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Amway Corp.
Bayer AG
DSM-Firmenich AG
Garden of Life LLC
Jarrow Formulas Inc.
Kikkoman Corp.
Nestle SA
Novotech Nutraceuticals Inc.
NOW Foods
Otsuka Pharmaceutical Co Ltd.
Pfizer Inc.
Swanson Health Products Inc.
The Procter and Gamble Co.
Thorne HealthTech Inc.
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The vitamin c supplements market is forecasted to grow by USD 5,726.5 mn during 2024-2029, accelerating at a CAGR of 8.4% during the forecast period. The report on the vitamin c supplements market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing prevalence of vitamin c deficiency, health benefits of consuming vitamin c, and growing household spending on food and nutrition products.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 7.9%
CAGR 8.4%
Incremental Value $5,726.5 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's vitamin c supplements market is segmented as below:
By Distribution Channel
By Product Type
Tablets
Capsules
Gummies
Others
By Age Group
Adults
Elderly
Athletes and fitness enthusiasts
Children
By Geographical Landscape
North America
Europe
Asia
Rest of World (ROW)
This study identifies the business strategies adopted by companies as one of the prime reasons driving the vitamin c supplements market growth during the next few years. Also, increasing popularity of online retailing and increasing health-related issues will lead to sizable demand in the market.
The report on the vitamin c supplements market covers the following areas:
Vitamin C Supplements Market sizing
Vitamin C Supplements Market forecast
Vitamin C Supplements Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading vitamin c supplements market vendors that include Abbott Laboratories, Amway Corp., Bayer AG, Carlson Laboratories Inc., Doctors Best Inc., DSM-Firmenich AG, Garden of Life LLC, Jarrow Formulas Inc., Kikkoman Corp., Life Extension Foundation Buyers Club Inc., Nestle SA, Novotech Nutraceuticals Inc., NOW Foods, Otsuka Pharmaceutical Co Ltd., Pfizer Inc., Swanson Health Products Inc., The Clorox Co., The Procter and Gamble Co., Thorne HealthTech Inc., and Viva Naturals Inc.. Also, the vitamin c supplements market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Product Type
Executive Summary - Chart on Market Segmentation by Age Group
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Vitamin C Supplements Market 2019 - 2023
Historic Market Size - Data Table on Global Vitamin C Supplements Market 2019 - 2023 ($ million)
5.2 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ million)
5.3 Product Type segment analysis 2019 - 2023
Historic Market Size - Product Type Segment 2019 - 2023 ($ million)
5.4 Age Group segment analysis 2019 - 2023
Historic Market Size - Age Group Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 The AI impact on global vitamin C supplements market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Distribution Channel
8.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
8.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
8.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ million)
Data Table on Offline - Market size and forecast 2024-2029 ($ million)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
8.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ million)
Data Table on Online - Market size and forecast 2024-2029 ($ million)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
9 Market Segmentation by Product Type
9.1 Market segments
Chart on Product Type - Market share 2024-2029 (%)
Data Table on Product Type - Market share 2024-2029 (%)
9.2 Comparison by Product Type
Chart on Comparison by Product Type
Data Table on Comparison by Product Type
9.3 Tablets - Market size and forecast 2024-2029
Chart on Tablets - Market size and forecast 2024-2029 ($ million)
Data Table on Tablets - Market size and forecast 2024-2029 ($ million)
Chart on Tablets - Year-over-year growth 2024-2029 (%)
Data Table on Tablets - Year-over-year growth 2024-2029 (%)
9.4 Capsules - Market size and forecast 2024-2029
Chart on Capsules - Market size and forecast 2024-2029 ($ million)
Data Table on Capsules - Market size and forecast 2024-2029 ($ million)
Chart on Capsules - Year-over-year growth 2024-2029 (%)
Data Table on Capsules - Year-over-year growth 2024-2029 (%)
9.5 Gummies - Market size and forecast 2024-2029
Chart on Gummies - Market size and forecast 2024-2029 ($ million)
Data Table on Gummies - Market size and forecast 2024-2029 ($ million)
Chart on Gummies - Year-over-year growth 2024-2029 (%)
Data Table on Gummies - Year-over-year growth 2024-2029 (%)
9.6 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Product Type
Market opportunity by Product Type ($ million)
Data Table on Market opportunity by Product Type ($ million)
10 Market Segmentation by Age Group
10.1 Market segments
Chart on Age Group - Market share 2024-2029 (%)
Data Table on Age Group - Market share 2024-2029 (%)
10.2 Comparison by Age Group
Chart on Comparison by Age Group
Data Table on Comparison by Age Group
10.3 Adults - Market size and forecast 2024-2029
Chart on Adults - Market size and forecast 2024-2029 ($ million)
