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Bigtincan Holdings Ltd.
ClientPoint Inc.
Dropbox Inc.
GetAccept Inc.
Highspot Inc.
Mediafly Inc.
Mindtickle Inc.
Pitcher AG
QorusDocs Ltd.
Quark Software Inc.
Rallyware Inc.
Salesforce Inc.
Seismic Software Inc.
Showpad Inc.
Upland Software Inc.
Á¦16Àå ºÎ·Ï
LSH
The sales enablement platform market is forecasted to grow by USD 6,430.9 mn during 2024-2029, accelerating at a CAGR of 17.1% during the forecast period. The report on the sales enablement platform market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising technological innovation, rising adoption of cloud-based sales enablement platforms among various verticals, and surging demand for improved internal sales process.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 15.5%
CAGR 17.1%
Incremental Value $6,430.9 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's sales enablement platform market is segmented as below:
By End-user
Consumer goods and retail
IT and telecom
Media and entertainment
Healthcare and life sciences
Others
By Component
By Deployment
By Geographical Landscape
North America
Europe
APAC
Middle East and Africa
South America
This study identifies the exponential growth of marketing intelligence as one of the prime reasons driving the sales enablement platform market growth during the next few years. Also, increasing need for digitization and rising technological innovations will lead to sizable demand in the market.
The report on the sales enablement platform market covers the following areas:
Sales Enablement Platform Market sizing
Sales Enablement Platform Market forecast
Sales Enablement Platform Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading sales enablement platform market vendors that include Bigtincan Holdings Ltd., ClientPoint Inc., Dropbox Inc., GetAccept Inc., Gong.io Inc., Highspot Inc., Mediafly Inc., Mindtickle Inc., PAPERFLITE, Pitcher AG, QorusDocs Ltd., Qstream Inc., Quark Software Inc., Rallyware Inc., Salesforce Inc., Seismic Software Inc., Showpad Inc., and Upland Software Inc.. Also, the sales enablement platform market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Component
Executive Summary - Chart on Market Segmentation by Deployment
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Sales Enablement Platform Market 2019 - 2023
Historic Market Size - Data Table on Global Sales Enablement Platform Market 2019 - 2023 ($ million)
5.2 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.3 Component segment analysis 2019 - 2023
Historic Market Size - Component Segment 2019 - 2023 ($ million)
5.4 Deployment segment analysis 2019 - 2023
Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 The AI impact on global sales enablement platform market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
8.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
8.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
8.3 Consumer goods and retail - Market size and forecast 2024-2029
Chart on Consumer goods and retail - Market size and forecast 2024-2029 ($ million)
Data Table on Consumer goods and retail - Market size and forecast 2024-2029 ($ million)
Chart on Consumer goods and retail - Year-over-year growth 2024-2029 (%)
Data Table on Consumer goods and retail - Year-over-year growth 2024-2029 (%)
8.4 IT and telecom - Market size and forecast 2024-2029
Chart on IT and telecom - Market size and forecast 2024-2029 ($ million)
Data Table on IT and telecom - Market size and forecast 2024-2029 ($ million)
Chart on IT and telecom - Year-over-year growth 2024-2029 (%)
Data Table on IT and telecom - Year-over-year growth 2024-2029 (%)
8.5 Media and entertainment - Market size and forecast 2024-2029
Chart on Media and entertainment - Market size and forecast 2024-2029 ($ million)
Data Table on Media and entertainment - Market size and forecast 2024-2029 ($ million)
Chart on Media and entertainment - Year-over-year growth 2024-2029 (%)
Data Table on Media and entertainment - Year-over-year growth 2024-2029 (%)
8.6 Healthcare and life sciences - Market size and forecast 2024-2029
Chart on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
Data Table on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
Chart on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
Data Table on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Component
