세계의 컨텐츠 마케팅 시장(2025-2029년)
컨텐츠 마케팅 시장은 2024-2029년 5억 3,930만 달러 규모에 달할 것으로 예측되며, 예측 기간 동안 연평균 13.9%의 성장률을 보일 것으로 예상됩니다. 세계의 컨텐츠 마케팅 시장에 대해 조사 분석했으며, 시장 규모와 예측, 동향, 성장 촉진요인 및 과제, 약 25개 벤더에 대한 벤더 분석 등의 정보를 전해드립니다.
현재 시장 시나리오, 최신 동향 및 촉진요인, 시장 환경 전반에 대한 최신 분석을 제공합니다. 소셜 미디어 사용자 증가, 디지털 잡지에 대한 수요 확대, 모바일 컴퓨팅 기기의 보급률 증가 등이 시장을 주도하고 있습니다.
| 시장 범위 |
| 기준 연도 |
2025년 |
| 종료 연도 |
2029년 |
| 예측 기간 |
2025-2029년 |
| 성장 모멘텀 |
가속 |
| 전년 대비 2025년 |
12.2% |
| CAGR |
13.9% |
| 증분 금액 |
5억 3,930만 달러 |
이번 조사에서는 소셜 미디어 관리 소프트웨어의 인공지능 활용이 향후 몇 년 동안 컨텐츠 마케팅 시장의 성장을 촉진하는 주요 요인 중 하나라고 밝혔습니다. 또한, 컨텐츠 마케팅에서 애널리틱스의 활용과 컨텐츠 마케팅에서 라이브 비디오의 활용은 시장의 큰 수요로 이어질 것으로 보입니다.
목차
제1장 주요 요약
제2장 Technavio별 분석
- 가격·수명주기·고객 구입 바스켓·채용률·구입 기준 분석
- 인풋의 중요성과 차별화 요인
- 혼란 요인
- 성장 촉진요인과 과제의 영향
제3장 시장 상황
제4장 시장 규모
- 시장 정의
- 시장 부문 분석
- 시장 규모 2024
- 시장 전망 2024-2029
제5장 시장 규모 실적
- 컨텐츠 마케팅 세계 시장 2019-2023
- 최종사용자별 부문 분석 2019-2023
- 플랫폼별 부문 분석 2019-2023
- 목적별 부문 분석 2019-2023
- 지역별 부문 분석 2019-2023
- 국가별 부문 분석 2019-2023
제6장 정성 분석
제7장 Five Forces 분석
- Five Forces 요약
- 구매자의 교섭력
- 공급 기업의 교섭력
- 신규 참여업체의 위협
- 대체품의 위협
- 경쟁의 위협
- 시장 상황
제8장 시장 세분화 : 최종사용자별
- 시장 부문
- 비교 : 최종사용자별
- 소매 : 시장 규모와 예측 2024-2029
- 자동차 : 시장 규모와 예측 2024-2029
- 금융 서비스 : 시장 규모와 예측 2024-2029
- 통신 : 시장 규모와 예측 2024-2029
- 기타 : 시장 규모와 예측 2024-2029
- 시장 기회 : 최종사용자별
제9장 시장 세분화 : 플랫폼별
- 시장 부문
- 비교 : 플랫폼별
- 블로그 : 시장 규모와 예측 2024-2029
- 비디오 : 시장 규모와 예측 2024-2029
- 인포그래픽 : 시장 규모와 예측 2024-2029
- 사례 연구 : 시장 규모와 예측 2024-2029
- 기타 : 시장 규모와 예측 2024-2029
- 시장 기회 : 플랫폼별
제10장 시장 세분화 : 목적별
- 시장 부문
- 비교 : 목적별
- 리드 제너레이션 : 시장 규모와 예측 2024-2029
- 브랜드 인지도 : 시장 규모와 예측 2024-2029
- 사고 리더십 : 시장 규모와 예측 2024-2029
- 기타 : 시장 규모와 예측 2024-2029
- 시장 기회 : 목적별
제11장 고객 상황
제12장 지역별 상황
- 지역별 세분화
- 비교 : 지역별
- 아시아태평양 : 시장 규모와 예측 2024-2029
- 북미 : 시장 규모와 예측 2024-2029
- 유럽 : 시장 규모와 예측 2024-2029
- 남미 : 시장 규모와 예측 2024-2029
- 중동 및 아프리카 : 시장 규모와 예측 2024-2029
- 미국 : 시장 규모와 예측 2024-2029
- 중국 : 시장 규모와 예측 2024-2029
- 일본 : 시장 규모와 예측 2024-2029
- 독일 : 시장 규모와 예측 2024-2029
- 캐나다 : 시장 규모와 예측 2024-2029
- 인도 : 시장 규모와 예측 2024-2029
- 브라질 : 시장 규모와 예측 2024-2029
- 사우디아라비아 : 시장 규모와 예측 2024-2029
- 아르헨티나 : 시장 규모와 예측 2024-2029
- 아랍에미리트 : 시장 규모와 예측 2024-2029
- 시장 기회 : 지역 상황별
제13장 촉진요인, 과제, 기회, 억제요인
- 시장 성장 촉진요인
- 시장 과제
- 성장 촉진요인과 과제의 영향
- 시장 기회·억제요인
제14장 경쟁 구도
제15장 경쟁 분석
- 기업 개요
- 기업 순위 지수
- 기업의 시장 포지셔닝
- Adobe Inc.
- Alma Media Corp.
- Brafton Inc.
- Contently Inc.
- Contentoo B.V.
- CoSchedule LLC
- Eucalypt LLC
- Hootsuite Inc
- HubSpot Inc.
- Influence and Co.
- Rock Content
- Seismic Software Inc.
- Skyword Inc.
- Sprinklr Inc.
- Upland Software Inc.
제16장 부록
ksm
Contenting Market 2025-2029
The contenting market is forecasted to grow by USD 539.3 mn during 2024-2029, accelerating at a CAGR of 13.9% during the forecast period. The report on the contenting market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in number of users on social media, growing demand for digital magazines, and rising penetration of mobile computing devices.
| Market Scope |
|---|
| Base Year | 2025 |
| End Year | 2029 |
| Series Year | 2025-2029 |
| Growth Momentum | Accelerate |
| YOY 2025 | 12.2% |
| CAGR | 13.9% |
| Incremental Value | $539.3 mn |
Technavio's contenting market is segmented as below:
By End-user
- Retail
- Automotive
- Financial services
- Telecom
- Others
By Platform
- Blogging
- Videos
- Infographics
- Case studies
- Others
By Objective
- Lead generation
- Brand awareness
- Thought leadership
- Others
By Geographical Landscape
- APAC
- North America
- Europe
- South America
- Middle East and Africa
This study identifies the use of ai with social media management software as one of the prime reasons driving the contenting market growth during the next few years. Also, use of analytics in content marketing and use of live videos for content marketing will lead to sizable demand in the market.
The report on the contenting market covers the following areas:
- Contenting Market sizing
- Contenting Market forecast
- Contenting Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading contenting market vendors that include Adobe Inc., Aghreni Technologies Pvt. Ltd., Alma Media Corp., Brafton Inc., ClearVoice Inc., Contently Inc., Contentoo B.V., CoSchedule LLC, Eucalypt LLC, Hootsuite Inc, HubSpot Inc., Influence and Co., Interact Marketing, IZEA Worldwide Inc., Rock Content, Seismic Software Inc., Skyword Inc., Sprinklr Inc., Upland Software Inc., and Vendasta Technologies Inc.. Also, the contenting market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Market Segmentation by Platform
- Executive Summary - Chart on Market Segmentation by Objective
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
- 3.3 Value chain analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.3 Market size 2024
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5.1 Global Content Marketing Market 2019 - 2023
- Historic Market Size - Data Table on Global Content Marketing Market 2019 - 2023 ($ million)
- 5.2 End-user segment analysis 2019 - 2023
- Historic Market Size - End-user Segment 2019 - 2023 ($ million)
- 5.3 Platform segment analysis 2019 - 2023
- Historic Market Size - Platform Segment 2019 - 2023 ($ million)
- 5.4 Objective segment analysis 2019 - 2023
- Historic Market Size - Objective Segment 2019 - 2023 ($ million)
- 5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
- 5.6 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
- 6.1 The impact of AI in Global Content Marketing Market
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
- 8.1 Market segments
- Chart on End-user - Market share 2024-2029 (%)
- Data Table on End-user - Market share 2024-2029 (%)
- 8.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
- 8.3 Retail - Market size and forecast 2024-2029
- Chart on Retail - Market size and forecast 2024-2029 ($ million)
- Data Table on Retail - Market size and forecast 2024-2029 ($ million)
- Chart on Retail - Year-over-year growth 2024-2029 (%)
- Data Table on Retail - Year-over-year growth 2024-2029 (%)
- 8.4 Automotive - Market size and forecast 2024-2029
- Chart on Automotive - Market size and forecast 2024-2029 ($ million)
- Data Table on Automotive - Market size and forecast 2024-2029 ($ million)
- Chart on Automotive - Year-over-year growth 2024-2029 (%)
- Data Table on Automotive - Year-over-year growth 2024-2029 (%)
- 8.5 Financial services - Market size and forecast 2024-2029
- Chart on Financial services - Market size and forecast 2024-2029 ($ million)
- Data Table on Financial services - Market size and forecast 2024-2029 ($ million)
- Chart on Financial services - Year-over-year growth 2024-2029 (%)
- Data Table on Financial services - Year-over-year growth 2024-2029 (%)
