한글목차

세계 카셰어링 시장의 미래는 피어 투 피어 시장, 스테이션형 시장, 프리 플로팅 시장에 기회가 있으며, 유망한 것으로 평가되고 있습니다. 세계 카셰어링 시장은 2025-2031년 5.3%의 연평균 복합 성장률(CAGR)로 2031년까지 약 89억 달러에 달할 것으로 예상됩니다. 이 시장의 주요 촉진요인은 도시화의 발전, 기술 발전, 디지털화의 진전입니다.

• Lucintel의 예측에 따르면 차종별로는 도시화의 진전과 도시 지역의 혼잡도 증가로 인해 경제가 예측 기간 중 가장 높은 성장세를 보일 것으로 예상됩니다.
• 비즈니스 모델 카테고리에서는 공유경제 증가와 비용 효율적인 교통수단에 대한 요구가 증가함에 따라 피어투피어가 계속해서 가장 큰 부문을 차지할 것으로 보입니다.
• 지역별로는 유럽이 혼잡의 심화와 주차 공간의 제한으로 인해 예측 기간 중 가장 높은 성장세를 보일 것으로 예상됩니다.

카셰어링 시장의 전략적 성장 기회

카셰어링 시장에는 거의 모든 분야에서 많은 성장 기회가 있습니다. 이러한 기회를 활용하는 기업은 시장에서의 입지와 수익성을 향상시킬 수 있습니다.

• 신흥 시장에서의 확장: 신흥 국가에서 카셰어링 서비스를 확장할 수 있는 기회는 많습니다. 더 많은 사람들이 도시로 이주함에 따라 이동 수단에 대한 유연성에 대한 수요가 증가하고 있습니다. 기업은 시장에 따라 서비스를 맞춤화함으로써 이 흐름을 탈 수 있습니다.
• Mobility as a Service 플랫폼과의 상호 작용: 카셰어링 시스템은 MaaS의 도움으로 강화될 수 있으며, 보다 사용자 친화적이고 이용하기 쉬워집니다. 다양한 교통 수단을 통합하여 이용자를 유지하고 새로운 이용자를 늘릴 수 있습니다.
• 직원 카셰어링 프로그램 개발 증가 : 기업은 직원들을 보다 효율적으로 이동시킬 수 있는 방법을 모색하고 있습니다. 비즈니스 카셰어링 프로그램은 저렴하고 유연한 이동 수단을 제공함으로써 이러한 격차를 해소할 수 있습니다.
• 친환경 카셰어링 서비스 도입: 카셰어링 프로세스에 지속가능성을 제공함으로써 친환경 서비스를 선호하는 고객들을 끌어들일 수 있습니다. 전기자동차 사용이나 탄소 상쇄를 장려하는 등의 노력을 기울이는 기업은 브랜드에 대한 사람들의 평가를 높일 수 있습니다.
• 최적화를 위한 빅데이터 활용: 빅데이터 분석은 차량을 관리하고 고객에게 제공하는 서비스를 개선하는 데 도움이 됩니다. 이러한 개선은 사용자와 차량의 이용 패턴을 평가하여 비용을 절감하고 운영 및 사용자 경험을 개선할 수 있습니다.

현재의 전략적 성장 기회는 카셰어링 시장에서 혁신을 촉진할 수 있는 기회를 제공합니다. 따라서 이러한 분야에 집중함으로써 기업은 경쟁 우위를 확보하고 지속가능한 도시 모빌리티의 전반적인 발전을 지원할 수 있습니다.

카셰어링 시장 활성화 요인 및 과제

카셰어링 시장의 발전은 시장 성장 촉진요인 및 과제라는 요인에 의해 형성됩니다. 이는 시장에서의 입지를 구축하고자 하는 이해관계자들에게 필수적인 요소입니다.

카셰어링 시장 성장 촉진요인으로는 다음과 같은 것이 있다:

1. 도시화 진행: 도시 지역이 증가함에 따라 보다 유연하고 효율적인 교통수단에 대한 요구가 증가하고 있습니다. 인구 밀도가 높은 도시에서는 자동차를 소유하는 대신 카셰어링을 이용하는 것이 주민들의 요구에 부응할 수 있고, 쉽게 받아들여질 수 있습니다.

