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Endpoint Protection Platform Global Market Report 2025
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An endpoint protection platform (EPP) is a comprehensive security solution designed to safeguard endpoint devices, such as computers, mobile devices, and servers, from various cyber threats. These platforms generally incorporate multiple technologies to prevent, detect, and respond to malware, ransomware, phishing attacks, and other cyber threats.

The primary components of an endpoint protection platform include both the platform itself and associated services. An EPP provides a holistic security solution to protect endpoints such as computers, laptops, smartphones, tablets, and servers from a range of cyber threats. It is deployed across various enforcement points, including workstations, mobile devices, servers, point of sale (POS) terminals, and more, and offers different deployment options such as on-premise, cloud, and hybrid. EPPs are utilized by both large enterprises and small to medium-sized enterprises (SMEs) across diverse industries, including banking, financial services, and insurance (BFSI), healthcare, government, IT and IT-enabled services, telecommunications, manufacturing, retail and e-commerce, energy and utilities, education, and others.

The endpoint protection platform market research report is one of a series of new reports from The Business Research Company that provides endpoint protection platform market statistics, including endpoint protection platform industry global market size, regional shares, competitors with a endpoint protection platform market share, detailed endpoint protection platform market segments, market trends and opportunities, and any further data you may need to thrive in the endpoint protection platform industry. This endpoint protection platform market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The endpoint protection platform market size has grown rapidly in recent years. It will grow from $5.17 billion in 2024 to $5.74 billion in 2025 at a compound annual growth rate (CAGR) of 11.1%. The growth in the historic period can be attributed to growth in remote work, increasing investments in cybersecurity, growth in advanced persistent threats, increasing focus on protecting critical infrastructure, and rising number of zero-day vulnerabilities.

The endpoint protection platform market size is expected to see rapid growth in the next few years. It will grow to $8.64 billion in 2029 at a compound annual growth rate (CAGR) of 10.7%. The growth in the forecast period can be attributed to rising cyberattacks, increasing enterprise security, increasing number of small and medium enterprises, rising number of connected IOT devices, and rising adoption of mobile devices. Major trends in the forecast period include technological advancements, integration of AI, adoption of cloud-based EPP, zero trust security models, and IoT devices.

The increasing frequency of cyberattacks is expected to drive the growth of the endpoint protection platform market. Cyberattacks involve malicious activities by individuals, groups, or organizations aimed at compromising, damaging, or gaining unauthorized access to computer systems, networks, or data. The rise in cyberattacks is due to factors such as growing digital transformation, the sophistication of attack methods, the increased value of data, vulnerabilities in software and systems, and a lack of cybersecurity awareness. An endpoint protection platform is essential for defending against these threats by providing a multi-layered security approach that includes detection, prevention, response, and remediation. For example, in November 2023, the Department of Defense, an Australian government agency, reported over 94,000 cybercrime incidents during the financial year 2022-2023, reflecting a 23% increase from the previous year. This surge in cyberattacks is fueling the growth of the endpoint protection platform market.

Leading companies in the endpoint protection platform market are focusing on developing advanced solutions, such as cloud-managed service provider (MSP) security solutions, to enhance threat detection, improve response times, and deliver comprehensive security coverage. Cloud-managed MSP security solutions involve a range of security services and technologies offered by a managed service provider to protect cloud-based environments. These solutions help organizations secure their cloud infrastructure, applications, and data from various cyber threats while ensuring compliance with industry standards and regulations. For instance, in March 2024, Bitdefender, a Romania-based cybersecurity firm, launched GravityZone Cloud MSP Security Solutions. This comprehensive cybersecurity platform is designed specifically for managed service providers and integrates multiple layers of advanced threat prevention and detection technologies, including next-gen antivirus (AV), endpoint detection and response (EDR), and managed detection and response (MDR) services, all within a unified security framework. GravityZone Cloud MSP Security Solutions are available in various tiers Secure, Secure Plus, and Secure Extra, each providing top-tier protection with options tailored to meet MSP customers' specific needs, compliance requirements, and budget constraints.

In September 2024, Absolute Security, a US-based computer and network security firm, acquired Syxsense Inc. for an undisclosed amount. This acquisition is intended to enhance Absolute Security's Cyber Resilience Platform by integrating Syxsense's automated endpoint and vulnerability management capabilities. Syxsense Inc. is a US-based software company that focuses on automated solutions for endpoint and vulnerability management.

Major companies operating in the endpoint protection platform market are Microsoft Corporation, Oracle Corporation, Honeywell International Inc., Broadcom Inc., Palo Alto Networks Inc., Fortinet Inc., OpenText Corporation, Check Point Software Technologies Ltd., Trellix Inc., McAfee Corp., CrowdStrike Holdings Inc., Elastic N.V., FireEye Inc., Sophos Group plc, ESET spol. s r.o., Netskope Inc., Qualys Inc., Acronis International GmbH, SentinelOne Inc., VMware Carbon Black Inc., F-Secure Corporation, Amazon Web Services Inc., Deep Instinct Ltd., Comodo Group Inc., AppGuard Inc., Emsisoft Ltd., Kaspersky Lab ZAO

North America was the largest region in the endpoint protection platform market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the endpoint protection platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the endpoint protection platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The endpoint protection platform market consists of revenues earned by entities by providing services such as endpoint detection and response, application control, patch management and threat intelligence. The market value includes the value of related goods sold by the service provider or included within the service offering. The endpoint protection platform market also includes sales of antivirus software, firewall software, endpoint security suites, data encryption software and web filtering software. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Endpoint Protection Platform Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on endpoint protection platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for endpoint protection platform ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The endpoint protection platform market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Endpoint Protection Platform Market Characteristics

3. Endpoint Protection Platform Market Trends And Strategies

4. Endpoint Protection Platform Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global Endpoint Protection Platform Growth Analysis And Strategic Analysis Framework

6. Endpoint Protection Platform Market Segmentation

7. Endpoint Protection Platform Market Regional And Country Analysis

8. Asia-Pacific Endpoint Protection Platform Market

9. China Endpoint Protection Platform Market

10. India Endpoint Protection Platform Market

11. Japan Endpoint Protection Platform Market

12. Australia Endpoint Protection Platform Market

13. Indonesia Endpoint Protection Platform Market

14. South Korea Endpoint Protection Platform Market

15. Western Europe Endpoint Protection Platform Market

16. UK Endpoint Protection Platform Market

17. Germany Endpoint Protection Platform Market

18. France Endpoint Protection Platform Market

19. Italy Endpoint Protection Platform Market

20. Spain Endpoint Protection Platform Market

21. Eastern Europe Endpoint Protection Platform Market

22. Russia Endpoint Protection Platform Market

23. North America Endpoint Protection Platform Market

24. USA Endpoint Protection Platform Market

25. Canada Endpoint Protection Platform Market

26. South America Endpoint Protection Platform Market

27. Brazil Endpoint Protection Platform Market

28. Middle East Endpoint Protection Platform Market

29. Africa Endpoint Protection Platform Market

30. Endpoint Protection Platform Market Competitive Landscape And Company Profiles

31. Endpoint Protection Platform Market Other Major And Innovative Companies

32. Global Endpoint Protection Platform Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Endpoint Protection Platform Market

34. Recent Developments In The Endpoint Protection Platform Market

35. Endpoint Protection Platform Market High Potential Countries, Segments and Strategies

36. Appendix

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