정신건강 앱 시장은 2024-2031년간 연평균 복합 성장률(CAGR) 19.3%로 성장하여 2031년에는 28억 5,000만 달러에 달할 것으로 예상됩니다.
이 보고서는 철저한 2차 및 1차 조사와 시장 시나리오에 대한 심층 분석을 바탕으로 주요 산업 촉진요인, 억제요인, 도전 과제, 기회 및 동향에 대해 논의합니다.
이 시장의 성장은 정신질환 유병률 증가, 인터넷 접근성 향상, 스마트폰 사용자 증가, 정신보건 전문가 부족, 정신건강에 대한 인식 증가, 공공 및 민간 부문의 적극적인 노력 등의 요인에 의해 주도되고 있습니다. 또한, 디지털 치료제의 인기 증가와 정신건강 앱이 제공하는 높은 수준의 개인화는 시장 성장의 기회를 창출할 것으로 예상됩니다.
(주 : 주요 5개사의 SWOT 분석을 게재 예정)
Mental Health Apps Market Size, Share, Forecast, & Trends Analysis By Platform (Android, iOS) Application (Depression, Anxiety, CBT, DBT, Meditation, Stress) Patient (Adult, Children, Geriatric) End User (Home, Clinic, Hospital)-Global Forecast to 2031
The mental health apps market is expected to reach $2.85 billion by 2031, at a CAGR of 19.3% from 2024 to 2031.
Following thorough secondary and primary research and in-depth analysis of the market scenario, the report discusses key industry drivers, restraints, challenges, opportunities, and trends.
The growth of this market is driven by factors such as the increasing prevalence of mental illnesses, rising accessibility to the Internet, the growing number of smartphone users, a shortage of mental health professionals, and the rising awareness about mental health, driven by favorable public & private initiatives. Furthermore, the increasing popularity of digital therapeutics and the high level of personalization offered by mental health apps are expected to create market growth opportunities.
Based on platform, the market is segmented into Android, iOS, and other platforms. In 2024, the Android segment is expected to account for the largest share of 64.0% of the mental health apps market. This segment's large market share can be attributed to the significantly larger number of Android users globally compared to iOS users. Additionally, the faster approval process of apps on Google Play Store compared to Apple's App Store and the comparatively lower subscription rates for Android apps contribute to the growth of this segment.
Based on application, the mental health apps market is segmented into depression & anxiety management, cognitive behavioral therapy, dialectical behavior therapy, meditation management, stress management, and other applications. In 2024, the depression & anxiety management segment is expected to account for the largest share of the mental health apps market. This segment's large market share is attributed to the high prevalence of depression and anxiety worldwide. There has been an increase in depression and anxiety, with approximately 280 million people affected globally (Source: WHO). This rise can be attributed to various factors, including social, psychological, and biological influences. Mental health apps designed for the therapy of depression and anxiety offer solutions that can help alleviate these conditions without the need for medication.
Based on patient type, the mental health apps market is segmented into adults, children, and older adults. In 2024, the adults segment is expected to account for the largest share of the mental health apps market. This segment's large market share can be attributed to the increasing awareness of mental health issues and the decreasing stigma surrounding mental health in developed countries. Furthermore, the rising prevalence of mental health issues among Generation Z also contributes to the growth of this segment. Generation Z comprises individuals born between 1997 and 2012, with a significant portion falling into the adult category (aged 18 and above). There is an increase in the prevalence of mental disorders among the members of Generation Z. According to data from the American Psychological Association, only 45% of Gen Z individuals reported their mental health as good or excellent.
Based on end user, the global mental health apps market is segmented into home care, hospitals, clinics, and other end users. In 2024, the home care segment is expected to account for the largest share of the market. This segment's large market share can be attributed to the increasing awareness of mental health, growing instances of individuals taking self-initiative to seek help for mental disorders, and the proliferation of telehealth and telemedicine apps for mental health, which can be accessed from home settings.
An in-depth analysis of the geographical scenario of the mental health apps market provides detailed qualitative and quantitative insights about the five major geographies (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa) along with the coverage of major countries in each region. North America is expected to account for the largest share of the global mental health apps market in 2024, followed by Europe and Asia-Pacific. Moreover, the U.S. is expected to account for the larger share of the mental health apps market in North America. The country's large market share can be attributed to the widespread adoption of digital therapeutics and technologically advanced wearable devices, particularly those designed for mental health purposes. Additionally, there is high awareness regarding mental health issues in the U.S., and individuals often have high disposable incomes, which leads to increased adoption of premium mental health apps.
Key companies operating in the mental health apps market are Talkspace, Inc. (U.S.), BetterHelp (U.S.), Headspace Inc. (U.S.), Sanvello Health, Inc. (U.S.), ReachOut Australia (Australia), Calm.com, Inc. (U.S.), Twill Inc. (U.S.), Worry Watch (U.S.), Jade Lizard Software LLC (U.S.), Insight Network Inc. (U.S.), Aura Health (U.S.), MoodMission Pty Ltd (Australia), and Youper Inc. (U.S.).
Mental Health Apps Market Assessment-by Platform
(Note: Other Platforms include Windows, Java, Linux, and Symbian)
Mental Health Apps Market Assessment-by Application
(Note: Other Applications include Addiction, OCD, and Panic Attacks)
Mental Health Apps Market Assessment-by Patient Type
Mental Health Apps Market Assessment-by End User
(Note: Other End Users include Therapy Centers, Rehabilitation Centers, Government Institutes, Research Centers, and Corporate Offices)
Mental Health Apps Market Assessment-by Geography
(Note: SWOT Analysis of the Top 5 Companies Will Be Provided)