated even remote and rural areas, where smartphones have become commonplace. The increasing acceptance of online shopping among rural populations can be attributed to the availability of user-friendly e-commerce platforms and food delivery services. Additionally, a surge in mobile internet users worldwide, coupled with advancements in network infrastructure, has further improved connectivity, particularly in developing regions, thus driving growth in this sector.
Restraints in the Global Online Food Delivery Market
The Global Online Food Delivery market faces significant challenges primarily due to the logistical complexities arising from the surge in online food ordering. As many restaurants partner with various food delivery services to expand their reach and increase sales, they often find themselves inundated with a high volume of orders from multiple platforms. This overwhelming influx can lead to difficulties in efficiently managing operations, fulfilling orders promptly, and maintaining quality service. Consequently, the struggle to coordinate schedules, resources, and staff can hinder the potential growth and sustainability of these businesses within the competitive online food delivery landscape.
Market Trends of the Global Online Food Delivery Market
The Global Online Food Delivery market is experiencing a notable trend towards the integration of AI and big data analytics, significantly enhancing user experience and operational efficiency. Innovations driven by these technologies are shaping mobile applications and websites that not only offer seamless navigation but also personalize the dining experience based on individual preferences, locations, and user-generated reviews. This transformative approach not only facilitates smarter ordering but also fosters user engagement, mirroring the traditional restaurant experience. Furthermore, real-time analysis of consumer behavior enables platforms to deliver tailored recommendations, establishing a competitive edge and promoting customer loyalty in an increasingly crowded marketplace.