웨어러블 디바이스 시장 보고서(2026년)
Wearable Devices Global Market Report 2026
상품코드 : 1924418
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

웨어러블 디바이스 시장 규모는 최근 빠르게 확대하고 있습니다. 2025년 1,252억 2,000만 달러에서 2026년에는 1,442억 7,000만 달러로, CAGR 15.2%로 성장할 것으로 예상됩니다. 지금까지의 성장 요인으로는 센서 기술의 발전, 스마트폰 보급률 향상, 건강 인식의 증가, 피트니스 애플리케이션의 채택 확대, 전자기기의 소형화 등을 꼽을 수 있습니다.

웨어러블 디바이스 시장 규모는 향후 몇 년간 급속한 성장이 전망됩니다. 2030년에는 2,514억 8,000만 달러에 달하고, CAGR은 14.9%를 기록할 전망입니다. 예측 기간 동안의 성장 요인으로는 웨어러블에 AI 통합, 원격의료의 확대, 플렉서블 일렉트로닉스 개발, 원격 모니터링 수요 증가, 기업 건강 증진 프로그램에서의 채택 확대 등을 꼽을 수 있습니다. 예측 기간의 주요 동향으로는 웨어러블 AI 비서, 실시간 건강 모니터링, 커넥티드 피트니스 생태계, 원격 환자 관리, 웨어러블 생체인식 등을 꼽을 수 있습니다.

스마트폰 보급률의 증가는 향후 몇 년간 웨어러블 기기 시장의 성장을 촉진할 것으로 예상됩니다. 스마트폰은 휴대전화 기능 외에도 인터넷 접속, 터치스크린, 각종 통신, 오락, 생산성 애플리케이션 등 첨단 기능을 통합한 휴대용 전자기기입니다. 인터넷 접속이 확대되면서 사람들은 거의 모든 곳에서 편리하게 연결 상태를 유지하고, 정보에 접근하고, 온라인 서비스를 이용할 수 있게 되었으며, 스마트폰 사용은 증가 추세에 있습니다. 스마트폰의 이용 확대는 웨어러블 기기의 수요를 뒷받침하는 요인이 될 것입니다. 스마트폰은 웨어러블 기기가 수집한 데이터를 동기화, 관리, 표시하는 핵심 허브 역할을 하며, 원활한 연결성을 통해 기능성과 사용자 경험을 향상시키기 때문입니다. 예를 들어, 스웨덴 통신사 에릭슨에 따르면, 2024년 6월 기준 이 지역의 모바일 가입 건수는 2023년 12억 건에서 2029년까지 13억 건으로 증가할 것으로 예상하고 있습니다. 따라서 스마트폰의 보급률 상승이 웨어러블 기기 시장의 성장을 견인할 것입니다.

웨어러블 기기 시장의 주요 기업들은 다기능, 피트니스 지향, 연결성을 갖춘 웨어러블에 대한 수요 증가에 대응하기 위해 듀얼 레이어 디스플레이가 탑재된 스마트워치 등 혁신적인 제품 개발에 주력하고 있습니다. 듀얼 레이어 디스플레이를 탑재한 스마트워치는 상시 표시용 저전력 LCD와 고해상도 AMOLED의 2층 구조를 채택해 고화질 비주얼을 구현합니다. 배터리 수명 연장과 야외 시인성 향상을 동시에 실현합니다. 예를 들어, 2023년 5월 중국 기술 기업 Mobvoi Inc.는 종합적인 건강 모니터링을 목적으로 하는 고성능 스마트워치 'TicWatch Pro 5'를 발표했습니다. TicWatch Pro 5는 1.43인치 듀얼 레이어 디스플레이, 효율적인 성능을 구현하는 Qualcomm Snapdragon W5+Gen 1 프로세서, 628mAh 배터리를 탑재하여 스마트 모드에서 최대 80시간, 에센셜 모드에서 최대 45일간 사용이 가능합니다. 고속 충전도 지원합니다. 내구성이 뛰어난 알루미늄 케이스는 MIL-STD-810G 표준을 준수하고 5ATM 방수 성능을 갖추고 있어 수영 및 야외 활동에 적합합니다. 이 스마트워치는 100가지 이상의 운동 모드와 최대 산소 섭취량(VO2 Max), 스트레스 수준, 심박수, 수면 추적 등의 고급 건강 지표를 제공합니다. Wear OS 3.5를 탑재하여 앱, 구글맵, 블루투스 통화를 이용할 수 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 공급망 분석

제4장 세계 시장 동향과 전략

제5장 최종 이용 산업 시장 분석

제6장 시장 : 금리, 인플레이션, 지정학, 무역 전쟁과 관세의 영향, 관세 전쟁과 무역 보호주의가 공급망에 미치는 영향, 코로나가 시장에 미치는 영향을 포함한 거시경제 시나리오

제7장 세계의 전략 분석 프레임워크, 현재 시장 규모, 시장 비교 및 성장률 분석

제8장 시장에서 세계의 총 잠재 시장 규모(TAM)

제9장 시장 세분화

제10장 지역별·국가별 분석

제11장 아시아태평양 시장

제12장 중국 시장

제13장 인도 시장

제14장 일본 시장

제15장 호주 시장

제16장 인도네시아 시장

제17장 한국 시장

제18장 대만 시장

제19장 동남아시아 시장

제20장 서유럽 시장

제21장 영국 시장

제22장 독일 시장

제23장 프랑스 시장

제24장 이탈리아 시장

제25장 스페인 시장

제26장 동유럽 시장

제27장 러시아 시장

제28장 북미 시장

제29장 미국 시장

제30장 캐나다 시장

제31장 남미 시장

제32장 브라질 시장

제33장 중동 시장

제34장 아프리카 시장

제35장 시장 규제 상황과 투자 환경

제36장 경쟁 구도와 기업 개요

제37장 기타 주요 기업과 혁신적 기업

제38장 세계의 시장 경쟁 벤치마킹과 대시보드

제39장 주요 인수합병

제40장 시장 잠재력이 높은 국가, 부문, 전략

제41장 부록

KSM
영문 목차

영문목차

Wearable devices are compact electronic systems designed to be worn on the body, enabling continuous interaction with the user and their environment. These devices incorporate sensors, processors, and communication components into lightweight, ergonomic designs that integrate smoothly into everyday life. They operate either independently or in coordination with other systems, capturing and processing real-time data.

The main product types of wearable devices include smartwatches, fitness trackers, smart glasses, wearable health monitors, smart clothing, and others. Smartwatches are wearable digital devices worn on the wrist that can perform various functions like showing time, tracking fitness, receiving calls, and running apps. It uses various technologies, including Bluetooth, Wi-Fi, near-field communication (NFC), cellular technology, and augmented reality (AR) applications, and is distributed through online retailers, physical retail stores, wholesale distributors, direct-to-consumer sales, and telecommunications service providers. It is applied for health and fitness tracking, mobile payments, remote patient monitoring, navigation and location tracking, and emergency alerts and notifications by various end-users, including general consumers, healthcare professionals, fitness enthusiasts, corporate wellness programs, and sports teams and athletes.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs have influenced the wearable devices market by raising import costs on sensors, processors, and communication modules, leading to higher production expenses. The impact is most significant on smartwatches, wearable health monitors, and smart glasses manufactured in Asia-Pacific regions such as China and Vietnam. Some regions are exploring local manufacturing to reduce dependency on imports, which could foster innovation and domestic production. While tariffs may slow down adoption in price-sensitive markets, they also encourage manufacturers to optimize supply chains and develop cost-efficient designs.

The wearable devices market research report is one of a series of new reports from The Business Research Company that provides wearable devices market statistics, including wearable devices industry global market size, regional shares, competitors with a wearable devices market share, detailed wearable devices market segments, market trends and opportunities, and any further data you may need to thrive in the wearable devices industry. This wearable devices market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The wearable devices market size has grown rapidly in recent years. It will grow from $125.22 billion in 2025 to $144.27 billion in 2026 at a compound annual growth rate (CAGR) of 15.2%. The growth in the historic period can be attributed to advancements in sensor technology, increase in smartphone penetration, growing health awareness, adoption of fitness applications, miniaturization of electronics.

The wearable devices market size is expected to see rapid growth in the next few years. It will grow to $251.48 billion in 2030 at a compound annual growth rate (CAGR) of 14.9%. The growth in the forecast period can be attributed to integration of AI in wearables, expansion of telemedicine, development of flexible electronics, rising demand for remote monitoring, increasing adoption in corporate wellness programs. Major trends in the forecast period include wearable AI assistants, real-time health monitoring, connected fitness ecosystems, remote patient management, wearable biometric authentication.

The increasing penetration of smartphones is anticipated to propel the growth of the wearable devices market in the coming years. Smartphones are handheld electronic devices combining mobile phone capabilities with advanced features like internet access, touchscreens, and various communication, entertainment, and productivity applications. Smartphone usage is rising due to increasing internet accessibility, allowing people to stay connected, access information, and use online services conveniently from virtually anywhere. Expanding smartphone usage supports the demand for wearable devices as smartphones serve as central hubs that sync, manage, and display data collected by wearables, enhancing their functionality and user experience through seamless connectivity. For instance, in June 2024, according to Ericsson, a Sweden-based telecommunications company, the number of mobile subscriptions in the region is expected to rise from 1.2 billion in 2023 to 1.3 billion by 2029. Therefore, the increasing penetration of smartphones will drive the growth of the wearable devices market.

Major companies in the wearable devices market are focusing on developing innovative products such as smartwatches with dual-layer displays to address growing demand for multifunctional, fitness-oriented, and connected wearables. A dual-layer display smartwatch features two stacked screens-an energy-efficient LCD for always-on information and a high-resolution AMOLED for rich visuals-helping extend battery life while enhancing outdoor visibility. For example, in May 2023, Mobvoi Inc., a China-based technology company, launched the TicWatch Pro 5, a high-performance smartwatch designed for comprehensive health monitoring. The TicWatch Pro 5 includes a 1.43-inch dual-layer display, a Qualcomm Snapdragon W5+ Gen 1 processor for efficient performance, and a 628mAh battery supporting up to 80 hours in Smart Mode and 45 days in Essential Mode with fast charging. Its durable aluminum case meets MIL-STD-810G standards and is water-resistant up to 5ATM, suitable for swimming and outdoor activities. The smartwatch offers over 100 workout modes and advanced health metrics such as VO2 Max, stress levels, heart rate, and sleep tracking, while running Wear OS 3.5 to provide access to apps, Google Maps, and Bluetooth calling.

In July 2025, Amazon.com Inc., a U.S.-based e-commerce and technology company, acquired Bee Inc. for an undisclosed amount. Through this acquisition, Amazon aims to strengthen its presence in the emerging AI-wearables market by integrating Bee's conversational and context-aware technology into its ecosystem, expanding beyond smart speakers into on-the-go, voice-driven personal assistants. Bee Inc. is a U.S.-based AI wearable technology company that develops an always-listening wristband and companion app designed to record conversations, generate reminders, and provide personalized ambient intelligence for users.

Major companies operating in the wearable devices market are Apple Inc., Samsung Electronics Co. Ltd., Huawei Technologies Co. Ltd., ITOCHU Corporation, Sony Corporation, Nike Inc., Qualcomm Technologies Inc., Xiaomi Corporation, Honeywell International Inc., Adidas AG, ASUSTEK Computer Inc., Seiko Epson Corporation, Motorola Solutions Inc., Garmin Ltd., Fitbit Inc., HTC Corporation, WHOOP Inc., Doodle Labs LLC, Vuzix Corporation, Humon

North America was the largest region in the wearable devices market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the wearable devices market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the wearable devices market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The wearable devices market consists of revenues earned by entities by providing services such as cloud storage, data management, software customization, integration services, and device maintenance. The market value includes the value of related goods sold by the service provider or included within the service offering. The wearable devices market also includes sales of smart rings, haptic feedback devices, wearable patches, gesture-control devices, and smart footwear. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Wearable Devices Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses wearable devices market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for wearable devices ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The wearable devices market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.

Table of Contents

1. Executive Summary

2. Wearable Devices Market Characteristics

3. Wearable Devices Market Supply Chain Analysis

4. Global Wearable Devices Market Trends And Strategies

5. Wearable Devices Market Analysis Of End Use Industries

6. Wearable Devices Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, Supply Chain Impact from Tariff War & Trade Protectionism, And Covid And Recovery On The Market

7. Global Wearable Devices Strategic Analysis Framework, Current Market Size, Market Comparisons And Growth Rate Analysis

8. Global Wearable Devices Total Addressable Market (TAM) Analysis for the Market

9. Wearable Devices Market Segmentation

10. Wearable Devices Market Regional And Country Analysis

11. Asia-Pacific Wearable Devices Market

12. China Wearable Devices Market

13. India Wearable Devices Market

14. Japan Wearable Devices Market

15. Australia Wearable Devices Market

16. Indonesia Wearable Devices Market

17. South Korea Wearable Devices Market

18. Taiwan Wearable Devices Market

19. South East Asia Wearable Devices Market

20. Western Europe Wearable Devices Market

21. UK Wearable Devices Market

22. Germany Wearable Devices Market

23. France Wearable Devices Market

24. Italy Wearable Devices Market

25. Spain Wearable Devices Market

26. Eastern Europe Wearable Devices Market

27. Russia Wearable Devices Market

28. North America Wearable Devices Market

29. USA Wearable Devices Market

30. Canada Wearable Devices Market

31. South America Wearable Devices Market

32. Brazil Wearable Devices Market

33. Middle East Wearable Devices Market

34. Africa Wearable Devices Market

35. Wearable Devices Market Regulatory and Investment Landscape

36. Wearable Devices Market Competitive Landscape And Company Profiles

37. Wearable Devices Market Other Major And Innovative Companies

38. Global Wearable Devices Market Competitive Benchmarking And Dashboard

39. Key Mergers And Acquisitions In The Wearable Devices Market

40. Wearable Devices Market High Potential Countries, Segments and Strategies

41. Appendix

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