통조림 식품 세계 시장 규모는 2024년 1,017억 달러에 달했습니다. 향후 IMARC Group은 2033년에는 1,263억 달러에 도달하여 2025년부터 2033년까지 2.2%의 연평균 성장률(CAGR)을 기록할 것으로 예측하고 있습니다. 이 시장은 소비자의 통조림에 대한 수요 증가, 노동 인구 증가, RTE(Ready-to-Eat) 및 간편식 소비 증가, 가처분 소득 증가 등을 배경으로 꾸준한 성장세를 보이고 있습니다. 현재 북미가 가장 큰 시장 점유율을 차지하고 있는데, 이는 이동 중 식사 솔루션에 대한 선호도가 높기 때문입니다.
편의성과 유통기한
통조림 식품 시장을 이끄는 주요 요인 중 하나는 이러한 제품이 제공하는 고유한 편의성과 장기 보존성입니다. 통조림 식품은 소비자에게 빠르고 간편한 식사 솔루션을 제공하며, 최소한의 준비 시간이 필요합니다. 밀봉된 밀폐 포장은 유통기한을 연장하고, 식품의 영양 성분을 보존하며, 음식물 쓰레기를 줄입니다. 이러한 편리함은 현대 소비자의 바쁜 라이프스타일에 부합하며, 통조림 식품은 효율적이고 시간을 절약할 수 있는 식사 옵션을 찾는 소비자들에게 인기 있는 선택이 되고 있습니다. 또한, 부패하기 쉬운 통조림 식품을 비축할 수 있다는 점도 비상시 대비 및 장기 보존을 위해 소비자들에게 어필하고 있습니다.
소비자의 라이프스타일 변화
바쁜 스케줄, 도시화, 이동 중 식사에 대한 중요성 증가 등 소비자의 라이프스타일 변화는 통조림 식품 시장의 성장에 크게 기여하고 있습니다. 소비자들이 조리 및 준비 과정을 최소화한 편리한 대체 식품을 찾게 되면서 바로 먹을 수 있는 식사에 대한 수요가 급증하고 있습니다. 통조림 식품은 이러한 요구에 부응하여 수프, 채소, 과일, 단백질 등 빠르게 변화하는 식생활과 기호에 맞춰 다양한 제품을 제공하고 있습니다.
제품 제공의 혁신
통조림 제품의 지속적인 혁신은 시장 성장을 촉진하는 데 매우 중요한 역할을 하고 있습니다. 제조업체들은 다양한 소비자 선호도를 충족시키기 위해 새로운 맛, 배합 및 포장 옵션을 지속적으로 도입하고 있습니다. 유기농 통조림과 프리미엄 통조림의 개발은 더 건강하고 고품질의 식품에 대한 수요 증가에 부응하고 있습니다. 또한, 보존 기술 향상과 지속가능한 포장 솔루션 등 통조림 제조 공정의 기술적 진보도 시장의 역동성에 기여하고 있습니다. 소비자의 취향이 진화하고 지속가능성에 대한 인식이 높아지는 가운데, 업계의 혁신에 대한 노력은 통조림 식품이 다양한 소비자에게 적합하고 적응력 있는 선택이 될 수 있도록 보장하고 있습니다.
The global canned food market size reached USD 101.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 126.3 Billion by 2033, exhibiting a growth rate (CAGR) of 2.2% during 2025-2033. The market is experiencing steady growth driven by the growing demand for canned food among consumers, the rise in the number of working individuals, the increasing consumption of ready-to-eat (RTE) and convenient food items, and the inflating disposable incomes. At present, North America holds the largest market share, driven by a strong preference for on-the-go meal solutions.
Convenience and shelf life
One of the primary factors driving the canned food market is the inherent convenience and extended shelf life offered by these products. Canned foods provide consumers with quick and easy meal solutions, requiring minimal preparation time. The sealed, airtight packaging ensures a longer shelf life, preserving the nutritional content of the food and reducing food waste. This convenience aligns with the busy lifestyles of modern consumers, making canned foods a popular choice for those seeking efficient and time-saving meal options. The ability to stock up on non-perishable canned goods also appeals to consumers for emergency preparedness and long-term storage.
Changing consumer lifestyles
Evolving consumer lifestyles, characterized by busier schedules, increased urbanization, and a growing emphasis on on-the-go eating, significantly contribute to the growth of the canned food market. The demand for ready-to-eat meals has surged as consumers seek convenient alternatives that require minimal cooking or preparation. Canned foods cater to this need, providing a diverse range of products, including soups, vegetables, fruits, and proteins, that align with the changing dietary habits and preferences of a fast-paced society.
Innovation in product offerings
Ongoing innovation in canned food products plays a pivotal role in driving market growth. Manufacturers are continually introducing new flavors, formulations, and packaging options to cater to diverse consumer preferences. The development of organic and premium canned goods addresses the increasing demand for healthier and high-quality food options. Moreover, technological advancements in canning processes, such as improved preservation techniques and sustainable packaging solutions, contribute to the market's dynamism. As consumer tastes evolve and awareness of sustainability increases, the industry's commitment to innovation ensures that canned food remains a relevant and adaptable choice for a broad spectrum of consumers.
Canned meat and seafood accounts for the majority of the market share
The canned meat and seafood segment is a significant and diverse component of the market. Offering convenience without compromising on taste and nutrition, canned meat and seafood products cater to a wide range of consumer preferences. This category includes canned tuna, salmon, chicken, beef, and various processed meats. The popularity of canned meat and seafood is attributed to its long shelf life, making it an ideal choice for both regular consumption and emergency stockpiling. Additionally, these products are valued for their versatility in creating quick and savory meals, contributing to the segment's sustained growth. The convenience factor and the ability to maintain the nutritional value of meat and seafood make this segment a staple in households and an essential part of the overall market.
The canned fruit and vegetables segment represents a vital and flourishing category within the market. These products, ranging from canned peaches and tomatoes to beans and corn, offer consumers a convenient and reliable source of nutrition. Canning preserves the freshness and flavor of fruits and vegetables, providing year-round accessibility to seasonal produce. The popularity of this segment is further fueled by the time-saving aspect of ready-to-use canned fruits and vegetables in cooking and snacking. Canned options are particularly appealing to consumers seeking a balance between nutrition, convenience, and extended shelf life. With a diverse array of choices, including organic and low-sodium varieties, canned fruit and vegetables continue to be a go-to solution for health-conscious and time-pressed consumers.
The canned ready meals segment is a rapidly evolving and innovative category that caters to the growing demand for quick, convenient, and flavorful meal solutions. This segment encompasses a broad spectrum of canned products, including soups, stews, pasta dishes, and international cuisines. Canned ready meals provide consumers with a hassle-free dining experience, requiring minimal preparation while offering diverse and appealing flavor profiles. The convenience factor, coupled with advancements in food processing technology, has led to the creation of healthier and gourmet options within this segment. Canned ready meals align with changing consumer lifestyles, where time constraints often drive the preference for convenient yet satisfying meal choices. As manufacturers continue to introduce new recipes and packaging formats, the canned ready meals segment remains dynamic, offering consumers a diverse and delectable range of dining options.
Conventional holds the largest share of the industry
The conventional segment holds the largest share of the industry, encompassing a wide range of products that are produced using traditional farming methods, including the use of synthetic pesticides and fertilizers. This segment dominates the market due to its accessibility, affordability, and extensive product variety. Conventional canned foods include staples like vegetables, fruits, meats, and ready meals, catering to a broad consumer base with diverse preferences and budget considerations. While conventional options may not adhere to the same strict standards as organic products, they remain a staple in households worldwide, appealing to consumers who prioritize affordability and availability. The conventional segment's dominance is reflective of its longstanding presence in the market, meeting the demands of a vast and diverse consumer demographic.
On the other hand, the organic segment within the industry represents a growing and increasingly influential category. Organic canned foods are produced without the use of synthetic pesticides, fertilizers, or genetically modified organisms (GMOs). This segment caters to consumers who prioritize environmental sustainability, health-conscious choices, and a preference for products that adhere to organic farming practices. Organic canned options include fruits, vegetables, meats, and ready meals. The demand for organic canned foods is driven by the rising awareness of the health and environmental benefits associated with organic farming. While this segment may currently hold a smaller market share compared to conventional canned foods, it is experiencing steady growth as consumers seek healthier and ethically produced alternatives.
Supermarkets and hypermarkets represent the leading market segment
Supermarkets and hypermarkets stand as the dominant distribution channels for canned products. These large-scale retail outlets offer consumers a comprehensive selection of canned goods, ranging from canned fruits and vegetables to ready meals and meats. The convenience of one-stop shopping, coupled with the extensive shelf space allocated to canned foods, makes supermarkets and hypermarkets a preferred choice for consumers. These outlets often provide promotional displays, discounts, and bulk purchase options, further contributing to the widespread availability and accessibility of canned foods. The supermarket and hypermarket distribution channel serves a broad consumer base, offering a diverse range of brands and product categories.
Convenience stores play a crucial role in the distribution of canned products, providing accessibility and immediate availability to consumers in urban and residential areas. These smaller retail outlets offer a curated selection of canned goods, catering to on-the-go consumers seeking quick and easy meal solutions. The convenience store channel is characterized by its strategic locations, extended operating hours, and a focus on impulse purchases. Canned snacks, ready-to-eat meals, and single-serving options are often prominently displayed in these stores, targeting consumers looking for immediate and convenient consumption. The convenience store distribution channel complements larger retail outlets by addressing the needs of consumers with specific preferences for quick and effortless shopping experiences.
E-commerce has emerged as a rapidly growing distribution channel for canned products, offering consumers the convenience of online shopping and doorstep delivery. Online platforms provide a wide array of canned options, including specialty and organic products that may not be as readily available in physical stores. The e-commerce channel caters to consumers who prefer the convenience of browsing and purchasing canned goods from the comfort of their homes. Additionally, it allows for easy comparison of prices, product reviews, and the exploration of niche or international brands. The increasing trend towards online grocery shopping, especially after the global pandemic, has significantly contributed to the growth of the e-commerce distribution channel for canned foods.
North America leads the market, accounting for the largest canned food market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America stands as a pivotal region in the market, leading in market share. The region's dominance is attributed to factors such as a high adoption rate of canned products, busy lifestyles, and a strong preference for on-the-go meal solutions. Robust distribution networks, advanced canning technologies, and a diverse range of product offerings contribute to the sustained growth of the market in North America. Consumer demand for convenient, long-lasting food options further propels the market, making it a significant contributor to the overall industry dynamics.
The Asia-Pacific region plays a crucial role in the market, driven by a combination of factors such as changing dietary habits, urbanization, and a growing population. Rapid economic development and an increasing middle-class population contribute to the rising demand for convenient and shelf-stable food products. The canned food market in Asia-Pacific reflects diverse preferences and is characterized by the popularity of canned fruits, vegetables, and ready-to-eat meals. As urbanization continues, the convenience and accessibility of canned foods contribute to the region's substantial market share.
Europe is a key player in the global market, marked by a strong presence and a significant market share. The region's consumers appreciate the convenience and nutritional benefits of canned goods, leading to a consistent demand for a variety of products. Canned vegetables, meats, and ready meals find widespread acceptance, and the market is characterized by a balance between traditional and innovative product offerings. Sustainable packaging practices, coupled with a focus on organic and premium canned products, contribute to the evolving dynamics of the market in Europe.
Latin America contributes significantly to the market, driven by factors such as changing consumer lifestyles, urbanization, and the convenience offered by canned products. Canned beans, fruits, and ready meals are among the popular choices, catering to a diverse consumer base. The region's market is characterized by a mix of traditional preferences and a growing inclination towards modern, time-saving food options. The market in Latin America reflects the region's rich culinary heritage while adapting to evolving consumer demands.
The Middle East and Africa region play a notable role in the global market, exhibiting a steady growth trajectory. Factors such as an increasing population, urbanization, and a rising awareness of convenient food options contribute to the market dynamics. Canned products, including fruits, vegetables, and meats, resonate with consumers seeking longer shelf life and easy storage. As the region experiences economic development and evolving consumer preferences, the canned food market in the Middle East and Africa continues to expand, contributing to the overall diversity and growth of the global industry.
The key players in the market are driving growth through strategic initiatives that leverage market trends and consumer preferences. These industry leaders, including major companies, focus on product innovation, expanding their product portfolios to meet evolving consumer demands. Investments in research and development lead to technological advancements, improving canning processes and packaging solutions. Strategic partnerships and mergers enhance market presence and distribution networks, ensuring broader product accessibility. Moreover, key players prioritize sustainability by adopting eco-friendly packaging and engaging in responsible sourcing practices. Marketing efforts emphasize the convenience, nutritional value, and extended shelf life of canned foods, aligning with changing consumer lifestyles. By actively participating in industry events, and conferences, and leveraging digital platforms, these players stay attuned to market dynamics, enabling them to adapt swiftly to emerging trends.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include: