세계의 스포츠 인공지능(AI) 시장 보고서(2025년)
Generative Artificial Intelligence (AI) in Sports Global Market Report 2025
상품코드 : 1686478
리서치사 : The Business Research Company
발행일 : On Demand Report
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한글목차

스포츠 인공지능(AI) 시장 규모는 향후 수년간 비약적인 성장이 전망될 예정입니다. 실시간 의사결정 지원, 팬 체험 확대, 세계적인 스포츠 및 이벤트 등에 기인하고 있습니다. 예측기간의 주요 동향에는 신흥기술과의 통합, 웨어러블 기술진보, 스폰서십과 수익 기회, 상해예방과 재활, 웨어러블 기술통합 등이 있습니다.

스포츠 부상 발생률 증가는 스포츠 시장에서의 제너럴 인공지능(AI)의 성장을 가속할 것으로 예측됩니다., 생성형 AI의 사용을 통해 완화할 수 있습니다. 2023년, 미국 안전 평의회는 스포츠 및 레크리에이션으로 인한 부상 총수가 11% 증가했으며 2021년 3,231,885건에서 2022년에는 3, 631,970건으로 증가했다는 주목할만한 결과를 보고했습니다. 그 결과, 스포츠 부상의 급증은 스포츠 인공지능(AI)의 성장을 지지하는 중요한 요인이 되고 있습니다.

스포츠 인공지능(AI) 시장의 주요 기업은 디지털 제품 및 서비스를 제공하기 위해 전략적으로 제휴를 활용하여 경쟁 우위성을 획득하고 있습니다. 예를 들어, 2023년 8월, 미국에 본사를 둔 소프트웨어 개발 회사인 Globant사와 스페인에 본사를 둔 스포츠 및 엔터테인먼트 업계에 디지털 툴을 제공하는 LaLiga Tech는 Microsoft와 공동으로 스포츠 기술을 위한 다양한 인공지능(AI) 서비스를 개발했습니다. 이를 통해 스포츠 데이터를 강화하고 전 세계 수백만 명의 팬들의 경험을 향상시킬 수 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나, 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별, 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Generative artificial intelligence (AI) in sports pertains to a category of AI that focuses on the generation, synthesis, or creation of content, data, or elements associated with the domain of sports. Its application aims to enhance fan engagement, create novel revenue streams, and elevate the overall sports experience for both fans and athletes.

Generative artificial intelligence (AI) finds applications across various sports, encompassing football, tennis, cricket, basketball, hockey, golf, and others. Football, a team sport with two teams of 11 players each playing on a rectangular pitch with goals at either end, utilizes AI deployment in diverse modes, including cloud and on-premises. Its applications in football extend to performance analysis, game strategies, sports equipment design, and various other aspects.

The generative artificial intelligence (AI) in sports market research report is one of a series of new reports from The Business Research Company that provides generative artificial intelligence (AI) in sports market statistics, including generative artificial intelligence (AI) in sports industry global market size, regional shares, competitors with a generative artificial intelligence (AI) in sports market share, detailed generative artificial intelligence (AI) in sports market segments, market trends and opportunities, and any further data you may need to thrive in the generative artificial intelligence (AI) in sports industry. This generative artificial intelligence (AI) in sports market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The generative artificial intelligence (AI) in sports market size has grown exponentially in recent years. It will grow from $0.22 billion in 2024 to $0.28 billion in 2025 at a compound annual growth rate (CAGR) of 30.5%. The growth in the historic period can be attributed to data center expansion, rise of cloud gaming services, autonomous vehicles and adas, edge computing and iot growth, blockchain and cryptocurrency.

The generative artificial intelligence (AI) in sports market size is expected to see exponential growth in the next few years. It will grow to $0.73 billion in 2029 at a compound annual growth rate (CAGR) of 26.6%. The growth in the forecast period can be attributed to advancements in computer vision, customized training programs, real-time decision support, expanding fan experiences, global sporting events. Major trends in the forecast period include integration with emerging technologies, technological advancements in wearables, sponsorship and revenue opportunities, injury prevention and rehabilitation, wearable technology integration.

The increasing incidence of sports injuries is anticipated to drive the growth of generative artificial intelligence (AI) in the sports market. Sports injuries, encompassing harm or damage to the body during sports, exercise, or athletic activities, can be mitigated through the use of generative AI. This technology enables the creation of realistic training scenarios, allowing athletes to practice proper techniques and identify potential injury risks within a safe and controlled environment. In 2023, the National Safety Council reported a notable 11% increase in the total number of sports and recreational injuries, rising from 3,231,885 in 2021 to 3,631,970 in 2022. Consequently, the surge in sports injuries is a key driver behind the growth of generative artificial intelligence (AI) in the sports market.

