세계의 디지털 화물 중개 시장 규모, 점유율, 동향 분석 보고서 : 고객 유형별, 운송 수단별, 서비스 유형별, 최종 이용 업계별, 지역별 전망 및 예측(2025-2032년)
Global Digital Freight Brokerage Market Size, Share & Trends Analysis Report By Customer Type, By Transportation Mode, By Service Type, By End-User Industry, By Regional Outlook and Forecast, 2025 - 2032
상품코드:1709523
리서치사:KBV Research
발행일:2025년 04월
페이지 정보:영문 357 Pages
라이선스 & 가격 (부가세 별도)
한글목차
세계 디지털 화물 중개 시장 규모는 예측 기간 동안 25.5%의 CAGR로 증가하여 2032년까지 337억 6,000만 달러에 달할 것으로 예상됩니다.
또한 효율적인 물류에 대한 수요 증가는 주로 E-Commerce의 급속한 성장, 빠른 배송에 대한 소비자의 기대치 증가, 세계 공급망의 복잡성 증가에 의해 주도되고 있습니다. 온라인 쇼핑의 급증은 화물량을 크게 증가시켜 효율적인 물류 서비스의 필요성을 강조하고 있으며, 2019년 세계 E-Commerce 매출은 26조 7,000억 달러에 달했습니다. 이처럼 E-Commerce의 급속한 확대, 소비자 기대치의 변화, 세계 공급망의 복잡성은 첨단 디지털 중개 솔루션의 필요성을 강조하고 있습니다.
그러나 디지털 화물 중개는 인터넷 연결, 데이터 전송 및 화주, 운송업체, 중개업체 간의 실시간 통신에 크게 의존하고 있습니다. 그러나 전 세계 많은 지역, 특히 시골이나 외딴 지역에서는 인터넷 인프라가 제대로 구축되어 있지 않거나 연결 속도가 느리고 네트워크 가용성이 제한되어 있는 경우가 많습니다. 이러한 연결성 부족은 물류 회사가 디지털 플랫폼을 효과적으로 활용하기 어렵게 만들고, 화물 관리의 혼란과 예약 및 추적 프로세스의 지연으로 이어집니다. 그 결과, 기업은 공급망 혼란과 물류 병목현상에 직면할 수 있으며, 이는 결국 디지털 화물 중개 시장의 성장에 영향을 미칠 수 있습니다.
고객 유형 전망
2024년에는 B2C(기업 간 거래) 부문이 시장 매출 점유율의 43%를 차지했습니다. 온라인 쇼핑이 대중화됨에 따라 기업은 소비자의 요구를 충족시키기 위해 효율적인 라스트 마일 배송 솔루션이 필요합니다. 디지털 화물 플랫폼은 실시간 화물 추적, 자동 예약, 동적 가격 책정, 최적화된 경로 계획 등을 제공함으로써 이 부문에서 중요한 역할을 하고 있습니다.
교통수단 전망
철도 화물 운송 부문은 2024년 시장 수익의 11%를 차지했습니다. 철도화물 운송은 특히 원자재, 기계, 산업 제품과 같은 중량 및 부피가 큰 화물을 운송할 때 비용 효율성이 높은 것으로 알려져 있습니다. 또한 철도 운송은 항공이나 도로 운송에 비해 탄소 배출량이 적기 때문에 환경 문제에 대한 인식이 높아지면서 이 부문의 성장을 촉진하고 있습니다.
서비스 유형 전망
복합운송 중개 부문은 2024년 시장 수익의 10%를 차지했습니다. 기업들은 운송 비용 절감, 탄소 배출량 최소화, 공급망 탄력성 강화를 위해 점점 더 많은 기업들이 복합운송 솔루션을 도입하고 있습니다. 여러 운송 수단을 결합하여 얻을 수 있는 유연성은 운송 경로를 최적화하고 대량의 화물을 경제적으로 관리하는 데 도움이 됩니다.
