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Internet of Things in Healthcare Market Report by Component, Connectivity Technology (Wi-Fi, Bluetooth Low Energy, ZigBee, Near Field Communication, Cellular, Satellite), Application, End User, and Region 2025-2033
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The global internet of things (IOT) in healthcare market size reached USD 369.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1,176.5 Billion by 2033, exhibiting a growth rate (CAGR) of 13.73% during 2025-2033. Increasing adoption of the Internet of Things (IoT) devices by healthcare providers, growing demand for real-time health monitoring, advancements in sensor technology and data analytics, rising prevalence of chronic diseases, government initiatives promoting digital healthcare infrastructure, and focus on preventive healthcare are fostering the market growth.

The Internet of things (IoT) is a data network comprising devices that connect to the Internet and exchange data without requiring human-to-machine interaction. It finds extensive applications in the retail sector as IoT helps link the physical and digital world by allowing bidirectional real-time interaction with consumers inside and outside the store. It offers functional advantages, such as dynamic pricing, inventory tracking, monitoring, and personalized recommendations. Besides this, it also allows retailers to track customer movement and acquire insights about their shopping behavior.

Internet of Things in Retail Market Trends:

The rising automation in the retail sector to minimize labor costs represents one of the key factors bolstering the growth of the market. Moreover, retailers are focusing on launching innovative products and services and guaranteeing security to avoid data breaches. They are also aiming at bringing a digital transformation to their conventional bricks-and-mortar outlets. As a result, retailers are nowadays adopting IoT technologies, such as digital signage, payment systems, and smart lighting and vending machines. In addition, they are utilizing radio-frequency identification (RFID) for asset tracking in stores and warehouses, sensors and cameras for monitoring product status and customer traffic, and in-store Wi-Fi to detect return customers and encourage digital interaction. Apart from this, IoT devices enhance customer experience (CX) in stores through interactive terminals, virtual or augmented reality (AR/VR) experience, smart fitting rooms, and robots that can be deployed as smart sales assistants. These benefits, coupled with the rapid expansion of the e-commerce industry, are facilitating the growth of the market. Furthermore, with the declining cost of IoT hardware, small and medium-sized retailers are increasingly investing in IoT technologies, which is positively influencing the market.

Key Market Segmentation:

Breakup by Solution:

Breakup by Service:

Breakup by Technology:

Breakup by Platform:

Breakup by Application:

Breakup by Region:

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Allerin Tech Pvt Ltd, Amazon.com Inc., Bosch.IO GmbH, Cisco Systems Inc., Huawei Technologies Co. Ltd, Intel Corporation, International Business Machines Corporation, Microsoft Corporation, NEC Corporation (AT&T Corporation), Oracle Corporation, Software AG, Telit and Vodafone Group Plc.

Key Questions Answered in This Report

Table of Contents

1 Preface

2 Scope and Methodology

3 Executive Summary

4 Introduction

5 Global Internet of Things (IOT) in Healthcare Market

6 Market Breakup by Component

7 Market Breakup by Connectivity Technology

8 Market Breakup by Application

9 Market Breakup by End User

10 Market Breakup by Region

11 SWOT Analysis

12 Value Chain Analysis

13 Porters Five Forces Analysis

14 Price Analysis

15 Competitive Landscape

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