세계의 코피 루왁 커피 시장 보고서(2025년)
Kopi Luwak Coffee Global Market Report 2025
상품코드 : 1805385
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

코피 루왁 커피 시장 규모는 향후 수년간 강력한 성장이 예상됩니다. 2028년에는 연평균 복합 성장률(CAGR) 5.4%로 성장할 전망이며, 96억 6,000만 달러로 성장이 예측됩니다. 예측 기간 동안 예상되는 성장은 독점성 및 희소성의 지속적인 중시, 소비자 선호도의 진화, 혁신적인 마케팅 전략 활용, 세계 시장 확대 노력, 환경 및 사회적 책임 중시 등에 기인할 것으로 보입니다. 이 기간에 예상되는 주요 동향으로는 생산 공정에서 기술의 진보, 지속가능하고 윤리적인 조달 방법 중시 증가, 스페셜티 커피에 대한 수요 증가, 전자상거래 및 소비자 직접 판매 채널 성장, 커피 제품에 대한 소비자 의식과 교육의 중시 증가 등이 있습니다.

코피 루왁 커피 시장의 성장은 인도네시아의 관광업 증가에 의해 촉진될 것으로 예측됩니다. 관광은 레저, 비즈니스 및 기타 목적으로 평소 환경과 다른 목적지로 여행하는 것입니다. 인도네시아 발상지인 코피 루왁 커피는 이국적인 맛과 제한된 가용성으로 인도네시아 관광에 필수적인 존재이며 많은 관광객을 끌어들이고 있습니다. 예를 들어 인도네시아 정부의 관광 및 창조경제성은 2023년 외국인 관광객 수를 약 740만 명, 국내 관광객 수를 12-14억 명으로 추정하고 있습니다. 또한 세계 은행에 따르면 인도네시아 관광업은 2021년 5월에 비해 2022년에는 500% 성장을 보였습니다. 따라서 인도네시아 관광객 급증은 코피 루왁 커피 시장의 성장을 뒷받침하고 있습니다.

커피에 대한 관심 증가가 향후 코피 루왁 커피 시장의 성장을 이끌 것으로 예측됩니다. 커피는 볶은 볶은 커피 원두에서 추출한 진하고 향기로운 음료입니다. 또한 소화 과정은 복잡한 맛과 산을 제거하여 높은 점수의 특수 커피의 품질을 향상시킵니다. 예를 들어, 2023년 4월 영국에 본부를 둔 정부 간 기관인 국제 커피 기관의 보고서에 따르면 커피 소비량은 1.7% 증가했고, 2022-2023 시즌에는 1억 7,850만 봉지에 이른 것으로 평가되고 있습니다. 가장 큰 성장이 예상되는 것은 아프리카와 아시아태평양으로, 소비량은 각각 4.1% 증가한 1,340만 봉, 3.1% 증가의 4,420만 봉입니다. 이와 같이 커피에 대한 관심의 고조가 코피 루왁 커피 시장을 전진시키고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향 및 전략

제4장 시장-거시경제 시나리오 금리, 인플레이션, 지정학, 무역전쟁 및 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석 및 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별 및 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도 및 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹 및 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문 및 전략

제36장 부록

AJY
영문 목차

영문목차

Kopi luwak coffee is made from coffee beans that have been eaten and excreted by the small Southeast Asian mammal called the Asian palm civet. It is sought after for its unique flavor and health benefits.

Kopi luwak coffee comes in raw and cooked bean varieties. Raw coffee beans are unroasted seeds harvested from palm civet cats, cleaned, and sold to those who prefer to roast coffee at home. These beans are available in different coffee varieties such as arabica, robusta, and liberica, sold through online and offline channels.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The kopi luwak coffee market size has grown strongly in recent years. It will grow from $7.39 billion in 2023 to $7.84 billion in 2024 at a compound annual growth rate (CAGR) of 6.1%. The growth in the historic period can be attributed to exclusivity and rarity, consumer perception and luxury appeal, cultural and artisanal heritage, marketing and branding efforts, globalization and increased demand.

The kopi luwak coffee market size has grown steadily in recent years. It will grow from $7.84 billion in 2024 to $8.23 billion in 2025 at a compound annual growth rate (CAGR) of 4.9%. The growth in the historic period can be attributed to exclusivity and rarity, consumer perception and luxury appeal, cultural and artisanal heritage, marketing and branding efforts, globalization and increased demand.

The kopi luwak coffee market size is expected to see strong growth in the next few years. It will grow to " $10.23 billion in 2029 at a compound annual growth rate (CAGR) of 5.6%. The growth in the forecast period can be attributed to continued exclusivity and rarity, evolution of consumer preferences, innovative marketing strategies, global market expansion, environmental and social responsibility. Major trends in the forecast period include technological advancements in production, sustainable and ethical sourcing, demand for specialty coffee, e-commerce and direct-to-consumer sales, increased awareness and education.

The forecast of 5.6% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by making luxury coffee beans from Indonesia and Vietnam more expensive for specialty retailers.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The kopi luwak coffee market size is expected to see strong growth in the next few years. It will grow to $9.66 billion in 2028 at a compound annual growth rate (CAGR) of 5.4%. The anticipated growth in the forecast period can be attributed to the continued emphasis on exclusivity and rarity, the evolution of consumer preferences, the use of innovative marketing strategies, global market expansion efforts, and a focus on environmental and social responsibility. Major trends expected in this period include technological advancements in production processes, an increased emphasis on sustainable and ethical sourcing practices, a growing demand for specialty coffee, the growth of e-commerce and direct-to-consumer sales channels, and an increased focus on consumer awareness and education regarding coffee products.