최종사용자 산업 전망
제조업 부문은 2024년 시장 수익의 22%를 차지했습니다. 제조업체들은 공장, 창고, 물류센터 간 원자재, 부품, 완제품을 운송하기 위해 신뢰할 수 있는 화물 운송 솔루션에 의존하고 있습니다. JIT(Just In Time) 생산 방식과 린 생산 방식의 도입 확대에 따라 실시간 물류 추적 및 화물 예약 자동화의 중요성이 더욱 커지고 있습니다.
지역 전망
아시아태평양은 2024년 시장 수익의 24%를 차지했습니다. 소비자 수요의 증가와 산업 생산의 급격한 증가로 효율적인 물류 및 화물 관리가 중요해지고 있습니다. 운송 인프라 현대화 및 물류의 디지털 전환을 촉진하기 위한 정부의 노력도 시장 활성화에 중요한 역할을 하고 있습니다.
The Global Digital Freight Brokerage Market size is expected to reach $33.76 billion by 2032, rising at a market growth of 25.5% CAGR during the forecast period.
The North America segment garnered 42% revenue share in the market in 2024. Due to the growth of e-commerce, the need for effective supply chain management, and their vast road networks, the United States and Canada are leading the way in the digital transformation of freight management. The increasing demand for real-time tracking, automated freight matching, and route optimization solutions has significantly contributed to the segment's growth.
One of the most significant innovations is the integration of automation and artificial intelligence (AI), which optimizes load matching, real-time tracking, and route planning. Previously, load matching relied heavily on manual processes, leading to inefficiencies and delays. Now, AI-powered algorithms automatically pair available loads with the most suitable carriers, considering factors like route, capacity, and delivery timelines. Hence, technological advancements are driving the growth of the digital freight brokerage market.
Additionally, the escalating demand for efficient logistics is primarily driven by the exponential growth of e-commerce, heightened consumer expectations for rapid delivery, and the increasing complexity of global supply chains. The surge in online shopping has significantly amplified freight volumes, underscoring the need for efficient logistics services. In 2019, global e-commerce sales reached $26.7 trillion. Thus, the rapid expansion of e-commerce, evolving consumer expectations, and the intricacies of global supply chains underscores the critical need for advanced digital brokerage solutions.
However, Digital freight brokerage relies heavily on internet connectivity, data transmission, and real-time communication between shippers, carriers, and brokers. However, many parts of the world, especially rural and remote areas, suffer from inadequate internet infrastructure, low-speed connections, or limited network availability. This lack of connectivity makes it difficult for logistics companies to utilize digital platforms effectively, leading to disruptions in freight management and delays in booking and tracking processes. As a result, companies may experience disruptions in the supply chain and logistical bottlenecks, ultimately impacting the growth of the digital freight brokerage market.
Driving and Restraining Factors
Drivers * Rising Integration of Advanced Technologies
Increased Demand for Efficient Logistics
Growing Use of Data-Driven Decision Making
Restraints * Lack of Robust Digital Infrastructure
Data Security and Privacy Concerns
Opportunities * Rising Investments and Strategic Partnerships
Rapid Advancements in Sustainability and Green Logistics
Challenges * Complex and Diverse Regulatory Environment
Requirement of High Initial Investment
Customer Type Outlook
The business-to-customer (B2C) segment procured 43% revenue share in the market in 2024. Businesses require efficient last-mile delivery solutions to satisfy consumer demands as online shopping becomes more prevalent. Digital freight platforms play a crucial role in this segment by offering real-time parcel tracking, automated booking, dynamic pricing, and optimized route planning.
Transportation Mode Outlook
The rail freight segment procured 11% revenue share in the market in 2024. Rail freight is known for its cost efficiency, especially when transporting heavy or bulky goods such as raw materials, machinery, and industrial products. The segment's expansion is also stimulated by the growing awareness of environmental issues, as rail transport has a lower carbon footprint than air and road freight.
