세계의 스마트 웨어러블 시장 보고서(2025년)
Smart Wearables Global Market Report 2025
상품코드 : 1802548
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

스마트 웨어러블 시장 규모는 향후 수년간 강력한 성장이 예상됩니다. 2029년에는 CAGR 7.3%를 나타내 388억 5,000만 달러로 성장할 전망입니다. 예측기간의 성장은 5G 네트워크 채용 증가, 스마트시티 증가, 사물인터넷(IoT) 증가로 인한 것으로 예측됩니다. 예측기간 중 주요 동향으로는 보다 편리한 서비스를 제공하기 위한 ai 솔루션에 대한 투자, 매출 향상, 업무 효율 개선, 고객 만족도 향상, 고객에게 더 나은 서비스 제공을 위한 5G 서비스 채택, 보다 나은 데이터 분석, 업무 효율 개선, 고객 만족도 향상, 고객에게 더 나은 서비스를 제공하기 위한 비콘 기술의 채용, 스마트 의류·양말 부문에의 대처, 스마트 링에의 대처, 틈새 서비스를 제공하는 중소기술 기업의 인수에 의한 시장 점유율 확대 등을 들 수 있습니다.

향후 5년간의 성장률 7.3%라고 하는 예측은 이 시장의 전회 예측으로부터 0.4%의 소폭의 감소를 반영하고 있습니다. 이 감소는 주로 미국과 타국 간의 관세의 영향 때문입니다. 이는 대만과 독일에서 조달하는 연질 인쇄 회로 기판(PCB)과 생체 인증 센서의 비용 상승을 통해 미국에 직접적인 영향을 미치며 첨단 웨어러블 디바이스의 혁신과 보급을 감속시킬 가능성이 높습니다. 또한 상호 관세와 무역 긴장 증가와 제한으로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향이 더 광범위하게 가해질 수 있습니다.

무선 스포츠 피트니스 장비에 대한 수요 증가가 스마트 웨어러블 시장 성장을 이끌 것으로 예측됩니다. 자전거 타는 사람, 러너, 체육관, 수영, 운동 선수 중 소비 칼로리, 시간당 활동량, 지연 시간, 전반적인 활동 시간 등의 지표를 추적하기 위해 스마트 워치와 같은 스마트 장치의 채용이 급속히 진행되고 있습니다. 예를 들어 호주에 본사를 둔 비영리 단체 호주 생활습관병학회는 2022년 6월 스마트워치가 세계 약 5억대 출하되었고, 2025년 연간 판매량이 2억 5,000만대를 돌파할 것으로 예측하고 있다고 보고했습니다. 따라서 스마트하고 무선인 피트니스 장비에 대한 수요 증가가 스마트 웨어러블 시장을 크게 밀어올릴 것으로 예측됩니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 전략

제36장 부록

KTH
영문 목차

영문목차

Smart wearables are electronic devices worn on the body or integrated into clothing. Equipped with sensors, software, and connectivity features, these devices can collect and share data, monitor physical activities, track health metrics, and communicate with other technology. Common examples include fitness bands, smartwatches, and augmented reality glasses.

The primary categories of smart wearables include smartwatches, smart glasses, fitness and wellness devices, smart clothing, and others. Smart clothing, in particular, is an electronic device that interacts with other connected devices, such as smartphones, and the wearer's body. Equipped with various sensors, smart clothing gathers biometric and physical data, such as body temperature and heart rate. This sensor-generated data is transmitted via Bluetooth to relevant apps on a paired smartphone, allowing users to access and view the information. The technologies employed in smart wearables encompass memory and storage technology, speech and pattern recognition technology, communication and networking technology, sensing technology, computing technology, and display technology. These technologies find applications in diverse sectors, including healthcare, consumer smart wearables, defense, fitness and sports, as well as enterprise and industrial domains.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp escalation of U.S. tariffs and resulting trade tensions in spring 2025 are significantly affecting the electrical and electronics sector. Key components such as semiconductors, display panels, and rare-earth metals crucial for batteries and motors are now facing heavy duties. Consumer electronics companies are seeing profit margins shrink, as fierce competition makes it difficult to pass on rising costs to consumers. At the same time, industrial electronics firms are experiencing project delays due to shortages of tariff-impacted parts like printed circuit boards. In response, businesses are shifting assembly operations to tariff-exempt nations, building up inventory reserves, and redesigning products to reduce reliance on restricted materials.

The smart wearables market research report is one of a series of new reports from The Business Research Company that provides smart wearables market statistics, including smart wearables industry global market size, regional shares, competitors with a smart wearables market share, detailed smart wearables market segments, market trends and opportunities, and any further data you may need to thrive in the smart wearables industry. This smart wearables market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The smart wearables market size has grown rapidly in recent years. It will grow from $26.36 billion in 2024 to $29.35 billion in 2025 at a compound annual growth rate (CAGR) of 11.3%. The growth in the historic period can be attributed to resulted from strong economic growth in emerging markets, increased internet penetration, increasing millennial population, increase in internet penetration and greater acceptance of smart technologies.

The smart wearables market size is expected to see strong growth in the next few years. It will grow to $38.85 billion in 2029 at a compound annual growth rate (CAGR) of 7.3%. The growth in the forecast period can be attributed to increasing adoption of 5g networks, increasing smart cities, increasing smart cities and internet of things (IoT). Major trends in the forecast period include investing in ai solutions to provide better and more convenient services, adopting 5G services to enhance sales, improve operational efficiencies, increase customer satisfaction and provide better service to customers, adopting beacon technology to analyze data better, improve operational efficiencies, increase customer satisfaction and provide better service to customers, working on the smart clothing and footwear segment, working on smart rings, and acquiring smaller tech companies that offer niche services to increase their share in the market.

The forecast of 7.3% growth over the next five years reflects a modest reduction of 0.4% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US through rising expenses for flexible printed circuit boards (PCBs) and biometric sensors, sourced from Taiwan and Germany, slowing innovation and adoption in advanced wearable devices. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The increasing demand for wireless sports and fitness devices is anticipated to drive the growth of the smart wearables market. There has been rapid adoption of smart devices, such as smartwatches, among cyclists, runners, gym-goers, swimmers, and athletes to track metrics like calories burned, hourly activity, stationary time, and overall activity duration. For instance, in June 2022, the Australasian Society of Lifestyle Medicine, an Australia-based non-profit organization, reported that approximately 500 million smartwatches had been shipped globally, with annual sales projected to surpass 250 million units by 2025. Therefore, the rising demand for smart and wireless fitness devices is expected to significantly boost the smart wearables market.

The surging adoption of the Internet of Things (IoT) is poised to contribute to the expansion of the smart wearables market. The IoT is a networked system that interconnects computing devices, mechanical and electronic machinery, each with unique identities (UIDs), allowing data transfer without requiring direct human-to-human or human-to-computer interaction. In the context of smart wearables, the IoT plays a crucial role by connecting these devices to the internet, facilitating data collection, and enabling remote monitoring for purposes such as fitness tracking and health management. For instance, a report by Ericsson, a Sweden-based telecommunications company, highlighted that global IoT connections reached 13.2 billion in 2022 and are projected to grow by 18% to reach 34.7 billion connections by 2028. Consequently, the increasing adoption of the Internet of Things (IoT) serves as a catalyst for the smart wearables market.

The lack of control over data generated by users through their smart wearable devices limits the growth of the market. Many wearable device privacy policies state that collected data will be shared with third-party vendors, increasing the risk of data breaches. For example, in December 2023, Apple Inc. revealed that user data was exposed online due to an unsecured database containing over 2.6 billion records related to fitness trackers and wearables, posing significant threats to consumer data stored in the cloud. Data breaches have more than tripled from 2013 to 2022, with a notable increase continuing into 2023. Additionally, there was a 70% rise in reported ransomware attacks during the first nine months of 2023 compared to the previous year, surpassing the total number of attacks from all of 2022.

