온라인 란제리 시장은 2023-2028년 101억 5,100만 달러 규모에 달할 것으로 예상되며, 예측 기간 동안 10.87%의 CAGR을 기록할 것으로 전망됩니다.
본 보고서에서는 온라인 란제리 시장에 대한 전반적인 분석, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 대상으로 한 벤더 분석 등을 수록하고 있습니다.
현재 시장 시나리오, 최신 동향 및 촉진요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 온라인 공간에서 사업을 운영하는 소매업체의 비용적 이점, E-Commerce 산업의 성장에 따른 스마트폰 보급률 증가, 가격 할인, 상품 번들링, 한정판 상품에 대한 소비자 선호도 변화 등이 시장을 주도하고 있습니다.
| 시장 범위 |
| 기준 연도 |
2024년 |
| 종료 연도 |
2028년 |
| 예측 기간 |
2024-2028년 |
| 성장 모멘텀 |
가속 |
| 전년 대비 2024년 |
9.53% |
| CAGR |
10.87% |
| 증분 금액 |
101억 5,100만 달러 |
이 보고서는 구독 서비스의 등장이 향후 몇 년간 온라인 란제리 시장의 성장을 주도할 주요 요인 중 하나로 분석했습니다. 또한, 소셜 미디어 플랫폼과 결합된 최첨단 기술, 유명 브랜드, 측정 앱, 위치 기반 서비스의 가용성이 시장의 큰 수요를 창출할 것으로 보입니다.
목차
제1장 주요 요약
제2장 시장 상황
제3장 시장 규모 평가
- 시장 정의
- 시장 부문 분석
- 시장 규모 2023
- 시장 전망 2023-2028년
제4장 시장 규모 실적
- 온라인 란제리 세계 시장 2018-2022년
- 제품별 부문 분석 2018-2022년
- 가격대별 부문 분석 2018-2022년
- 지역별 부문 분석 2018-2022년
- 국가별 부문 분석 2018-2022년
제5장 Five Forces 분석
- Five Forces 요약
- 구매자의 교섭력
- 공급 기업의 교섭력
- 신규 참여업체의 위협
- 대체품의 위협
- 경쟁의 위협
- 시장 상황
제6장 시장 세분화 : 제품별
- 시장 세분화
- 비교 : 제품별
- 브래지어 : 시장 규모와 예측 2023-2028년
- 팬티 : 시장 규모와 예측 2023-2028년
- 기타 : 시장 규모와 예측 2023-2028년
- 시장 기회 : 제품별
제7장 시장 세분화 : 가격대별
- 시장 세분화
- 비교 : 가격대별
- 경제적 : 시장 규모와 예측 2023-2028년
- 프리미엄 : 시장 규모와 예측 2023-2028년
- 시장 기회 : 가격대별
제8장 고객 상황
제9장 지역별 상황
- 지역별 세분화
- 지역별 비교
- 아시아태평양 : 시장 규모와 예측 2023-2028년
- 북미 : 시장 규모와 예측 2023-2028년
- 유럽 : 시장 규모와 예측 2023-2028년
- 중동 및 아프리카 : 시장 규모와 예측 2023-2028년
- 남미 : 시장 규모와 예측 2023-2028년
- 미국 : 시장 규모와 예측 2023-2028년
- 중국 : 시장 규모와 예측 2023-2028년
- 영국 : 시장 규모와 예측 2023-2028년
- 일본 : 시장 규모와 예측 2023-2028년
- 독일 : 시장 규모와 예측 2023-2028년
- 시장 기회 : 지역 상황별
제10장 촉진요인, 과제, 기회, 억제요인
- 시장 성장 촉진요인
- 시장 과제
- 성장 촉진요인과 과제의 영향
- 시장 기회·억제요인
제11장 경쟁 상황
제12장 경쟁 분석
- 기업 개요
- 기업의 시장 포지셔닝
- Adidas AG
- American Eagle Outfitters Inc
- Chantelle Group
- H and M Hennes and Mauritz GBC AB
- Hanesbrands Inc.
- Jockey International Inc.
- La Maison Lejaby SASU
- Lise Charmel
- Nike Inc.
- Nubian Skin Ltd.
- PVH Corp.
- Reliance Industries Ltd.
- Stockmann Plc
- Victorias Secret and Co.
- Wolf Lingerie SAS
제13장 부록
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The online lingerie market is forecasted to grow by USD 10151 mn during 2023-2028, accelerating at a CAGR of 10.87% during the forecast period. The report on the online lingerie market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by cost benefits for retailers operating in online space, increasing smartphone penetration along with growing e-commerce industry, and changing consumer preferences along with price discounts, product bundling, and exclusive offers.
Technavio's online lingerie market is segmented as below:
| Market Scope |
|---|
| Base Year | 2024 |
| End Year | 2028 |
| Series Year | 2024-2028 |
| Growth Momentum | Accelerate |
| YOY 2024 | 9.53% |
| CAGR | 10.87% |
| Incremental Value | $10151 mn |
By Product
By Price Range
By Geographical Landscape
- APAC
- North America
- Europe
- Middle East and Africa
- South America
This study identifies the advent of subscription services as one of the prime reasons driving the online lingerie market growth during the next few years. Also, cutting edge technology paired with social media platforms and availability of top brands, measurement apps, and location-based services will lead to sizable demand in the market.
The report on the online lingerie market covers the following areas:
- Online lingerie market sizing
- Online lingerie market forecast
- Online lingerie market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online lingerie market vendors that include Adidas AG, American Eagle Outfitters Inc, Chantelle Group, Chantelle SA, Etam Developpement, H and M Hennes and Mauritz GBC AB, Hanesbrands Inc., Jockey International Inc., La Maison Lejaby SASU, Lise Charmel, Nike Inc., Noelle Wolf Ltd., Nubian Skin Ltd., PVH Corp., Reliance Industries Ltd., Stockmann Plc, Triumph Intertrade AG, Victorias Secret and Co., Wacoal Holdings Corp., and Wolf Lingerie SAS. Also, the online lingerie market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by Price Range
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 2.2 Market characteristics
- Market characteristics analysis
- 2.3 Value chain analysis
3 Market Sizing
- 3.1 Market definition
- Offerings of companies included in the market definition
- 3.2 Market segment analysis
- 3.3 Market size 2023
- 3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
- 4.1 Global Online Lingerie Market 2018 - 2022
- Historic Market Size - Data Table on Global Online Lingerie Market 2018 - 2022 ($ million)
- 4.2 Product segment analysis 2018 - 2022
- Historic Market Size - Product Segment 2018 - 2022 ($ million)
- 4.3 Price Range segment analysis 2018 - 2022
- Historic Market Size - Price Range Segment 2018 - 2022 ($ million)
- 4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
- 4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
- 5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Product
- 6.1 Market segments
- Chart on Product - Market share 2023-2028 (%)
- Data Table on Product - Market share 2023-2028 (%)
- 6.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
- 6.3 Bras - Market size and forecast 2023-2028
- Chart on Bras - Market size and forecast 2023-2028 ($ million)
- Data Table on Bras - Market size and forecast 2023-2028 ($ million)
- Chart on Bras - Year-over-year growth 2023-2028 (%)
- Data Table on Bras - Year-over-year growth 2023-2028 (%)
- 6.4 Panties - Market size and forecast 2023-2028
- Chart on Panties - Market size and forecast 2023-2028 ($ million)
- Data Table on Panties - Market size and forecast 2023-2028 ($ million)
- Chart on Panties - Year-over-year growth 2023-2028 (%)
- Data Table on Panties - Year-over-year growth 2023-2028 (%)
- 6.5 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ million)
- Data Table on Others - Market size and forecast 2023-2028 ($ million)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
- 6.6 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)
7 Market Segmentation by Price Range
- 7.1 Market segments
- Chart on Price Range - Market share 2023-2028 (%)
- Data Table on Price Range - Market share 2023-2028 (%)
- 7.2 Comparison by Price Range
- Chart on Comparison by Price Range
- Data Table on Comparison by Price Range
- 7.3 Economy - Market size and forecast 2023-2028
- Chart on Economy - Market size and forecast 2023-2028 ($ million)
- Data Table on Economy - Market size and forecast 2023-2028 ($ million)
- Chart on Economy - Year-over-year growth 2023-2028 (%)
- Data Table on Economy - Year-over-year growth 2023-2028 (%)
- 7.4 Premium - Market size and forecast 2023-2028
- Chart on Premium - Market size and forecast 2023-2028 ($ million)
- Data Table on Premium - Market size and forecast 2023-2028 ($ million)
- Chart on Premium - Year-over-year growth 2023-2028 (%)
- Data Table on Premium - Year-over-year growth 2023-2028 (%)
- 7.5 Market opportunity by Price Range
- Market opportunity by Price Range ($ million)
- Data Table on Market opportunity by Price Range ($ million)
8 Customer Landscape
- 8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2023-2028 (%)
- Data Table on Market share By Geographical Landscape 2023-2028 (%)
- 9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 9.3 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 9.4 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
- 9.5 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 9.6 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 9.7 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
- 9.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
- 9.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
- 9.10 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
- 9.11 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
- 9.12 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 9.13 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Opportunity/Restraints
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 10.4 Market opportunities/restraints
11 Competitive Landscape
- 11.1 Overview
- 11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 11.3 Landscape disruption
- Overview on factors of disruption
- 11.4 Industry risks
- Impact of key risks on business
12 Competitive Analysis
- 12.1 Companies profiled
- 12.2 Market positioning of companies
- Matrix on companies position and classification
- 12.3 Adidas AG
- Adidas AG - Overview
- Adidas AG - Business segments
- Adidas AG - Key news
- Adidas AG - Key offerings
- Adidas AG - Segment focus
- 12.4 American Eagle Outfitters Inc
- American Eagle Outfitters Inc - Overview
- American Eagle Outfitters Inc - Business segments
- American Eagle Outfitters Inc - Key offerings
- American Eagle Outfitters Inc - Segment focus
- 12.5 Chantelle Group
- Chantelle Group - Overview
- Chantelle Group - Product / Service
- Chantelle Group - Key offerings
- 12.6 H and M Hennes and Mauritz GBC AB
- H and M Hennes and Mauritz GBC AB - Overview
- H and M Hennes and Mauritz GBC AB - Business segments
- H and M Hennes and Mauritz GBC AB - Key news
- H and M Hennes and Mauritz GBC AB - Key offerings
- H and M Hennes and Mauritz GBC AB - Segment focus
- 12.7 Hanesbrands Inc.
- Hanesbrands Inc. - Overview
- Hanesbrands Inc. - Business segments
- Hanesbrands Inc. - Key news
- Hanesbrands Inc. - Key offerings
- Hanesbrands Inc. - Segment focus
- 12.8 Jockey International Inc.
- Jockey International Inc. - Overview
- Jockey International Inc. - Product / Service
- Jockey International Inc. - Key offerings
- 12.9 La Maison Lejaby SASU
- La Maison Lejaby SASU - Overview
- La Maison Lejaby SASU - Product / Service
- La Maison Lejaby SASU - Key offerings
- 12.10 Lise Charmel
- Lise Charmel - Overview
- Lise Charmel - Product / Service
- Lise Charmel - Key offerings
- 12.11 Nike Inc.
- Nike Inc. - Overview
- Nike Inc. - Business segments
- Nike Inc. - Key news
- Nike Inc. - Key offerings
- Nike Inc. - Segment focus
- 12.12 Nubian Skin Ltd.
- Nubian Skin Ltd. - Overview
- Nubian Skin Ltd. - Product / Service
- Nubian Skin Ltd. - Key offerings
- 12.13 PVH Corp.
- PVH Corp. - Overview
- PVH Corp. - Business segments
- PVH Corp. - Key offerings
- PVH Corp. - Segment focus
- 12.14 Reliance Industries Ltd.
- Reliance Industries Ltd. - Overview
- Reliance Industries Ltd. - Business segments
- Reliance Industries Ltd. - Key news
- Reliance Industries Ltd. - Key offerings
- Reliance Industries Ltd. - Segment focus
- 12.15 Stockmann Plc
- Stockmann Plc - Overview
- Stockmann Plc - Business segments
- Stockmann Plc - Key offerings
- Stockmann Plc - Segment focus
- 12.16 Victorias Secret and Co.
- Victorias Secret and Co. - Overview
- Victorias Secret and Co. - Product / Service
- Victorias Secret and Co. - Key offerings
- 12.17 Wolf Lingerie SAS
- Wolf Lingerie SAS - Overview
- Wolf Lingerie SAS - Product / Service
- Wolf Lingerie SAS - Key offerings
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 13.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 13.4 Research methodology
- 13.5 Data procurement
- 13.6 Data validation
- 13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 13.8 Data synthesis
- 13.9 360 degree market analysis
- 360 degree market analysis
- 13.10 List of abbreviations
