모바일 비즈니스 인텔리전스 시장 : 세계 산업 규모, 점유율, 동향, 기회, 예측 - 솔루션별, 기업 규모별, 도입 형태별, 최종사용자별, 지역별, 경쟁별(2020-2030년)
Mobile Business Intelligence Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Solution, By Enterprise Size, By Deployment, By End User, By Region, By Competition, 2020-2030F
상품코드:1881587
리서치사:TechSci Research
발행일:2025년 11월
페이지 정보:영문 181 Pages
라이선스 & 가격 (부가세 별도)
ㅁ Add-on 가능: 고객의 요청에 따라 일정한 범위 내에서 Customization이 가능합니다. 자세한 사항은 문의해 주시기 바랍니다.
한글목차
세계의 모바일 비즈니스 인텔리전스 시장은 2024년 107억 2,000만 달러에서 2030년까지 325억 1,000만 달러로, CAGR 20.31%로 성장할 것으로 예측됩니다.
모바일 비즈니스 인텔리전스(BI)란 대시보드, 보고서, 인터랙티브 분석 등 비즈니스 인텔리전스 컨텐츠를 모바일 단말기에 제공하는 기능을 말합니다. 이를 통해 사용자는 언제 어디서나 중요한 비즈니스 정보에 접근하고 분석할 수 있어 의사결정을 개선할 수 있습니다. 시장 확대는 주로 스마트폰과 태블릿의 보급 확대, 분산된 인력의 실시간 데이터 액세스에 대한 수요 증가, 민첩한 비즈니스 운영을 위한 즉각적인 인사이트에 대한 필요성에 의해 주도되고 있습니다.
시장 개요
예측 기간
2026-2030년
시장 규모 : 2024년
107억 2,000만 달러
시장 규모 : 2030년
325억 1,000만 달러
CAGR : 2025-2030년
20.31%
가장 빠르게 성장하는 부문
IT·통신
최대 시장
북미
주요 시장 촉진요인
스마트폰과 모바일 기기의 지속적인 보급이 모바일 비즈니스 인텔리전스 시장을 근본적으로 견인하고 있습니다. 이러한 디바이스가 개인의 일상 생활과 직업 생활에 필수적인 요소로 자리 잡으면서 고급 BI 툴을 포함한 기업 애플리케이션의 운영 범위가 기존 데스크톱 환경을 넘어 확장되고 있습니다.
주요 시장 과제
세계 모바일 비즈니스 인텔리전스 시장의 두드러진 과제는 데이터 보안 및 프라이버시 관련 우려가 여전히 지속되고 있다는 점입니다. 데이터 유출 및 무단 액세스의 위험이 내재되어 있기 때문에 기업들은 모바일 기기에서 민감한 기업 정보에 접근하고 처리하는 것을 주저하고 있습니다.
주요 시장 동향
AI를 활용한 확장된 분석과 자연어 인터랙션은 고급 데이터 분석을 보다 직관적이고 접근하기 쉽게 만들어 모바일 BI를 변화시키고 있습니다. 이러한 추세는 기술적 전문 지식의 유무에 관계없이 모바일 사용자들이 일상적인 언어로 데이터와 상호 작용할 수 있게함으로써 복잡한 쿼리가 필요없고, 인사이트 생성 과정을 가속화할 수 있게 합니다.
목차
제1장 개요
제2장 조사 방법
제3장 주요 요약
제4장 고객의 소리
제5장 세계의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
금액별
시장 점유율과 예측
솔루션별(소프트웨어, 서비스)
기업 규모별(중소기업, 대기업)
도입 형태별(클라우드 기반, 온프레미스형)
최종사용자별(BFSI, IT·통신, 의료, 소매, 정부, 제조업)
지역별
기업별(2024)
시장 맵
제6장 북미의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
시장 점유율과 예측
북미 : 국가별 분석
미국
캐나다
멕시코
제7장 유럽의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
시장 점유율과 예측
유럽 : 국가별 분석
독일
프랑스
영국
이탈리아
스페인
제8장 아시아태평양의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
시장 점유율과 예측
아시아태평양 : 국가별 분석
중국
인도
일본
한국
호주
제9장 중동 및 아프리카의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
시장 점유율과 예측
중동 및 아프리카 : 국가별 분석
사우디아라비아
아랍에미리트
남아프리카공화국
제10장 남미의 모바일 비즈니스 인텔리전스 시장 전망
시장 규모 및 예측
시장 점유율과 예측
남미 : 국가별 분석
브라질
콜롬비아
아르헨티나
제11장 시장 역학
성장 촉진요인
과제
제12장 시장 동향과 발전
인수합병
제품 출시
최근 동향
제13장 세계의 모바일 비즈니스 인텔리전스 시장 : SWOT 분석
제14장 Porter's Five Forces 분석
업계내 경쟁
신규 참여의 가능성
공급업체의 능력
고객의 능력
대체품의 위협
제15장 경쟁 구도
Microsoft Corporation
SAP SE
Oracle Corporation
Salesforce Inc.
QlikTech International AB
Domo Inc.
MicroStrategy Incorporated
Idera Inc.
IBM Corporation
SAS Institute Inc.
제16장 전략적 제안
제17장 조사 회사 소개 및 면책사항
KSM
영문 목차
영문목차
The Global Mobile Business Intelligence Market will grow from USD 10.72 Billion in 2024 to USD 32.51 Billion by 2030 at a 20.31% CAGR. Mobile Business Intelligence (BI) refers to the capability to deliver business intelligence content, such as dashboards, reports, and interactive analytics, to mobile devices, enabling users to access and analyze critical business information anytime, anywhere, for improved decision-making. The market's expansion is primarily driven by the increasing ubiquity of smartphones and tablets, the growing demand for real-time data access among distributed workforces, and the need for immediate insights to support agile business operations.
Market Overview
Forecast Period
2026-2030
Market Size 2024
USD 10.72 Billion
Market Size 2030
USD 32.51 Billion
CAGR 2025-2030
20.31%
Fastest Growing Segment
IT and Telecommunications
Largest Market
North America
Key Market Drivers
The continuous proliferation of smartphones and mobile devices globally fundamentally drives the mobile business intelligence market. As these devices become an integral part of daily personal and professional life, they expand the operational perimeter for enterprise applications, including sophisticated BI tools, beyond traditional desktop environments. This widespread availability empowers a growing segment of the workforce to access and interact with critical business insights, facilitating immediate decision-making and enhancing organizational responsiveness irrespective of physical location.
Key Market Challenges
A notable challenge for the global Mobile Business Intelligence market is the enduring concern regarding data security and privacy. Businesses are hesitant to access and process sensitive corporate information on mobile devices due to the inherent risks of data breaches and unauthorized access. This apprehension stems from the potential exposure of proprietary data and compliance failures if mobile security measures are not robust enough.
Key Market Trends
AI-Powered Augmented Analytics and Natural Language Interaction are transforming mobile business intelligence by making sophisticated data analysis more intuitive and accessible. This trend allows mobile users, regardless of their technical expertise, to interact with data using everyday language, eliminating complex queries and speeding up the insight generation process. Artificial intelligence algorithms automate the identification of patterns, anomalies, and key drivers within data, presenting actionable insights directly on mobile devices. According to the IBM Institute for Business Value 2025 Outlook for Banking and Financial Markets released in February 2025, only 8% of banks were systematically developing generative AI in 2024, yet a significant shift towards more strategic enterprise adoption is anticipated in 2025, demonstrating an evolving commitment to integrating advanced AI capabilities.
Key Market Players
Microsoft Corporation
SAP SE
Oracle Corporation
Salesforce Inc.
QlikTech International AB
Domo Inc.
MicroStrategy Incorporated
Idera Inc.
IBM Corporation
SAS Institute Inc.
Report Scope:
In this report, the Global Mobile Business Intelligence Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Mobile Business Intelligence Market, By Solution:
Software
Service
Mobile Business Intelligence Market, By Enterprise Size:
SMEs
Large Enterprises
Mobile Business Intelligence Market, By Deployment:
On-Cloud
On-Premise
Mobile Business Intelligence Market, By End User:
BFSI
IT and Telecommunications
Healthcare
Retail
Government
Manufacturing
Mobile Business Intelligence Market, By Region:
North America
United States
Canada
Mexico
Europe
France
United Kingdom
Italy
Germany
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
South America
Brazil
Argentina
Colombia
Middle East & Africa
South Africa
Saudi Arabia
UAE
Competitive Landscape
Company Profiles: Detailed analysis of the major companies presents in the Global Mobile Business Intelligence Market.
Available Customizations:
Global Mobile Business Intelligence Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
Detailed analysis and profiling of additional market players (up to five).
Table of Contents
1. Product Overview
1.1. Market Definition
1.2. Scope of the Market
1.2.1. Markets Covered
1.2.2. Years Considered for Study
1.2.3. Key Market Segmentations
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends
4. Voice of Customer
5. Global Mobile Business Intelligence Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Solution (Software, Service)
5.2.2. By Enterprise Size (SMEs, Large Enterprises)
5.2.3. By Deployment (On-Cloud, On-Premise)
5.2.4. By End User (BFSI, IT and Telecommunications, Healthcare, Retail, Government, Manufacturing)
5.2.5. By Region
5.2.6. By Company (2024)
5.3. Market Map
6. North America Mobile Business Intelligence Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Solution
6.2.2. By Enterprise Size
6.2.3. By Deployment
6.2.4. By End User
6.2.5. By Country
6.3. North America: Country Analysis
6.3.1. United States Mobile Business Intelligence Market Outlook
6.3.1.1. Market Size & Forecast
6.3.1.1.1. By Value
6.3.1.2. Market Share & Forecast
6.3.1.2.1. By Solution
6.3.1.2.2. By Enterprise Size
6.3.1.2.3. By Deployment
6.3.1.2.4. By End User
6.3.2. Canada Mobile Business Intelligence Market Outlook
6.3.2.1. Market Size & Forecast
6.3.2.1.1. By Value
6.3.2.2. Market Share & Forecast
6.3.2.2.1. By Solution
6.3.2.2.2. By Enterprise Size
6.3.2.2.3. By Deployment
6.3.2.2.4. By End User
6.3.3. Mexico Mobile Business Intelligence Market Outlook
6.3.3.1. Market Size & Forecast
6.3.3.1.1. By Value
6.3.3.2. Market Share & Forecast
6.3.3.2.1. By Solution
6.3.3.2.2. By Enterprise Size
6.3.3.2.3. By Deployment
6.3.3.2.4. By End User
7. Europe Mobile Business Intelligence Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Solution
7.2.2. By Enterprise Size
7.2.3. By Deployment
7.2.4. By End User
7.2.5. By Country
7.3. Europe: Country Analysis
7.3.1. Germany Mobile Business Intelligence Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Solution
7.3.1.2.2. By Enterprise Size
7.3.1.2.3. By Deployment
7.3.1.2.4. By End User
7.3.2. France Mobile Business Intelligence Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Solution
7.3.2.2.2. By Enterprise Size
7.3.2.2.3. By Deployment
7.3.2.2.4. By End User
7.3.3. United Kingdom Mobile Business Intelligence Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Solution
7.3.3.2.2. By Enterprise Size
7.3.3.2.3. By Deployment
7.3.3.2.4. By End User
7.3.4. Italy Mobile Business Intelligence Market Outlook
7.3.4.1. Market Size & Forecast
7.3.4.1.1. By Value
7.3.4.2. Market Share & Forecast
7.3.4.2.1. By Solution
7.3.4.2.2. By Enterprise Size
7.3.4.2.3. By Deployment
7.3.4.2.4. By End User
7.3.5. Spain Mobile Business Intelligence Market Outlook
7.3.5.1. Market Size & Forecast
7.3.5.1.1. By Value
7.3.5.2. Market Share & Forecast
7.3.5.2.1. By Solution
7.3.5.2.2. By Enterprise Size
7.3.5.2.3. By Deployment
7.3.5.2.4. By End User
8. Asia Pacific Mobile Business Intelligence Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Solution
8.2.2. By Enterprise Size
8.2.3. By Deployment
8.2.4. By End User
8.2.5. By Country
8.3. Asia Pacific: Country Analysis
8.3.1. China Mobile Business Intelligence Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Solution
8.3.1.2.2. By Enterprise Size
8.3.1.2.3. By Deployment
8.3.1.2.4. By End User
8.3.2. India Mobile Business Intelligence Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Solution
8.3.2.2.2. By Enterprise Size
8.3.2.2.3. By Deployment
8.3.2.2.4. By End User
8.3.3. Japan Mobile Business Intelligence Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Solution
8.3.3.2.2. By Enterprise Size
8.3.3.2.3. By Deployment
8.3.3.2.4. By End User
8.3.4. South Korea Mobile Business Intelligence Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Solution
8.3.4.2.2. By Enterprise Size
8.3.4.2.3. By Deployment
8.3.4.2.4. By End User
8.3.5. Australia Mobile Business Intelligence Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Solution
8.3.5.2.2. By Enterprise Size
8.3.5.2.3. By Deployment
8.3.5.2.4. By End User
9. Middle East & Africa Mobile Business Intelligence Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Solution
9.2.2. By Enterprise Size
9.2.3. By Deployment
9.2.4. By End User
9.2.5. By Country
9.3. Middle East & Africa: Country Analysis
9.3.1. Saudi Arabia Mobile Business Intelligence Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Solution
9.3.1.2.2. By Enterprise Size
9.3.1.2.3. By Deployment
9.3.1.2.4. By End User
9.3.2. UAE Mobile Business Intelligence Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Solution
9.3.2.2.2. By Enterprise Size
9.3.2.2.3. By Deployment
9.3.2.2.4. By End User
9.3.3. South Africa Mobile Business Intelligence Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Solution
9.3.3.2.2. By Enterprise Size
9.3.3.2.3. By Deployment
9.3.3.2.4. By End User
10. South America Mobile Business Intelligence Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Solution
10.2.2. By Enterprise Size
10.2.3. By Deployment
10.2.4. By End User
10.2.5. By Country
10.3. South America: Country Analysis
10.3.1. Brazil Mobile Business Intelligence Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Solution
10.3.1.2.2. By Enterprise Size
10.3.1.2.3. By Deployment
10.3.1.2.4. By End User
10.3.2. Colombia Mobile Business Intelligence Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Solution
10.3.2.2.2. By Enterprise Size
10.3.2.2.3. By Deployment
10.3.2.2.4. By End User
10.3.3. Argentina Mobile Business Intelligence Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Solution
10.3.3.2.2. By Enterprise Size
10.3.3.2.3. By Deployment
10.3.3.2.4. By End User
11. Market Dynamics
11.1. Drivers
11.2. Challenges
12. Market Trends & Developments
12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments
13. Global Mobile Business Intelligence Market: SWOT Analysis
