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한글목차
온라인 치료 서비스 시장 규모는 향후 몇 년 동안 비약적인 성장이 예상됩니다. 2029년에는 CAGR 27.3%로 397억 6,000만 달러로 성장할 것입니다. 예측 기간 동안의 성장은 정신건강 옹호에 대한 지속적인 관심, 고용주의 웰니스 프로그램과의 통합, 디지털 정신건강 플랫폼의 강화, 세계 정신건강 문제, 정신건강 지원을 위한 정부의 노력 등에 기인합니다. 예측 기간의 주요 동향으로는 전문 치료 영역에 대한 집중, 규제 지원 및 원격의료 정책, 디지털 치료 통합, 진화하는 결제 및 상환 모델 등이 있습니다.
향후 5년간 27.3%의 성장률 전망은 지난번 예측보다 0.2% 소폭 하락한 수치입니다. 이 감소는 주로 미국과 다른 국가 간의 관세의 영향에 기인합니다. 관세 부과는 스위스나 한국에서 수입되는 암호화된 원격 치료 플랫폼이나 생체 정보 모니터링 장비에 대한 접근을 제한하고, 환자의 프라이버시를 침해하며, 운영 비용을 증가시킬 수 있기 때문에 미국 의료 서비스 제공자에게 큰 도전이 될 수 있습니다. 또한, 상호 관세와 무역 긴장의 고조 및 제한으로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향은 더욱 광범위하게 나타날 것으로 보입니다.
스마트폰의 보급 확대가 향후 몇 년간 온라인 치료 서비스 시장의 성장 궤도를 크게 견인할 것으로 보입니다. 스마트폰의 보급은 이러한 모바일 기기를 소유하고 이용하는 개인의 수가 확대되었음을 의미합니다. 이러한 스마트폰은 문자 메시지와 함께 웨어러블 기술, 기분 추적기, 코칭 프로그램, 커넥티드 모니터와 같은 디지털 애플리케이션을 통해 특정 심리 상태에 대한 치료를 제공하는 파이프 역할을 합니다. 이러한 도구는 개인이 불안을 효과적으로 관리하고, 회복탄력성을 키우며, 정서적 행복에 대한 인식을 높이는 데 도움이 됩니다. 모바일 건강 애플리케이션은 상담과 같은 전통적인 치료를 보완하거나, 블렌디드 헬스케어 모델에서 사용자가 자신의 건강을 관리할 수 있도록 독립적이고 형식에 구애받지 않는 접근 방식으로 작용하여 궁극적으로 온라인 치료 서비스 시장의 확대를 촉진할 수 있습니다. 예를 들어, 2022년 9월 Uswitch Limited가 발표한 데이터에 따르면, 영국의 모바일 연결 수가 눈에 띄게 증가하여 2022년 7,180만 명에 달해 2021년 대비 3.8% 증가했습니다. 이는 2021년 대비 3.8% 증가한 수치입니다. 주목할 만한 점은 이 수치가 영국 인구보다 많다는 점인데, 이는 한 개인이 여러 개의 등록 연결(개인용과 직장용, 기타)을 소유하고 있을 가능성을 시사합니다. 영국 인구는 2025년까지 6,830만 명에 달할 것으로 예상되며, 약 95%(약 6,500만 명)가 스마트폰을 소유할 것으로 예측됩니다. 따라서 스마트폰의 보급이 온라인 치료 서비스 시장의 성장을 촉진하는 주요 요인으로 작용하고 있습니다.
목차
제1장 주요 요약
제2장 시장 특징
제3장 시장 동향과 전략
제4장 시장 - 거시경제 시나리오 금리, 인플레이션, 지정학, 무역 전쟁과 관세, 코로나와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오
제5장 세계의 성장 분석과 전략 분석 프레임워크
세계의 온라인 치료 서비스 : PESTEL 분석(정치, 사회, 기술, 환경, 법적 요인, 촉진요인과 억제요인)
최종 이용 산업 분석
세계의 온라인 치료 서비스 시장 : 성장률 분석
세계의 온라인 치료 서비스 시장 실적 : 규모와 성장, 2019-2024년
세계의 온라인 치료 서비스 시장 예측 : 규모와 성장, 2024-2029년, 2034년
세계의 온라인 치료 서비스 : 총 잠재 시장 규모(TAM)
제6장 시장 세분화
세계의 온라인 치료 서비스 시장 : 유형별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
인지 행동 치료
정신역동치료
인간중심치료
세계의 온라인 치료 서비스 시장 : 툴별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
메일
모바일 디바이스 앱
실시간 인스턴트 메시징
전화
화상회의
세계의 온라인 치료 서비스 시장 : 용도별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
가정용
상업용
세계의 온라인 치료 서비스 시장 : 인지 행동 치료(CBT) 하위 세분화, 유형별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
개별 CBT 세션
그룹 CBT 세션
특정 장애에 대한 CBT
세계의 온라인 치료 서비스 시장 : 정신역동치료 하위 세분화, 유형별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
개인 정신역동치료
장기 정신역동치료
단기 정신역동치료
세계의 온라인 치료 서비스 시장 : 인간중심치료 하위 세분화, 유형별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
인간중심치료 세션
그룹 인간중심치료
온라인 서포트 그룹과 워크숍
제7장 지역별·국가별 분석
세계의 온라인 치료 서비스 시장 : 지역별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
세계의 온라인 치료 서비스 시장 : 국가별, 실적과 예측, 2019-2024년, 2024-2029년, 2034년
제8장 아시아태평양 시장
제9장 중국 시장
제10장 인도 시장
제11장 일본 시장
제12장 호주 시장
제13장 인도네시아 시장
제14장 한국 시장
제15장 서유럽 시장
제16장 영국 시장
제17장 독일 시장
제18장 프랑스 시장
제19장 이탈리아 시장
제20장 스페인 시장
제21장 동유럽 시장
제22장 러시아 시장
제23장 북미 시장
제24장 미국 시장
제25장 캐나다 시장
제26장 남미 시장
제27장 브라질 시장
제28장 중동 시장
제29장 아프리카 시장
제30장 경쟁 구도와 기업 개요
온라인 치료 서비스 시장 : 경쟁 구도
온라인 치료 서비스 시장 : 기업 개요
Telemental Health
Therapize
Teladoc Health
Babylon Health
BetterHelp
제31장 기타 주요 기업과 혁신적 기업
Cerebral Inc.
American Well Corporation
Doctor on Demand
TalkSpace Inc.
MDLive Inc.
iCouch Inc.
PlushCare
MindBeacon
Pride Counseling
Tava Health
Larkr Laboratories Ltd.
Wellin5 Innovations Inc.
ThriveTalk
Virtue Health
제32장 세계의 시장 경쟁 벤치마킹과 대시보드
제33장 주요 인수합병
제34장 최근의 시장 동향
제35장 시장 잠재력이 높은 국가, 전략
온라인 치료 서비스 시장, 2029년 : 새로운 기회를 제공하는 국가
온라인 치료 서비스 시장, 2029년 : 새로운 기회를 제공하는 부문
온라인 치료 서비스 시장, 2029년 : 성장 전략
시장 동향에 의한 전략
경쟁 전략
제36장 부록
KSM
영문 목차
영문목차
An online therapy service refers to the delivery of professional mental health counseling through internet-based mediums, typically utilizing live video chat, messaging apps, email, or phone calls. This form of counseling offers a viable alternative to traditional in-person therapy and is increasingly becoming popular as a method of accessing mental health care.
Online therapy services encompass several main types, including cognitive behavioral therapy, psychodynamic therapy, and person-centered therapy. Cognitive behavioral therapy (CBT) stands out as a potent form of psychological treatment effective across various issues such as depression, anxiety, substance abuse, marital discord, eating disorders, and severe mental illnesses. These therapy methods utilize a range of tools such as email, mobile apps, real-time messaging, telephone, and video conferencing, catering to both residential and commercial applications.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sharp rise in U.S. tariffs and the resulting trade tensions in spring 2025 are having a significant impact on the healthcare sector, especially in the supply of essential medical devices, diagnostic equipment, and pharmaceuticals. Hospitals and healthcare providers are grappling with higher costs for imported surgical tools, imaging systems, and consumables like syringes and catheters, many of which have limited domestic substitutes. These escalating expenses are putting pressure on healthcare budgets, prompting some providers to delay equipment upgrades or pass increased costs on to patients. Furthermore, tariffs on raw materials and components are disrupting the manufacturing of vital drugs and devices, leading to supply chain delays. In response, the industry is adopting diversified sourcing strategies, expanding local production where feasible, and pushing for tariff exemptions on critical medical products.
The online therapy services market research report is one of a series of new reports from The Business Research Company that provides online therapy services market statistics, including online therapy services industry global market size, regional shares, competitors with an online therapy services market share, detailed online therapy services market segments, market trends and opportunities, and any further data you may need to thrive in the online therapy services industry. This online therapy services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The online therapy services market size has grown exponentially in recent years. It will grow from $12.12 billion in 2024 to $15.16 billion in 2025 at a compound annual growth rate (CAGR) of 25.1%. The growth in the historic period can be attributed to increasing mental health awareness, reducing stigma associated with therapy, lifestyle and convenience factors, global events impacting mental health, expanding telehealth adoption.
The online therapy services market size is expected to see exponential growth in the next few years. It will grow to $39.76 billion in 2029 at a compound annual growth rate (CAGR) of 27.3%. The growth in the forecast period can be attributed to continued focus on mental health advocacy, integration with employer wellness programs, enhanced digital mental health platforms, global mental health challenges, government initiatives supporting mental health. Major trends in the forecast period include focus on specialized therapy areas, regulatory support and telehealth policies, digital therapeutics integration, evolving payment and reimbursement models.
The forecast of 27.3% growth over the next five years reflects a modest reduction of 0.2% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. The imposition of tariffs may pose a significant challenge for U.S. providers by restricting access to encrypted teletherapy platforms and biometric monitoring devices imported from Switzerland and South Korea, potentially compromising patient privacy and increasing operational costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The increasing adoption of smartphones is poised to significantly drive the growth trajectory of the online therapy services market in the coming years. Smartphone adoption denotes the expanding number of individuals owning and utilizing these mobile devices. These smartphones, along with text messaging, serve as conduits for delivering treatments for specific psychological conditions through wearable technology and digital applications such as mood trackers, coaching programs, and connected monitors. These tools aid individuals in effectively managing anxiety, cultivating resilience, and fostering greater awareness of their emotional well-being. Mobile health applications complement conventional treatments such as counseling or function as standalone, less formal approaches for users to take charge of their well-being in a blended healthcare model, ultimately propelling the expansion of the online therapy services market. For example, data from Uswitch Limited in September 2022 indicated a notable rise in mobile connections in the UK, reaching 71.8 million in 2022-a 3.8% increase from 2021. Notably, this surpasses the UK population, suggesting that individuals may possess multiple registered connections (e.g., personal and work phones). With the UK population expected to reach 68.3 million by 2025, an estimated 95% (approximately 65 million individuals) are projected to own a smartphone. Consequently, the escalating adoption of smartphones stands as a primary driver fueling the growth of the online therapy services market.
The increasing prevalence of mental health disorders is projected to drive the growth of the online therapy services market in the future. Mental health disorders encompass conditions that impact an individual's emotional regulation, behavior, and perception, resulting in distress or impairment in crucial areas of functioning. Key factors contributing to market growth include disorders such as depression, anxiety, and relationship issues. The surge in mental health disorders, driven by factors like social pressures, lifestyle changes, and the fast pace of modern life, is fueling the demand for online therapy services. For instance, in May 2024, the American Psychiatric Association, a US-based non-profit organization, reported that 43% of adults felt more anxious in 2024 compared to the previous year, an increase from 37% in 2023 and 32% in 2022. Thus, the rising prevalence of mental health disorders is propelling the growth of the online therapy services market.
Major companies in the online therapy services market are increasingly focusing on technologically advanced products, such as virtual reality (VR) programs, to better meet the needs of their current consumers. One example is a computerized autonomous VR therapy designed to treat agoraphobia in patients with psychosis. This program is the first of its kind to show effectiveness in a large clinical trial, with participants reporting significant reductions in avoidance behavior and anxiety after treatment. In April 2022, OxfordVR, a UK-based developer of immersive mental health technologies, launched the GameChange VR program in the UK. This initiative specifically targets psychosis by aiming to reduce agoraphobia and help individuals reintegrate into their daily activities. By employing virtual reality, the program facilitates a transition from a restrictive home environment to a more active outdoor lifestyle. The implementation of the GameChange VR program demonstrated notable decreases in the avoidance of routine tasks and a reduction in suffering. Importantly, individuals who had difficulty leaving their homes and those experiencing severe psychological symptoms-such as intense anxiety, depression, delusions, and hallucinations-reported significant improvements.
Major players in the online therapy services market are pioneering revolutionary and advanced technologies, specifically the development of free therapy apps, to cater to the mental health needs of teenagers. These free therapy apps typically come in the form of mobile applications delivering mental health support and counseling services, often through a network of licensed therapists or mental health professionals. An illustrative instance of this progression unfolded in November 2023 when Talkspace, a New York City-based online and mobile therapy company, introduced TeenSpace. This free therapy app is dedicated to offering telemental health services without charge to teenagers aged 13 to 17 residing in NYC. Teens can access accredited Talkspace therapists via their smartphones or computers by visiting Talkspace.com/NYC, verifying their address and birthdate. Beyond one-on-one therapy sessions, TeenSpace also offers self-guided exercises tailored for teenagers to navigate at their own pace, empowering them with additional resources for mental health support and self-care. This initiative marks a strategic effort to address the unique mental health needs of adolescents through accessible and innovative technology-driven solutions.
In January 2022, BayMark Health Services, a U.S.-based provider of opioid use disorder (OUD) services, successfully acquired Kaden Health for an undisclosed amount. The primary objective behind this acquisition is to drive innovation and improvements in addiction telemedicine services. BayMark aims to leverage this strategic move to enhance its array of treatment options, provide increased flexibility and convenience, and extend the reach of its services. The overarching goal is to contribute positively to the behavioral health industry, ultimately saving lives. Kaden Health, the acquired company, is a U.S.-based online addiction treatment platform specializing in offering assistance to individuals in need of opioid use disorder (OUD) treatment.
Major companies operating in the online therapy services market include Telemental Health, Therapize, Teladoc Health, Babylon Health, BetterHelp, Cerebral Inc., American Well Corporation, Doctor on Demand, TalkSpace Inc., MDLive Inc., iCouch Inc., PlushCare, 7 Cups of Tea Co, MindBeacon, Pride Counseling, Tava Health, Larkr Laboratories Ltd., Wellin5 Innovations Inc., ThriveTalk, Virtue Health, HopeQure, Mental Fuel Inc., Regain, Breakthrough, Access TeleCare Inc., Online-Therapy.com, Teen Counseling, TherapyRoute.com, Mindspace, Telehealth Counseling Clinic, Happify Health, Kintsugi Mindful Wellness Inc., eTherapyPro, eMindful Inc.
Asia-Pacific was the largest region in the online therapy services market in 2024. The regions covered in the online therapy services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the online therapy services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The online therapy services market includes revenues earned by entities by providing dialectical behavior therapy, EMDR (eye movement desensitization and reprocessing) therapy and family therapy services virtually through the internet. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Online Therapy Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on online therapy services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for online therapy services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The online therapy services market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Cognitive Behavioral Therapy; Psychodynamic Therapy; Personal Centered Therapy
2) By Tool: Email; Mobile Device Apps; Real-Time Instant Messaging; Telephone; Video Conferencing
3) By Application: Residential Use; Commercial
Subsegments:
1) By Cognitive Behavioral Therapy (CBT): Individual CBT Sessions; Group CBT Sessions; CBT For Specific Disorders
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Table of Contents
1. Executive Summary
2. Online Therapy Services Market Characteristics
3. Online Therapy Services Market Trends And Strategies
4. Online Therapy Services Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market
4.1. Supply Chain Impact from Tariff War & Trade Protectionism
5. Global Online Therapy Services Growth Analysis And Strategic Analysis Framework
5.1. Global Online Therapy Services PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Online Therapy Services Market Growth Rate Analysis
5.4. Global Online Therapy Services Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Online Therapy Services Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Online Therapy Services Total Addressable Market (TAM)
6. Online Therapy Services Market Segmentation
6.1. Global Online Therapy Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Cognitive Behavioral Therapy
Psychodynamic Therapy
Personal Centered Therapy
6.2. Global Online Therapy Services Market, Segmentation By Tool, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Email
Mobile Device Apps
Real-Time Instant Messaging
Telephone
Video Conferencing
6.3. Global Online Therapy Services Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Residential Use
Commercial
6.4. Global Online Therapy Services Market, Sub-Segmentation Of Cognitive Behavioral Therapy (CBT), By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Individual CBT Sessions
Group CBT Sessions
CBT For Specific Disorders
6.5. Global Online Therapy Services Market, Sub-Segmentation Of Psychodynamic Therapy, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Individual Psychodynamic Therapy Sessions
Long-Term Psychodynamic Therapy
Brief Psychodynamic Therapy
6.6. Global Online Therapy Services Market, Sub-Segmentation Of Person-Centered Therapy, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Individual Person-Centered Therapy Sessions
Group Person-Centered Therapy
Online Support Groups And Workshops
7. Online Therapy Services Market Regional And Country Analysis
7.1. Global Online Therapy Services Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Online Therapy Services Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
