세계의 자동차 디지털 서비스 시장 보고서(2025년)
Automotive Digital Services Global Market Report 2025
상품코드 : 1779517
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

세계의 자동차 디지털 서비스 시장 규모는 향후 수년간 강력한 성장이 예상됩니다. 2029년까지 CAGR 10.0%로 57억 3,000만 달러로 성장할 것으로 보입니다. 예측 기간의 성장은 커넥티드 자동차 생태계, 전기자동차 통합, 엣지 컴퓨팅과 AI 통합, 개인화된 이동성 서비스에 기인합니다. 예측 기간의 주요 동향에는 차량 연결성 강화, 개인화된 사용자 경험의 상승, 자동차 엔터테인먼트 및 인포테인먼트 확대, 증강현실(AR) 및 헤드업 디스플레이(HUD) 통합 등이 포함됩니다.

향후 5년간 성장률 10.0%라는 예측은 이 시장의 이전 예측으로부터 0.3% 소폭 감소를 반영하고 있습니다. 이 감소는 주로 미국과 다른 국가 간의 관세의 영향 때문입니다. 이러한 영향은 상호관세와 무역의 긴장과 한계 증가로 인한 세계 경제와 무역에 대한 악영향에 의해 더욱 광범위하게 작용할 것으로 보입니다.

커넥티드 차량에 대한 수요 증가는 당분간 자동차 디지털 서비스 시장의 확대를 촉진할 것으로 보입니다. 자동차 디지털 서비스는 운전자와 동승자의 편의성, 안전성, 엔터테인먼트를 향상시키는 데 있어 매우 중요한 역할을 하는 동시에, 제조자에게 지속적인 참여의 기회를 제공합니다. 예를 들어 Australian Computer Society에 따르면 2021년 8월 현재 호주에는 약 100만대의 커넥티드카가 존재하고, 2030년에는 1,000만대로 증가할 것으로 예측되고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장의 거시경제 시나리오: 금리, 인플레이션, 지정학, 무역전쟁, 관세, 코로나 및 회복이 시장에 미치는 영향을 포함

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 : 경쟁 벤치마킹 대시보드

제33장 주요 기업 합병, 인수(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문과 전략

제36장 부록

JHS
영문 목차

영문목차

Automotive digital services encompass the incorporation of digital technologies into vehicles to enhance safety, comfort, operational efficiency, and entertainment features. These services utilize digital technologies, connectivity, and data analytics to provide convenience, safety, entertainment, and efficiency both inside and outside vehicles. They offer a range of multimedia entertainment, navigation, and communication features within the vehicle.

The primary categories of products within automotive digital services include mobility on demand services, logistic fleet management services, and in-vehicle digital services. Mobility on demand (MOD) services entail transportation solutions that offer flexible, on-demand access to mobility options beyond traditional modes of transportation such as private vehicles or public transit. This includes various vehicle types, such as commercial vehicles and passenger vehicles, and utilizes different applications provided by vehicle owners, automobile manufacturers, automobile service providers, transportation management companies, and other stakeholders.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and ensuing trade tensions in spring 2025 are placing significant strain on the transport sector, especially in areas such as fleet maintenance and logistics. Increased duties on imported commercial vehicles, tires, and engine parts have driven up operating costs for trucking and freight firms, forcing them to either raise shipping rates or accept lower profit margins. Airlines and maritime operators are also under pressure, as tariffs on aircraft components and shipbuilding materials have pushed capital expenditures higher. Meanwhile, retaliatory tariffs in key export markets have weakened demand for U.S.-manufactured transportation equipment, further squeezing revenues. To cope, the industry is turning to fuel efficiency measures, alternative supply sources, and greater automation to manage rising costs while maintaining dependable service.

The automotive digital services market research report is one of a series of new reports from The Business Research Company that provides automotive digital services market statistics, including automotive digital services industry global market size, regional shares, competitors with an automotive digital services market share, detailed automotive digital services market segments, market trends and opportunities, and any further data you may need to thrive in the automotive digital services industry. This automotive digital services market research report delivers a complete perspective on everything you need, with an in-depth analysis of the current and future scenario of the industry.

The automotive digital services market size has grown rapidly in recent years. It will grow from $3.53 billion in 2024 to $3.92 billion in 2025 at a compound annual growth rate (CAGR) of 11.0%. The growth in the historic period can be attributed to internet connectivity and connectivity standards, emergence of smartphones and mobile apps, regulatory push for safety and emissions standards.

The automotive digital services market size is expected to see strong growth in the next few years. It will grow to $5.73 billion in 2029 at a compound annual growth rate (CAGR) of 10.0%. The growth in the forecast period can be attributed to connected car ecosystem, electric vehicle integration, edge computing and AI integration, personalized mobility services. Major trends in the forecast period include enhanced vehicle connectivity, rise of personalized user experiences, expansion of in-car entertainment and infotainment, integration of augmented reality (AR) and heads-up displays (HUDs).

The forecast of 10.0% growth over the next five years reflects a modest reduction of 0.3% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US through tariffs on cloud infrastructure hardware, embedded SIMs, and telematics gateways sourced from Asia, increasing operational costs and slowing the expansion of connected vehicle ecosystems.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The increasing demand for connected vehicles is poised to propel the expansion of the automotive digital services market in the foreseeable future. Connected vehicles, equipped with advanced communication technologies and connectivity features, enable interaction with other vehicles, reflecting consumer expectations for enhanced safety, convenience, entertainment, and connectivity features. Automotive digital services play a pivotal role in enhancing convenience, safety, and entertainment for drivers and passengers while presenting manufacturers with opportunities for ongoing engagement. For instance, in August 2021, according to the Australian Computer Society, an Australia-based professional association, there are around a million connected cars in Australia, which is projected to rise to 10 million by 2030. Therefore, the rising demand for connected vehicles is driving the growth of the automotive digital services market.

Leading companies in the automotive digital services market are concentrating on developing cutting-edge solutions, such as digital chassis, to improve vehicle connectivity, safety, and overall performance. A digital chassis is an integrated platform within a vehicle that combines hardware, software, and connectivity solutions to manage and enhance key automotive functions, including safety, performance, and user experience. For example, in September 2023, Qualcomm Incorporated, a US-based semiconductor company, introduced two new platforms, the QWM2290 and QWS2290, as part of its Snapdragon Digital Chassis. These platforms are designed to improve connectivity and safety across a range of vehicles, such as motorcycles, e-bikes, and ATVs. They include advanced smart clusters offering personalized navigation, low battery alerts, and maintenance reminders, as well as strong 4G/5G connectivity and vehicle-to-everything (V2X) communication. Additionally, these platforms provide an integrated suite of services for over-the-air updates and remote diagnostics.

In June 2022, TrueCar Inc., a US-based automotive digital marketplace facilitating connections between auto buyers and sellers through its nationwide network of certified dealers, successfully acquired Digital Motors for an undisclosed sum. This strategic move is intended to reinforce TrueCar's standing in the online car-buying market. The acquisition is aimed at enhancing the overall car-buying experience, making it more comprehensive, efficient, and user-friendly for both consumers and industry partners. Digital Motors, a US-based company, specializes in developing online automotive sales platforms and offering additional digital services.

Major companies operating in the automotive digital services market are Volkswagen AG, Toyota Motor Corporation, Ford Motor Company, Mercedes-Benz Group, General Motors Company, Bayerische Motoren Werke AG, Hyundai Motor Company, Tesla Inc., Nissan Motor Co. Ltd., Aurora Innovation Inc., Volvo AB, Qualcomm Incorporated, Continental AG, Tata Motors Limited, Uber Technologies Inc., NVIDIA Corporation, Aptiv PLC, Harman International Industries Incorporated, Lyft Inc., XPeng Inc., Rivian Automotive Inc., Waymo LLC, Cruise LLC, BlackBerry Limited, TomTom NV

Asia-Pacific was the largest region in the automotive digital services market in 2024. The regions covered in the automotive digital services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the automotive digital services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The automotive digital services market consists of revenues earned by entities by providing services such as connected car solutions, telematics services, digital cockpit solutions, data analytics and insights, and cybersecurity solutions. The market value includes the value of related goods sold by the service provider or included within the service offering. The automotive digital services market also includes sales of connected car devices, telematics unit tools, digital cockpit displays, fleet management software tools, and V2X communication devices. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Automotive Digital Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on automotive digital services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for automotive digital services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The automotive digital services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Automotive Digital Services Market Characteristics

3. Automotive Digital Services Market Trends And Strategies

4. Automotive Digital Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Automotive Digital Services Growth Analysis And Strategic Analysis Framework

6. Automotive Digital Services Market Segmentation

7. Automotive Digital Services Market Regional And Country Analysis

8. Asia-Pacific Automotive Digital Services Market

9. China Automotive Digital Services Market

10. India Automotive Digital Services Market

11. Japan Automotive Digital Services Market

12. Australia Automotive Digital Services Market

13. Indonesia Automotive Digital Services Market

14. South Korea Automotive Digital Services Market

15. Western Europe Automotive Digital Services Market

16. UK Automotive Digital Services Market

17. Germany Automotive Digital Services Market

18. France Automotive Digital Services Market

19. Italy Automotive Digital Services Market

20. Spain Automotive Digital Services Market

21. Eastern Europe Automotive Digital Services Market

22. Russia Automotive Digital Services Market

23. North America Automotive Digital Services Market

24. USA Automotive Digital Services Market

25. Canada Automotive Digital Services Market

26. South America Automotive Digital Services Market

27. Brazil Automotive Digital Services Market

28. Middle East Automotive Digital Services Market

29. Africa Automotive Digital Services Market

30. Automotive Digital Services Market Competitive Landscape And Company Profiles

31. Automotive Digital Services Market Other Major And Innovative Companies

32. Global Automotive Digital Services Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Automotive Digital Services Market

34. Recent Developments In The Automotive Digital Services Market

35. Automotive Digital Services Market High Potential Countries, Segments and Strategies

36. Appendix

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