세계의 정신건강 기술 시장 규모는 2024년에 79억 7,000만 달러에 달하며, 2033년에는 266억 7,000만 달러에 달할 것으로 보이며, 2025-2033년의 예측 기간 중 14.5%의 CAGR로 확대할 것으로 예측됩니다.
정신건강 기술이란 정신건강 상태의 관리, 치료, 예방을 지원하기 위해 다양한 기술 툴, 장비, 플랫폼, 앱을 사용하는 것을 말합니다. 디지털 기술의 진보를 활용하여 정신건강 서비스를 제공하고, 환자 치료를 강화하며, 개인의 정신적 안녕을 전반적으로 향상시키는 것을 포함합니다. 이러한 기술은 정신건강 서비스를 보다 접근성, 개인화, 효율성, 확장성을 높이는 동시에, 정신건강 지원 요청과 관련된 편견과 장벽을 해소하는 것을 목표로 하고 있습니다. 이 분야는 인공지능, 원격의료, 데이터 분석, 혁신적인 디지털 솔루션을 통합하여 전 세계에서 증가하는 정신건강 지원 수요에 대응하기 위해 발전하고 있는 분야입니다.
접근성이 좋고 저렴한 정신건강 서비스에 대한 수요가 증가하면서 정신건강 기술 시장의 성장이 크게 촉진되고 있습니다.
불안, 우울증, 스트레스와 같은 정신건강 질환은 전 세계에서 증가하는 추세입니다. 세계보건기구(WHO)의 보고에 따르면 전 세계 인구 4명 중 1명이 일생에 한 번은 정신건강 문제를 경험하고 있으며, 이에 따라 접근하기 쉬운 서비스에 대한 필요성이 증가하고 있습니다. 또한 미국 국립보건원(NIH)에 따르면 미국 성인 5명 중 1명 이상이 정신질환을 앓고 있는 것으로 추정(2022년 5,930만 명, 미국 성인 인구의 23.1%)되지만, 정신질환을 앓고 있는 사람의 60% 이상이 치료를 받지 못하고 있습니다. 이러한 격차는 접근하기 쉬운 정신건강 솔루션에 대한 수요를 강조하고 있습니다.
원격 치료, 앱, AI 기반 챗봇과 같은 정신건강 기술 플랫폼은 긴 대기 시간과 지역적 장벽을 피하고 정신건강 서비스에 대한 즉각적인 원격 액세스를 제공함으로써 이러한 격차를 해소하는 데 도움을 주고 있습니다. 이에 따라 주요 시장 진출기업은 더 나은 환자 결과를 위해 다양한 앱과 기타 정신건강 기술 제품을 개발하고 있으며, 이는 정신건강 기술 분야의 주요 시장 동향이 되고 있습니다.
예를 들어 2024년 9월 행동 건강 및 관련 서비스 분야의 선도기업인 Magellan Health, Inc.는 13-22세 청소년과 청년의 정신적, 정서적 웰빙을 지원하는 Teen Mental Wellbeing 앱을 출시했습니다.의 첨단 디지털 건강 플랫폼을 기반으로 한 이 앱은 과학적으로 입증된 디지털 툴와 증거에 기반한 접근 방식을 통해 자기 이해를 촉진하고, 회복탄력성을 키우며, 정신건강을 위한 여정을 돕습니다.
개인 정보, 병력, 치료 세션을 포함한 정신건강 데이터는 매우 민감한 정보입니다. 이 데이터의 유출은 개인적, 법적, 경제적으로 심각한 결과를 초래할 수 있습니다. 따라서 이러한 기밀 정보 공유가 필요한 정신건강 기술 이용을 주저하는 개인들도 많습니다. 미국의 HIPAA(의료보험 상호운용성 및 책임에 관한 법률)는 정신건강 데이터를 포함한 건강 관련 정보에 대한 엄격한 데이터 보안 조치를 의무화하고 있습니다. 그러나 정신건강 앱과 원격 치료 플랫폼은 이러한 규제를 완전히 준수하기 어려운 경우가 많아 사용자 데이터 보안에 대한 우려를 불러일으키고 있습니다.
예를 들어 HIPAA 저널에 따르면 2023년 8월에 2,300만 건의 의료 기록이 유출된 것으로 나타났습니다. 지난 12개월 동안 매월 평균 998만 9,003건의 의료 기록이 유출되었으며, 2024년 8월 31일까지 1년 동안 491건의 데이터 유출이 발생하여 최소 5,866만 8,002건의 기록이 유출된 것으로 나타났습니다. 2024년의 평균 정보 누설 건수는 11만 9,487건, 중앙값은 4,109건입니다.
세계의 정신건강 기술 시장에 대해 조사했으며, 시장의 개요와 기술 유형별, 배포 모드별, 용도별, 지역별 동향, 경쟁 구도 및 시장에 참여하는 기업의 개요 등을 제공하고 있습니다.
The global mental health technology market reached US$ 7.97 billion in 2024 and is expected to reach US$ 26.67 billion by 2033, growing at a CAGR of 14.5% during the forecast period of 2025-2033.
Mental health technology refers to using various technological tools, devices, platforms, and apps to support the management, treatment, and prevention of mental health conditions. It involves leveraging advancements in digital technology to deliver mental health services, enhance patient care, and improve the overall mental well-being of individuals. These technologies aim to make mental health services more accessible, personalized, efficient, and scalable while also addressing the stigma and barriers traditionally associated with seeking mental health support. It is an evolving field that integrates artificial intelligence, telemedicine, data analytics, and innovative digital solutions to address the growing need for mental health support globally.
Market Dynamics: Drivers & Restraints
The rising demand for accessible and affordable mental health services is significantly driving the mental health technology market growth
Mental health conditions, including anxiety, depression, and stress, are on the rise globally. The World Health Organization (WHO) reports that 1 in 4 people globally will experience a mental health issue at some point in their lives, driving the need for accessible services. Additionally, according to the National Institute of Health (NIH), it is estimated that more than one in five U.S. adults live with a mental illness (59.3 million in 2022; 23.1% of the U.S. adult population), but over 60% of people with mental health conditions do not receive treatment. This gap highlights the demand for accessible mental health solutions.
Mental health technology platforms, such as teletherapy, apps, and AI-driven chatbots, are helping bridge this gap by providing immediate, remote access to mental health services, bypassing long wait times or geographical barriers. Thus, the key market players are developing various apps and other mental health technology products for better patient outcomes, which makes a key market trend in the mental health technology field.
For instance, in September 2024, Magellan Health, Inc., a leader in behavioral health and related services, launched a Teen Mental Wellbeing app to support the mental and emotional well-being of teenagers and young adults ages 13-22. Powered by BeMe Health's advanced digital health platform, the app helps promote self-understanding, builds resilience, and supports the journey to mental well-being through science-backed digital tools and evidence-based approaches.
Data privacy and security concerns are hampering market growth
Mental health data, including personal information, medical histories, and therapy sessions, is highly sensitive. A breach in this data can have serious personal, legal, and financial consequences. This makes individuals hesitant to use mental health technologies that require sharing such confidential information. The HIPAA (Health Insurance Portability and Accountability Act) in the U.S. mandates strict data security measures for health-related information, including mental health data. However, mental health apps and teletherapy platforms often face difficulties in ensuring full compliance with such regulations, leading to concerns over the security of users' data.
For instance, according to the HIPAA Journal, in August 2023, 23 million breached healthcare records were noticed. Over the past 12 months, an average of 9,989,003 healthcare records were breached each month. In the year to August 31, 2024, there have been 491 data breaches of 500 or more records, and at least 58,668,002 records are known to have been breached. The average breach size in 2024 is currently 119,487 records, and the median breach size is 4,109 records.
The global mental health technology market is segmented based on technology type, deployment mode, application, and region.
The mental health apps from the technology type segment are expected to dominate the mental health technology market with the highest market share
Mental health apps provide 24/7 accessibility, allowing users to engage in therapy, mindfulness practices, stress management, or self-help exercises at their convenience and without the need for in-person visits. This flexibility has made mental health apps particularly appealing, especially in light of the increasing demand for remote mental health solutions. Thus, major players in the mental health technology market are focusing on mental health apps for better market growth.
For instance, in December 2024, Syra Health Corp. announced that its flagship mental health app, Syrenity, is available for direct download by adults 18 years and older. Syrenity leverages a science-driven approach to address prevalent mental health challenges such as stress, anxiety, and depression, positioning the company to capture growth opportunities in the expanding digital mental health market while advancing its mission to deliver impactful, scalable solutions for improved health outcomes.
Additionally, in June 2024, Talkspace, a leading online behavioral health care company, announced it will join forces with FitOn, the No. 1 fitness app and digital health and wellness platform, to provide a holistic mental health and fitness solution to employers, and showcase the power of bringing together physical and mental fitness into an everyday setting. Employers and organizations can now turn to Talkspace for its comprehensive suite of mental health services, including its core virtual therapy offering, and have the option to add FitOn within the same engagement.
The mental health apps segment dominates the mental health technology market due to their accessibility, affordability, and ability to reach a wide audience with personalized care. As the market continues to grow, the increasing adoption of AI and self-help features and the rising demand for remote therapy solutions position mental health apps as a leading force in the sector. With a rapidly expanding user base and the convenience they offer, mental health apps are expected to remain at the forefront of mental health technology development.
North America is expected to hold a significant position in the global mental health technology market with the highest market share
Mental health conditions are widespread in North America. The National Institute of Mental Health (NIMH) reports that in the U.S., nearly 1 in 5 adults (59.3 million in 2022; 23.1% of the U.S. adult population) experience mental illness annually. This high prevalence drives the demand for mental health technologies to help manage and treat these conditions. The increasing recognition of mental health as a crucial aspect of overall health has pushed for the widespread adoption of mental health solutions, including digital tools and telehealth services.
North America boasts a well-established digital health infrastructure. The region has seen strong integration of telemedicine, teletherapy, and mental health apps into its healthcare system, particularly in the U.S. and Canada. This infrastructure facilitates easy access to mental health services for a large portion of the population.
Additionally, North America is a major market for mental health apps, with millions of downloads each year. For instance, Calm and Headspace, two of the most popular mental health apps globally, have seen high adoption in the U.S. Calm alone has been downloaded over 100 million times, a large portion of which is from North American users.
Top companies in the mental health technology market include Mindscapes, Calm.com, Inc., MoodMission Pty Ltd, Boehringer Ingelheim Pharmaceuticals, Inc., Headspace Inc., Youper Inc., Happify, Inc., Bearable Ltd, BetterHelp, Talkspace, and others.
The global mental health technology market report delivers a detailed analysis with 62 key tables, more than 59 visually impactful figures and 162 pages of expert insights, providing a complete view of the market landscape.
Target Audience 2024