The adoption of smart rings stands out as a prominent trend influencing the trajectory of the smart wearables market. Smart rings are wearable electronic devices equipped with sensors and NFC chips, serving as peripheral tools that assist mobile devices for various purposes, often focusing on monitoring daily activities. As an illustration, in May 2022, Gucci x Oura, a Finland-based fitness tracker company, launched a smart ring priced at $950. Crafted from black PVD-coated titanium, this product offers highly personalized and responsive capabilities, featuring the designer's logo in 18-karat yellow gold along the outer band, contributing to the exploration of self through innovative wearable technology.

Major players in the smart wearables market are strategically developing wearable devices integrated with advanced Snapdragon chipsets to secure a competitive advantage. The incorporation of advanced Snapdragon chipsets in wearable devices enhances overall performance, enabling features such as seamless connectivity, extended battery life, and efficient health tracking. For instance, in August 2022, Oppo, a China-based consumer electronics manufacturer, introduced the Oppo Watch 3, distinguished as the world's first smartwatch featuring the Snapdragon W5 Gen 1 chipset. This smartwatch offers advanced health monitoring capabilities, including a skin temperature sensor, integrated ECG, heart rate sensor, and SpO2 sensor. It boasts an impressive battery life of up to 14 days, compatibility with blood glucose monitors, and support for over 100 sports modes.

In June 2022, Mensa, an Indian-based company, acquired Pebble for an undisclosed amount. This strategic partnership aims to leverage Pebble's online presence, enhance marketing and branding efforts, and strengthen Mensa's position as a leading digital brand in households. Pebble, based in California, specializes in smart wearables.

Major companies operating in the smart wearables market include Apple, Fitbit Inc, Garmin Ltd., Xiaomi, Samsung Electronics Co., Huawei Technologies Co. Ltd., Fossil Group Inc., Qualcomm Inc., Sony Corporation, LG Electronics, Titan, BioTelemetry, Inc, Lifesense, Sotera Wireless, Adidas, Microsoft, Nike, Ava, GymWatch, KardiaMobile, Motiv, My Skin Track UV, Owlet, TempTraq, Withings, InteraXon, Carre Technologies, PUSH

Asia-Pacific was the largest region in the smart wearables market in 2024. North America was the second-largest region in the global smart wearables market analysis. The regions covered in the smart wearables market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the smart wearables market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain

The smart wearables market consists of sales of fitness trackers, smartwatches, VR headsets, activity trackers, smart wristbands, and other smart wearables. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Smart Wearables Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on smart wearables market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for smart wearables ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The smart wearables market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Smart Wearables Market Characteristics

3. Smart Wearables Market Trends And Strategies

4. Smart Wearables Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Smart Wearables Growth Analysis And Strategic Analysis Framework

6. Smart Wearables Market Segmentation

7. Smart Wearables Market Regional And Country Analysis

8. Asia-Pacific Smart Wearables Market

9. China Smart Wearables Market

10. India Smart Wearables Market

11. Japan Smart Wearables Market

12. Australia Smart Wearables Market

13. Indonesia Smart Wearables Market

14. South Korea Smart Wearables Market

15. Western Europe Smart Wearables Market

16. UK Smart Wearables Market

17. Germany Smart Wearables Market

18. France Smart Wearables Market

19. Italy Smart Wearables Market

20. Spain Smart Wearables Market

21. Eastern Europe Smart Wearables Market

22. Russia Smart Wearables Market

23. North America Smart Wearables Market

24. USA Smart Wearables Market

25. Canada Smart Wearables Market

26. South America Smart Wearables Market

27. Brazil Smart Wearables Market

28. Middle East Smart Wearables Market

29. Africa Smart Wearables Market

30. Smart Wearables Market Competitive Landscape And Company Profiles

31. Smart Wearables Market Other Major And Innovative Companies

32. Global Smart Wearables Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Smart Wearables Market

34. Recent Developments In The Smart Wearables Market

35. Smart Wearables Market High Potential Countries, Segments and Strategies

36. Appendix

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