한글목차

세계의 세탁용 캡슐 시장은 2024년에 57억 1,000만 달러로 평가되었으며, 2030년까지 CAGR 10.93%로 성장하여 106억 4,000만 달러에 달할 것으로 예측됩니다.

세탁용 캡슐은 농축 세제를 배합한 수용성 팩으로, 유연제나 얼룩제거제가 일체화된 경우가 많습니다. 시장 확대는 주로 수동 계량이 필요 없는 편의성에 대한 소비자 수요, 효과적인 세척 성능에 대한 선호도, 그리고 집중적이고 지속가능한 제품 선택에 대한 수요 증가에 의해 주도되고 있습니다.

주요 시장 촉진요인

세계 세탁용 캡슐 시장의 주요 촉진요인은 가정 내 일상 업무의 편리함과 효율성에 대한 소비자의 광범위한 선호도입니다. 현대의 소비자들은 점점 더 많은 노력을 최소화하고 시간을 절약할 수 있는 간소화된 솔루션을 원하고 있으며, 세탁용 캡슐은 미리 계량되고 얼룩이 없는 모양으로 이러한 기능을 본질적으로 제공하고 있습니다.

주요 시장 과제

세계 세탁용 캡슐 시장 확대의 가장 큰 장벽은 이들 제품의 상대적으로 비싼 단가입니다. 이 높은 가격대는 특히 기존의 액체 세제나 분말 세제를 대체할 수 있는 대안으로 고려할 때, 저렴한 가격을 우선시하는 소비자에게는 큰 장벽이 될 수 있습니다.

주요 시장 동향

우수한 세척 효과와 복합적인 편의성에 대한 소비자 수요를 배경으로 다실 구조와 다기능 포드의 배합 기술이 발전하고 있는 것은 세계 세탁용 캡슐 시장의 중요한 트렌드입니다. 이 첨단 캡슐은 얼룩 제거제, 유연제, 탈취제 등 여러 활성 성분을 하나의 유닛에 통합하여 세탁 과정을 간소화하는 종합적인 세탁 솔루션을 제공합니다.

목차

제1장 개요

제2장 조사 방법

제3장 주요 요약

제4장 고객의 소리

제5장 세계의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
  • 금액별
• 시장 점유율과 예측
  • 종류별(단실 캡슐, 다실 캡슐, 액체 충전 캡슐, 분말 충전 캡슐)
  • 기능별(얼룩 제거, 광택 향상, 미백 향상, 유연제 효과, 소취 효과, 올인원)
  • 판매 채널별(슈퍼마켓/하이퍼마켓, 편의점, 온라인, 기타)
  • 지역별
  • 기업별(2024)
• 시장 맵

제6장 북미의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
• 시장 점유율과 예측
• 북미 : 국가별 분석
  • 미국
  • 캐나다
  • 멕시코

제7장 유럽의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
• 시장 점유율과 예측
• 유럽 : 국가별 분석
  • 독일
  • 프랑스
  • 영국
  • 이탈리아
  • 스페인

제8장 아시아태평양의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
• 시장 점유율과 예측
• 아시아태평양 : 국가별 분석
  • 중국
  • 인도
  • 일본
  • 한국
  • 호주

제9장 중동 및 아프리카의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
• 시장 점유율과 예측
• 중동 및 아프리카 : 국가별 분석
  • 사우디아라비아
  • 아랍에미리트
  • 남아프리카공화국

제10장 남미의 세탁용 캡슐 시장 전망

• 시장 규모 및 예측
• 시장 점유율과 예측
• 남미 : 국가별 분석
  • 브라질
  • 콜롬비아
  • 아르헨티나

제11장 시장 역학

• 성장 촉진요인
• 과제

제12장 시장 동향과 발전

• 인수합병
• 제품 출시
• 최근 동향

제13장 세계의 세탁용 캡슐 시장 : SWOT 분석

제14장 Porter's Five Forces 분석

• 업계내 경쟁
• 신규 참여의 가능성
• 공급업체의 능력
• 고객의 능력
• 대체품의 위협

제15장 경쟁 구도

• The Procter & Gamble Company
• Henkel AG & Co. KGaA
• Unilever PLC
• Reckitt Benckiser Group PLC
• Church & Dwight Co., Inc.
• Colgate-Palmolive Company
• Kao Corporation
• Lion Corporation
• The Clorox Company
• McBride Plc

제16장 전략적 제안

제17장 조사 회사 소개 및 면책사항

영문목차

The Global Laundry Capsules Market, valued at USD 5.71 Billion in 2024, is projected to experience a CAGR of 10.93% to reach USD 10.64 Billion by 2030. Laundry capsules are pre-measured, water-soluble packets containing concentrated detergent formulations, often integrating fabric softeners and stain removers. The market's expansion is primarily driven by consumer demand for convenience, eliminating the need for manual measuring, alongside a preference for effective cleaning performance and increasingly, concentrated, sustainable product options.

Key Market Drivers

A primary driver for the Global Laundry Capsules Market is the widespread consumer preference for convenience and efficiency in household routines. Modern consumers increasingly seek simplified solutions that minimize effort and save time, characteristics inherently offered by laundry capsules through their pre-measured, mess-free format. This appeal is evident in key market performances; according to Procter & Gamble's Q4 2024 earnings report, issued in July 2024, its Fabric and Home Care businesses achieved a 2% volume growth. This consistent demand for products that streamline laundry tasks underscores the significance of convenience as a pivotal factor influencing purchasing decisions and fostering market expansion. The ease of storage and precise dosing further contribute to their attractiveness, making them a preferred choice for consumers with busy lifestyles.

Key Market Challenges

A significant impediment to the expansion of the global laundry capsules market is the comparatively higher unit cost of these products. This elevated price point creates a notable barrier for consumers who prioritize affordability, particularly when considering conventional liquid or powder detergents as alternatives. Such cost disparity directly limits the market penetration of laundry capsules, restraining their adoption across broader consumer segments where budget considerations are paramount.

Key Market Trends

The expansion of multi-chamber and multifunctional pod formulations represents a significant trend in the Global Laundry Capsules Market, driven by consumer demand for superior cleaning efficacy and consolidated benefits. These advanced capsules integrate multiple active ingredients, such as stain removers, fabric softeners, and odor neutralizers, into a single unit, delivering a comprehensive cleaning solution that simplifies the laundry process. This innovation aligns with a broader industry shift towards enhanced product performance, where over 6% of new launches within the laundry care category in 2023 featured some form of health claim, as reported by A. I. S. E. , the European detergents and cleaning products association.

Key Market Players

• The Procter & Gamble Company
• Henkel AG & Co. KGaA
• Unilever PLC
• Reckitt Benckiser Group PLC
• Church & Dwight Co., Inc.
• Colgate-Palmolive Company
• Kao Corporation
• Lion Corporation
• The Clorox Company
• McBride Plc

Report Scope:

In this report, the Global Laundry Capsules Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Laundry Capsules Market, By Type:

• Single-chamber capsules
• Multi-chamber capsules
• Liquid-filled capsules
• Powder-filled capsules

Laundry Capsules Market, By Functionality:

• Stain removal
• Brightening
• Whitening
• Fabric softening
• Odor elimination
• All-in-one

Laundry Capsules Market, By Sales Channel:

• Supermarkets/Hypermarkets
• Convenience Stores
• Online
• Others

Laundry Capsules Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Laundry Capsules Market.

Available Customizations:

Global Laundry Capsules Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Laundry Capsules Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Single-chamber capsules, Multi-chamber capsules, Liquid-filled capsules, Powder-filled capsules)
  • 5.2.2. By Functionality (Stain removal, Brightening, Whitening, Fabric softening, Odor elimination, All-in-one)
  • 5.2.3. By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Online, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Laundry Capsules Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Functionality
  • 6.2.3. By Sales Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Laundry Capsules Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Functionality
      • 6.3.1.2.3. By Sales Channel
  • 6.3.2. Canada Laundry Capsules Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Functionality
      • 6.3.2.2.3. By Sales Channel
  • 6.3.3. Mexico Laundry Capsules Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Functionality
      • 6.3.3.2.3. By Sales Channel

7. Europe Laundry Capsules Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Functionality
  • 7.2.3. By Sales Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Laundry Capsules Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Functionality
      • 7.3.1.2.3. By Sales Channel
  • 7.3.2. France Laundry Capsules Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Functionality
      • 7.3.2.2.3. By Sales Channel
  • 7.3.3. United Kingdom Laundry Capsules Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Functionality
      • 7.3.3.2.3. By Sales Channel
  • 7.3.4. Italy Laundry Capsules Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Functionality
      • 7.3.4.2.3. By Sales Channel
  • 7.3.5. Spain Laundry Capsules Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Functionality
      • 7.3.5.2.3. By Sales Channel

8. Asia Pacific Laundry Capsules Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Functionality
  • 8.2.3. By Sales Channel
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Laundry Capsules Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Functionality
      • 8.3.1.2.3. By Sales Channel
  • 8.3.2. India Laundry Capsules Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Functionality
      • 8.3.2.2.3. By Sales Channel
  • 8.3.3. Japan Laundry Capsules Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Functionality
      • 8.3.3.2.3. By Sales Channel
  • 8.3.4. South Korea Laundry Capsules Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Functionality
      • 8.3.4.2.3. By Sales Channel
  • 8.3.5. Australia Laundry Capsules Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Functionality
      • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Laundry Capsules Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Functionality
  • 9.2.3. By Sales Channel
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Laundry Capsules Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Functionality
      • 9.3.1.2.3. By Sales Channel
  • 9.3.2. UAE Laundry Capsules Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Functionality
      • 9.3.2.2.3. By Sales Channel
  • 9.3.3. South Africa Laundry Capsules Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Functionality
      • 9.3.3.2.3. By Sales Channel

10. South America Laundry Capsules Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Functionality
  • 10.2.3. By Sales Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Laundry Capsules Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Functionality
      • 10.3.1.2.3. By Sales Channel
  • 10.3.2. Colombia Laundry Capsules Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Functionality
      • 10.3.2.2.3. By Sales Channel
  • 10.3.3. Argentina Laundry Capsules Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Functionality
      • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Laundry Capsules Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. The Procter & Gamble Company
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Henkel AG & Co. KGaA
• 15.3. Unilever PLC
• 15.4. Reckitt Benckiser Group PLC
• 15.5. Church & Dwight Co., Inc.
• 15.6. Colgate-Palmolive Company
• 15.7. Kao Corporation
• 15.8. Lion Corporation
• 15.9. The Clorox Company
• 15.10. McBride Plc

16. Strategic Recommendations

17. About Us & Disclaimer