Data Table on Adults - Market size and forecast 2024-2029 ($ million)
Chart on Adults - Year-over-year growth 2024-2029 (%)
Data Table on Adults - Year-over-year growth 2024-2029 (%)
10.4 Elderly - Market size and forecast 2024-2029
Chart on Elderly - Market size and forecast 2024-2029 ($ million)
Data Table on Elderly - Market size and forecast 2024-2029 ($ million)
Chart on Elderly - Year-over-year growth 2024-2029 (%)
Data Table on Elderly - Year-over-year growth 2024-2029 (%)
10.5 Athletes and fitness enthusiasts - Market size and forecast 2024-2029
Chart on Athletes and fitness enthusiasts - Market size and forecast 2024-2029 ($ million)
Data Table on Athletes and fitness enthusiasts - Market size and forecast 2024-2029 ($ million)
Chart on Athletes and fitness enthusiasts - Year-over-year growth 2024-2029 (%)
Data Table on Athletes and fitness enthusiasts - Year-over-year growth 2024-2029 (%)
10.6 Children - Market size and forecast 2024-2029
Chart on Children - Market size and forecast 2024-2029 ($ million)
Data Table on Children - Market size and forecast 2024-2029 ($ million)
Chart on Children - Year-over-year growth 2024-2029 (%)
Data Table on Children - Year-over-year growth 2024-2029 (%)
10.7 Market opportunity by Age Group
Market opportunity by Age Group ($ million)
Data Table on Market opportunity by Age Group ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 Asia - Market size and forecast 2024-2029
Chart on Asia - Market size and forecast 2024-2029 ($ million)
Data Table on Asia - Market size and forecast 2024-2029 ($ million)
Chart on Asia - Year-over-year growth 2024-2029 (%)
Data Table on Asia - Year-over-year growth 2024-2029 (%)
12.6 Rest of World (ROW) - Market size and forecast 2024-2029
Chart on Rest of World (ROW) - Market size and forecast 2024-2029 ($ million)
Data Table on Rest of World (ROW) - Market size and forecast 2024-2029 ($ million)
Chart on Rest of World (ROW) - Year-over-year growth 2024-2029 (%)
Data Table on Rest of World (ROW) - Year-over-year growth 2024-2029 (%)
12.7 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.8 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.9 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.10 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.11 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.12 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.13 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.14 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.15 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ million)
Data Table on Italy - Market size and forecast 2024-2029 ($ million)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.16 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
12.17 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Abbott Laboratories
Abbott Laboratories - Overview
Abbott Laboratories - Business segments
Abbott Laboratories - Key news
Abbott Laboratories - Key offerings
Abbott Laboratories - Segment focus
SWOT
15.5 Amway Corp.
Amway Corp. - Overview
Amway Corp. - Product / Service
Amway Corp. - Key news
Amway Corp. - Key offerings
SWOT
15.6 Bayer AG
Bayer AG - Overview
Bayer AG - Business segments
Bayer AG - Key news
Bayer AG - Key offerings
Bayer AG - Segment focus
SWOT
15.7 DSM-Firmenich AG
DSM-Firmenich AG - Overview
DSM-Firmenich AG - Business segments
DSM-Firmenich AG - Key news
DSM-Firmenich AG - Key offerings
DSM-Firmenich AG - Segment focus
SWOT
15.8 Garden of Life LLC
Garden of Life LLC - Overview
Garden of Life LLC - Product / Service
Garden of Life LLC - Key offerings
SWOT
15.9 Jarrow Formulas Inc.
Jarrow Formulas Inc. - Overview
Jarrow Formulas Inc. - Product / Service
Jarrow Formulas Inc. - Key offerings
SWOT
15.10 Kikkoman Corp.
Kikkoman Corp. - Overview
Kikkoman Corp. - Business segments
Kikkoman Corp. - Key offerings
Kikkoman Corp. - Segment focus
SWOT
15.11 Nestle SA
Nestle SA - Overview
Nestle SA - Business segments
Nestle SA - Key news
Nestle SA - Key offerings
Nestle SA - Segment focus
SWOT
15.12 Novotech Nutraceuticals Inc.
Novotech Nutraceuticals Inc. - Overview
Novotech Nutraceuticals Inc. - Product / Service
Novotech Nutraceuticals Inc. - Key offerings
SWOT
15.13 NOW Foods
NOW Foods - Overview
NOW Foods - Product / Service
NOW Foods - Key offerings
SWOT
15.14 Otsuka Pharmaceutical Co Ltd.
Otsuka Pharmaceutical Co Ltd. - Overview
Otsuka Pharmaceutical Co Ltd. - Product / Service
Otsuka Pharmaceutical Co Ltd. - Key offerings
SWOT
15.15 Pfizer Inc.
Pfizer Inc. - Overview
Pfizer Inc. - Product / Service
Pfizer Inc. - Key news
Pfizer Inc. - Key offerings
SWOT
15.16 Swanson Health Products Inc.
Swanson Health Products Inc. - Overview
Swanson Health Products Inc. - Product / Service
Swanson Health Products Inc. - Key offerings
SWOT
15.17 The Procter and Gamble Co.
The Procter and Gamble Co. - Overview
The Procter and Gamble Co. - Business segments
The Procter and Gamble Co. - Key offerings
The Procter and Gamble Co. - Segment focus
SWOT
15.18 Thorne HealthTech Inc.
Thorne HealthTech Inc. - Overview
Thorne HealthTech Inc. - Product / Service
Thorne HealthTech Inc. - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations