로케이션 애널리틱스 시장(-2035년) : 컴포넌트 유형별, 로케이션 유형별, 배포 유형별, 용도 유형별, 업계 유형별, 지역별, 업계 동향, 예측
Location Analytics Market, Till 2035: Distribution by Type of Component, Type of Location, Type of Deployment, Type of Application, Type of Vertical, and Geographical Regions: Industry Trends and Global Forecast
상품코드 : 1921894
리서치사 : Roots Analysis
발행일 : On Demand Report
페이지 정보 : 영문 171 Pages
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한글목차

로케이션 애널리틱스 시장 개요

세계의 로케이션 애널리틱스 시장 규모는 현재 259억 2,000만 달러에서 2035년까지 1,006억 달러에 달할 것으로 추정되며, 2035년까지의 예측 기간에 CAGR로 14.52%의 성장이 전망됩니다.

Location Analytics Market-IMG1

위치정보 분석 시장 : 성장과 동향

정보의 홍수 속에서 데이터는 비즈니스 성장과 고객 경험 향상에 필수적인 자산이 되었습니다. 위치 분석은 지역적 데이터를 의사결정 개선의 지침으로 바꾸는 가치 있는 툴로 부상하고 있습니다. 이 프로세스는 특정 장소와 관련된 데이터를 분석 및 해석하고, 실행 가능한 인사이트을 추출하여 의사결정에 도움을 주는 과정입니다. 지리정보와 비즈니스 데이터를 통합하여 다양한 부문의 업무 효율화와 전략적 계획 강화로 이어지는 패턴과 동향을 발견할 수 있습니다. 최근 수년간 지역적 공간 데이터, 분석 툴, 데이터 통합에 대한 수요가 증가하면서 위치 분석 시장의 성장을 가속하고 있습니다. 그 결과, 차량, 스마트폰, 기타 모바일 기기에서 세계 포지셔닝 시스템(GPS) 기술의 보급과 함께 시장은 큰 변화의 기로에 서 있습니다.

또한 클라우드 컴퓨팅, IoT, AI, 빅데이터 분석 등의 기술 발전으로 위치 분석의 적용 범위가 크게 확대되고 있습니다. 특히 IoT가 위치 분석에 미치는 영향은 매우 중요하며, 상호 연결된 기기에서 실시간 데이터 수집을 가능하게 함으로써 산업 전반에 걸쳐 정확성, 예측 능력 및 실행 가능한 인사이트을 향상시킬 수 있습니다. 마찬가지로 빅데이터가 지역적 지식에 미치는 영향은 혁명적이며, 기업이 방대한 양의 공간 데이터를 처리하고 동향과 패턴을 파악할 수 있게 해줍니다. 이러한 요인으로 인해 예측 기간 중 위치 분석 시장은 크게 성장할 것으로 예측됩니다.

세계의 로케이션 애널리틱스 시장에 대해 조사했으며, 시장 규모 추산과 기회의 분석, 경쟁 구도, 기업 개요 등의 정보를 제공하고 있습니다.

목차

섹션 1 리포트 개요

제1장 서문

제2장 조사 방법

제3장 시장 역학

제4장 거시경제 지표

섹션 2 정성적 인사이트

제5장 개요

제6장 서론

제7장 규제 시나리오

섹션 3 시장 개요

제8장 주요 기업의 종합적 데이터베이스

제9장 경쟁 구도

제10장 화이트 스페이스 분석

제11장 기업 경쟁력 분석

제12장 로케이션 애널리틱스 시장의 스타트업 에코시스템

섹션 4 기업 개요

제13장 기업 개요

섹션 5 시장 동향

제14장 메가트렌드 분석

제15장 미충족 요구 분석

제16장 특허 분석

제17장 최근 발전

섹션 6 시장 기회 분석

제18장 세계의 로케이션 애널리틱스 시장

제19장 시장 기회 : 컴포넌트 유형별

제20장 시장 기회 : 로케이션 유형별

제21장 시장 기회 : 배포 유형별

제22장 시장 기회 : 용도 유형별

제23장 시장 기회 : 업계 유형별

제24장 북미의 로케이션 애널리틱스의 시장 기회

제25장 유럽의 로케이션 애널리틱스의 시장 기회

제26장 아시아의 로케이션 애널리틱스의 시장 기회

제27장 중동·북아프리카(MENA) 로케이션 애널리틱스의 시장 기회

제28장 라틴아메리카의 로케이션 애널리틱스의 시장 기회

제29장 인접 시장 분석

섹션 7 전략적 툴

제30장 주요 성공 전략

제31장 Porter's Five Forces 분석

제32장 SWOT 분석

제33장 밸류체인 분석

제34장 Roots의 전략적 제안

섹션 8 기타 독점적 인사이트

제35장 1차 조사로부터의 인사이트

제36장 리포트 결론

섹션 9 부록

KSA
영문 목차

영문목차

Location Analytics Market Overview

As per Roots Analysis, the global location analytics market size is estimated to grow from USD 25.92 billion in the current year USD 100.6 billion by 2035, at a CAGR of 14.52% during the forecast period, till 2035.