9.1 Market segments
Chart on Component - Market share 2024-2029 (%)
Data Table on Component - Market share 2024-2029 (%)
9.2 Comparison by Component
Chart on Comparison by Component
Data Table on Comparison by Component
9.3 Platform - Market size and forecast 2024-2029
Chart on Platform - Market size and forecast 2024-2029 ($ million)
Data Table on Platform - Market size and forecast 2024-2029 ($ million)
Chart on Platform - Year-over-year growth 2024-2029 (%)
Data Table on Platform - Year-over-year growth 2024-2029 (%)
9.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Component
Market opportunity by Component ($ million)
Data Table on Market opportunity by Component ($ million)
10 Market Segmentation by Deployment
10.1 Market segments
Chart on Deployment - Market share 2024-2029 (%)
Data Table on Deployment - Market share 2024-2029 (%)
10.2 Comparison by Deployment
Chart on Comparison by Deployment
Data Table on Comparison by Deployment
10.3 Cloud-based - Market size and forecast 2024-2029
Chart on Cloud-based - Market size and forecast 2024-2029 ($ million)
Data Table on Cloud-based - Market size and forecast 2024-2029 ($ million)
Chart on Cloud-based - Year-over-year growth 2024-2029 (%)
Data Table on Cloud-based - Year-over-year growth 2024-2029 (%)
10.4 On-premises - Market size and forecast 2024-2029
Chart on On-premises - Market size and forecast 2024-2029 ($ million)
Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
Chart on On-premises - Year-over-year growth 2024-2029 (%)
Data Table on On-premises - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Deployment
Market opportunity by Deployment ($ million)
Data Table on Market opportunity by Deployment ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.7 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.10 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.11 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.12 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.13 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.14 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
12.15 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.16 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ million)
Data Table on Italy - Market size and forecast 2024-2029 ($ million)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.17 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Bigtincan Holdings Ltd.
Bigtincan Holdings Ltd. - Overview
Bigtincan Holdings Ltd. - Product / Service
Bigtincan Holdings Ltd. - Key offerings
SWOT
15.5 ClientPoint Inc.
ClientPoint Inc. - Overview
ClientPoint Inc. - Product / Service
ClientPoint Inc. - Key offerings
SWOT
15.6 Dropbox Inc.
Dropbox Inc. - Overview
Dropbox Inc. - Product / Service
Dropbox Inc. - Key offerings
SWOT
15.7 GetAccept Inc.
GetAccept Inc. - Overview
GetAccept Inc. - Product / Service
GetAccept Inc. - Key offerings
SWOT
15.8 Highspot Inc.
Highspot Inc. - Overview
Highspot Inc. - Product / Service
Highspot Inc. - Key offerings
SWOT
15.9 Mediafly Inc.
Mediafly Inc. - Overview
Mediafly Inc. - Product / Service
Mediafly Inc. - Key offerings
SWOT
15.10 Mindtickle Inc.
Mindtickle Inc. - Overview
Mindtickle Inc. - Product / Service
Mindtickle Inc. - Key offerings
SWOT
15.11 Pitcher AG
Pitcher AG - Overview
Pitcher AG - Product / Service
Pitcher AG - Key offerings
SWOT
15.12 QorusDocs Ltd.
QorusDocs Ltd. - Overview
QorusDocs Ltd. - Product / Service
QorusDocs Ltd. - Key offerings
SWOT
15.13 Quark Software Inc.
Quark Software Inc. - Overview
Quark Software Inc. - Product / Service
Quark Software Inc. - Key offerings
SWOT
15.14 Rallyware Inc.
Rallyware Inc. - Overview
Rallyware Inc. - Product / Service
Rallyware Inc. - Key offerings
SWOT
15.15 Salesforce Inc.
Salesforce Inc. - Overview
Salesforce Inc. - Product / Service
Salesforce Inc. - Key news
Salesforce Inc. - Key offerings
SWOT
15.16 Seismic Software Inc.
Seismic Software Inc. - Overview
Seismic Software Inc. - Product / Service
Seismic Software Inc. - Key offerings
SWOT
15.17 Showpad Inc.
Showpad Inc. - Overview
Showpad Inc. - Product / Service
Showpad Inc. - Key offerings
SWOT
15.18 Upland Software Inc.
Upland Software Inc. - Overview
Upland Software Inc. - Product / Service
Upland Software Inc. - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations