일본의 전기자동차 시장 규모는 2024년 321억 9,000만 달러에서 2032년 1,327억 9,000만 달러로 증가하여 2025-2032년 예측 기간 동안 19.38%의 CAGR로 성장할 것으로 예상됩니다. 이 시장은 최근 몇 년 동안 상당한 성장을 보였으며, 전기자동차 배터리의 발전, 탄소 배출량을 줄이기 위한 유리한 정부 정책, 지속가능한 교통 수단으로의 전환 증가, 전기자동차의 손쉬운 가용성 등으로 인해 예측 기간 동안에도 성장을 유지할 것으로 예상됩니다. 일본 전기자동차 시장의 수요는 전기자동차 생산 및 판매 증가, 충전소 수 증가로 인해 증가하고 있습니다. 예를 들어, 일본자동차판매협회연합회와 전국경차협회연합회(전경자협)는 2022년 일본에서 5만 8,813대의 배터리 전기자동차가 판매되어 2021년 대비 2.7배 이상 증가했다고 발표했습니다. 전기자동차의 지속가능하고 경제적인 이점을 선택하기 때문에 일본 전체 BEV 판매량은 더욱 증가할 것으로 예상됩니다.
환경적 지속가능성에 대한 인식의 증가, 배터리 기술의 큰 발전, 정부의 지원적인 규제와 정책으로 인해 예측 기간 동안 일본의 전기자동차 수요는 증가할 것으로 보입니다. 또한 일본 정부는 전기자동차 수요를 가속화하기 위해 보조금 및 세제 완화를 계획하고 있습니다. 예를 들어, 일본 정부는 플러그인 하이브리드 전기자동차, 배터리 전기자동차, 연료전지 전기자동차 등 청정에너지 자동차 구매에 보조금을 제공하고 있으며, 2021년에는 하이브리드 전기자동차는 이 보조금 제도의 대상에서 제외되지만, 대당 최대 5,600달러의 보조금을 지급할 예정입니다. 보조금이 제공됩니다. 또한, 일본 전기자동차 시장의 주요 진입 업체들은 전기자동차 수요 증가에 대응하고 국내 시장 수요를 맞추기 위해 전기자동차를 생산하고 있습니다.
예를 들어, BYD Company Ltd.는 2024년 6월에 가장 비싼 모델인 Seal EV의 출시를 발표했습니다. 현재 가격은 전시장 앞에서 4만 9,118달러이며, 전륜구동과 후륜구동의 두 가지 변형이 있습니다.
전기자동차 생산량 증가로 일본 전기자동차 시장 수요 증가
1인당 소득 증가, 전기자동차 기술 발전, 전기자동차의 빠른 맞춤형화 추세, 탄소 배출 제로에 대한 정부의 야심찬 목표가 일본의 전기자동차 수요를 촉진하고 있습니다. 일본 정부는 전기자동차 생산에 유리한 정책을 시행하고 있으며, 2050년까지 일본에서 판매되는 모든 신차를 전기자동차 또는 하이브리드 차량으로 전환하는 데 주력하고 있습니다. 일본 정부는 탄소배출을 제로로 하는 'Well-to-Wheel Zero Emission' 정책을 시행하여 전기자동차 생산을 촉진하고 있습니다. 일본 시장의 제조업체들은 친환경 자동차에 대한 수요 증가에 대응하고 정부 규제를 충족시키기 위해 다양한 연구 개발 활동에 많은 투자를 하고 있습니다.
예를 들어, Mitsubishi Motors Corporation은 2023년 11월 경차급 전기상용차, 신형 Minicab EV를 출시할 것이라고 발표했습니다. 신형 Minicab EV는 모노박스 디자인의 경차급 전기상용차로 2인승과 4인승 두 가지 모델이 있으며, 가격은 각각 17,017달러와 17,402달러입니다. 미쓰비시는 신형 Minicab EV를 통해 상업용 마지막 1마일의 이산화탄소 배출량 제로화에 크게 기여했습니다.
전기자동차에 대한 투자 증가로 일본 전기자동차 시장 성장 촉진
일본에서는 정부 및 민간 기업의 전기자동차 충전 인프라에 대한 투자 증가 등 다양한 요인으로 인해 전기자동차에 대한 수요가 증가하고 있습니다. 시장의 제조업체들은 자동차의 성능을 향상시키고 소비자에게 안전한 차량을 제공하기 위해 다양한 연구 개발 활동에 자금을 지원하고 있습니다. 그러나 정부는 전기자동차 생산과 전기자동차 배터리 사용을 장려하기 위해 새로운 프로그램을 시작하고 보조금을 제공하는 데 투자하고 있습니다. 예를 들어, 일본은 2023년 6월에 Toyota Kirloskar Motor가 전기자동차 배터리 국내 생산에 투자하는 것에 대해 8억 4,100만 달러의 보조금을 지급할 것이라고 발표했습니다. 또한 시장의 주요 기업들은 전기자동차 시장 점유율을 확대하기 위해 다양한 시장에서 효율적인 투자와 제휴를 진행하고 있습니다.
이 보고서는 일본 전기자동차 시장에 대해 조사 분석하여 시장 규모와 예측, 시장 역학, 주요 기업 현황과 전망 등을 제공합니다.
Japan electric vehicle market is projected to observe a CAGR of 19.38% during the forecast period FY2025-FY2032, increasing from USD 32.19 billion in FY2024 to USD 132.79 billion in FY2032. The market has witnessed significant growth in recent years and is expected to maintain an expansion in the forecast years due to growing advancements in electric vehicle batteries, favorable government policies to reduce carbon emissions, rising shifts toward sustainable transportation, and easy availability of electric vehicles. The Japan electric vehicle market demand is rising due to growing production and sales of electric vehicles and the rising number of charging stations. For instance, in 2022, the Japan Automobile Dealers Association and Japan Mini Vehicles Association (Zenkeijiko) stated that in Japan 58,813 battery electric vehicles were sold, which was over 2.7 times in 2021. It is estimated that by 2035, BEV sales across Japan further rise as Japan targets 100% eco-friendly vehicles, and consumers choose the sustainable and economic advantages of electric vehicles.
With growing environment sustainability awareness, significant advancements in battery technology, and supportive government rules and policies, thereby increasing requirement for electric vehicles in Japan in the forecast period. In addition, the Government of Japan (GOJ) plans to offer subsidies and relaxation in taxes to accelerate the electric vehicle demand. For instance, the GOJ is offering subsidies on the buying of clean energy vehicles, including plug-in hybrid electric vehicles, battery electric vehicles, and fuel cell electric vehicles. In 2021, the maximum amount of subsidies offered is USD 5,600 per vehicle, though hybrid electric vehicles are not entitled to this subsidy program, they are eco-friendly cars. Furthermore, key market players in Japan electric vehicles market are producing electric vehicles to address the rising demand for electric vehicles and register the domestic market.
For instance, in June 2024, BYD Company Ltd. announced the launch of its most expensive model, the Seal EV. It is presently priced at USD 49,118 ex-showroom and available in two variants, including all-wheel drive and rear-wheel drive.
Rising Production of Electric Vehicles Drive Japan Electric Vehicle Market Demand
The increase in per capita income, technological advancement in the range of electric vehicles, rapid trend of customizing electric cars, and the government's ambitious goals concerning zero carbon emission are driving the Japan electric vehicle demand. The government is implementing favorable policies on the production of electric vehicles and focus on all new cars to be sold in Japan to be electric or hybrid, by 2050. The Government of Japan implemented Well-to-Wheel Zero Emission policy to zero carbon emissions, driving the production of electric vehicles. Manufacturers in the Japan market are significantly investing in different research and development activities to address the growing demand for eco-friendly vehicles and meet government regulations.
For instance, in November 2023, Mitsubishi Motors Corporation announced the launch of the new Minicab EV, a kei-car class electric commercial vehicle with a monobox design in two variants, including two-seater and four-seater at USD 17,017 and USD 17,402, respectively. Mitsubishi significantly contributed to zero carbon emission in the last mile of commercial usage with the new Minicab EV.
Increasing Investment in Electric Vehicles Leads the Japan Electric Vehicle Market Growth
In Japan, the need for electric vehicles is rising, owing to different factors including increasing investment by the government and private companies in EV charging infrastructure. Manufacturers in market are funding different research and development activities to advance the performance of vehicles and offer safer rides to consumers. However, the government is investing in launching new programs and offering subsidies to encourage the production of electric vehicles and the usage of batteries in EVs. For instance, in June 2023, Japan announced to give Toyota Kirloskar Motor USD 841 million in subsidies for the automaker's investment in domestic production of batteries featured in EVs. In addition, key companies in the market are efficiently investing and collaborating in different markets to expand their share in the EV market.
