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Verified Market Research의 애널리스트에 따르면, 소매, 헬스케어, BFSI 등 다양한 산업에서 IoT 및 5G 기술의 사용이 확대되고 클라우드 서비스, 통합 커뮤니케이션, 협업 솔루션에 대한 요구가 B2B 통신 시장을 주도하고 있습니다. B2B 통신 시장 규모는 2024년 약 516억 4,000만 달러에서 예측 기간 동안 1,295억 5,000만 달러에 달할 것으로 추정됩니다.
B2B 통신 시장은 기업의 디지털 전환 이니셔티브의 급증에 의해 주도되고 있으며, 기업들은 치열한 경쟁 속에서 업무 효율성과 고객 참여를 향상시키기 위해 고속 연결, 데이터 보안, 확장 가능한 통신 솔루션을 요구하고 있습니다. 이에 따라 시장은 2026년부터 2032년까지 13.44%의 연평균 복합 성장률(CAGR)을 보일 것으로 예측됩니다.
B2B 통신 시장 : 정의/개요
B2B 통신은 기업 간 통신 서비스를 의미하며, 기업 간 효율적이고 안전한 통신을 촉진하기 위한 다양한 솔루션을 포함합니다. 이러한 서비스에는 인터넷 접속, 데이터 전송, VoIP(Voice over IP), 클라우드 기반 통신 플랫폼, 매니지드 네트워크 서비스 등이 포함되며, B2B 통신 용도는 원활한 데이터 공유, 원격 근무 기능 향상, 협업 도구의 개선으로 인해 원활한 데이터 공유, 원격 근무 기능 향상, 협업 도구의 개선을 통해 은행, 헬스케어, 소매 등의 산업을 지원하고 있습니다. 이러한 인프라는 디지털화 및 연결성이 강화되는 세상에서 기업이 경쟁력을 유지하고 신속하게 대응하기 위해 필수적입니다.
가트너에 따르면, 기업 부문에서 클라우드 기반 솔루션 채택이 증가함에 따라 신뢰할 수 있는 B2B 통신 서비스에 대한 수요가 증가하고 있으며, 전 세계 최종 사용자의 퍼블릭 클라우드 서비스 지출은 2022년 4,903억 달러에서 20.7% 성장한 5 5,918억 달러에 달할 것으로 예측됩니다. 이처럼 클라우드 도입이 빠르게 증가함에 따라 조직과 클라우드 플랫폼 간의 원활한 연결과 데이터 전송을 위한 최신 통신 인프라가 요구되고 있습니다.
5G 네트워크의 도입은 더 빠른 데이터 전송과 낮은 지연을 가능하게 함으로써 B2B 통신에 변화를 가져오고 있습니다. 에릭슨에 따르면, 2027년까지 5G 가입 건수는 44억 건에 달하고, 전체 모바일 가입 건수의 약 48%를 차지할 것으로 예상하고 있습니다. 이러한 급속한 보급은 주로 기업 이용 사례에 기인하며, 기업들은 IoT, 엣지 컴퓨팅, 실시간 데이터 분석에 5G를 도입하려고 합니다.
또한, IBM Cost of a Data Breach Report 2022에 따르면, 데이터 유출로 인한 전 세계 평균 비용은 2022년 사상 최고치인 435만 달러에 달할 것으로 예측됩니다. 이러한 진화하는 위협 상황은 기업들이 강력한 보안 대책을 갖춘 최신 통신 솔루션에 투자하도록 유도하고 있습니다.
최신 B2B 통신 시스템으로 전환하려면 인프라, 기술, 교육에 많은 초기 투자가 필요합니다. 많은 조직, 특히 중소기업(SME)은 이러한 비용 부담으로 인해 시스템 개선을 주저하고 있습니다. 이러한 경제적 부담은 현재의 통신 기술에 대한 접근을 제한하고, 산업 전반의 성장을 저해하며, 기업이 디지털 전환의 혜택을 충분히 누리지 못하도록 방해하고 있습니다.
또한, 디지털 통신 솔루션에 크게 의존하는 기업은 데이터 유출 및 해킹 시도와 같은 사이버 보안 문제에 더 취약합니다. 여러 플랫폼에 걸쳐 기밀 정보를 보호해야 하는 복잡성으로 인해 정교한 통신 서비스 사용을 기피하게 됩니다. 데이터 프라이버시 및 규제 준수에 대한 우려 증가는 상황을 더욱 복잡하게 만들고, 새로운 기술과 서비스에 대한 거부감을 불러일으키고 있습니다.
The growing use of IoT and 5G technologies in a variety of industries, such as retail, healthcare, and BFSI, and the need for cloud services, unified communication, and collaboration solutions, are driving the B2B telecommunication market. According to the analyst from Verified Market Research, the B2B telecommunication market size is estimated to reach a valuation of USD 129.55 Billion over the forecast subjugating around USD 51.64 Billion valued in 2024.
The B2B telecommunication market is driven by a surge in enterprise digital transformation initiatives, as businesses seek high-speed connectivity, data security, and scalable communication solutions to improve operational efficiency and customer engagement in an increasingly competitive landscape. It enables the market to grow at a CAGR of 13.44% from 2026 to 2032.
B2B Telecommunication Market: Definition/ Overview
B2B telecommunication refers to communication services given from one business to another, which include a variety of solutions aimed at facilitating efficient and secure communications between enterprises. These services include internet access, data transfer, Voice over IP (VoIP), cloud-based communication platforms, and managed network services. B2B telecommunication applications are broad, supporting industries such as banking, healthcare, and retail by allowing for smooth data sharing, improving remote work capabilities, and providing improved collaboration tools. This infrastructure is critical for organizations to remain competitive and responsive in an increasingly digitized and linked world.
The rising adoption of cloud-based solutions in the corporate sector is creating demand for reliable B2B telecommunications services. According to Gartner, worldwide end-user expenditure on public cloud services is expected to rise 20.7% to USD 591.8 Billion in 2023, up from $490.3 billion in 2022. This rapid increase in cloud adoption needs modern telecommunication infrastructure to provide seamless connectivity and data transfer between organizations and cloud platforms.
The implementation of 5G networks is transforming B2B telecommunications by allowing for greater data rates and lower latency. According to Ericsson, 5G subscriptions will total 4.4 billion by 2027, accounting for around 48% of all mobile subscriptions. This quick adoption is mostly driven by enterprise use cases, with organizations looking to employ 5G for IoT, edge computing, and real-time data analytics.
Furthermore, the necessity for secure communication routes is critical as businesses become more interconnected. According to the IBM Cost of a Data Breach Report 2022, the global average cost of a data breach reached an all-time high of USD 4.35 Million in 2022. This evolving threat landscape is prompting enterprises to invest in modern telecommunications solutions with strong security measures.
The shift to modern B2B communications systems requires significant initial expenditures in infrastructure, technology, and training. Many organizations, particularly small and medium-sized enterprises (SMEs), struggle with these expenditures, making them hesitant to improve their systems. This financial burden restricts access to current communication technology, impeding overall industry growth and preventing businesses from reaping the full benefits of digital transformation.
Furthermore, businesses that rely heavily on digital communication solutions grow more vulnerable to cybersecurity concerns such as data breaches and hacking attempts. The complexity of safeguarding sensitive information across multiple platforms discourages businesses from using sophisticated telecommunications services. Increased worries about data privacy and regulatory compliance complicate the picture, leading to reluctance to engage in emerging technology and services.
According to VMR analysis, the WAN segment is estimated to hold the largest market share during the forecast period. The need for strong and comprehensive connection solutions rises as companies go global with their operations. WANs enable enterprises to easily connect various sites, allowing for effective communication and cooperation across geographies. This capability is necessary for worldwide trade and commercial operations, making WAN an important part of modern company infrastructure.
The WAN segment is critical to several new technologies, including SD-WAN, which improves network performance and flexibility. Businesses are increasingly using these technologies to optimize their communication infrastructure, lower costs, and improve service delivery. WANs' capacity to accommodate developing technologies such as IoT and cloud services strengthens their commercial position.
Furthermore, WAN solutions improve business efficiency by allowing for rapid and secure data transmission across networks. This efficiency enables businesses to streamline their processes, manage resources more effectively, and respond rapidly to market needs. The increased emphasis on digital transformation projects among organizations highlights the need for strong WAN solutions to achieve operational excellence.
The banking, financial services, & insurance (BFSI) segment is estimated to dominate the B2B telecommunication market during the forecast period. Strong and secure communication channels are necessary for the BFSI industry to support financial transactions and safeguard private client information. As cyber risks grow, financial institutions are spending extensively on modern telecommunications systems that provide greater security, ensure regulatory compliance, and maintain customer trust.
The continuing digital transformation of the BFSI business has increased the demand for integrated communication solutions. Banks and financial institutions are implementing unified communication solutions to provide smooth interactions across several media, hence boosting customer service and operational efficiency. The transition to digital services necessitates the development of dependable and scalable telecommunications infrastructure.
Furthermore, The BFSI business must adhere to strict regulatory regulations that need secure and efficient communication processes. As rules change, financial institutions must adjust their telecommunication strategy to guarantee compliance, resulting in greater investment in B2B telecommunication services. This requirement for regulatory compliance strengthens the BFSI segment's market leadership.
According to VMR analyst, the Asia Pacific region is estimated to exhibit the highest growth within the B2B telecommunication market during the forecast period. The Asia Pacific region is experiencing an increase in SME digitalization, which is increasing demand for B2B telecommunications services. According to a Cisco study, digitally sophisticated SMEs in Asia Pacific generate 3.1 times more revenue than their less technologically advanced competitors. According to the Association of Southeast Asian Nations (ASEAN), Southeast Asia's digital economy is expected to reach USD 1 Trillion by 2030, with SMEs playing a critical role in this expansion. This rapid digitalization is increasing the demand for modern telecommunications technologies to support cloud computing, e-commerce, and digital collaboration.
Furthermore, the Asia Pacific region is experiencing exceptional growth in mobile internet usage and 5G implementation, propelling the B2B telecommunications market forward. According to GSMA Intelligence, the Asia-Pacific region will have 1.2 billion 5G connections by 2025, accounting for roughly half of the global total. This widespread use is opening up new prospects for B2B telecommunications, notably in fields like the Industrial Internet of Things (IIoT), smart cities, and advanced mobile enterprise apps.
North America is estimated to dominate the market during the forecast period. North America leads in digital transformation activities, which fuels demand for advanced B2B telecommunications services. According to IDC, US firms spent USD 1.8 Trillion on digital transformation in 2022, accounting for approximately one-third of worldwide investment. This tremendous investment is increasing the demand for strong telecommunications infrastructure to enable cloud computing, IoT, and other digital technologies across multiple industries.
Furthermore, with increased cyber dangers, North American firms are emphasizing secure communication routes. According to the United States Bureau of Labor Statistics, information security analyst positions will expand by 35% between 2021 and 2031, well above the national average. This development underscores the growing significance of cybersecurity in B2B telecommunications. Furthermore, Gartner predicts that global security and risk management investment will total USD 188.3 Billion by 2023, with North America remaining the largest regional market.
The B2B telecommunication market is extremely competitive, with several companies fighting for market share. Key market players are prioritizing strategic partnerships, alliances, and ecosystem collaborations to drive innovation, interoperability, and value-added services.
Some of the prominent players operating in the B2B telecommunication market include: