세계의 스포츠 음료 시장 보고서(2025년)
Sports Drinks Global Market Report 2025
상품코드 : 1805450
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

스포츠 음료 시장 규모는 향후 수년간 강력한 성장이 예상됩니다. 2029년 연평균 성장률(CAGR)은 5.6%를 나타낼 것으로 예측되고 318억 5,000만 달러로 성장할 전망입니다. 예측 기간 동안의 성장은 무설탕 스포츠 음료에 대한 수요 증가, 스포츠 및 피트니스 활동의 인기 상승, 조직화된 스포츠 참여 증가, 운동 경기 확대, 피트니스 센터 및 체육관 수 증가 등에 기인할 수 있습니다. 예측 기간의 주요 트렌드로는 하이브리드 음료, 더 건강한 제형, 디지털 통합 및 스마트 포장, 맞춤화 및 개인화, 천연 및 클린 라벨 성분, 식물성 제형, 수분 보충 모니터링 기술 등이 있습니다.

향후 5년간 5.6% 성장 전망은 해당 시장에 대한 이전 추정치 대비 0.6% 소폭 하향 조정된 수치입니다. 이러한 하향 조정은 주로 미국과 타국 간 관세 영향 때문입니다. 전해질과 천연 감미료가 스위스 및 일본에서 조달됨에 따라 생산 비용 상승으로 미국에 직접적인 영향을 미칠 가능성이 높습니다. 또한 상호 보복 관세와 무역 긴장 및 제한 강화로 인한 세계 경제 및 무역에 대한 부정적 영향으로 그 효과가 더 광범위하게 나타날 것입니다.

스포츠 및 육상 경기의 성장은 스포츠 음료 시장 확장을 주도할 것으로 예상됩니다. 스포츠와 육상 경기는 기술, 전략, 신체적 노력을 강조하는 다양한 신체 활동과 경쟁 게임을 포괄합니다. 건강에 대한 인식 제고, 시설 접근성 개선, 피트니스와 웰빙에 대한 사회적 강조와 같은 요인들로 인해 스포츠와 육상 경기에 대한 관심과 참여가 증가하고 있습니다. 스포츠 음료는 격렬한 신체 활동 중 손실된 수분, 전해질, 탄수화물을 보충하여 수분 공급과 성능 향상에 기여함으로써 이 맥락에서 중요한 역할을 합니다. 예를 들어, 미국 스포츠용품협회(NSGA)의 2023년 5월 데이터에 따르면 7세 이상 미국인의 피트니스 활동 참여율이 2021년부터 2022년까지 4% 증가했습니다. 게다가 Sports England가 2023년 4월에 실시한 'Active Lives Adult Survey'에서는 성인 중 60% 이상이 주당 150분 이상의 신체 활동을 수행했으며 이는 전년 대비 1.7% 증가한 수치입니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별, 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

HBR
영문 목차

영문목차

Sports drinks are beverages formulated to replenish fluids, electrolytes, and carbohydrates depleted during vigorous physical activity. Typically containing water, sugar, electrolytes like sodium and potassium, and sometimes additional nutrients, these beverages aim to hydrate, provide energy, and support muscle function during exercise.

The primary types of sports drinks include electrolyte-enhanced water, hypertonic, hypotonic, isotonic, and protein-based varieties. Electrolyte-enhanced water contains added minerals for hydration and electrolyte replenishment. Sports drinks are formulated with various ingredients such as citric acid, flavors, preservatives, electrolytes, salts, carbohydrates, and vitamins, and are packaged in diverse formats like aseptic packages, metal cans, and PET bottles. These products are distributed through channels including convenience stores, online retail platforms, specialty stores, supermarkets, and hypermarkets, catering to various end users such as athletes, casual consumers, and those seeking a lifestyle boost.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The sports drinks research report is one of a series of new reports from The Business Research Company that provides sports drinks market statistics, including the sports drinks industry's global market size, regional shares, competitors with a sports drinks market share, detailed sports drinks market segments, market trends and opportunities, and any further data you may need to thrive in the sports drinks industry. This sports drinks market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The sports drinks market size has grown strongly in recent years. It will grow from $24.23 billion in 2024 to $25.62 billion in 2025 at a compound annual growth rate (CAGR) of 5.7%. The growth in the historic period can be attributed to the rise in globalization, focus on health and wellness, rise in demand for functional beverages, demand for functional ingredients, and increased health consciousness.

The sports drinks market size is expected to see strong growth in the next few years. It will grow to " $31.85 billion in 2029 at a compound annual growth rate (CAGR) of 5.6%. The growth in the forecast period can be attributed to increasing demand for zero-sugar sports drinks, growing popularity of sports and fitness activities, increasing participation in organized sports, increasing athletic events, and a growing number of fitness centers and gyms. Major trends in the forecast period include hybrid beverages, healthier formulations, digital integration and smart packaging, customization and personalization, natural and clean-label ingredients, plant-based formulations, and hydration monitoring technology.

The forecast of 5.6% growth over the next five years reflects a modest reduction of 0.6% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by raising production costs, as electrolytes and natural sweeteners are sourced from Switzerland and Japan.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The growth of sports and athletics is expected to drive the expansion of the sports drinks market. Sports and athletics encompass a diverse range of physical activities and competitive games that emphasize skill, strategy, and physical exertion. The increasing interest and participation in sports and athletics are fueled by factors such as heightened health awareness, improved accessibility to facilities, and a societal emphasis on fitness and well-being. Sports drinks play a crucial role in this context by replenishing fluids, electrolytes, and carbohydrates lost during intense physical activity, aiding in hydration and performance enhancement. For example, data from May 2023 by the National Sporting Goods Association (NSGA) shows a 4% increase in participation in fitness activities among Americans aged 7 and above from 2021 to 2022. Additionally, the Active Lives Adult Survey conducted by Sport England in April 2023 revealed that over 60% of adults engaged in 150 or more minutes of physical activity per week, marking a 1.7% year-on-year increase.

Key players in the sports drinks market are focusing on developing innovative products formulated with advanced technologies like ION4 technology to cater to the hydration and performance needs of athletes and fitness enthusiasts. ION4 technology is an advanced hydration system aimed at replenishing electrolytes lost during physical activity, aiding in maintaining optimal performance and preventing dehydration. For instance, in September 2023, the Coca-Cola Company introduced the Limca Sportz ION4 sports drink in India, featuring scientifically formulated ION4 technology designed to meet the hydration and energy requirements of athletes. This drink contains essential minerals for rapid fluid intake and includes real lemon juice for enhanced taste and palatability, reflecting the market's focus on innovation to meet consumer needs.

In July 2023, Monster Beverage Corporation made a strategic acquisition of all assets of Vital Pharmaceuticals Inc., including the Bang Energy beverages brand and a beverage production facility in Phoenix, Arizona, for approximately $362 million. This acquisition expands Monster Beverage's portfolio of energy drink brands, positioning the company strongly in the energy drink market. Vital Pharmaceuticals Inc. is known for manufacturing performance beverages and sports drinks, aligning with Monster Beverage's goal of diversifying its product offerings and strengthening its presence in the sports drinks segment.

Major companies operating in the sports drinks market report are Nestle SA; PepsiCo Inc; Abbott Laboratories; The Coca-Cola Company; GlaxoSmithKline plc; The Kraft Heinz Company; Suntory Holdings Limited; Keurig Dr Pepper Inc; Otsuka Holdings Co Ltd; Decathlon Sports India Pvt Ltd; Hormel Foods Corporation; The Swire Group; Molson Coors Beverage Company; Red Bull GmbH; Amway; Thai Beverages PCL; Monster Beverage Corporation; Nongfu Spring Co. Ltd.; AriZona Beverages USA; GNC Holdings LLC; Taisho Pharmaceutical Co Ltd; Britvic PLC; BA SPORTS NUTRITION LLC; Olvi Plc; Carabao Tawandang Co. Ltd.; The Jel Sert Company; GU Energy Labs; CytoSport Inc; BioSteel Sports Nutrition Inc.; ROAR Beverage Company; Stokely-Van Camp Inc.

North America was the largest region in the sports drinks market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sports drinks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the sports drinks market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The sports drinks market consists of sales of energy drinks, recovery drinks, specialized hydration formulas, and natural or organic sports drinks. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Sports Drinks Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on sports drinks market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for sports drinks ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The sports drinks market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Sports Drinks Market Characteristics

3. Sports Drinks Market Trends And Strategies

4. Sports Drinks Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Sports Drinks Growth Analysis And Strategic Analysis Framework

6. Sports Drinks Market Segmentation

7. Sports Drinks Market Regional And Country Analysis

8. Asia-Pacific Sports Drinks Market

9. China Sports Drinks Market

10. India Sports Drinks Market

11. Japan Sports Drinks Market

12. Australia Sports Drinks Market

13. Indonesia Sports Drinks Market

14. South Korea Sports Drinks Market

15. Western Europe Sports Drinks Market

16. UK Sports Drinks Market

17. Germany Sports Drinks Market

18. France Sports Drinks Market

19. Italy Sports Drinks Market

20. Spain Sports Drinks Market

21. Eastern Europe Sports Drinks Market

22. Russia Sports Drinks Market

23. North America Sports Drinks Market

24. USA Sports Drinks Market

25. Canada Sports Drinks Market

26. South America Sports Drinks Market

27. Brazil Sports Drinks Market

28. Middle East Sports Drinks Market

29. Africa Sports Drinks Market

30. Sports Drinks Market Competitive Landscape And Company Profiles

31. Sports Drinks Market Other Major And Innovative Companies

32. Global Sports Drinks Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Sports Drinks Market

34. Recent Developments In The Sports Drinks Market

35. Sports Drinks Market High Potential Countries, Segments and Strategies

36. Appendix

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