세계의 이유식 및 유아용 조제분유 시장 규모는 2024년에 537억 달러에 달했습니다. 향후 IMARC Group은 2033년에는 841억 달러에 달하며, 2025-2033년의 성장률(CAGR)은 4.58%에 달할 것으로 예측하고 있습니다. 세계 시장은 유아 영양에 대한 의식의 향상, 워킹맘의 증가, 영양가가 높고 안전하고 편리한 수유 옵션에 대한 수요 증가에 대응한 제품 개발과 기술의 혁신적 진보에 의해 확대하고 있습니다. 현재 아시아태평양이 최대 시장 점유율을 차지하고 있으며, 이는 인구의 증가와 유아 영양에 대한 의식의 향상이 배경에 있습니다.
시장 성장과 규모: 유아식 및 유아용 조제분유 시장은 영유아의 영양 요구에 대한 인식이 높아지고 소득 수준이 높아짐에 따라 크게 성장하고 있습니다. 아시아태평양, 특히 중국과 인도와 같은 국가들은 인구가 많고 도시화가 진행됨에 따라 이러한 성장을 주도하고 있습니다.
주요 시장 성장 촉진요인: 주요 촉진요인으로는 영유아의 영양에 대한 인식 증가, 전 세계 일하는 여성의 대폭적인 증가, 핵가족화로 인한 문화적 변화 등을 들 수 있습니다. 이러한 요인들은 편리하고 안전하며 영양적으로 균형 잡힌 이유식 제품에 대한 수요 증가에 기여하고 있습니다.
기술 발전: 시장은 식품 기술의 급속한 발전을 목격하고 있으며, 이는 모유의 영양가를 충실히 재현한 제품 개발로 이어지고 있습니다. 포장 및 보존 기술 혁신은 제품의 안전성과 편의성을 향상시켜 현대 부모들에게 더욱 매력적으로 다가갈 수 있도록 했습니다.
산업 용도: 유아용 조제분유, 퓌레, 시리얼, 스낵 등 다양합니다. 유기농, 유당 무함유, 저알레르기 옵션 등 특정 건강 문제를 겨냥한 전문 제품도 점점 더 보편화되고 있습니다.
주요 시장 동향 : 식품의 안전과 품질에 대한 부모들의 관심에 힘입어 유기농 및 천연 소재를 찾는 경향이 강화되고 있습니다. 또한 어린이 발육에 필수적인 비타민과 미네랄을 강화한 제품 등 영양가를 높인 제품에 대한 선호도도 높아지고 있습니다.
지역적 동향 : 아시아태평양이 가장 크고 빠르게 성장하는 시장인 반면, 북미와 유럽은 소비자의 높은 의식과 프리미엄 제품에 대한 수요에 힘입어 꾸준한 성장세를 보이고 있습니다. 라틴아메리카와 중동 및 아프리카는 큰 성장 잠재력을 지닌 신흥 시장입니다.
경쟁 구도: 시장 경쟁이 치열해지면서 주요 기업은 기술 혁신과 연구개발에 집중하고 있으며, 다양한 소비자 니즈를 충족시키기 위해 제품 라인업을 확장하고 있습니다. 또한 각 업체들은 온라인 플랫폼을 활용하여 더 넓은 유통망을 확보하고, 전략적 파트너십과 인수를 통해 시장에서의 입지를 강화하고 있습니다.
과제와 기회: 시장은 특히 유럽과 북미의 엄격한 규제 기준과 지역별로 다른 경제 상황과 같은 문제에 직면해 있습니다. 그러나 이러한 도전은 전 세계 소비자의 니즈와 취향의 변화에 대응하기 위한 제품 개발 및 마케팅 전략 혁신의 기회로 작용하고 있습니다.
영유아의 영양 요구에 대한 의식의 향상
시장을 촉진하는 주요 요인 중 하나는 영유아의 특별한 영양 요구 사항에 대한 부모와 보호자의 인식이 높아진 것입니다. 정보의 접근성이 높아짐에 따라 부모들은 자녀의 발달 초기에 균형 잡힌 영양 섭취의 중요성에 대한 인식이 높아지고 있습니다. 이러한 인식은 두뇌 발달에 있으며, DHA와 ARA와 같은 영양소의 중요한 역할과 전반적인 성장과 면역력에 있으며, 철분, 비타민, 미네랄의 중요성을 강조하는 과학적 연구 증가로 인해 더욱 강화되고 있습니다. 또한 유기농 및 천연 성분을 기반으로 한 제품의 혁신은 영유아를 위한 보다 건강하고 안전한 선택을 원하는 부모들의 선호에 부응하고 있습니다.
일하는 여성 증가
전 세계에서 여성의 노동 참여가 증가하고 있는 것도 이유식 및 조제분유 시장을 촉진하는 중요한 요인입니다. 풀타임으로 일하는 엄마들이 늘어나면서 모유 수유와 수제 이유식 준비에 할애할 수 있는 시간이 크게 줄어들고 있습니다. 이러한 변화로 인해 아기의 성장과 발달에 필수적인 영양소를 제공하는 편리한 대안으로 바로 먹을 수 있는 이유식 및 조제분유에 대한 의존도가 높아지고 있습니다. 시장에서는 이러한 요구에 부응하여 영양이 풍부할 뿐만 아니라 조리 및 섭취가 간편하고 맞벌이 부모의 바쁜 라이프스타일을 고려한 다양한 제품을 제공합니다.
기술 발전과 제품 혁신
이유식 및 조제분유 시장은 기술 발전과 제품 혁신으로 끊임없이 진화하고 있습니다. 이러한 발전을 통해 제조업체는 제품의 영양가, 안전성 및 편의성을 향상시킬 수 있습니다. 예를 들어 식품 가공 기술의 발전으로 모유에 가까운 영양학적 프로파일을 가진 제품이 개발되어 모유 수유를 할 수 없는 산모에게 조제분유가 대안이 되고 있으며, 1회 분량 병, 즉시 마실 수 있는 병, 파우치 등 포장의 혁신으로 외출이 잦은 부모에게 더욱 편리하고 매력적인 제품이 되고 있습니다. 외출이 잦은 부모들에게 더욱 편리하고 매력적인 제품입니다. 또한 생산 공정에 기술을 통합하여 안전 및 품질관리 조치를 개선하여 제품에 오염 물질이 포함되어 있지 않고 엄격한 건강 기준을 준수하도록 보장합니다.
The global baby food and infant formula market size reached USD 53.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 84.1 Billion by 2033, exhibiting a growth rate (CAGR) of 4.58% during 2025-2033. The global market is expanding, driven by increased awareness of infant nutrition, the rising number of working mothers, and innovative advancements in product development and technology, catering to the growing demand for nutritious, safe, and convenient feeding options. At present, Asia Pacific holds the largest market share, driven by population growth and increasing awareness of infant nutrition.
Market Growth and Size: The baby food and infant formula market is experiencing substantial growth, driven by increasing global awareness of infant nutritional needs and rising income levels. The Asia Pacific region, particularly countries like China and India, is leading this growth due to its large population and rising urbanization.
Major Market Drivers: Primary drivers include heightened awareness about the nutritional requirements of infants, a significant increase in the number of working women globally, and a cultural shift towards nuclear families. These factors contribute to the growing demand for convenient, safe, and nutritionally balanced baby food products.
Technological Advancements: The market is witnessing rapid advancements in food technology, leading to the development of products that closely replicate the nutritional value of breast milk. Innovations in packaging and preservation are also enhancing product safety and convenience, making them more appealing to modern parents.
Industry Applications: The industry mainly caters to the nutritional needs of infants and toddlers, with products ranging from infant formula and purees to cereals and snacks. Specialized products targeting specific health concerns, such as organic, lactose-free, and hypoallergenic options, are also becoming increasingly common.
Key Market Trends: The trend towards organic and natural ingredients is gaining momentum, driven by parental concerns about food safety and quality. There's also a growing preference for products with enhanced nutritional value, like those fortified with vitamins and minerals essential for child development.
Geographical Trends: Asia Pacific is the largest and fastest-growing market, while North America and Europe continue to see steady growth, fueled by high consumer awareness and demand for premium products. Latin America and the Middle East and Africa are emerging markets with significant growth potential.
Competitive Landscape: The market is highly competitive with key players focusing on innovation, research and development, and expanding their product range to meet diverse consumer needs. Companies are also leveraging online platforms for wider distribution and employing strategic partnerships and acquisitions to strengthen their market presence.
Challenges and Opportunities: The market faces challenges like stringent regulatory standards, particularly in Europe and North America, and varying economic conditions across different regions. However, these challenges present opportunities for innovation in product development and marketing strategies to cater to the evolving needs and preferences of consumers worldwide.
Increasing awareness of nutritional needs for infants
One of the primary factors driving the market is the heightened awareness among parents and caregivers about the specific nutritional needs of infants. As information becomes more accessible and widespread, parents are becoming more educated about the importance of balanced nutrition in the early stages of a child's development. This awareness is bolstered by a growing body of scientific research underscoring the crucial role of nutrients like DHA and ARA in brain development, as well as the importance of iron, vitamins, and minerals in overall growth and immunity. Additionally, the market is seeing innovation in the form of organic and natural ingredient-based products, catering to parents' preferences for healthier and safer options for their infants.
Rising number of working women
The increasing participation of women in the workforce globally is another significant factor driving the baby food and infant formula market. With more mothers engaged in full-time jobs, the time available for breastfeeding and preparing homemade baby food is considerably reduced. This shift has led to a greater reliance on ready-to-eat baby food and infant formula as convenient alternatives that provide essential nutrients for babies' growth and development. The market has responded to this need by offering a diverse range of products that are not only nutritionally complete but also easy to prepare and consume, catering to the busy lifestyles of working parents.
Technological advancements and product innovation
The baby food and infant formula market is continuously evolving, driven by technological advancements and product innovation. These developments are enabling manufacturers to enhance the nutritional value, safety, and convenience of their products. For instance, advancements in food processing technology have led to the creation of products that closely mimic the nutritional profile of breast milk, making infant formula a viable alternative for mothers who are unable to breastfeed. Innovations in packaging, such as single-serve, ready-to-feed bottles, and pouches, are making products more convenient and appealing to on-the-go parents. Additionally, the integration of technology in production processes has improved the safety and quality control measures, ensuring that products are free from contaminants and adhere to stringent health standards.
Milk Formula
Dried Baby Food
Prepared Baby Food
Other Baby Food
Milk formula accounts for the majority of the market share
As the largest segment in the baby food and infant formula market, milk formula is a crucial substitute and complement to breastfeeding, particularly for working mothers or those unable to breastfeed. This segment includes various types such as starting milk formula, follow-on milk formula, and special milk formula, each tailored to different stages of a baby's growth and specific dietary needs. The demand for milk formula is fueled by its convenience, nutritional composition mirroring breast milk, and innovations like added probiotics and prebiotics for digestive health.
On the other hand, the dried baby food segment, comprising cereals and other dehydrated food forms, caters to the transition phase where infants move from milk formula to solid foods. This segment is appreciated for its long shelf life, ease of preparation (just by adding water or milk), and the variety it offers in terms of flavors and ingredients, including organic options.
Moreover, the prepared baby food segment includes ready-to-eat meals and snacks designed for infants and toddlers. The convenience of prepared baby food is a major factor driving its popularity, especially among working parents seeking quick, nutritious meal options for their children.
Supermarkets and Hypermarkets
Pharmacies
Convenience Stores
Others
Supermarkets and hypermarkets hold the largest share in the industry
As the largest distribution channel, supermarkets and hypermarkets offer a wide variety of baby food and infant formula products under one roof, providing convenience and choice to consumers. The extensive shelf space allows for a broad range of brands, types, and price points, catering to diverse consumer needs and preferences. These outlets also benefit from high foot traffic and visibility, making them popular shopping destinations for parents. The competitive pricing, promotional activities, and the opportunity for parents to assess products firsthand contribute to the dominance of this channel.
On the contrary, pharmacies are a key distribution channel, especially for specialty and medically oriented infant nutrition products. Parents often trust pharmacies for expert advice and recommendations on baby food and formula, particularly when dealing with specific dietary needs or health concerns. This channel is crucial for the distribution of hypoallergenic, lactose-free, or soy-based formulas, and other specialized baby food products.
Furthermore, convenience stores play a significant role in the baby food and infant formula market due to their accessibility and extended hours. These outlets are particularly useful for last-minute purchases or emergency needs. The range of baby food products in convenience stores is usually more limited compared to supermarkets or pharmacies, but they offer the essential products in smaller, more manageable quantities, catering to immediate and convenient shopping needs.
Asia Pacific
North America
Europe
Latin America
Middle East and Africa
Asia Pacific leads the market, accounting for the largest baby food and infant formula market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific, North America, Europe, Latin America, and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.
Dominating the global baby food and infant formula market, Asia Pacific is characterized by a rapidly growing population, increasing urbanization, and rising disposable incomes. Countries like China and India are central to this growth, thanks to their large population base and growing awareness about child nutrition. The region's market is also bolstered by cultural shifts towards nuclear families, where both parents are often employed, leading to greater reliance on commercially prepared baby food. Moreover, governmental initiatives in several Asia Pacific countries to promote child nutrition and the increasing availability of a wide range of products are significantly contributing to the market expansion.
In North America, the baby food and infant formula market is driven by high awareness of child nutrition and health, coupled with the presence of leading market players who are constantly innovating in terms of product offerings. The market in this region is characterized by a high demand for organic and natural baby food products, reflecting parents' increasing concerns about food safety and quality.
Europe's baby food and infant formula market is advanced and highly regulated, with strict guidelines ensuring product safety and quality. The market is seeing a considerable rise in demand for organic and natural products, driven by parents' growing health and environmental consciousness.
The market in Latin America is growing steadily, influenced by urbanization, increasing female workforce participation, and a growing middle class. Brazil and Mexico are leading this growth, with parents in these countries becoming more aware of the nutritional requirements of infants and toddlers.
In the Middle East and Africa, the baby food and infant formula market is evolving, with significant growth potential. This growth is primarily driven by a high birth rate, increasing urbanization, and a growing middle class with rising disposable incomes.
Key players in the baby food and infant formula market are actively engaging in research and development to innovate and improve their product offerings. They are focusing on producing formulas and foods that closely mimic the nutritional profile of breast milk, addressing specific health concerns such as allergies, and enhancing the overall quality and safety of their products. Additionally, these companies are expanding their product range to include organic and natural ingredients, catering to the growing demand for healthier and safer baby food options. To capture a larger market share, they are also investing in marketing and branding strategies, emphasizing the health benefits of their products. Furthermore, these firms are exploring new distribution channels, particularly online platforms, to increase accessibility and convenience for consumers.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Abbott Nutrition
Nestle S.A.
Danone S.A.
Mead Johnson & Company, LLC
Kraft Heinz Company