Leading companies in the generative artificial intelligence (AI) sports market are strategically leveraging collaborations to deliver digital products and services, gaining a competitive advantage. Strategic collaborations involve formal or informal agreements between multiple parties working toward a common goal while retaining their independence. For example, in August 2023, Globant, a US-based software development company, and LaLiga Tech, a Spain-based company providing digital tools to the sports and entertainment industry, joined forces with Microsoft to develop a range of artificial intelligence (AI) services for sports technology. This collaboration combines sports industry expertise with IT sector knowledge, harnessing technologies such as AI and blockchain to enhance sports data and improve the experience for millions of fans globally. Microsoft, a US-based technology corporation, serves as a key provider of generative AI platforms across various industries.

In July 2023, Greenfly, a US-based software company, successfully acquired Miro AI for an undisclosed amount. This strategic acquisition is set to revolutionize Greenfly's digital media platform for the sports industry. The integration of Miro AI's AI-powered content as a service (CaaS) platforms is expected to provide real-time access to short-form digital media, elevate fan engagement, and solidify Greenfly's position in the market, showcasing the significance of inorganic growth strategies in the dynamic generative artificial intelligence (AI) sports market.

Major companies operating in the generative artificial intelligence (AI) in sports market report are Google LLC, Amazon Web Services (AWS), Intel Corporation, International Business Machines Corporation, NVIDIA Corporation, Baidu Inc., Zebra Technologies Corporation, Stats Perform Group LLC, Tempus Ex, GumGum Inc., Noah Basketball LLC, Catapult Sports, Genius Sports, PlaySight Interactive Ltd., ChyronHego Corporation, Whistle Sports Inc., Sportlogiq Inc., SportsMEDIA Technology, Hawk-Eye Innovations Ltd., Opendorse, Inc., Spiideo AB, Beyond Sports, ShotTracker, Kinduct Technologies Inc., MVP Interactive, Inc., Perform Group Ltd., Second Spectrum Inc., PlayGineering Systems

North America was the largest region in the generative artificial intelligence (AI) in sports market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the generative artificial intelligence (AI) in sports market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the generative artificial intelligence (AI) in sports market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The generative artificial intelligence (AI) in sports market includes revenues earned by entities by providing services such as virtual training, content creation, athlete branding and commercialization, and personalized fan engagement. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The generative artificial intelligence (AI) in sports market consists of sales of smart wearables, interactive training equipment, and personalized rehabilitation tools. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Generative Artificial Intelligence (AI) in Sports Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on generative artificial intelligence (ai) in sports market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for generative artificial intelligence (ai) in sports ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The generative artificial intelligence (ai) in sports market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Generative Artificial Intelligence (AI) in Sports Market Characteristics

3. Generative Artificial Intelligence (AI) in Sports Market Trends And Strategies

4. Generative Artificial Intelligence (AI) in Sports Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Generative Artificial Intelligence (AI) in Sports Growth Analysis And Strategic Analysis Framework

6. Generative Artificial Intelligence (AI) in Sports Market Segmentation

7. Generative Artificial Intelligence (AI) in Sports Market Regional And Country Analysis

8. Asia-Pacific Generative Artificial Intelligence (AI) in Sports Market

9. China Generative Artificial Intelligence (AI) in Sports Market

10. India Generative Artificial Intelligence (AI) in Sports Market

11. Japan Generative Artificial Intelligence (AI) in Sports Market

12. Australia Generative Artificial Intelligence (AI) in Sports Market

13. Indonesia Generative Artificial Intelligence (AI) in Sports Market

14. South Korea Generative Artificial Intelligence (AI) in Sports Market

15. Western Europe Generative Artificial Intelligence (AI) in Sports Market

16. UK Generative Artificial Intelligence (AI) in Sports Market

17. Germany Generative Artificial Intelligence (AI) in Sports Market

18. France Generative Artificial Intelligence (AI) in Sports Market

19. Italy Generative Artificial Intelligence (AI) in Sports Market

20. Spain Generative Artificial Intelligence (AI) in Sports Market

21. Eastern Europe Generative Artificial Intelligence (AI) in Sports Market

22. Russia Generative Artificial Intelligence (AI) in Sports Market

23. North America Generative Artificial Intelligence (AI) in Sports Market

24. USA Generative Artificial Intelligence (AI) in Sports Market

25. Canada Generative Artificial Intelligence (AI) in Sports Market

26. South America Generative Artificial Intelligence (AI) in Sports Market

27. Brazil Generative Artificial Intelligence (AI) in Sports Market

28. Middle East Generative Artificial Intelligence (AI) in Sports Market

29. Africa Generative Artificial Intelligence (AI) in Sports Market

30. Generative Artificial Intelligence (AI) in Sports Market Competitive Landscape And Company Profiles

31. Generative Artificial Intelligence (AI) in Sports Market Other Major And Innovative Companies

32. Global Generative Artificial Intelligence (AI) in Sports Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Generative Artificial Intelligence (AI) in Sports Market

34. Recent Developments In The Generative Artificial Intelligence (AI) in Sports Market

35. Generative Artificial Intelligence (AI) in Sports Market High Potential Countries, Segments and Strategies

36. Appendix

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