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세계의 유청 단백질 농축물(WPC) 시장 보고서(2025년)
Whey Protein Concentrate (WPC) Global Market Report 2025
상품코드 : 1770128
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

유청 단백질 농축물(WPC) 시장 규모는 향후 몇 년 동안 강력한 성장세를 보일 것으로 예상되며, 2029년까지 7.7%의 연평균 성장률(CAGR)로 63억 1,000만 달러에 달할 것으로 예상됩니다. 예측 기간의 성장은 맞춤형 영양에 대한 수요 증가, 식물성 단백질과 유제품 단백질 블렌드의 광범위한 채택, 임상 영양 및 의료 영양 분야의 응용 분야 확대, 건강 제품의 E-Commerce 판매 성장, 단백질 기반 기능성 식품의 지속적인 기술 혁신에 의해 이루어질 것으로 예상됩니다. 이 기간의 주요 동향으로는 단백질 추출 기술의 발전, 단백질 강화 스낵의 배합 개선, 지속가능한 유청 조달 방법의 개발, 향이 첨가된 단백질 제품의 혁신, 유당을 함유하지 않은 유청 단백질 농축액 개발 등이 있습니다.

건강과 피트니스에 대한 인식이 높아짐에 따라 유청 단백질 농축물 시장의 향후 성장이 촉진될 것으로 예상됩니다. 건강과 피트니스는 규칙적인 운동, 균형 잡힌 영양, 건강한 라이프스타일 선택을 통해 달성되는 신체적, 정신적 웰빙을 포함합니다. 이러한 인식의 증가는 생활습관병의 발병률 증가가 주요 원인으로 작용하고 있으며, 이러한 질환을 예방하고 관리하기 위해 건강한 습관을 실천하도록 개인을 독려하고 있습니다. 유청 단백질 농축물(WPC)은 근육 성장을 촉진하고, 피로 회복을 돕고, 전반적인 신체 능력과 건강을 향상시키는 필수 영양소를 공급함으로써 건강과 피트니스를 지원합니다. 예를 들어, 2022년 5월 미국 비영리단체 International Food Information Council이 18-80세 미국 성인과 18-24세 Z세대 소비자 1,005명을 대상으로 실시한 설문조사에 따르면, 참여자의 약 52%가 특정 식단 또는 식습관을 가지고 있으며 2021년 39%에서 증가한 것으로 나타났습니다. 가장 인기 있는 식습관으로는 깨끗한 식습관(16%), 마음챙김 식습관(14%), 칼로리 계산(13%) 등이 꼽혔습니다. 따라서 건강과 피트니스에 대한 인식이 높아지면서 농축유청 단백질 시장의 성장에 크게 기여하고 있습니다.

유청 단백질 농축물(WPC) 시장의 주요 기업들은 고품질 기능성 영양에 대한 소비자의 증가하는 수요를 충족시키기 위해 A등급 유청 단백질과 같은 혁신적인 제품 개발에 주력하고 있습니다. A등급 유청 단백질은 우유에서 추출한 것으로 엄격한 유제품 등급 기준을 충족하여 우수한 순도와 영양가를 보장합니다. 예를 들어, 2022년 6월 뉴질랜드의 유제품 회사인 폰테라 코퍼러티브 그룹 리미티드(Fonterra Cooperative Group Limited)는 티람카운티 크리머리 협회(Tillamook County Creamery Association) 및 쓰리마일 캐년 농장(Three Mile Canyon Farm)과 공동으로 개발한 A등급 기능성 유청 단백질 농축액인 Pro-Optima는 요구르트와 같은 배양 제품에 탁월한 단백질 강화 효과를 제공하며, 점도를 높이거나 겔화하지 않고 탁월한 저장 안정성, 깔끔한 맛, 크리미한 질감, 다양한 맞춤형 일관성을 제공합니다. 일관성을 제공합니다. 이러한 고유한 특징은 고단백, 저점도 배양 식품 및 음료의 제조를 지원하며, 영양가가 높고 단백질이 풍부한 선택에 대한 소비자의 수요 증가에 대응할 수 있도록 지원합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역 전쟁과 관세, 코로나와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병

제34장 최근의 시장 동향

제35장 시장 잠재력이 높은 국가, 전략

제36장 부록

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영문 목차

영문목차

Whey protein concentrate (WPC) is a dietary supplement derived from whey, the liquid by-product of cheese manufacturing. It contains a high proportion of protein along with lactose, fat, and minerals. Typically, WPC has a protein content ranging from 30% to 90% by weight and is widely used to aid muscle growth, recovery, and general nutrition.

The primary varieties of whey protein concentrate include whey protein concentrate 35%, whey protein concentrate 50%, whey protein concentrate 65%, whey protein concentrate 80%, and whey protein concentrate 100%. Whey protein concentrate 35% is a dairy-based protein product that contains about 35% protein by weight, with the rest mostly made up of lactose, fat, and minerals. It is available in forms such as powder and cream. Depending on its manufacturing process, it can be categorized as either organic or conventional. This product is sold through various channels including pharmacies, hypermarkets and supermarkets, online stores, convenience shops, and other retail points. It is utilized by a broad spectrum of end users, such as manufacturers of infant formula and baby food, dietary supplement makers, food processors, sports nutrition brands, beverage companies, and other related sectors.

The whey protein concentrate market research report is one of a series of new reports from The Business Research Company that provides whey protein concentrate market statistics, including the whey protein concentrate industry's global market size, regional shares, competitors with the whey protein concentrate market share, detailed whey protein concentrate market segments, market trends and opportunities, and any further data you may need to thrive in the whey protein concentrate market. This whey protein concentrate market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The whey protein concentrate (WPC) market size has grown strongly in recent years. It will grow from $4.34 billion in 2024 to $4.69 billion in 2025 at a compound annual growth rate (CAGR) of 8.1%. The growth observed during the historic period is attributed to the rising popularity of fitness culture, increased disposable income in emerging markets, greater awareness of muscle maintenance among aging populations, expanded use in bakery and snack products, and a growing demand for clean-label and natural ingredients.

The whey protein concentrate (WPC) market size is expected to see strong growth in the next few years. It will grow to $6.31 billion in 2029 at a compound annual growth rate (CAGR) of 7.7%. The projected growth for the forecast period is driven by the increasing demand for personalized nutrition, wider adoption of plant and dairy protein blends, expanded use in clinical and medical nutrition, growth in e-commerce sales of health products, and ongoing innovation in protein-based functional foods. Key trends during this period include advancements in protein extraction technologies, improvements in the formulation of protein-enriched snacks, development of sustainable whey sourcing methods, innovations in flavored protein product offerings, and the creation of lactose-free whey protein concentrates.

The increase in health and fitness awareness is expected to drive the growth of the whey protein concentrate market moving forward. Health and fitness encompass physical and mental well-being achieved through regular exercise, balanced nutrition, and healthy lifestyle choices. This growing awareness is largely due to the rising incidence of lifestyle-related diseases, which encourages individuals to adopt healthier habits to prevent and manage these conditions. Whey Protein Concentrate (WPC) supports health and fitness by promoting muscle growth, aiding recovery, and providing essential nutrients that enhance overall physical performance and well-being. For example, in May 2022, a survey conducted by the International Food Information Council, a US-based non-profit organization, among 1,005 American adults aged 18-80 and adult Gen Z consumers aged 18-24 found that around 52% of participants followed a specific diet or eating pattern, up from 39% in 2021. The most popular approaches included clean eating (16%), mindful eating (14%), and calorie counting (13%). Hence, the rising awareness of health and fitness contributes significantly to the growth of the whey protein concentrate market.

Leading companies in the whey protein concentrate (WPC) market are focusing on developing innovative products such as Grade A whey protein to satisfy increasing consumer demand for high-quality, functional nutrition. Grade A whey protein is derived from milk and meets strict dairy grading standards, ensuring superior purity and nutritional value. For instance, in June 2022, Fonterra Co-operative Group Limited, a New Zealand-based dairy company, introduced Pro-Optima, a Grade A functional whey protein concentrate developed in collaboration with Tillamook County Creamery Association and Three Mile Canyon Farms. Pro-Optima provides excellent protein enhancement for cultured products like yogurt, offering outstanding shelf-life stability, a clean flavor, a creamy texture, and various customizable consistencies without increasing viscosity or causing gelling. These unique features support the production of high-protein, low-viscosity cultured foods and beverages, addressing the growing consumer demand for nutritious, protein-rich options.

