미용과 미용에 대한 고객의 인식이 높아지고 집에서 살롱과 같은 결과를 얻을 수 있는 비침습적이고 장기적인 제모 치료에 대한 선호도가 높아지면서 소비자 IPL 제모 기기 시장을 주도하고 있다고 Verified Market Research의 애널리스트는 밝혔습니다. 제모 기기 시장은 2024년에 평가된 약 18억 6,000만 달러를 밑돌 것으로 예측되며, 37억 5,000만 달러의 평가에 달할 것으로 추정되고 있습니다.
편의성, 비용 절감, 미용실 방문이 필요 없는 효율적인 제모 옵션을 제공하는 가정용 미용 솔루션에 대한 수요가 증가함에 따라 소비자 사용 IPL 제모 장비 시장이 활성화되고 있습니다. 이에 따라 시장은 2026-2032년 연평균 9.20%의 연평균 복합 성장률(CAGR)을 보일 것으로 예측됩니다.
소비자용 IPL 제모기기 시장 : 정의/개요
가정용 IPL(Intense Pulse Light) 제모기는 광범위한 빛을 모낭에 조사하여 발모주기를 방해하는 가정용 미용기기입니다. 얼굴, 다리, 팔, 비키니 라인 등 다양한 부위의 영구 제모에 사용되고 있습니다. 면도나 왁싱과 같은 기존 제모 방법을 대체할 수 있는 간편한 방법이며, 집에 있으면서 치료를 완료할 수 있습니다. 또한 최신 IPL 장비는 안전성과 효과를 높이기 위해 강도 조절 및 피부색 센서가 장착되어 있으며, 다양한 피부 유형과 털 색깔에 적합하며, 안전성과 효과를 향상시킵니다.
IPL 기술의 지속적인 발전으로 이러한 장비는 더욱 효과적이고 안전하며 더 넓은 범위의 피부 유형과 모질에 적합하게 되었습니다. 미국 식품의약국(FDA)은 가정용 상업용 IPL 장비의 대부분을 승인하여 IPL 장비의 안전성과 효능이 향상되고 있음을 보여줍니다. 예를 들어 FDA의 510(k) 데이터베이스는 최근 수년간 가정용 IPL 장비의 승인이 증가하고 있으며, 이는 기술의 발전과 시장의 확대를 보여줍니다.
Verified Market Research에 따르면 가정용 미용 치료의 인기가 높아짐에 따라 소비자 대상 IPL 장비 시장이 성장하고 있으며, 2023년까지 연평균 19%의 연평균 복합 성장률(CAGR)로 2023-2032년간 1,030억 달러에 달할 것으로 예측됩니다. 이러한 추세는 소비자들이 IPL 제모 장비와 같은 편리하고 스스로 할 수 있는 미용 솔루션에 큰 관심을 가지고 있다는 것을 의미합니다.
또한 특히 신흥 국가에서 가처분 소득이 증가함에 따라 퍼스널케어 및 화장품 가젯에 대한 수요가 증가하고 있습니다. 세계은행에 따르면 COVID-19의 진보에 의한 경제적 장애에도 불구하고 세계의 1인당 GDP는 2015년 1만 925달러에서 2021년에는 1만 1,433달러로 증가하고 있습니다. 가처분 소득이 증가함에 따라 IPL 제모 장비와 같은 혁신적인 미용 제품에 투자할 수 있는 사람이 늘어날 것입니다.
IPL 기술의 발전에도 불구하고 소비자가 이러한 장비를 사용하면 피부 자극, 화상, 색소침착 변화 등의 안전 위험이 있습니다. 기기를 올바르게 사용하지 않을 경우, 특히 피부 유형에 맞는 정해진 설정을 따르지 않을 경우, 사용자는 부작용을 겪을 수 있습니다. 이러한 바람직하지 않은 결과의 위험은 고객이 IPL 장비를 구입하거나 사용하려는 의욕을 없애고 시장 확장을 제한합니다.
또한 소비자 대상 IPL 제모 장비에 필요한 초기 비용은 많은 구매 희망자들에게 상당한 장벽이 되고 있습니다. 이러한 장비는 전문가에 의한 치료보다 장기적으로 비용을 절감할 수 있지만, 특히 예산에 민감한 소비자에게는 초기 비용이 엄청나게 비쌉니다. 이러한 경제적 제약은 특히 가처분 소득이 적은 신흥 경제권에서는 시장 진입을 제한하고 있습니다.
The increasing customer awareness of personal grooming and aesthetics, combined with a growing inclination for non-invasive, long-term hair removal treatments that deliver salon-quality results in the comfort of the home, are driving the consumer use IPL hair removal devices market. According to the analyst from Verified Market Research, the consumer use IPL hair removal devices market is estimated to reach a valuation of USD 3.75 Billion over the forecast subjugating around USD 1.86 Billion valued in 2024.
The growing demand for at-home beauty solutions that provide convenience, cost savings, and efficient hair removal options without the need for salon visits, is fueling the consumer use IPL hair removal devices market. It enables the market to grow at a CAGR of 9.20% from 2026 to 2032.
Consumer Use IPL Hair Removal Devices Market: Definition/ Overview
Consumer Use IPL (Intense Pulsed Light) Hair Removal Devices are at-home beauty appliances that send broad-spectrum light into hair follicles, disrupting their development cycle. These devices are commonly used for a variety of purposes, including permanent hair removal from several body locations such as the face, legs, arms, and bikini line. They provide a handy alternative to traditional methods like shaving and waxing, allowing customers to complete treatments from the comfort of their own homes. Furthermore, newer IPL devices have adjustable intensity levels and skin tone sensors to improve safety and effectiveness, making them appropriate for a wide range of skin types and hair colors.
Continuous advancements in IPL technology make these devices more effective, safer, and appropriate for a broader spectrum of skin and hair types. The United States Food and Drug Administration (FDA) has approved many over-the-counter IPL devices for home use, demonstrating the items' increasing safety and efficacy. For example, the FDA's 510(k) database reveals an increase in clearances for home-use IPL devices in recent years, indicating technological advancement and market expansion.
The growing popularity of at-home beauty treatments is propelling the market for consumer IPL devices. According to Verified Market Research, the worldwide beauty devices market was worth USD 103 Billion in 2023 and is predicted to rise at a CAGR of 19% between 2023 and 2032. This trend implies that consumers are very interested in convenient, do-it-yourself beauty solutions like IPL hair removal devices.
Furthermore, the increased disposable wealth, particularly in emerging nations, is driving up demand for personal care and cosmetic gadgets. The World Bank says that global GDP per capita has increased from $10,925 in 2015 to $11,433 in 2021, despite the economic hurdles caused by the COVID-19 epidemic. Increased disposable money enables more people to invest in innovative beauty products such as IPL hair removal devices.
Despite advancements in IPL technology, consumer use of these devices has safety hazards such as skin irritation, burns, and pigmentation alterations. Users suffer negative consequences if the devices are not used correctly, especially if they do not follow the prescribed settings for their skin type. This risk of undesirable consequences discourages customers from acquiring or utilizing IPL devices, limiting market expansion.
Furthermore, the initial cost necessary for consumer use IPL hair removal devices is a considerable barrier for many prospective buyers. While these devices provide long-term savings over expert treatments, the initial cost is prohibitively expensive, particularly for budget-conscious consumers. This financial constraint limits the market's reach, especially in emerging economies where disposable income is minimal.
According to VMR Analysis, the above 400 USD segment is estimated to hold the largest market share in the type segment during the forecast period. The growing consumer preference for high-quality, premium IPL hair removal devices is a major reason for this segment's dominance. As customers seek effective and long-lasting hair removal options, they are prepared to invest in advanced devices that provide improved performance, safety features, and durability, resulting in a larger market share for goods in this price range.
Consumers can spend more on personal care items when disposable incomes rise, particularly in developed economies. Individuals become richer, and they are more likely to purchase expensive IPL machines, which are viewed as long-term beauty and grooming solutions. This trend adds to the market's steady expansion in the segment valued at above 400 USD.
Furthermore, continuous improvements in IPL technology increase the appeal of high-end gadgets. Features include changeable energy levels, skin tone sensors, and integrated cooling systems that enhance the user experience and safety. These developments appeal to consumers looking for effective and user-friendly solutions, reinforcing the consumer use IPL hair removal devices market's dominance in the above 400 USD segment.
The online retail segment is estimated to dominate the consumer use IPL hair removal devices market during the forecast period. Online retail platforms allow users to shop from the comfort of their own homes, browsing a diverse choice of IPL devices at their leisure. This accessibility eliminates the need for consumers to visit physical stores, allowing them to compare items, read reviews, and make informed purchasing decisions, hence driving the segment's growth.
Online retailers have a greater assortment of IPL hair removal devices than traditional locations, catering to a variety of consumer preferences and budgets. The opportunity to obtain competitive pricing, special discounts, and unique online deals encourages users to buy IPL devices online, cementing this distribution channel's dominance in the market.
Furthermore, the rise of digital marketing and social media has greatly increased consumer awareness of IPL hair removal technologies. Online platforms enable the efficient broadcast of information about product features, benefits, and user experiences. This increased awareness motivates more people to research and buy IPL devices online, hence boosting the segment's growth.
According to VMR Analyst, North America is estimated to dominate the consumer use IPL hair removal devices market during the forecast period. North America, particularly the United States, has a high disposable income, resulting in increased spending on personal care and beauty products. Despite the epidemic, the US Bureau of Economic Analysis reports that personal consumption expenditures on personal care products and services climbed from USD 140.9 Billion in 2019 to USD 151.6 Billion in 2021. This trend demonstrates North American customers' great willingness to invest in modern beauty products such as IPL hair removal devices.
Furthermore, the COVID-19 epidemic has pushed the trend of at-home beauty treatments in North America. According to a Mintel survey conducted in 2020, 33% of U.S. consumers who receive beauty treatments have increased their number of at-home treatments since the pandemic began. This trend is expected to continue, increasing demand for consumer IPL hair removal devices. The NPD Group estimated that sales of hair removal equipment in the United States climbed by 27% in the first half of 2020 when compared to the same time in 2019.
The Asia Pacific region is estimated to exhibit the highest growth within the market during the forecast period. The Asia Pacific region is experiencing a considerable growth in disposable income and a growing middle-class population, which is driving up demand for personal care devices. According to the World Bank, GDP per capita (current US dollars) in East Asia and the Pacific region climbed from $8,254 in 2015 to $11,708 in 2021, showing a 41.8% rise in six years. This increased purchasing power allows more people to invest in innovative beauty technology such as IPL hair removal devices.
Furthermore, the COVID-19 pandemic has hastened the trend to at-home cosmetic treatments in Asia Pacific. According to a Mintel survey conducted in 2020, 65% of urban Chinese customers who generally receive beauty treatments at salons are interested in utilizing beauty devices at home. This trend is expected to continue, increasing demand for consumer IPL hair removal devices. The beauty devices industry in Japan was worth 57.8 billion yen in 2020 and is expected to grow to 78.7 billion yen by 2025, according to the Yano Research Institute.
The consumer use IPL hair removal devices market is characterized by rapid technical breakthroughs and an increasing emphasis on user-friendliness. Manufacturers are progressively concentrating on improving their products' efficacy and safety by introducing technologies including adjustable energy levels, skin tone sensors, and improved cooling systems.
Some of the prominent players operating in the consumer use IPL hair removal devices market include:
Philips
SmoothSkin (Cyden)
Silk'n
Panasonic
Iluminage Beauty
Braun
Ya-Man
CosBeauty
Remington