Service Type Outlook
The intermodal brokerage segment witnessed 10% revenue share in the market in 2024. Businesses increasingly adopt intermodal solutions to reduce transportation costs, minimize carbon footprints, and enhance supply chain resilience. The flexibility offered by combining different transport methods helps optimize routes and manage large cargo volumes economically.
End-User Industry Outlook
The manufacturing segment recorded 22% revenue share in the market in 2024. Manufacturers depend on reliable freight solutions to transport raw materials, components, and finished goods between factories, warehouses, and distribution centers. The increasing adoption of just-in-time (JIT) production and lean manufacturing practices further elevates the importance of real-time logistics tracking and automated freight booking.
Regional Outlook
The Asia Pacific segment procured 24% revenue share in the market in 2024. As consumer demand increases and industrial output surges, efficient logistics and freight management becomes critical. Government initiatives to modernize transportation infrastructure and promote digital transformation in logistics have also played a crucial role in boosting the market.
Digital Freight Brokerage Market Coverage:
Report Attribute Details
Market size value in 2024 USD 5.73 Billion
Market size forecast in 2032 USD 33.76 Billion
Base Year 2024
Historical period 2021 to 2023
Forecast Period 2025 to 2032
Revenue Growth Rate CAGR of 25.5% from 2025 to 2032
Number of Pages 357
Tables 520
Report Coverage Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Market Share Analysis, Porter's 5 Forces Analysis, Company Profiling, Companies Strategic Developments, SWOT Analysis, Winning Imperatives
Segments Covered Customer Type, Transportation Mode, Service Type, End-User Industry, Region
Country Scope * North America (US, Canada, Mexico, and Rest of North America)
Europe (Germany, UK, France, Russia, Spain, Italy, and Rest of Europe)
Asia Pacific (Japan, China, India, South Korea, Australia, Malaysia, and Rest of Asia Pacific)
LAMEA (Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA)
Companies Included C.H. Robinson Worldwide, Inc., Total Quality Logistics, LLC, Loadsmart, Inc., WWEX Group, Landstar System Holdings, Inc., MODE Global, LLC, Schneider National, Inc., Uber Freight Holding Corporation (Uber Technologies, Inc.), J.B. Hunt Transport Services, Inc., and XPO, Inc.
Recent Strategies Deployed in the Market
Feb-2025: MODE Global, LLC teamed up with Highway to enhance carrier sourcing and fraud prevention. This aims to streamline operations, improve security, and boost efficiency in freight logistics. By leveraging Highway's technology, MODE Global strengthens its ability to verify carriers, reducing fraud risks and ensuring safer, more reliable transportation services.
Nov-2024: Uber Freight Holding Corporation unveiled Broker Access, expanding its marketplace to benefit the broader freight ecosystem. This initiative allows brokers to access Uber Freight's network, enhancing efficiency and visibility in freight management. The move aims to streamline operations, improve connectivity, and create new opportunities for carriers, shippers, and brokers.
Jul-2024: C.H. Robinson Worldwide, Inc. unveiled advanced load-matching technology for carriers, enhancing efficiency by connecting them with suitable freight opportunities. This innovation streamlines operations reduces empty miles, and optimizes capacity. The solution leverages AI and real-time data, ensuring carriers find the best loads quickly, and improving profitability and supply chain reliability.
Sep-2022: J.B. Hunt Transport Services, Inc. announced the acquisition of BNSF Logistics' brokerage and intermodal business, strengthening its freight operations. The deal enhances J.B. Hunt's intermodal and trucking services, leveraging its long-standing partnership with BNSF Railway. This acquisition aligns with J.B. Hunt's strategy to expand capacity, improve efficiency, and offer more integrated supply chain solutions.
Jan-2021: XPO, Inc. announced the partnership with Corteva Agriscience, expanding its truck brokerage and LTL services. The partnership, dating back to Corteva's 2019 spin-off, now includes crop protection products. Leaders from both firms praised XPO's industry expertise, technology, and capacity to enhance Corteva's supply chain efficiency and growth.