통신사 직접 청구 플랫폼 세계 시장 규모는 2023년 362억 달러, 2024년 398억 9,000만 달러에서 2032년에는 867억 6,000만 달러로 성장하고, 예측 기간(2025-2032년) 동안 연평균 10.2%의 연평균 복합 성장률(CAGR)을 보일 것으로 예상됩니다.
세계 통신사 직접 청구 플랫폼 시장은 소비자의 휴대폰 요금에 직접 청구하여 편리한 구매 방법을 제공하는 디지털 거래 영역에서 필수적인 시장입니다. 이 혁신적인 솔루션은 특히 전통적인 은행 서비스를 이용하지 않는 개인을 대상으로 큰 성장을 가속하고 있습니다. DCB 플랫폼은 컨텐츠 제공업체와 모바일 네트워크 사업자의 중개자 역할을 하며, 전자 청구 시스템 및 ID 시스템과의 통합을 촉진함으로써 전자 결제 시스템과의 통합을 촉진합니다. 시스템과의 통합을 촉진하여 고객 확보 및 충성도 향상을 실현합니다. 또한, 게임과 넷플릭스, 스포티파이와 같은 OTT 서비스를 포함한 디지털 엔터테인먼트에 대한 수요 증가는 DCB의 채택을 더욱 촉진하고 있으며, 결제 트렌드를 형성하는 중요한 기업이 되고 있습니다.
Global Direct Carrier Billing Platform Market size was valued at USD 36.2 billion in 2023 and is poised to grow from USD 39.89 billion in 2024 to USD 86.76 billion by 2032, growing at a CAGR of 10.2% during the forecast period (2025-2032).
The global direct carrier billing (DCB) platform market is vital in the realm of digital transactions, providing a convenient purchasing method by charging consumers directly to their mobile phone bills. This innovative solution caters particularly to individuals without traditional banking services, fostering significant growth. Factors such as the widespread adoption of smartphones, heightened consumption of digital content, and increasing demand for seamless payment experiences are propelling this market forward. DCB platforms act as intermediaries between content providers and mobile network operators, facilitating integration with e-billing and identity systems that enhance customer acquisition and loyalty. Additionally, the rising demand for digital entertainment, including gaming and OTT services like Netflix and Spotify, is further driving the adoption of DCB, making it a key player in shaping payment trends.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Direct Carrier Billing Platform market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Direct Carrier Billing Platform Market Segments Analysis
Global Direct Carrier Billing Platform Market is segmented by Type, Platform Type, Authentication Type, End User and region. Based on Type, the market is segmented into Limited DCB, Pure DCB, MSISDN Forwarding and Others. Based on Platform Type, the market is segmented into Android, iOS and Others. Based on Authentication Type, the market is segmented into Single Factor Authentication and Two Factor Authentication. Based on End User, the market is segmented into Games and Apps, Video Content and movies, Music and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Direct Carrier Billing Platform Market
The primary driver of growth in the Global Direct Carrier Billing Platform market is the rising consumer demand for digital content. As digital consumption continues to expand, there is a notable surge in consumers seeking convenient payment solutions. Direct carrier billing facilitates this trend by allowing wireless subscribers to easily purchase digital products, such as streaming services and video games, with the charges seamlessly added to their mobile phone bills. This user-friendly payment method enhances access to a wide array of digital content, thereby fueling market growth and catering to the evolving preferences of modern consumers who prioritize convenience and immediacy in their transactions.
Restraints in the Global Direct Carrier Billing Platform Market
One of the primary challenges facing the global Direct Carrier Billing (DCB) platform market is the high transaction fees associated with this payment method. These fees often exceed those related to alternative payment options, like credit cards or e-wallets, which can discourage merchants from adopting DCB. The concern over shrinking profit margins and higher operational costs may lead to apprehension among merchants, ultimately resulting in fewer consumer choices. This hesitation can impede the broader acceptance of DCB as a practical payment solution, thus restraining the growth and potential expansion of the market.
Market Trends of the Global Direct Carrier Billing Platform Market
The Global Direct Carrier Billing Platform market is witnessing a notable surge, driven by the increasing emphasis on subscription services across various sectors, especially in digital content streaming and gaming industries. Platforms like Netflix and Xbox Game Pass leverage direct carrier billing to facilitate seamless recurring payments directly through mobile bills, thereby simplifying transactions for users. This trend not only enhances customer convenience but also fosters increased user retention by removing payment friction, making it a preferred choice for consumers. As businesses seek to capitalize on this shift towards hassle-free billing solutions, the demand for direct carrier billing platforms is anticipated to rise substantially in the coming years.