Location Analytics Market - IMG1

The opportunity for location analytics market has been distributed across the following segments:

Type of Component

Type of Location

Type of Deployment

Type of Application

Type of Vertical

Geographical Regions

Location Analytics Market: Growth and Trends

In the current surge of information, data has become an essential asset for business growth and enhancing customer experiences. Location-based analytics has emerged as a valuable tool that transforms geographical data into a guide for improved decision-making. This process involves analyzing and interpreting data tied to specific locations to extract actionable insights and inform decision-making. It merges geographic information with business data to discover patterns and trends that can streamline operations and enhance strategic planning across various sectors. Recently, the increasing demand for geospatial data, analytical tools, and data integration has propelled growth in the location analytics market. Consequently, the market is on the verge of a significant transformation with the rising adoption of global positioning system (GPS) technologies in vehicles, smartphones, and other mobile devices.

Furthermore, advancements in technologies such as cloud computing, IoT, artificial intelligence, and big data analytics are significantly expanding the scope of location analysis applications. Notably, the influence of IoT on enhancing location analytics is crucial, as it facilitates real-time data gathering from interconnected devices, boosting accuracy, predictive abilities, and actionable insights across industries. Similarly, the effect of big data on geographic insights is revolutionary, allowing businesses to process extensive amounts of spatial data and identify trends and patterns. As a result, owing to the above mentioned factors, the location analytics market is expected to grow significantly during the forecast period.

Location Analytics Market: Key Segments

Market Share by Type of Component

Based on type of component, the global location analytics market is segmented into solution and service. According to our estimates, currently, the solutions segment captures the majority of the market share and this trend is unlikely to change in future. The increasing incorporation of software solutions with artificial intelligence, machine learning, IoT, and big data platforms that enhances analytical capabilities. As a result, software solutions offer a diverse range of geospatial analysis, mapping, real-time tracking, and predictive analytics that can be customized to fit the specific requirements of various industries.

However, the services segment is expected to grow at a higher CAGR during the forecast period. The intricate nature of location intelligence technologies necessitates specialized services for system integration, scaling, and maintenance. Therefore, the rising trend of outsourcing services, particularly among small and medium enterprises, is fueling the demand for these services.

Market Share by Type of Location

Based on type of location, the global location analytics market is segmented into indoor and outdoor. According to our estimates, currently, the outdoor segment captures the majority of the market share. This can be attributed to the increasing adoption of GPS-enabled devices, particularly in the transport and logistics sectors for live monitoring. However, the indoor segment is expected to grow at a higher CAGR during the forecast period, due to the increasing necessity for accurate location-based services in enclosed spaces such as shopping centers, hospitals, airports, and manufacturing plants.

Market Share by Type of Deployment

Based on type of deployment, the global location analytics market is segmented into cloud and on-premises. According to our estimates, currently, the cloud deployment segment captures the majority of the market share. This growth is primarily attributed to its scalability and flexibility that enables businesses to adjust resources according to their needs. However, the on-premises segment is expected to grow at a higher CAGR during the forecast period. This can be attributed to the fact that it meets the specific high-security needs and regulatory requirements of industries such as finance, healthcare, and government that handle sensitive data.

Market Share by Type of Application

Based on type of application, the global location analytics market is segmented into customer experience management, emergency response management, remote location analytics, sales & marketing optimization, supply chain planning & optimization, and others. According to our estimates, currently, sales and marketing optimization captures the majority of the market share. This application is vital for businesses because it facilitates revenue growth, improves customer engagement, and enhances campaign effectiveness.

However, the remote location analytics segment is expected to grow at a higher CAGR during the forecast period. Remote location analytics enables organizations to track the precise location and condition of assets, vehicles, or equipment from a distance in real time. As a result, sectors such as transportation, logistics, and manufacturing are adopting these solutions to enhance operational efficiency and minimize asset losses.