- 8.6 Telecom - Market size and forecast 2024-2029
- Chart on Telecom - Market size and forecast 2024-2029 ($ million)
- Data Table on Telecom - Market size and forecast 2024-2029 ($ million)
- Chart on Telecom - Year-over-year growth 2024-2029 (%)
- Data Table on Telecom - Year-over-year growth 2024-2029 (%)
- 8.7 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 8.8 Market opportunity by End-user
- Market opportunity by End-user ($ million)
- Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Platform
- 9.1 Market segments
- Chart on Platform - Market share 2024-2029 (%)
- Data Table on Platform - Market share 2024-2029 (%)
- 9.2 Comparison by Platform
- Chart on Comparison by Platform
- Data Table on Comparison by Platform
- 9.3 Blogging - Market size and forecast 2024-2029
- Chart on Blogging - Market size and forecast 2024-2029 ($ million)
- Data Table on Blogging - Market size and forecast 2024-2029 ($ million)
- Chart on Blogging - Year-over-year growth 2024-2029 (%)
- Data Table on Blogging - Year-over-year growth 2024-2029 (%)
- 9.4 Videos - Market size and forecast 2024-2029
- Chart on Videos - Market size and forecast 2024-2029 ($ million)
- Data Table on Videos - Market size and forecast 2024-2029 ($ million)
- Chart on Videos - Year-over-year growth 2024-2029 (%)
- Data Table on Videos - Year-over-year growth 2024-2029 (%)
- 9.5 Infographics - Market size and forecast 2024-2029
- Chart on Infographics - Market size and forecast 2024-2029 ($ million)
- Data Table on Infographics - Market size and forecast 2024-2029 ($ million)
- Chart on Infographics - Year-over-year growth 2024-2029 (%)
- Data Table on Infographics - Year-over-year growth 2024-2029 (%)
- 9.6 Case studies - Market size and forecast 2024-2029
- Chart on Case studies - Market size and forecast 2024-2029 ($ million)
- Data Table on Case studies - Market size and forecast 2024-2029 ($ million)
- Chart on Case studies - Year-over-year growth 2024-2029 (%)
- Data Table on Case studies - Year-over-year growth 2024-2029 (%)
- 9.7 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 9.8 Market opportunity by Platform
- Market opportunity by Platform ($ million)
- Data Table on Market opportunity by Platform ($ million)
10 Market Segmentation by Objective
- 10.1 Market segments
- Chart on Objective - Market share 2024-2029 (%)
- Data Table on Objective - Market share 2024-2029 (%)
- 10.2 Comparison by Objective
- Chart on Comparison by Objective
- Data Table on Comparison by Objective
- 10.3 Lead generation - Market size and forecast 2024-2029
- Chart on Lead generation - Market size and forecast 2024-2029 ($ million)
- Data Table on Lead generation - Market size and forecast 2024-2029 ($ million)
- Chart on Lead generation - Year-over-year growth 2024-2029 (%)
- Data Table on Lead generation - Year-over-year growth 2024-2029 (%)
- 10.4 Brand awareness - Market size and forecast 2024-2029
- Chart on Brand awareness - Market size and forecast 2024-2029 ($ million)
- Data Table on Brand awareness - Market size and forecast 2024-2029 ($ million)
- Chart on Brand awareness - Year-over-year growth 2024-2029 (%)
- Data Table on Brand awareness - Year-over-year growth 2024-2029 (%)
- 10.5 Thought leadership - Market size and forecast 2024-2029
- Chart on Thought leadership - Market size and forecast 2024-2029 ($ million)
- Data Table on Thought leadership - Market size and forecast 2024-2029 ($ million)
- Chart on Thought leadership - Year-over-year growth 2024-2029 (%)
- Data Table on Thought leadership - Year-over-year growth 2024-2029 (%)
- 10.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 10.7 Market opportunity by Objective
- Market opportunity by Objective ($ million)
- Data Table on Market opportunity by Objective ($ million)
11 Customer Landscape
- 11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
- 12.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
- 12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 12.3 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
- 12.4 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
- 12.5 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
- 12.6 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
- 12.7 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- 12.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