2. 환경 의식과 관심: 환경 보호의 필요성을 인식하는 사람들이 늘어나면서 보다 친환경적인 교통 수단을 요구하고 있습니다. 상황이 변화하고 있으며, 소비자들은 전기와 친환경 기술을 사용하는 카셰어링 서비스를 더 쉽게 받아들일 수 있게 되었습니다.

3. 기술의 영향: 최신 모바일 기술의 개발, 효과적인 데이터 처리, 다양한 차량 모니터링 시스템의 도입으로 전반적인 효율성이 향상되고 카셰어링 서비스의 사용 편의성이 향상되고 있습니다. 이러한 특징은 경쟁이 치열한 분야에서 사용자를 유치하고 유지하는 데 중요

4. 경제적 요인: 자동차 소유 및 운행과 관련된 비용 증가로 인해 사람들은 보다 저렴한 대안으로 카셰어링 서비스를 찾게 되었습니다. 경제적인 문제는 특히 젊은이들 사이에서 공유 모빌리티 접근 방식을 더 선호하게 만드는 경우가 많습니다.

5. 규제 지원: 많은 정부 당국이 진입장벽을 낮추고 지원을 제공하는 다양한 정책을 시행하여 카셰어링을 채택하기 시작했습니다. 이러한 규제 환경은 대도시 내에서 카셰어링 서비스를 개발하는 데 있으며, 매우 중요

카셰어링 시장이 해결해야 할 과제는 다음과 같습니다:

1. 시장 경쟁 : 시장 경쟁 : 카셰어링 시장은 경쟁이 치열하며, 여러 기업이 가용한 시장 점유율을 놓고 경쟁하고 있습니다. 이러한 경쟁은 가격 수준을 낮추고 수익성을 악화시킬 수 있으므로 기업 입장에서는 시장에서의 포지셔닝을 어떻게할 것인가가 과제가 됩니다.

2. 소비자 의식: 많은 소비자들이 카셰어링 서비스에 대한 무지와 신뢰성에 대한 잘못된 인상으로 인해 카셰어링 서비스에 대해 비관적인 태도를 취하고 있습니다. 보급을 촉진하기 위해서는 일반 소비자에게 카셰어링을 알리는 것이 중요

3. 인프라의 한계: 카셰어링의 아이디어는 일반적으로 받아들여지고 있지만, 주차 공간 부족, 전기자동차 충전소 부족 등 인프라 및 물류 병목현상이 성장을 저해할 수 있습니다. 기업은 이러한 제약을 해결하고 성장을 가능하게 하기 위해 지자체와 협력할 의무가 있습니다.

이러한 시장 성장 촉진요인과 과제 간의 역동적인 상호작용은 카셰어링 시장에 종합적인 영향을 미칩니다. 이해관계자들은 성장 기회를 활용하고 과제를 해결함으로써 시장에서의 입지를 강화하고 산업의 성장과 지속가능성에 기여할 수 있습니다.

목차

제1장 개요

제2장 세계의 카셰어링 시장 : 시장 역학

• 서론, 배경, 분류
• 공급망
• 업계의 촉진요인과 과제

제3장 2019-2031년 시장 동향과 예측 분석

• 거시경제 동향(2019-2024년)과 예측(2025-2031년)
• 세계의 카셰어링 시장 동향(2019-2024년)과 예측(2025-2031년)
• 차종별 : 세계의 카셰어링 시장
  • 이코노미
  • 이그제큐티브
  • 럭셔리
  • 기타
• 비즈니스 모델별 : 세계의 카셰어링 시장
  • P2P(Peer-to-Peer)
  • 스테이션 기반
  • 프리 플로팅
• 용도별 : 세계의 카셰어링 시장
  • 비즈니스
  • 프라이빗
  • 기타

제4장 2019-2031년 시장 동향과 예측 분석, 지역별

• 지역별 : 세계의 카셰어링 시장
• 북미의 카셰어링 시장
• 유럽의 카셰어링 시장
• 아시아태평양의 카셰어링 시장
• 기타 지역의 카셰어링 시장

제5장 경쟁 분석

• 제품 포트폴리오 분석
• 운영 통합
• Porter's Five Forces 분석

제6장 성장 기회와 전략 분석

• 성장 기회 분석
  • 차종별 : 세계의 카셰어링 시장의 성장 기회
  • 비즈니스 모델별 : 세계의 카셰어링 시장의 성장 기회
  • 용도별 : 세계의 카셰어링 시장의 성장 기회
  • 지역별 : 세계의 카셰어링 시장의 성장 기회
• 세계의 카셰어링 시장의 새로운 동향
• 전략 분석
  • 신제품 개발
  • 세계의 카셰어링 시장의 생산능력 확대
  • 세계의 카셰어링 시장에서의 합병, 인수, 합병사업
  • 인증과 라이선싱

제7장 주요 기업의 기업 개요

• Autolib
• Cambio Mobilitatsservice
• Car2Go
• CarShare Australia Pty
• Cityhop
• Communauto
• Getaround

영문목차

The future of the global car sharing market looks promising with opportunities in the peer-to-peer, station-based, and free-floating markets. The global car sharing market is expected to reach an estimated $8.9 billion by 2031 with a CAGR of 5.3% from 2025 to 2031. The major drivers for this market are the increasing urbanization, technological advancements, and growing digitalization.

• Lucintel forecasts that, within the car type category, the economy is expected to witness the highest growth over the forecast period due to increasing urbanization and congestion rates in cities.
• Within the business model category, peer-to-peer will remain the largest segment due to the increase in the sharing economy and the growing desire for cost-effective transportation options.
• In terms of regions, Europe is expected to witness the highest growth over the forecast period due to increasing congestion and limited parking spaces.

Gain valuable insights for your business decisions with our comprehensive 150+ page report.

Emerging Trends in the Car Sharing Market

The car sharing market is evolving with several emerging trends that illustrate not only changing consumer habits but also advances in technology. These trends are changing the way urban mobility is designed.

• Integration of Electric Mobility Vehicles (EMVs): The inclusion of EMVs in car sharing fleets is gaining momentum among stakeholders. This trend addresses environmental issues and suits green consumers, thus promoting better urban transport patterns.
• Technological Innovations: Integrating mobile phones into the car sharing experience, such as simplifying app functions for booking and payments, makes it easier to use cars for sharing. The addition of functions like vehicle tracking and status notifications has improved customer satisfaction and usage.
• Urban Mobility Solutions: The principle of stand-alone car sharing services is evolving, and car sharing is now being incorporated with mass transport systems. This integrated strategy allows a switch between various transport modes, enhancing city traffic flow and reducing the use of personal automobiles.
• Peer-to-Peer Sharing Models: With the development of consumer-directed car rental services, people can make their cars available for hire when they are not in use. This trend creates a sense of community and helps car owners earn extra income, making car rentals more attractive.
• Focus on Autonomous Vehicles: Several companies are developing autonomous vehicles to include them in their car sharing services. This development is likely to cut business costs and enhance efficiency, making car sharing a viable alternative to individual car ownership.

Such trends are making the case for car sharing more sustainable, convenient, and appealing. As these trends gain momentum, they are likely to improve urban mobility and enhance the efficiency of transportation systems.

Recent Developments in the Car Sharing Market

With these developing trends, there is a dynamic change in the car sharing sector accompanied by better innovations that make it even more outstanding. Such developments are essential in determining future progress and strategies that will be embraced by the market.

• Expansion of Electric Vehicle Fleets: Many car sharing companies are adding electric vehicles to their fleets. This change not only satisfies the rising need for more environmentally friendly options, but it also helps companies take advantage of this green market by contributing to lowering carbon emissions.
• Improved User Experience Through Technology: The features use mobile applications to book, pay for, and track vehicles. These technical improvements promote the growth of the car sharing market due to increased usage, making it easier to use than ever before.
• Partnering With the Public Transit System: There is an increase in collaboration between public transport authorities and companies specializing in vehicle rentals, referred to as car sharing. Such partnerships aim to develop mobility as a service, in which all modes of transport can be changed easily, making car sharing a more viable solution for city dwellers near public transport.
• Political Participation in Support of Car Sharing Initiatives: Governments are taking steps on various fronts to make their systems conducive to the growth of car sharing services, such as ensuring several barriers to these services are relaxed and offering rewards. Such legal support is very important for the provision of car sharing services as it will promote usage and increase the market for car sharing, especially in cities.
• Introduction of Subscription-Based Car Sharing Models: We are witnessing a rise in new models of car sharing in which users only pay a flat rate for a vehicle for a specific period. This method is more flexible and convenient, appealing to people who do not want to be forced into buying a car under the old model of ownership.

These developments, in one way or another, are affecting the car sharing market by improving customer satisfaction, environmental impact, and market expansion. As the sector is expected to keep growing, these transformations will be critical for the future development of city transport.

Strategic Growth Opportunities for Car Sharing Market

There are many growth avenues in the car sharing market for almost all applications. Companies that take advantage of these opportunities can improve their presence and profitability in the market.

• Expansion in Emerging Markets: There are many opportunities to expand car sharing services in emerging economies. As more people move to cities, there is an increased demand for flexibility in terms of transport. Businesses can ride this wave by ensuring that they customize their offerings based on the market.
• Interaction with Mobility as a Service Platforms: The car sharing system can be enhanced with the help of MaaS, making it more user-friendly and accessible. By integrating different means of transport, users can be retained, and new users can be added.
• Increase in Employee Car Sharing Programs Development: Companies are seeking more efficient ways to transport their workforce. Business car sharing programs can fill this gap as they offer affordable and flexible alternatives for transportation.
• Implementation of Green and Environmentally Friendly Car Sharing Services: Offering sustainability in the car sharing process can attract clients inclined towards eco-friendly services. Companies that engage in initiatives like using electric cars and encouraging carbon offsets will improve how people perceive their brands.
• Use of Big Data for Optimization: Big data analytics can help manage fleets and enhance the service offered to customers. Such improvements are based on assessing user and vehicle usage patterns, which can reduce costs and improve operations and user experience.

With the current strategic growth opportunities, it is possible to drive innovation within the car sharing market. Therefore, concentrating on these areas can help companies gain a competitive advantage and aid the overall development of sustainable urban mobility.

Car Sharing Market Driver and Challenges

The development of the car sharing market is shaped by factors referred to as drivers and challenges. This is essential for stakeholders who want to position themselves in the market.

The factors responsible for driving the car sharing market include:

1. Rising Urbanization: With increasing urban areas, there is a growing need for flexible and more efficient transportation options. In densely populated cities, vehicle ownership can be replaced by a car sharing scheme, which is more acceptable to residents as it caters to their needs.

2. Environmental Awareness and Concerns: More people are becoming aware of the need for environmental conservation, leading them to seek greener transport options. The situation is changing such that consumers are more comfortable with car sharing services that embrace the use of electric and green technology.

3. Impact of Technology: The development of modern mobile technologies, effective data processing, and the implementation of various vehicle monitoring systems improve overall efficiency and increase the usability of car sharing services. These features are important for attracting and maintaining users in a competitive field.

4. Economic Factors: Increasing expenses related to owning and operating a vehicle are leading people to seek car sharing services as a more affordable option. Economic challenges often make the use of shared mobility approaches more favorable, particularly among the young.

5. Regulatory Support: A large number of government authorities are starting to adopt car sharing practices by implementing a range of policies that decrease entry barriers and offer support. This regulatory environment is crucial for developing car sharing services within major cities.

Challenges in the car sharing market include:

1. Market Competition: The car sharing market is rife with competition, and several firms are vying for the available market share. Such competition can reduce price levels and hurt profitability, presenting a challenge to companies on how to position themselves in the market.

2. Consumer Awareness: Many consumers have a pessimistic attitude toward car sharing services, either due to ignorance about such services or incorrect impressions regarding their reliability. Promoting car sharing to the public is important to stimulate adoption.

3. Infrastructure Limitations: While the idea of car sharing is generally accepted, certain infrastructural and logistical bottlenecks, such as insufficient parking space or charging points for electric cars, might inhibit growth. Companies are obliged to collaborate with local authorities to resolve these limitations and enable growth.

The dynamic interaction between these drivers and challenges has an overarching effect on the car sharing market. By taking advantage of growth opportunities and addressing the challenges, stakeholders can strengthen their position in the market and contribute to the growth and sustainability of the industry.

List of Car Sharing Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies car sharing companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the car sharing companies profiled in this report include-

• Autolib
• Cambio Mobilitatsservice
• Car2Go
• CarShare Australia Pty
• Cityhop
• Communauto
• Getaround

Car Sharing by Segment

The study includes a forecast for the global car sharing market by car type, business model, application, and region.