Market Share by Type of Vertical

Based on type of vertical, the global location analytics market is segmented into BFSI, government, healthcare, IT & telecom, manufacturing, retail, tourism and hospitality, transportation, and others. According to our estimates, currently, the retail sector captures the majority of the market share. This leading position is expected to persist, as retailers increasingly adopt location-based insights to improve operations and engage customers more effectively.

However, the transportation sector is expected to grow at a higher CAGR during the forecast period. This rise is largely due to the distinct advantages that solutions offer in areas such as route optimization, real-time fleet tracking, enhancing supply chain efficiency, and facilitating last-minute deliveries.

Market Share by Geographical Regions

Based on geographical regions, the location analytics market is segmented into North America, Europe, Asia, Latin America, Middle East and North Africa, and the rest of the world. According to our estimates, currently North America captures the majority share of the market. However, the market in Asia is expected to grow at a higher CAGR during the forecast period. This continuous growth can be attributed to the increasing adoption of smartphones and IoT devices, which are significant uses of location analytics, generating new opportunities for organizations to leverage analytics for insights.

Additionally, the swift urbanization and smart city initiatives in China, India, and other Southeast Asian nations are driving market expansion, as these solutions are essential for urban planning, traffic management, and infrastructure development.

Example Players in Location Analytics Market

Location Analytics Market: Research Coverage

The report on the location analytics market features insights on various sections, including:

Key Questions Answered in this Report

Reasons to Buy this Report

Additional Benefits

TABLE OF CONTENTS

SECTION I: REPORT OVERVIEW

1. PREFACE

2. RESEARCH METHODOLOGY

3. MARKET DYNAMICS

4. MACRO-ECONOMIC INDICATORS

SECTION II: QUALITATIVE INSIGHTS

5. EXECUTIVE SUMMARY

6. INTRODUCTION

7. REGULATORY SCENARIO

SECTION III: MARKET OVERVIEW

8. COMPREHENSIVE DATABASE OF LEADING PLAYERS

9. COMPETITIVE LANDSCAPE

10. WHITE SPACE ANALYSIS

11. COMPANY COMPETITIVENESS ANALYSIS

12. STARTUP ECOSYSTEM IN THE LOCATION ANALYTICS MARKET

SECTION IV: COMPANY PROFILES

13. COMPANY PROFILES

SECTION V: MARKET TRENDS

14. MEGA TRENDS ANALYSIS

15. UNMET NEED ANALYSIS

16. PATENT ANALYSIS

17. RECENT DEVELOPMENTS

SECTION VI: MARKET OPPORTUNITY ANALYSIS

18. GLOBAL LOCATION ANALYTICS MARKET

19. MARKET OPPORTUNITIES BASED ON TYPE OF COMPONENT

20. MARKET OPPORTUNITIES BASED ON TYPE OF LOCATION

21. MARKET OPPORTUNITIES BASED ON TYPE OF DEPLOYMENT

22. MARKET OPPORTUNITIES BASED ON TYPE OF APPLICATION

23. MARKET OPPORTUNITIES BASED ON TYPE OF VERTICAL

24. MARKET OPPORTUNITIES FOR LOCATION ANALYTICS IN NORTH AMERICA

25. MARKET OPPORTUNITIES FOR LOCATION ANALYTICS IN EUROPE

26. MARKET OPPORTUNITIES FOR LOCATION ANALYTICS IN ASIA

27. MARKET OPPORTUNITIES FOR LOCATION ANALYTICS IN MIDDLE EAST AND NORTH AFRICA (MENA)

28. MARKET OPPORTUNITIES FOR LOCATION ANALYTICS IN LATIN AMERICA

29. ADJACENT MARKET ANALYSIS

SECTION VII: STRATEGIC TOOLS

30. KEY WINNING STRATEGIES

31. PORTER'S FIVE FORCES ANALYSIS

32. SWOT ANALYSIS

33. VALUE CHAIN ANALYSIS

34. ROOTS STRATEGIC RECOMMENDATIONS

SECTION VIII: OTHER EXCLUSIVE INSIGHTS

35. INSIGHTS FROM PRIMARY RESEARCH

36. REPORT CONCLUSION

SECTION IX: APPENDIX

37. TABULATED DATA

38. LIST OF COMPANIES AND ORGANIZATIONS

39. CUSTOMIZATION OPPORTUNITIES

40. ROOTS SUBSCRIPTION SERVICES

41. AUTHOR DETAILS

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