In January 2023, Butterfly Equity LLC, a US-based private equity firm, acquired Milk Specialties Global for an undisclosed amount. This acquisition aims to strengthen Butterfly Equity's position in the health and nutrition sector by leveraging Milk Specialties Global's expertise in high-quality dairy protein and functional ingredients. Milk Specialties Global is a US-based company specializing in human and animal nutrition that manufactures a wide range of high-quality whey protein concentrate (WPC) products.

Major players in the whey protein concentrate (wpc) market are Groupe Lactalis, Arla Foods amba, Fonterra Co-operative Group Limited, Royal FrieslandCampina N.V., Agropur Dairy Cooperative, Hilmar Ingredients Inc., Leprino Foods Company, Glanbia Nutritionals Inc., Actus Nutrition Inc., Carbery Group Limited, Sachsenmilch Leppersdorf GmbH, Ingredia SA, Numidia SpA, BioHealth GmbH, Interfood Group SA, Eurial S.A., Amco Proteins Limited, Naturaltein GmbH, Agrocomplex S.A., Pure Product GmbH.

North America was the largest region in the whey protein concentrate (WPC) market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in whey protein concentrate (WPC) report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the whey protein concentrate (WPC) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The whey protein concentrate (WPC) market consists of sales of whey protein concentrate powders, whey protein concentrate capsules, whey protein concentrate-based ready-to-drink beverages, and whey protein concentrate-enriched nutritional bars. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Whey Protein Concentrate (WPC) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on whey protein concentrate (wpc) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for whey protein concentrate (wpc) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The whey protein concentrate (wpc) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Subsegments

Table of Contents

1. Executive Summary

2. Whey Protein Concentrate (WPC) Market Characteristics

3. Whey Protein Concentrate (WPC) Market Trends And Strategies

4. Whey Protein Concentrate (WPC) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Whey Protein Concentrate (WPC) Growth Analysis And Strategic Analysis Framework

6. Whey Protein Concentrate (WPC) Market Segmentation

7. Whey Protein Concentrate (WPC) Market Regional And Country Analysis

8. Asia-Pacific Whey Protein Concentrate (WPC) Market

9. China Whey Protein Concentrate (WPC) Market

10. India Whey Protein Concentrate (WPC) Market

11. Japan Whey Protein Concentrate (WPC) Market

12. Australia Whey Protein Concentrate (WPC) Market

13. Indonesia Whey Protein Concentrate (WPC) Market

14. South Korea Whey Protein Concentrate (WPC) Market

15. Western Europe Whey Protein Concentrate (WPC) Market

16. UK Whey Protein Concentrate (WPC) Market

17. Germany Whey Protein Concentrate (WPC) Market

18. France Whey Protein Concentrate (WPC) Market

19. Italy Whey Protein Concentrate (WPC) Market

20. Spain Whey Protein Concentrate (WPC) Market

21. Eastern Europe Whey Protein Concentrate (WPC) Market

22. Russia Whey Protein Concentrate (WPC) Market

23. North America Whey Protein Concentrate (WPC) Market

24. USA Whey Protein Concentrate (WPC) Market

25. Canada Whey Protein Concentrate (WPC) Market

26. South America Whey Protein Concentrate (WPC) Market

27. Brazil Whey Protein Concentrate (WPC) Market

28. Middle East Whey Protein Concentrate (WPC) Market

29. Africa Whey Protein Concentrate (WPC) Market

30. Whey Protein Concentrate (WPC) Market Competitive Landscape And Company Profiles

31. Whey Protein Concentrate (WPC) Market Other Major And Innovative Companies

32. Global Whey Protein Concentrate (WPC) Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Whey Protein Concentrate (WPC) Market

34. Recent Developments In The Whey Protein Concentrate (WPC) Market

35. Whey Protein Concentrate (WPC) Market High Potential Countries, Segments and Strategies

36. Appendix

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