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Ancient Nutrition
Bulletproof 360 Inc.
Dang Foods Co.
Fat Snax
Glanbia plc
Hunter and Gather Foods Ltd.
Keto and Co.
Keto Bars
KetoLogic
Know Brainer Foods LLC
Love Good Fats
Nestle SA
Perfect Keto LLC
Pruvit Ventures Inc.
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KSA
The ketogenic diet market is forecasted to grow by USD 5,192.3 mn during 2024-2029, accelerating at a CAGR of 7.8% during the forecast period. The report on the ketogenic diet market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing popularity and increasing availability of keto products, increasing obese population, and influence of celebrities following keto diet.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 7.3%
CAGR 7.8%
Incremental Value $5,192.3 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's ketogenic diet market is segmented as below:
By Product
Supplements
Beverages
Others
By Distribution Channel
By Form Factor
Powder
Capsules and tablets
Bars and snacks
Liquids
By Usage
Weight management
Medical
Sports and performance
General wellness
By Geographical Landscape
North America
APAC
Europe
Middle East and Africa
South America
This study identifies the rising awareness about weight management as one of the prime reasons driving the ketogenic diet market growth during the next few years. Also, rise in promotional and marketing activities and increasing investment by key players will lead to sizable demand in the market.
The report on the ketogenic diet market covers the following areas:
Ketogenic Diet Market sizing
Ketogenic Diet Market forecast
Ketogenic Diet Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading ketogenic diet market vendors that include Ample Foods, Ancient Nutrition, Bulletproof 360 Inc., Dang Foods Co., Fat Snax, Glanbia plc, Hunter and Gather Foods Ltd., Keto and Co., Keto Bars, KetoLogic, Know Brainer Foods LLC, Love Good Fats, Nestle SA, NOW Foods, Perfect Keto LLC, Pruvit Ventures Inc., Taste CanDo, TDN Nutrition, Zenwise LLC, and Zing Bars. Also, the ketogenic diet market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Form Factor
Executive Summary - Chart on Market Segmentation by Usage
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Ketogenic Diet Market 2019 - 2023
Historic Market Size - Data Table on Global Ketogenic Diet Market 2019 - 2023 ($ million)
5.2 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
5.3 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ million)
5.4 Form Factor segment analysis 2019 - 2023
Historic Market Size - Form Factor Segment 2019 - 2023 ($ million)
5.5 Usage segment analysis 2019 - 2023
Historic Market Size - Usage Segment 2019 - 2023 ($ million)
5.6 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.7 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on Global Ketogenic Diet Market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Product
8.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
8.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
8.3 Supplements - Market size and forecast 2024-2029
Chart on Supplements - Market size and forecast 2024-2029 ($ million)
Data Table on Supplements - Market size and forecast 2024-2029 ($ million)
Chart on Supplements - Year-over-year growth 2024-2029 (%)
Data Table on Supplements - Year-over-year growth 2024-2029 (%)
8.4 Beverages - Market size and forecast 2024-2029
Chart on Beverages - Market size and forecast 2024-2029 ($ million)
Data Table on Beverages - Market size and forecast 2024-2029 ($ million)
Chart on Beverages - Year-over-year growth 2024-2029 (%)
Data Table on Beverages - Year-over-year growth 2024-2029 (%)
8.5 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
9 Market Segmentation by Distribution Channel
9.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
9.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ million)
Data Table on Offline - Market size and forecast 2024-2029 ($ million)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
9.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ million)
Data Table on Online - Market size and forecast 2024-2029 ($ million)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
10 Market Segmentation by Form Factor
10.1 Market segments
Chart on Form Factor - Market share 2024-2029 (%)
Data Table on Form Factor - Market share 2024-2029 (%)
10.2 Comparison by Form Factor
Chart on Comparison by Form Factor
Data Table on Comparison by Form Factor
10.3 Powder - Market size and forecast 2024-2029
Chart on Powder - Market size and forecast 2024-2029 ($ million)
Data Table on Powder - Market size and forecast 2024-2029 ($ million)
Chart on Powder - Year-over-year growth 2024-2029 (%)
Data Table on Powder - Year-over-year growth 2024-2029 (%)
10.4 Capsules and tablets - Market size and forecast 2024-2029
Chart on Capsules and tablets - Market size and forecast 2024-2029 ($ million)
Data Table on Capsules and tablets - Market size and forecast 2024-2029 ($ million)
Chart on Capsules and tablets - Year-over-year growth 2024-2029 (%)
Data Table on Capsules and tablets - Year-over-year growth 2024-2029 (%)
10.5 Bars and snacks - Market size and forecast 2024-2029
Chart on Bars and snacks - Market size and forecast 2024-2029 ($ million)
Data Table on Bars and snacks - Market size and forecast 2024-2029 ($ million)
Chart on Bars and snacks - Year-over-year growth 2024-2029 (%)
Data Table on Bars and snacks - Year-over-year growth 2024-2029 (%)
10.6 Liquids - Market size and forecast 2024-2029
Chart on Liquids - Market size and forecast 2024-2029 ($ million)
Data Table on Liquids - Market size and forecast 2024-2029 ($ million)
Chart on Liquids - Year-over-year growth 2024-2029 (%)
Data Table on Liquids - Year-over-year growth 2024-2029 (%)
10.7 Market opportunity by Form Factor
Market opportunity by Form Factor ($ million)
Data Table on Market opportunity by Form Factor ($ million)
11 Market Segmentation by Usage
11.1 Market segments
Chart on Usage - Market share 2024-2029 (%)
Data Table on Usage - Market share 2024-2029 (%)
11.2 Comparison by Usage
Chart on Comparison by Usage
Data Table on Comparison by Usage
11.3 Weight management - Market size and forecast 2024-2029
Chart on Weight management - Market size and forecast 2024-2029 ($ million)
Data Table on Weight management - Market size and forecast 2024-2029 ($ million)
Chart on Weight management - Year-over-year growth 2024-2029 (%)
Data Table on Weight management - Year-over-year growth 2024-2029 (%)
11.4 Medical - Market size and forecast 2024-2029
Chart on Medical - Market size and forecast 2024-2029 ($ million)
Data Table on Medical - Market size and forecast 2024-2029 ($ million)
Chart on Medical - Year-over-year growth 2024-2029 (%)
Data Table on Medical - Year-over-year growth 2024-2029 (%)
11.5 Sports and performance - Market size and forecast 2024-2029
Chart on Sports and performance - Market size and forecast 2024-2029 ($ million)
Data Table on Sports and performance - Market size and forecast 2024-2029 ($ million)
Chart on Sports and performance - Year-over-year growth 2024-2029 (%)
Data Table on Sports and performance - Year-over-year growth 2024-2029 (%)
11.6 General wellness - Market size and forecast 2024-2029
Chart on General wellness - Market size and forecast 2024-2029 ($ million)
Data Table on General wellness - Market size and forecast 2024-2029 ($ million)
Chart on General wellness - Year-over-year growth 2024-2029 (%)
Data Table on General wellness - Year-over-year growth 2024-2029 (%)
11.7 Market opportunity by Usage
Market opportunity by Usage ($ million)
Data Table on Market opportunity by Usage ($ million)
12 Customer Landscape
12.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
13 Geographic Landscape
13.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
13.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
13.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
13.4 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
13.5 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
13.6 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
13.7 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
13.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
13.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
13.10 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
13.11 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
13.12 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
13.13 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
13.14 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
13.15 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
13.16 Mexico - Market size and forecast 2024-2029
Chart on Mexico - Market size and forecast 2024-2029 ($ million)
Data Table on Mexico - Market size and forecast 2024-2029 ($ million)
Chart on Mexico - Year-over-year growth 2024-2029 (%)
Data Table on Mexico - Year-over-year growth 2024-2029 (%)
13.17 Australia - Market size and forecast 2024-2029
Chart on Australia - Market size and forecast 2024-2029 ($ million)
Data Table on Australia - Market size and forecast 2024-2029 ($ million)
Chart on Australia - Year-over-year growth 2024-2029 (%)
Data Table on Australia - Year-over-year growth 2024-2029 (%)
13.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
14 Drivers, Challenges, and Opportunity/Restraints
14.1 Market drivers
14.2 Market challenges
14.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
14.4 Market opportunities/restraints
15 Competitive Landscape
15.1 Overview
15.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
15.3 Landscape disruption
Overview on factors of disruption
15.4 Industry risks
Impact of key risks on business
16 Competitive Analysis
16.1 Companies profiled
16.2 Company ranking index
16.3 Market positioning of companies
Matrix on companies position and classification
16.4 Ample Foods
Ample Foods - Overview
Ample Foods - Product / Service
Ample Foods - Key offerings
SWOT
16.5 Ancient Nutrition
Ancient Nutrition - Overview
Ancient Nutrition - Product / Service
Ancient Nutrition - Key offerings
SWOT
16.6 Bulletproof 360 Inc.
Bulletproof 360 Inc. - Overview
Bulletproof 360 Inc. - Product / Service
Bulletproof 360 Inc. - Key offerings
SWOT
16.7 Dang Foods Co.
Dang Foods Co. - Overview
Dang Foods Co. - Product / Service
Dang Foods Co. - Key offerings
SWOT
16.8 Fat Snax
Fat Snax - Overview
Fat Snax - Product / Service
Fat Snax - Key offerings
SWOT
16.9 Glanbia plc
Glanbia plc - Overview
Glanbia plc - Business segments
Glanbia plc - Key news
Glanbia plc - Key offerings
Glanbia plc - Segment focus
SWOT
16.10 Hunter and Gather Foods Ltd.
Hunter and Gather Foods Ltd. - Overview
Hunter and Gather Foods Ltd. - Product / Service
Hunter and Gather Foods Ltd. - Key offerings
SWOT
16.11 Keto and Co.
Keto and Co. - Overview
Keto and Co. - Product / Service
Keto and Co. - Key offerings
SWOT
16.12 Keto Bars
Keto Bars - Overview
Keto Bars - Product / Service
Keto Bars - Key offerings
SWOT
16.13 KetoLogic
KetoLogic - Overview
KetoLogic - Product / Service
KetoLogic - Key offerings
SWOT
16.14 Know Brainer Foods LLC
Know Brainer Foods LLC - Overview
Know Brainer Foods LLC - Product / Service
Know Brainer Foods LLC - Key offerings
SWOT
16.15 Love Good Fats
Love Good Fats - Overview
Love Good Fats - Product / Service
Love Good Fats - Key offerings
SWOT
16.16 Nestle SA
Nestle SA - Overview
Nestle SA - Business segments
Nestle SA - Key news
Nestle SA - Key offerings
Nestle SA - Segment focus
SWOT
16.17 Perfect Keto LLC
Perfect Keto LLC - Overview
Perfect Keto LLC - Product / Service
Perfect Keto LLC - Key offerings
SWOT
16.18 Pruvit Ventures Inc.
Pruvit Ventures Inc. - Overview
Pruvit Ventures Inc. - Product / Service
Pruvit Ventures Inc. - Key offerings
SWOT
17 Appendix
17.1 Scope of the report
17.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
17.3 Currency conversion rates for US$
Currency conversion rates for US$
17.4 Research methodology
17.5 Data procurement
17.6 Data validation
17.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
17.8 Data synthesis
17.9 360 degree market analysis
360 degree market analysis
17.10 List of abbreviations