Fortified Milk Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
상품코드:1773346
리서치사:Global Market Insights Inc.
발행일:2025년 06월
페이지 정보:영문 245 Pages
라이선스 & 가격 (부가세 별도)
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한글목차
세계의 강화우유 시장은 2024년 1,195억 달러에 달하였고, CAGR 5.9%로 성장하여 2034년에는 2,114억 달러에 이를 것으로 추정되고 있습니다. 소비자들 사이에서는 강화된 유제품에 대한 선호도가 높아지고 있습니다. 이러한 강화 제품은 뼈의 건강, 면역 기능, 인지 기능의 개발을 돕습니다.
도시화의 진전, 가처분 소득 증가, 공중위생 이니셔티브가 추진하는 식품 강화의 대처 또한 특히 아프리카와 아시아의 신흥 경제 국가를 중심으로 시장을 전진시키고 있습니다. 강화우유는 다양한 식생활에 대한 접근이 제한되어 있는 지역에서 실용적인 해결책을 제공합니다.
시장 범위
시작연도
2024년
예측연도
2025-2034년
시작금액
1,195억 달러
예측금액
2,114억 달러
CAGR
5.9%
비타민 강화우유 분야는 2024년에 40.2%의 점유율을 차지하였으며, 2034년까지의 CAGR은 6.1%로 예측됩니다. 영양소가 풍부한 강화우유는 성장기 어린이, 건강을 지향하는 성인, 더 나은 식사 균형을 요구하는 임산부 등 건강을 중시하는 대상 그룹에 특히 매력적입니다.
강화우유 시장의 우유 부문은 2024년에 65.1%의 점유율을 차지했으며, 2034년까지의 CAGR은 5.9%로 예측되고 있습니다. 우유는 신뢰성이 높은 단백질, 칼슘, 비타민공급원이며, 영양 강화를 위한 자연적인 선택지로 자리잡고 있습니다.
미국의 2024년 강화우유 시장 규모는 337억 달러였으며 2034년까지의 CAGR은 6.1%로 예상되고 있습니다. 미국은 유제품 산업이 발달하였고 영양면에서 건강을 중시하는 인구가 많기 때문에 북미 중에서도 두드러지고 있습니다. 강화우유는 광범위한 유통 채널을 통해 널리 이용 가능합니다.
세계의 강화우유 시장을 형성하고 있는 주요 기업으로는 Arla Foods amba, Nestle SA, The Coca-Cola Company(Fairlife), Fonterra Co-operative Group Limited, Danone SA 등이 있습니다. 주요 강화우유 기업은 시장에서의 리더십을 확고히 하기 위해 기술 혁신, 전략적 확대, 타겟형 건강 마케팅의 조합을 채용하고 있습니다.
많은 기업들이 서로 다른 소비자층에 호소하기 때문에 다양한 연령을 타겟으로 하는 제품 라인을 출시하고 있습니다. 또한 공중보건기관과의 제휴와 영양 캠페인 프로그램 참가는 신뢰 구축과 브랜드의 프레즌스 강화에 도움이 되고 있습니다.
The Global Fortified Milk Market was valued at USD 119.5 billion in 2024 and is estimated to grow at a CAGR of 5.9% to reach USD 211.4 billion by 2034. This steady growth is being fueled by a heightened awareness of nutritional deficiencies and a rising demand for functional dairy products. As consumer health consciousness broadens, there is a growing inclination toward dairy options enhanced with essential micronutrients like vitamin D, vitamin A, calcium, zinc, and iron. These enriched products support bone health, immune function, and cognitive development. Post-pandemic priorities have shifted significantly toward immune-boosting nutrition, driving manufacturers to launch fortified milk options that cater to every life stage, from young children to the elderly.
Increased urbanization, higher disposable incomes, and food fortification efforts promoted by public health initiatives are also propelling the market forward, particularly across developing economies in Africa and Asia. Fortified milk is playing a pivotal role in addressing widespread nutritional concerns, such as anemia, osteoporosis, and vitamin deficiencies, offering a practical solution in regions with limited access to diverse diets. In many areas, it is also a key component of large-scale nutritional programs designed to improve the well-being of school children and expectant mothers, further reinforcing its relevance as a mainstream health product.
Market Scope
Start Year
2024
Forecast Year
2025-2034
Start Value
$119.5 Billion
Forecast Value
$211.4 Billion
CAGR
5.9%
Vitamin-enriched milk segment held a 40.2% share in 2024 and is forecasted to grow at a CAGR of 6.1% through 2034. Its rising popularity is largely attributed to consumer preference for convenient sources of daily nutrition. Fortified milk rich in essential vitamins such as A, D, and B-complex is especially appealing to target groups focused on health, including growing children, wellness-minded adults, and expectant mothers seeking better dietary balance. These nutrient additions significantly boost milk's functional value and expand its appeal to broader demographics.
The cow milk segment in the fortified milk market held 65.1% share in 2024 and is projected to grow at a CAGR of 5.9% through 2034. Its widespread use stems from both its nutritional profile and its position as the most familiar and accepted milk type globally. Cow milk offers a reliable source of protein, calcium, and vitamins, making it a natural choice for fortification. Its compatibility with a range of nutritional additives, including omega-3 fatty acids and minerals, supports its continued growth as a convenient and nutrient-rich base.
United States Fortified Milk Market generated USD 33.7 billion in 2024 and is anticipated to grow at a CAGR of 6.1% through 2034. The US market stands out within North America due to its well-developed dairy industry and a population that places a high value on nutritional health. Consumers across the country actively seek functional foods, and fortified milk is widely accessible through extensive distribution channels. Growing public interest in wellness, preventive nutrition, and daily health optimization is reinforcing consumer demand and accelerating product innovation. National advertising campaigns and education on the benefits of fortified dairy have further driven adoption.
Key players shaping the Global Fortified Milk Market include Arla Foods amba, Nestle S.A., The Coca-Cola Company (Fairlife), Fonterra Co-operative Group Limited, and Danone S.A. To solidify their market leadership, top fortified milk companies are employing a combination of innovation, strategic expansion, and targeted health marketing. They are investing in research to develop nutrient-specific formulations aimed at immunity, bone strength, and overall wellness.
Many are launching age-targeted product lines to appeal to different consumer segments. Expanding global distribution networks, especially in emerging markets, allows these companies to capture untapped demand. Additionally, partnerships with public health agencies and participation in nutrition outreach programs help build trust and strengthen brand presence. Eco-friendly packaging and clean-label initiatives are also part of their strategy to meet evolving consumer expectations.
Table of Contents
Chapter 1 Methodology
1.1 Market scope and definition
1.2 Research design
1.2.1 Research approach
1.2.2 Data collection methods
1.3 Data mining sources
1.3.1 Global
1.3.2 Regional/Country
1.4 Base estimates and calculations
1.4.1 Base year calculation
1.4.2 Key trends for market estimation
1.5 Primary research and validation
1.5.1 Primary sources
1.6 Forecast model
1.7 Research assumptions and limitations
Chapter 2 Executive Summary
2.1 Industry 3600 synopsis
2.2 Key market trends
2.2.1 Regional
2.2.2 Fortification type
2.2.3 Milk type
2.2.4 Target customer
2.2.5 Form
2.2.6 Packaging type
2.2.7 Distribution channel
2.2.8 Nature
2.3 TAM Analysis, 2025-2034
2.4 CXO perspectives: Strategic imperatives
2.4.1 Executive decision points
2.4.2 Critical success factors
2.5 Future Outlook and strategic recommendations
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Supplier landscape
3.1.2 Profit margin
3.1.3 Value addition at each stage
3.1.4 Factor affecting the value chain
3.1.5 Disruptions
3.2 Industry impact forces
3.2.1 Growth drivers
3.2.2 Industry pitfalls and challenges
3.2.3 Market opportunities
3.3 Growth potential analysis
3.4 Regulatory landscape
3.4.1 North America
3.4.2 Europe
3.4.3 Asia Pacific
3.4.4 Latin America
3.4.5 Middle East & Africa
3.5 Porter's analysis
3.6 PESTEL analysis
3.6.1 Technology and innovation landscape
3.6.2 Current technological trends
3.6.3 Emerging technologies
3.7 Price trends
3.7.1 By region
3.7.2 By product
3.8 Future market trends
3.9 Technology and innovation landscape
3.9.1 Current technological trends
3.9.2 Emerging technologies
3.10 Patent Landscape
3.11 Trade statistics (HS code)
( Note: the trade statistics will be provided for key countries only)
3.11.1 Major importing countries
3.11.2 Major exporting countries
3.12 Sustainability and environmental aspects
3.12.1 Sustainable practices
3.12.2 Waste reduction strategies
3.12.3 Energy efficiency in production
3.12.4 Eco-friendly initiatives
3.13 Nutritional analysis & health benefits
3.13.1 Nutritional profile of fortified milk
3.13.1.1 Macronutrients
3.13.1.2 Micronutrients
3.13.1.3 Bioactive compounds
3.13.2 Health benefits by target consumer
3.13.2.1 Infants & toddlers
3.13.2.2 Children & adolescents
3.13.2.3 Adults
3.13.2.4 Elderly
3.13.2.5 Pregnant & lactating women
3.13.2.6 Athletes & fitness enthusiasts
3.13.3 Addressing nutritional deficiencies
3.13.3.1 Vitamin d deficiency
3.13.3.2 Calcium deficiency
3.13.3.3 Iron deficiency
3.13.3.4 Other nutritional deficiencies
3.13.4 Clinical studies & research findings
3.13.4.1 Bone health
3.13.4.2 Immune function
3.13.4.3 Cognitive development
3.13.4.4 Other health areas
3.13.5 Comparative analysis
3.13.5.1 Fortified milk vs. Regular milk
3.13.5.2 Fortified milk vs. Plant-based alternatives