The growth of the kopi luwak coffee market is expected to be propelled by the increasing tourism in Indonesia. Tourism involves traveling to different destinations outside of one's usual environment for leisure, business, or other purposes. Kopi luwak coffee, originating from Indonesia, is an integral part of Indonesian tourism due to its exotic taste and limited availability, which attracts many tourists. For example, the Tourism and Creative Economy Ministry of the Indonesian government estimated around 7.4 million foreign tourist arrivals and 1.2 to 1.4 billion domestic tourist arrivals for 2023. Additionally, according to the World Bank, Indonesian tourism saw a 500% increase in 2022 compared to May 2021. Therefore, the surge in tourism in Indonesia is fueling the growth of the kopi luwak coffee market.

The increasing interest in coffee is expected to drive the growth of the kopi luwak coffee market in the future. Coffee is a dark, aromatic beverage brewed from roasted and ground coffee beans. Moreover, the digestive process enhances the quality of high-scoring specialty coffees by eliminating some complex flavors and acids. For example, in April 2023, a report from the International Coffee Organization, a UK-based intergovernmental body, projected that coffee consumption would rise by 1.7%, reaching 178.5 million bags in the 2022/23 season. The most significant growth is anticipated in Africa and the Asia & Pacific regions, with consumption increasing by 4.1% to 13.4 million bags and 3.1% to 44.2 million bags, respectively. Thus, the growing interest in coffee is advancing the kopi luwak coffee market.

The surge in the e-commerce industry is also projected to drive growth in the kopi luwak coffee market. E-commerce platforms offer consumers detailed information about kopi luwak, including its origin, processing methods, and ethical sourcing practices, contributing to the market's growth. The United States Census Bureau reported a significant increase in e-commerce sales by 7.5% in the second quarter of 2023, accounting for 15.4% of total sales. This rise in online shopping platforms amplifies accessibility and transparency for consumers interested in unique coffee varieties such as kopi luwak.

Product innovation remains a significant trend driving the kopi luwak coffee market forward. Major companies within this market are continually introducing innovative products such as the INDOxyz Indonesian coffee to maintain their competitive edge. In March 2023, rapper and entrepreneur Snoop Dogg launched the INDOxyz premium coffee brand. Noteworthy for its sourcing from the Gayo region in Sumatra and other select areas in Indonesia, this coffee blend combines the finest Arabica beans with kopi luwak coffee, delivering a unique and premium coffee experience.

Major companies operating in the kopi luwak coffee market include The Kopi Luwak Coffee Company, Wild Gayo Luwak, Rumacoffee Co, Bantai Civet Coffee Co, Kopi Luwak Direct, Kaya Kopi LLC, Luwak Star Gourmet Coffee, Domba Coffee Singapore PTE LTD., Wallacea Coffee, Gayo Kopi, Bali Pulina, Sumatra Orangutan Coffee, Timor Luwak Coffee, Sulawesi Wild Kopi, Toraja Civet Coffee, Flores Civet Coffee, Bali Kintamani Luwak Coffee, Organic Sumatra Luwak Coffee, Aceh Gayo Luwak Coffee, Malabar Civet Coffee, Baliem Valley Kopi, Kalosi Civet Coffee, Kerinci Luwak Coffee, Organic Bali Luwak Coffee, Papua Wamena Kopi, Sidikalang Civet Coffee

North America was the largest region in the kopi luwak coffee market in 2024. Asia-Pacific is expected to be the fastest-growing region in the global kopi luwak coffee market during the forecast period. The regions covered in the kopi luwak coffee market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the kopi luwak coffee market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The kopi luwak coffee market consists of sales of whole beans and ground kopi luwak coffee. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Kopi Luwak Coffee Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on kopi luwak coffee market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for kopi luwak coffee ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The kopi luwak coffee market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Kopi Luwak Coffee Market Characteristics

3. Kopi Luwak Coffee Market Trends And Strategies

4. Kopi Luwak Coffee Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Kopi Luwak Coffee Growth Analysis And Strategic Analysis Framework

6. Kopi Luwak Coffee Market Segmentation

7. Kopi Luwak Coffee Market Regional And Country Analysis

8. Asia-Pacific Kopi Luwak Coffee Market

9. China Kopi Luwak Coffee Market

10. India Kopi Luwak Coffee Market

11. Japan Kopi Luwak Coffee Market

12. Australia Kopi Luwak Coffee Market

13. Indonesia Kopi Luwak Coffee Market

14. South Korea Kopi Luwak Coffee Market

15. Western Europe Kopi Luwak Coffee Market

16. UK Kopi Luwak Coffee Market

17. Germany Kopi Luwak Coffee Market

18. France Kopi Luwak Coffee Market

19. Italy Kopi Luwak Coffee Market

20. Spain Kopi Luwak Coffee Market

21. Eastern Europe Kopi Luwak Coffee Market

22. Russia Kopi Luwak Coffee Market

23. North America Kopi Luwak Coffee Market

24. USA Kopi Luwak Coffee Market

25. Canada Kopi Luwak Coffee Market

26. South America Kopi Luwak Coffee Market

27. Brazil Kopi Luwak Coffee Market

28. Middle East Kopi Luwak Coffee Market

29. Africa Kopi Luwak Coffee Market

30. Kopi Luwak Coffee Market Competitive Landscape And Company Profiles

31. Kopi Luwak Coffee Market Other Major And Innovative Companies

32. Global Kopi Luwak Coffee Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Kopi Luwak Coffee Market

34. Recent Developments In The Kopi Luwak Coffee Market

35. Kopi Luwak Coffee Market High Potential Countries, Segments and Strategies

36. Appendix

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