For instance, in June 2023, Musashi Seimitsu Industry Co., Ltd., a Japanese auto parts manufacturer announced an investment of USD 8.4 million into India electric vehicle market. Musashi Auto announced a collaboration with Bharat New-Energy Company for expansion into the EV market.
Government Policies and Regulations Pushes the Japan Electric Vehicle Market Growth
The government of Japan is announcing a rise in government incentives, an increase in financial support, a surge in objectives about zero carbon emissions, and policies to promote sustainable transportation, driving the Japan electric vehicle market demand. The Japanese government offers subsidies on the demand and supply of electric vehicles, surging the market growth in Japan. The government is planning to start campaigning to encourage consumers to buy electric vehicles and spread awareness concerning the negative environmental impact of conventional vehicles. In addition, government policies compel manufacturers to intensify their efforts to improve and innovate electrified versions of prevailing conventional vehicles coupled with increasing investment in enhancing the capabilities of batteries and charging tech.
For instance, in October 2023, the Government of Japan announced goals for 2035, all the sales of new passenger vehicles will be electrified vehicles such as fuel cell electric vehicles, electric vehicles, hybrid electric vehicles, and plug-in hybrid vehicles.
Passenger Vehicles Dominate the Largest Japan Electric Vehicle Market Share
Passenger vehicles dominate the largest share of the Japan market due to an increase in disposable income, growing demand for electric vehicles, easy availability of passenger cars in Japan, and rapid development of EV charging infrastructure. The production of electric vehicles in Japan is rising due to the presence of giant market players in the Japanese market, and implementation of favorable policies of the government. Market players are investing in advancing the functioning of electric vehicles and developing innovative and advanced EV batteries. In addition, companies are collaborating to expand their presence and address the rising demand for electric vehicles in Japan, strengthening the Japan passenger vehicle market growth in the forecast period.
For instance, in November 2023, Honda Motor Co., Ltd. and Nissan Group, two of Japan's largest automakers announced a collaboration to scale back their EV expansion plans amongst rising costs and slowing requirements. This strategic partnership will help companies to cut costs and accomplish economies of scale.
Battery is Estimated to Hold the Largest Share in the Japan Market
The growth of the battery segment is attributed to an increase in demand for battery-powered electric vehicles as batteries are portable and offer a better high-temperature performance, coupled with long life. The batteries for electric vehicles are designed to be inexpensive, high-power, recyclable, safe, compatible, and reliable, propelling the battery demand in the Japan market in the forecast period. Key participants in the market are significantly planning to do research and development to decrease their relatively high cost, use less cobalt, extend their useful life, and address safety concerns about different fault conditions. It is projected that Lithium-ion batteries will be prevalently utilized in electric vehicles as they have high energy effectiveness, long life, high power-to-weight ratio, and low self-discharge. Companies for batteries are planning to invest in lithium-ion battery recycling to address the growing demand for batteries in electric vehicles.
For instance, in May 2024, Mitsui & Co., Ltd. announced the investment in a lithium-ion battery recycling plant in Japan by forming a new joint venture with VOLTA INC. and Miracle Eternal PTE LTD. This collaboration results in J-Cycle Inc., commencing operations of a battery recycling plant in Ibaraki Prefecture, Japan
Future Market Scenario (FY2025 - FY2032F)
Consumers shift towards sustainable transportation, drives the Japan electric vehicle market growth.
Supportive government policies promote the adoption rate of electric vehicles in Japan.
Technological innovation in electric vehicles is expected to foster the electric vehicle demand in Japan.
An expansion of EV charging infrastructure is projected to propel the Japan electric vehicle market demand.
Key Players Landscape and Outlook
Companies in the Japan electric vehicles are efficiently investing in different research and development to advance the functioning and performance of electric vehicles coupled with integrating advanced software to offer better safety. Key participants in the Japanese market are innovating manufacturing practices to advance the design and reliability of electric vehicles. In addition, companies are adopting different strategies including joint venture, new product launch, amalgamation, mergers and acquisitions, and others to expand the product portfolio and footprint.
In May 2023, Daihatsu Motor Co., Ltd., Toyota Motor Corporation, and Suzuki Motor Corporation announced collaboration to unveil prototype mini-commercial van electric vehicles featured with a jointly developed battery electric vehicle system.
In October 2023, Toyota Motor Corporation presents the future of electrified vehicles and mobility experiences at the 2023 JAPAN MOBILITY SHOW, to transform into a battery EV brand, Lexus.
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.