Car Sharing Market by Car Type [Analysis by Value from 2019 to 2031]:

• Economy
• Executive
• Luxury
• Others

Car Sharing Market by Business Model [Analysis by Value from 2019 to 2031]:

• Peer-to-Peer
• Station Based
• Free-Floating

Car Sharing Market by Application [Analysis by Value from 2019 to 2031]:

• Business
• Private
• Others

Car Sharing Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Car Sharing Market

The car sharing market is characterized by constant volatility as urbanization and pollution increase the need for environmentally friendly transport vehicles and services. Key drivers of change in this industry across key countries like the United States, China, Germany, India, and Japan include technology adoption and shifts in customer behavior. These developments mark a transition to more effective mobility solutions.

• United States: Major cities in the U.S. are experiencing tremendous growth in the car sharing market, and it is no surprise that companies are beginning to deploy fleets of electric cars. Collaboration with city authorities is also increasing, helping to integrate the car sharing concept into existing transport systems. This trend is particularly pronounced in populous regions where the need for flexible transport options is greatest.
• China: Car sharing is one of the rapidly growing sectors in the Chinese market, supported by the government and a population that has embraced technology. More advanced models include autonomous vehicles in the fleets offered for sharing, and this is an area where several companies are eager to invest. The integration of mobile payments is also boosting the usage of car sharing platforms among users, making them more appealing.
• Germany: Germany is one of the most advanced countries in car sharing innovations, focusing on sustainability and urban mobility. More providers are offering combinations of hybrid and conventional fleets. Additionally, cooperation between vehicle manufacturers and software developers contributes to the creation of better urban-oriented car sharing solutions.
• India: In India, especially in large metro cities with high traffic congestion, car sharing is becoming popular. Startups are emerging with concepts like P2P models and car sharing subscriptions. Car sharing services are benefiting from government policy initiatives aimed at curbing pollution and traffic jams, making them more appealing to customers.
• Japan: The demand for car sharing in Japan is increasing, particularly in urban areas. Companies are also working to develop synergies between car sharing and the transport system, particularly with buses and trains. The adoption of advanced technology, particularly mobile apps that facilitate easy booking and payments, is improving user satisfaction and the growth of the industry.

Features of the Global Car Sharing Market

Market Size Estimates: Car sharing market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Car sharing market size by car type, business model, application, and region in terms of value ($B).

Regional Analysis: Car sharing market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different car type, business model, application, and regions for the car sharing market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the car sharing market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the car sharing market by car type (economy, executive, luxury, and others) business model (peer-to-peer, station based, and free-floating), application (business, private, and others) and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Car Sharing Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Car Sharing Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Car Sharing Market by Car Type
  • 3.3.1: Economy
  • 3.3.2: Executive
  • 3.3.3: Luxury
  • 3.3.4: Others
• 3.4: Global Car Sharing Market by Business Model
  • 3.4.1: Peer-to-Peer
  • 3.4.2: Station Based
  • 3.4.3: Free-Floating
• 3.5: Global Car Sharing Market by Application
  • 3.5.1: Business
  • 3.5.2: Private
  • 3.5.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Car Sharing Market by Region
• 4.2: North American Car Sharing Market
  • 4.2.1: North American Market by Car Type: Economy, Executive, Luxury, and Others
  • 4.2.2: North American Market by Application: Business, Private, and Others
• 4.3: European Car Sharing Market
  • 4.3.1: European Market by Car Type: Economy, Executive, Luxury, and Others
  • 4.3.2: European Market by Application: Business, Private, and Others
• 4.4: APAC Car Sharing Market
  • 4.4.1: APAC Market by Car Type: Economy, Executive, Luxury, and Others
  • 4.4.2: APAC Market by Application: Business, Private, and Others
• 4.5: ROW Car Sharing Market
  • 4.5.1: ROW Market by Car Type: Economy, Executive, Luxury, and Others
  • 4.5.2: ROW Market by Application: Business, Private, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Car Sharing Market by Car Type
  • 6.1.2: Growth Opportunities for the Global Car Sharing Market by Business Model
  • 6.1.3: Growth Opportunities for the Global Car Sharing Market by Application
  • 6.1.4: Growth Opportunities for the Global Car Sharing Market by Region
• 6.2: Emerging Trends in the Global Car Sharing Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Car Sharing Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Car Sharing Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Autolib
• 7.2: Cambio Mobilitatsservice
• 7.3: Car2Go
• 7.4: CarShare Australia Pty
• 7.5: Cityhop
• 7.6: Communauto
• 7.7: Getaround