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Apple Inc.
ASUSTeK Computer Inc.
Google LLC
Guangdong OPPO Mobile Telecommunications Corp. Ltd.
Honor Device Co. Ltd.
HTC Corp.
Huawei Technologies Co. Ltd.
Lenovo Group Ltd.
LG Corp.
Micromax Informatics Ltd.
Nokia Corp.
Samsung Electronics Co. Ltd.
Sony Group Corp.
TCL Industries Holdings Co. Ltd.
Xiaomi Inc.
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The smartphone market is forecasted to grow by $ 99.8 mn during 2024-2029, accelerating at a CAGR of 4.1% during the forecast period. The report on the smartphone market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing adoption of ai in smartphones, increasing adoption of premium smartphones in emerging countries, and adoption of bezel-less screens.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 3.9%
CAGR 4.1%
Incremental Value $99.8 mn
Technavio's smartphone market is segmented as below:
By Technology
By Price Range
Between USD150-USD 800
Greater than USD 800
Less than USD150
By Screen Size
Greater than 6 inches
Between 5-6 inches
Less than 5 inches
By Geographical Landscape
APAC
Europe
North America
Middle East and Africa
South America
This study identifies the emergence of sensor fusion technology as one of the prime reasons driving the smartphone market growth during the next few years. Also, introduction of 5g technology and increasing online purchases of smartphones will lead to sizable demand in the market.
The report on the smartphone market covers the following areas:
Smartphone Market sizing
Smartphone Market forecast
Smartphone Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smartphone market vendors that include Acer Inc., Apple Inc., ASUSTeK Computer Inc., Google LLC, Guangdong OPPO Mobile Telecommunications Corp. Ltd., Honor Device Co. Ltd., HTC Corp., Huawei Technologies Co. Ltd., Kyocera Corp., Lava International Ltd., Lenovo Group Ltd., LG Corp., Micromax Informatics Ltd., Nokia Corp., Samsung Electronics Co. Ltd., Shenzhen Transsion Holdings Co. Ltd, Sony Group Corp., TCL Industries Holdings Co. Ltd., Xiaomi Inc., and ZTE Corp.. Also, the smartphone market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Technology
Executive Summary - Chart on Market Segmentation by Price Range
Executive Summary - Chart on Market Segmentation by Screen Size
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Smartphone Market 2019 - 2023
Historic Market Size - Data Table on Global Smartphone Market 2019 - 2023 ($ million)
5.2 Technology segment analysis 2019 - 2023
Historic Market Size - Technology Segment 2019 - 2023 ($ million)
5.3 Price Range segment analysis 2019 - 2023
Historic Market Size - Price Range Segment 2019 - 2023 ($ million)
5.4 Screen Size segment analysis 2019 - 2023
Historic Market Size - Screen Size Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on global smartphone market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Technology
8.1 Market segments
Chart on Technology - Market share 2024-2029 (%)
Data Table on Technology - Market share 2024-2029 (%)
8.2 Comparison by Technology
Chart on Comparison by Technology
Data Table on Comparison by Technology
8.3 Android - Market size and forecast 2024-2029
Chart on Android - Market size and forecast 2024-2029 ($ million)
Data Table on Android - Market size and forecast 2024-2029 ($ million)
Chart on Android - Year-over-year growth 2024-2029 (%)
Data Table on Android - Year-over-year growth 2024-2029 (%)
8.4 IOS - Market size and forecast 2024-2029
Chart on IOS - Market size and forecast 2024-2029 ($ million)
Data Table on IOS - Market size and forecast 2024-2029 ($ million)
Chart on IOS - Year-over-year growth 2024-2029 (%)
Data Table on IOS - Year-over-year growth 2024-2029 (%)
8.5 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Technology
Market opportunity by Technology ($ million)
Data Table on Market opportunity by Technology ($ million)
9 Market Segmentation by Price Range
9.1 Market segments
Chart on Price Range - Market share 2024-2029 (%)
Data Table on Price Range - Market share 2024-2029 (%)
9.2 Comparison by Price Range
Chart on Comparison by Price Range
Data Table on Comparison by Price Range
9.3 Between USD150-USD 800 - Market size and forecast 2024-2029
Chart on Between USD150-USD 800 - Market size and forecast 2024-2029 ($ million)
Data Table on Between USD150-USD 800 - Market size and forecast 2024-2029 ($ million)
Chart on Between USD150-USD 800 - Year-over-year growth 2024-2029 (%)
Data Table on Between USD150-USD 800 - Year-over-year growth 2024-2029 (%)
9.4 Greater than USD 800 - Market size and forecast 2024-2029
Chart on Greater than USD 800 - Market size and forecast 2024-2029 ($ million)
Data Table on Greater than USD 800 - Market size and forecast 2024-2029 ($ million)
Chart on Greater than USD 800 - Year-over-year growth 2024-2029 (%)
Data Table on Greater than USD 800 - Year-over-year growth 2024-2029 (%)
9.5 Less than USD150 - Market size and forecast 2024-2029
Chart on Less than USD150 - Market size and forecast 2024-2029 ($ million)
Data Table on Less than USD150 - Market size and forecast 2024-2029 ($ million)
Chart on Less than USD150 - Year-over-year growth 2024-2029 (%)
Data Table on Less than USD150 - Year-over-year growth 2024-2029 (%)
9.6 Market opportunity by Price Range
Market opportunity by Price Range ($ million)
Data Table on Market opportunity by Price Range ($ million)
10 Market Segmentation by Screen Size
10.1 Market segments
Chart on Screen Size - Market share 2024-2029 (%)
Data Table on Screen Size - Market share 2024-2029 (%)
10.2 Comparison by Screen Size
Chart on Comparison by Screen Size
Data Table on Comparison by Screen Size
10.3 Greater than 6 inches - Market size and forecast 2024-2029
Chart on Greater than 6 inches - Market size and forecast 2024-2029 ($ million)
Data Table on Greater than 6 inches - Market size and forecast 2024-2029 ($ million)
Chart on Greater than 6 inches - Year-over-year growth 2024-2029 (%)
Data Table on Greater than 6 inches - Year-over-year growth 2024-2029 (%)
10.4 Between 5-6 inches - Market size and forecast 2024-2029
Chart on Between 5-6 inches - Market size and forecast 2024-2029 ($ million)
Data Table on Between 5-6 inches - Market size and forecast 2024-2029 ($ million)
Chart on Between 5-6 inches - Year-over-year growth 2024-2029 (%)
Data Table on Between 5-6 inches - Year-over-year growth 2024-2029 (%)
10.5 Less than 5 inches - Market size and forecast 2024-2029
Chart on Less than 5 inches - Market size and forecast 2024-2029 ($ million)
Data Table on Less than 5 inches - Market size and forecast 2024-2029 ($ million)
Chart on Less than 5 inches - Year-over-year growth 2024-2029 (%)
Data Table on Less than 5 inches - Year-over-year growth 2024-2029 (%)
10.6 Market opportunity by Screen Size
Market opportunity by Screen Size ($ million)
Data Table on Market opportunity by Screen Size ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.6 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.7 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.8 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.9 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.10 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.11 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.12 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.13 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.14 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.15 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.16 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.17 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Apple Inc.
Apple Inc. - Overview
Apple Inc. - Business segments
Apple Inc. - Key news
Apple Inc. - Key offerings
Apple Inc. - Segment focus
SWOT
15.5 ASUSTeK Computer Inc.
ASUSTeK Computer Inc. - Overview
ASUSTeK Computer Inc. - Product / Service
ASUSTeK Computer Inc. - Key news
ASUSTeK Computer Inc. - Key offerings
SWOT
15.6 Google LLC
Google LLC - Overview
Google LLC - Product / Service
Google LLC - Key offerings
SWOT
15.7 Guangdong OPPO Mobile Telecommunications Corp. Ltd.
Guangdong OPPO Mobile Telecommunications Corp. Ltd. - Overview
Guangdong OPPO Mobile Telecommunications Corp. Ltd. - Product / Service
Guangdong OPPO Mobile Telecommunications Corp. Ltd. - Key offerings
SWOT
15.8 Honor Device Co. Ltd.
Honor Device Co. Ltd. - Overview
Honor Device Co. Ltd. - Product / Service
Honor Device Co. Ltd. - Key offerings
SWOT
15.9 HTC Corp.
HTC Corp. - Overview
HTC Corp. - Product / Service
HTC Corp. - Key offerings
SWOT
15.10 Huawei Technologies Co. Ltd.
Huawei Technologies Co. Ltd. - Overview
Huawei Technologies Co. Ltd. - Product / Service
Huawei Technologies Co. Ltd. - Key news
Huawei Technologies Co. Ltd. - Key offerings
SWOT
15.11 Lenovo Group Ltd.
Lenovo Group Ltd. - Overview
Lenovo Group Ltd. - Business segments
Lenovo Group Ltd. - Key news
Lenovo Group Ltd. - Key offerings
Lenovo Group Ltd. - Segment focus
SWOT
15.12 LG Corp.
LG Corp. - Overview
LG Corp. - Business segments
LG Corp. - Key news
LG Corp. - Key offerings
LG Corp. - Segment focus
SWOT
15.13 Micromax Informatics Ltd.
Micromax Informatics Ltd. - Overview
Micromax Informatics Ltd. - Product / Service
Micromax Informatics Ltd. - Key offerings
SWOT
15.14 Nokia Corp.
Nokia Corp. - Overview
Nokia Corp. - Business segments
Nokia Corp. - Key news
Nokia Corp. - Key offerings
Nokia Corp. - Segment focus
SWOT
15.15 Samsung Electronics Co. Ltd.
Samsung Electronics Co. Ltd. - Overview
Samsung Electronics Co. Ltd. - Business segments
Samsung Electronics Co. Ltd. - Key news
Samsung Electronics Co. Ltd. - Key offerings
Samsung Electronics Co. Ltd. - Segment focus
SWOT
15.16 Sony Group Corp.
Sony Group Corp. - Overview
Sony Group Corp. - Business segments
Sony Group Corp. - Key offerings
Sony Group Corp. - Segment focus
SWOT
15.17 TCL Industries Holdings Co. Ltd.
TCL Industries Holdings Co. Ltd. - Overview
TCL Industries Holdings Co. Ltd. - Business segments
TCL Industries Holdings Co. Ltd. - Key offerings
TCL Industries Holdings Co. Ltd. - Segment focus
SWOT
15.18 Xiaomi Inc.
Xiaomi Inc. - Overview
Xiaomi Inc. - Business segments
Xiaomi Inc. - Key news
Xiaomi Inc. - Key offerings
Xiaomi Inc. - Segment focus
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations