세계의 스마트 트래커 시장 보고서(2025년)
Smart Tracker Global Market Report 2025
상품코드 : 1823128
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

스마트 트래커 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년에는 CAGR 10.6%를 나타내 54억 3,000만 달러로 성장할 전망입니다. 예측 기간에 예측되는 성장은 개인의 안전에 대한 우려 증가, 전자상거래와 물류의 확대, 차량 도난 증가, 기업의 자산 추적 요구 증가, 스마트폰의 보급 등이 배경에 있습니다. 예측 기간의 주요 동향으로는 IoT 디바이스의 채용, 웨어러블 기술의 성장, 반려동물 감시 솔루션 수요, GPS나 RFID의 기술 진보, AI와 머신러닝과의 통합 등을 들 수 있습니다.

스마트 트래커 시장 성장을 이끌고 있는 것은 전자상거래의 대두이며, 실시간 배송의 가시화와 고객의 편의성에 대한 수요가 높아지고 있습니다. 전자상거래란 온라인 디지털 플랫폼을 통해 상품과 서비스를 매매하는 것을 말합니다. 이 성장은 스마트폰의 보급과 인터넷 액세스의 향상에 의한 점이 크고, 사용자는 어디서나 쉽게 쇼핑을 할 수 있게 되었습니다. 스마트 트래커는 출하 상황을 실시간으로 제공하고, 가시성을 높이고, 배송 프로세스에 대한 고객의 신뢰를 높여 전자상거래를 강화합니다. 예를 들어, 2025년 5월 미국 정부기관인 인구조사국은 2025년 1분기 전자상거래 매출이 2024년 동기 대비 5.6% 증가(-0.9%)한 반면 소매업 전체 매출은 동기간 3.2% 증가(-0.4%)했다고 보고했습니다. 이와 같이 전자상거래 확대가 스마트 트래커 시장을 전진시키고 있습니다.

신흥국의 스마트 트래커 시장에서는 배터리 효율을 향상시키기 위해, 스마트 인감 센서 내장 트래커 등의 첨단 솔루션의 개발이 진행되고 있습니다. 이 트래커는 내장 모션 센서를 사용하여 움직임을 감지하고 사람과 자산의 위치 및 활동에 대한 실시간 최신 정보를 제공합니다. 예를 들어, 2025년 1월 독일에 본사를 둔 보안 기술 기업인 Giesecke Devrient(GD)는 GD Smart Label 추적 솔루션을 발표했습니다. 이 컴팩트하고 가벼운 장치는 모든 패키지를 IoT 지원 자산으로 변환하여 하드웨어, 통합 iSIM, 세계 커넥티비티, 배포 및 관리를 용이하게 하는 클라우드 기반 플랫폼을 통합합니다. 움직임과 가속도를 감지하는 스마트 모션 센서와 최적의 조건 하에서 10미터 이내의 위치 정밀도를 제공하는 GPS 기술을 탑재하고 있습니다. 라벨은 또한 개방형 폐쇄 센서를 통한 변조 감지, 배달 증명, 온도 모니터링 기능을 갖추고 있어 기밀성이 높은 제품과 고가치 제품을 보호합니다. 사용자 편의성을 고려하여 설계된 이 라벨은 부착 시 작동되고 재사용 가능하며 항공 운송에도 승인되며 다양한 산업 분야에서 경제적이고 적응 가능한 추적 옵션을 제공합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

KTH
영문 목차

영문목차

A smart tracker is a compact and intelligent device designed to monitor, record, and deliver information about the location or condition of an object, person, or asset. It functions through an integrated system that allows for real-time or periodic data collection and reporting. Smart trackers are valued for providing enhanced visibility, improving organization, and aiding timely decision-making in various situations.

The primary types of smart trackers include wearable trackers, smartphone-based trackers, standalone trackers, and embedded trackers. Wearable trackers are electronic devices worn on the body, usually on the wrist, that monitor and gather data on physical activity, health metrics, and movement. They utilize various technologies such as GPS-based trackers, Bluetooth trackers, cellular trackers, and RFID trackers, and support multiple connectivity options, including real-time tracking, near-field communication (NFC), IoT-enabled tracking, and geofencing. These trackers are used for personal tracking, vehicle and fleet management, pet tracking, supply chain and logistics, environmental monitoring, and more by a range of end users including individuals, corporations, and governments.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the information technology sector, particularly in hardware manufacturing, data infrastructure, and software deployment. Higher duties on imported semiconductors, circuit boards, and networking equipment have raised production and operational costs for tech firms, cloud service providers, and data centers. Companies relying on globally sourced components for laptops, servers, and consumer electronics are facing longer lead times and increased pricing pressures. In parallel, tariffs on specialized software tools and retaliatory measures from key international markets have disrupted global IT supply chains and reduced overseas demand for U.S.-developed technologies. To navigate these challenges, the sector is accelerating investments in domestic chip fabrication, diversifying supplier bases, and adopting AI-driven automation to enhance operational resilience and cost efficiency.

The smart trackers market research report is one of a series of new reports from The Business Research Company that provides smart trackers market statistics, including smart trackers industry global market size, regional shares, competitors with a smart trackers market share, detailed smart trackers market segments, market trends and opportunities, and any further data you may need to thrive in the smart trackers industry. This smart trackers market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The smart trackers market size has grown rapidly in recent years. It will grow from $3.27 billion in 2024 to $3.63 billion in 2025 at a compound annual growth rate (CAGR) of 11.0%. The growth during the historic period can be attributed to increasing demand for child tracking devices, smart city projects, a rise in the elderly population needing monitoring, expansion in fleet management solutions, and a surge in sports and fitness activities.

The smart trackers market size is expected to see rapid growth in the next few years. It will grow to $5.43 billion in 2029 at a compound annual growth rate (CAGR) of 10.6%. The growth projected for the forecast period is driven by rising concerns about personal safety, the expansion of e-commerce and logistics, increasing vehicle thefts, a growing need for asset tracking in businesses, and the widespread use of smartphones. Key trends in the forecast period include the adoption of IoT devices, growth in wearable technology, demand for pet monitoring solutions, technological advancements in GPS and RFID, and integration with AI and machine learning.

The growth of the smart tracker market is being driven by the rise in e-commerce, which is increasing demand for real-time delivery visibility and customer convenience. E-commerce refers to the buying and selling of goods and services through online digital platforms. This growth is largely due to the widespread adoption of smartphones and improved internet access, enabling users to shop easily from anywhere. Smart trackers enhance e-commerce by providing live shipment updates, improving visibility, and boosting customer confidence in the delivery process. For example, in May 2025, the Census Bureau, a US-based government agency, reported that e-commerce sales in the first quarter of 2025 increased by 5.6% (+-0.9%) compared to the same quarter in 2024, while total retail sales rose by 3.2% (+-0.4%) over the same period. Thus, the expansion of e-commerce is propelling the smart tracker market forward.

Companies in the smart tracker market are increasingly developing advanced solutions, such as smart motion sensor-integrated trackers, to improve battery efficiency. These trackers utilize built-in motion sensors to detect movement and provide real-time updates on the location and activity of people or assets. For instance, in January 2025, Giesecke+Devrient (G+D), a security technology company based in Germany, introduced the G+D Smart Label tracking solution. This compact and lightweight device transforms any package into an IoT-enabled asset, incorporating hardware, integrated iSIM, global connectivity, and a cloud-based platform for easy deployment and management. It includes smart motion sensors for detecting movement and acceleration, and GPS technology that offers location accuracy within 10 meters under optimal conditions. The label also features tamper detection via an open-close sensor, proof of delivery, and temperature monitoring to safeguard sensitive or high-value items. Designed for user convenience, the label activates when applied, is reusable, approved for air transport, and provides an economical and adaptable tracking option across various industries.

In December 2024, GPS Trackit, a US-based provider of fleet and asset management solutions, acquired Zonar for an undisclosed amount. Following the acquisition, the company is redirecting its automotive strategy to reinforce its core strengths. This initiative also aims to promote the development of innovative and customer-focused solutions in the fleet management industry. Zonar is a US-based company that manufactures smart asset trackers.

Major players in the smart tracker market are Apple Inc., Samsung Electronics Co. Ltd., Sony Corporation, Teltonika Co., Queclink Wireless Solutions Co. Ltd., Tile Inc., Ruptela, Atrack Technology Inc., GalileoSky Co., TopFlyTECH Co. Ltd., Cube Tracker Inc., Kaltio Technologies Oy, Pebblebee Inc., Lil Tracker, Chipolo D.o.o, Suntech, Eelink Communication Technology Co. Ltd., Navtelecom LLC, SinoTrack, iStartek Technology Co. Ltd., PitPat, Fitbit Inc.

North America was the largest region in the smart trackers market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in smart tracker report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the smart tracker market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The smart tracker market consists of revenues earned by entities by providing services such as lost item recovery assistance, activity monitoring, multi-device synchronization, and battery management. The market value includes the value of related goods sold by the service provider or included within the service offering. The smart tracker market also includes sales of key finders, wallet trackers, bike trackers, and supply chain tags. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Smart Tracker Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on smart tracker market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for smart tracker ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The smart tracker market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Smart Tracker Market Characteristics

3. Smart Tracker Market Trends And Strategies

4. Smart Tracker Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Smart Tracker Growth Analysis And Strategic Analysis Framework

6. Smart Tracker Market Segmentation

7. Smart Tracker Market Regional And Country Analysis

8. Asia-Pacific Smart Tracker Market

9. China Smart Tracker Market

10. India Smart Tracker Market

11. Japan Smart Tracker Market

12. Australia Smart Tracker Market

13. Indonesia Smart Tracker Market

14. South Korea Smart Tracker Market

15. Western Europe Smart Tracker Market

16. UK Smart Tracker Market

17. Germany Smart Tracker Market

18. France Smart Tracker Market

19. Italy Smart Tracker Market

20. Spain Smart Tracker Market

21. Eastern Europe Smart Tracker Market

22. Russia Smart Tracker Market

23. North America Smart Tracker Market

24. USA Smart Tracker Market

25. Canada Smart Tracker Market

26. South America Smart Tracker Market

27. Brazil Smart Tracker Market

28. Middle East Smart Tracker Market

29. Africa Smart Tracker Market

30. Smart Tracker Market Competitive Landscape And Company Profiles

31. Smart Tracker Market Other Major And Innovative Companies

32. Global Smart Tracker Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Smart Tracker Market

34. Recent Developments In The Smart Tracker Market

35. Smart Tracker Market High Potential Countries, Segments and Strategies

36. Appendix

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