상업용 인쇄 서비스 시장 보고서(2026년)
Commercial Printing Services Global Market Report 2026
상품코드 : 1921519
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

상업용 인쇄 서비스 시장 규모는 최근 몇 년 동안 꾸준히 확대되고 있습니다. 2025년 7,295억 4,000만 달러에서 2026년 7,578억 9,000만 달러로 CAGR 3.9%로 성장할 것으로 예상됩니다. 지난 몇 년간의 성장 요인은 대량 인쇄 서비스의 증가, 디지털 인쇄 및 오프셋 인쇄의 보급 확대, 카탈로그, 광고, 정기 간행물 인쇄의 확대, 단납기 및 대량 인쇄에 대한 수요, 자동 제본 및 마감 가공의 활용 증가 등이 꼽힙니다.

상업용 인쇄 서비스 시장 규모는 향후 몇 년 동안 꾸준히 성장할 것으로 예상됩니다. 2030년에는 8,670억 3,000만 달러에 달할 것으로 예상되며, CAGR은 3.4%에 달할 것으로 전망됩니다. 예측 기간 동안의 성장은 AI 기반 인쇄 솔루션의 증가, IoT 연결 인쇄기 도입 확대, 클라우드 기반 인쇄 관리의 성장, 지속가능한 인쇄 방법의 증가, 자동화 디자인 및 레이아웃 툴의 확대에 기인할 것으로 보입니다. 예측 기간의 주요 동향으로는 인쇄 워크플로우에 AI 통합, 디지털 인쇄 관리 시스템 도입, IoT 기반 인쇄기 모니터링, 자동 레이아웃 및 조판 도구 도입, 클라우드 기반 인쇄 리소스 최적화 등이 있습니다.

전 세계 기업들의 광고 수요 증가가 상업용 인쇄 서비스의 성장을 주도하고 있습니다. 광고는 집중적이고 효과적인 메시징을 통해 기업이 적절한 고객층과 연결하고, 잠재고객을 유료 고객으로 전환하고, 기존 고객의 충성도를 높일 수 있도록 돕습니다. 그 결과, 전 세계 기업들은 다양한 광고 매체를 활용하여 타겟층에 대한 도달 범위를 넓히고, 타겟층과의 소통을 강화해 나가고 있습니다. 예를 들어, 2024년 1월에 발표된 미국 기업 업메트릭스(Upmetrics, 중소기업 경영자의 복잡한 문제 해결을 위한 지침과 전문 지식을 제공하는 기업)의 보고서에 따르면, 2022년 전 세계 온라인 광고 지출액은 약 6억 1,600만 달러에 달할 것으로 예상됩니다. 미국이 3,681억 달러로 세계 1위, 중국이 1,937억 달러로 그 뒤를 이었습니다. 2023년 기준, 전 세계 광고 산업에는 200만 명이 고용되어 있습니다.

상업용 인쇄 서비스 시장의 주요 기업들은 생산능력 강화, 인쇄 품질 향상, 납기 단축, 그리고 지속가능한 방식으로 고객의 진화하는 요구에 효율적으로 대응하는 맞춤형 솔루션을 제공하기 위해 새로운 디지털 상업용 인쇄기를 도입하고 있습니다. 그 예로 사우디 왕국 최초의 최첨단 테나위 상업용 디지털 인쇄 센터를 들 수 있습니다. 이 센터는 캐논의 최신 잉크젯 기술을 채택하여 사우디 시장의 다양하고 확대되는 디지털 인쇄 수요에 대응하고 있습니다. 예를 들어, 2024년 9월 사우디아라비아에 위치한 디지털 인쇄업체 테나위(Tenawi)는 중동 지역에서 가장 큰 규모의 디지털 상업용 인쇄기를 도입했습니다. 테나위의 새로운 센터는 사우디 내에서 증가하는 개인화된 소량 인쇄 수요에 대응할 수 있는 전략적 입지를 갖추고 있습니다. 이러한 노력은 경제 다변화와 기술 발전을 목표로 하는 사우디 왕국의 '비전 2030' 목표에 부합하는 것입니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 공급망 분석

제4장 세계의 시장 동향과 전략

제5장 최종 이용 산업 시장 분석

제6장 시장 : 금리, 인플레이션, 지정학, 무역 전쟁과 관세의 영향, 관세 전쟁과 무역 보호주의가 공급망에 미치는 영향, 코로나가 시장에 미치는 영향을 포함한 거시경제 시나리오

제7장 세계의 전략 분석 프레임워크, 현재 시장 규모, 시장 비교 및 성장률 분석

제8장 시장에서 세계의 총 잠재 시장 규모(TAM)

제9장 시장 세분화

제10장 지역별·국가별 분석

제11장 아시아태평양 시장

제12장 중국 시장

제13장 인도 시장

제14장 일본 시장

제15장 호주 시장

제16장 인도네시아 시장

제17장 한국 시장

제18장 대만 시장

제19장 동남아시아 시장

제20장 서유럽 시장

제21장 영국 시장

제22장 독일 시장

제23장 프랑스 시장

제24장 이탈리아 시장

제25장 스페인 시장

제26장 동유럽 시장

제27장 러시아 시장

제28장 북미 시장

제29장 미국 시장

제30장 캐나다 시장

제31장 남미 시장

제32장 브라질 시장

제33장 중동 시장

제34장 아프리카 시장

제35장 시장 규제 상황과 투자 환경

제36장 경쟁 구도와 기업 개요

제37장 기타 주요 기업과 혁신적 기업

제38장 세계의 시장 경쟁 벤치마킹과 대시보드

제39장 주요 인수합병

제40장 시장 잠재력이 높은 국가, 부문, 전략

제41장 부록

KSM
영문 목차

영문목차

Commercial printing services encompasses a range of services tailored for businesses, including bulk printing, mass printing, binding, composition, layout design, and press production.

Key printing methods employed in commercial printing services consist of offset lithography printing, digital printing, flexographic printing, screen printing, gravure printing, and other printing techniques. Offset lithography, for instance, uses a flat stone or metal plate to apply a greasy substance to image areas, ensuring ink adherence, while non-image areas repel ink. Commercial printing services produce a variety of prints, including images, paintings, patterns, and more. These printing services find applications in various sectors such as advertising, periodicals, catalogues, office products, directories, labels, and wrappers.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are affecting the commercial printing services market by increasing the cost of imported printing machines, inks, and digital press components. High-volume printing, advertising, and catalog production segments in North America, Europe, and Asia-Pacific are most impacted. Positive impacts include encouragement of local equipment production, sourcing alternatives, and investment in digital and automated printing technologies, enhancing efficiency and reducing supply chain dependency.

The commercial printing services market research report is one of a series of new reports from The Business Research Company that provides commercial printing services market statistics, including commercial printing services industry global market size, regional shares, competitors with a commercial printing services market share, detailed commercial printing services market segments, market trends and opportunities, and any further data you may need to thrive in the commercial printing services industry. This commercial printing services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The commercial printing services market size has grown steadily in recent years. It will grow from $729.54 billion in 2025 to $757.89 billion in 2026 at a compound annual growth rate (CAGR) of 3.9%. The growth in the historic period can be attributed to rise in bulk printing services, increasing adoption of digital and offset printing, expansion in catalog, advertising, and periodicals printing, demand for fast turnaround and high-volume printing, increasing use of automated binding and finishing.

The commercial printing services market size is expected to see steady growth in the next few years. It will grow to $867.03 billion in 2030 at a compound annual growth rate (CAGR) of 3.4%. The growth in the forecast period can be attributed to increase in AI-enabled printing solutions, rising adoption of IoT-connected presses, growth in cloud-based print management, increase in sustainable printing practices, expansion in automated design and layout tools. Major trends in the forecast period include integration of AI in printing workflow, adoption of digital print management systems, IoT-based press monitoring, deployment of automated layout and composition tools, cloud-based print resource optimization.

The increasing advertising demands of businesses worldwide are driving the growth of commercial printing services. Advertising enables companies to connect with the right audience through focused and positive messaging that turns potential customers into paying ones and fosters loyalty among existing consumers. As a result, enterprises around the world have been utilizing various advertising mediums to expand their reach and engage their target audiences. For example, in January 2024, Upmetrics, a US-based company that offers guidance and expertise to assist small business owners in navigating complexities, reported that approximately $616 million was spent on online advertising globally in 2022. The United States topped global ad spending at $368.1 billion, followed by China at $193.7 billion. In 2023, the global advertising industry employed 2 million people.

Leading companies in the commercial printing services market are launching new digital commercial printing presses to enhance their production capabilities, improve print quality, reduce turnaround times, and provide customized solutions that efficiently meet the evolving demands of clients in a sustainable manner. One such facility is the state-of-the-art Tenaui Commercial Digital Printing Center, the first of its kind in the Kingdom. This center utilizes Canon's latest inkjet technology to cater to the diverse and growing digital print needs of the Saudi market. For example, in September 2024, Tenaui, a Saudi Arabia-based digital printing company, inaugurated the largest digital commercial printing press in the Middle East. Tenaui's new center is strategically located to address the rising demand for personalized and short-run print jobs in Saudi Arabia. This initiative aligns with the Kingdom's Vision 2030 objectives for economic diversification and technological advancement.

In May 2024, AstroNova, Inc., a US-based company specializing in data visualization technologies, acquired MTEX NEW SOLUTION for $26.67 million. Through this acquisition, AstroNova aims to strengthen its product identification portfolio while broadening its customer base and geographic reach, leveraging innovative industrial-grade printing solutions and expertise in inkjet and UV piezo technology. MTEX NEW SOLUTION is a Portugal-based company that provides commercial printing services.

Major companies operating in the commercial printing services market are Quad/Graphics Inc., DAI Nippon Printing Co. Ltd., ACME Printing Inc., Toppan Printing Co. Ltd., R.R. Donnelley & Sons Co., Transcontinental Inc., Gorham Printing Inc., The Magazine Printing Company, Bertelsmann SE & Co KGaA, Cenveo Corporation, Cimpress PLC, Ennis Inc., O'Neil Printing Inc., Taylor Communications Corporation, The Standard Group, The Vomela Companies, The Garvey Group LLC, The Sheridan Group, The Segerdahl Corporation, The John Roberts Company, The Dingley Press Inc., The C.J. Group of Companies, The Bureau of Engraving and Printing, Yunker Industries Inc., Strategic Factory, HBP Inc.

Asia-Pacific was the largest region in the commercial printing service market in 2025 and is expected to be the fastest-growing region in the forecast period. The regions covered in the commercial printing services market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the commercial printing services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The commercial printing services market includes revenues earned by entities by providing various printing services such as graphic designing, kitting, fulfillment, analytics, mailing, and web-ordering portals that are used to support clients in publishing, advertising, marketing, and retail to leverage business operations. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Commercial Printing Services Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses commercial printing services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for commercial printing services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The commercial printing services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.

Table of Contents

1. Executive Summary

2. Commercial Printing Services Market Characteristics

3. Commercial Printing Services Market Supply Chain Analysis

4. Global Commercial Printing Services Market Trends And Strategies

5. Commercial Printing Services Market Analysis Of End Use Industries

6. Commercial Printing Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, Supply Chain Impact from Tariff War & Trade Protectionism, And Covid And Recovery On The Market

7. Global Commercial Printing Services Strategic Analysis Framework, Current Market Size, Market Comparisons And Growth Rate Analysis

8. Global Commercial Printing Services Total Addressable Market (TAM) Analysis for the Market

9. Commercial Printing Services Market Segmentation

10. Commercial Printing Services Market Regional And Country Analysis

11. Asia-Pacific Commercial Printing Services Market

12. China Commercial Printing Services Market

13. India Commercial Printing Services Market

14. Japan Commercial Printing Services Market

15. Australia Commercial Printing Services Market

16. Indonesia Commercial Printing Services Market

17. South Korea Commercial Printing Services Market

18. Taiwan Commercial Printing Services Market

19. South East Asia Commercial Printing Services Market

20. Western Europe Commercial Printing Services Market

21. UK Commercial Printing Services Market

22. Germany Commercial Printing Services Market

23. France Commercial Printing Services Market

24. Italy Commercial Printing Services Market

25. Spain Commercial Printing Services Market

26. Eastern Europe Commercial Printing Services Market

27. Russia Commercial Printing Services Market

28. North America Commercial Printing Services Market

29. USA Commercial Printing Services Market

30. Canada Commercial Printing Services Market

31. South America Commercial Printing Services Market

32. Brazil Commercial Printing Services Market

33. Middle East Commercial Printing Services Market

34. Africa Commercial Printing Services Market

35. Commercial Printing Services Market Regulatory and Investment Landscape

36. Commercial Printing Services Market Competitive Landscape And Company Profiles

37. Commercial Printing Services Market Other Major And Innovative Companies

38. Global Commercial Printing Services Market Competitive Benchmarking And Dashboard

39. Key Mergers And Acquisitions In The Commercial Printing Services Market

40. Commercial Printing Services Market High Potential Countries, Segments and Strategies

41. Appendix

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