- 12.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
- 12.10 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
- 12.11 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
- 12.12 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
- 12.13 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
- 12.14 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
- 12.15 Saudi Arabia - Market size and forecast 2024-2029
- Chart on Saudi Arabia - Market size and forecast 2024-2029 ($ million)
- Data Table on Saudi Arabia - Market size and forecast 2024-2029 ($ million)
- Chart on Saudi Arabia - Year-over-year growth 2024-2029 (%)
- Data Table on Saudi Arabia - Year-over-year growth 2024-2029 (%)
- 12.16 Argentina - Market size and forecast 2024-2029
- Chart on Argentina - Market size and forecast 2024-2029 ($ million)
- Data Table on Argentina - Market size and forecast 2024-2029 ($ million)
- Chart on Argentina - Year-over-year growth 2024-2029 (%)
- Data Table on Argentina - Year-over-year growth 2024-2029 (%)
- 12.17 UAE - Market size and forecast 2024-2029
- Chart on UAE - Market size and forecast 2024-2029 ($ million)
- Data Table on UAE - Market size and forecast 2024-2029 ($ million)
- Chart on UAE - Year-over-year growth 2024-2029 (%)
- Data Table on UAE - Year-over-year growth 2024-2029 (%)
- 12.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
- 13.1 Market drivers
- 13.2 Market challenges
- 13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 13.4 Market opportunities/restraints
14 Competitive Landscape
- 14.1 Overview
- 14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 14.3 Landscape disruption
- Overview on factors of disruption
- 14.4 Industry risks
- Impact of key risks on business
15 Competitive Analysis
- 15.1 Companies profiled
- 15.2 Company ranking index
- 15.3 Market positioning of companies
- Matrix on companies position and classification
- 15.4 Adobe Inc.
- Adobe Inc. - Overview
- Adobe Inc. - Business segments
- Adobe Inc. - Key news
- Adobe Inc. - Key offerings
- Adobe Inc. - Segment focus
- SWOT
- 15.5 Alma Media Corp.
- Alma Media Corp. - Overview
- Alma Media Corp. - Business segments
- Alma Media Corp. - Key offerings
- Alma Media Corp. - Segment focus
- SWOT
- 15.6 Brafton Inc.
- Brafton Inc. - Overview
- Brafton Inc. - Product / Service
- Brafton Inc. - Key offerings
- SWOT
- 15.7 Contently Inc.
- Contently Inc. - Overview
- Contently Inc. - Product / Service
- Contently Inc. - Key offerings
- SWOT
- 15.8 Contentoo B.V.
- Contentoo B.V. - Overview
- Contentoo B.V. - Product / Service
- Contentoo B.V. - Key offerings
- SWOT
- 15.9 CoSchedule LLC
- CoSchedule LLC - Overview
- CoSchedule LLC - Product / Service
- CoSchedule LLC - Key offerings
- SWOT
- 15.10 Eucalypt LLC
- Eucalypt LLC - Overview
- Eucalypt LLC - Product / Service
- Eucalypt LLC - Key offerings
- SWOT
- 15.11 Hootsuite Inc
- Hootsuite Inc - Overview
- Hootsuite Inc - Product / Service
- Hootsuite Inc - Key offerings
- SWOT
- 15.12 HubSpot Inc.
- HubSpot Inc. - Overview
- HubSpot Inc. - Product / Service
- HubSpot Inc. - Key news
- HubSpot Inc. - Key offerings
- SWOT
- 15.13 Influence and Co.
- Influence and Co. - Overview
- Influence and Co. - Product / Service
- Influence and Co. - Key offerings
- SWOT
- 15.14 Rock Content
- Rock Content - Overview
- Rock Content - Product / Service
- Rock Content - Key offerings
- SWOT
- 15.15 Seismic Software Inc.
- Seismic Software Inc. - Overview
- Seismic Software Inc. - Product / Service
- Seismic Software Inc. - Key offerings
- SWOT
- 15.16 Skyword Inc.
- Skyword Inc. - Overview
- Skyword Inc. - Product / Service
- Skyword Inc. - Key offerings
- SWOT
- 15.17 Sprinklr Inc.
- Sprinklr Inc. - Overview
- Sprinklr Inc. - Product / Service
- Sprinklr Inc. - Key offerings
- SWOT
- 15.18 Upland Software Inc.
- Upland Software Inc. - Overview
- Upland Software Inc. - Product / Service
- Upland Software Inc. - Key news
- Upland Software Inc. - Key offerings
- SWOT
16 Appendix
- 16.1 Scope of the report
- 16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 16.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 16.4 Research methodology
- 16.5 Data procurement
- 16.6 Data validation
- 16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 16.8 Data synthesis
- 16.9 360 degree market analysis
- 360 degree market analysis
- 16.10 List of abbreviations
