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세계의 크리에이티브 산업용 생성형 AI 시장 보고서(2025년)
Generative AI In Creative Industries Global Market Report 2025
상품코드 : 1686463
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 200 Pages
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한글목차

크리에이티브 산업용 생성형 AI 시장 규모는 향후 수년간 비약적인 성장이 전망될 예정입니다. 영역을 넘어서는 창의적인 용도에 기인한다고 생각됩니다. 예측 기간의 주요 동향에는 AI를 활용한 컨텐츠 생성과 자동화, 크로스 도메인 크리에이티브, 인터랙티브하고 몰입감 있는 체험, AI 주도의 디자인과 혁신 등이 있습니다.

AI 기술의 채택이 확대되고 있기 때문에 크리에이티브 산업용 생성형 AI 시장의 확대가 전망되고 있습니다. 이러한 확대는 AI 연구의 진보, 대규모 데이터 세트의 가용성, 비용 절감, 효율화에 의해 촉진되고 있습니다. 예를 들어, 2024년 10월 현재 영국의 과학혁신기술부의 데이터에 따르면 영국의 약 3,000개의 AI 기업이 합계로 100억 파운드(약 108억 1,000만 달러) 이상의 수익을 올리고 있습니다. 2024년 AI 수익은 34% 증가해 36억 파운드(38억 9,000만 달러)에 이르렀습니다.

대기업은 창조적 프로세스를 최적화하고 제작 파이프라인을 합리화하기 위해 AI 3D 워크플로우와 같은 고급 AI 기술 개발에 주력하고 있습니다. 최근 Firefly의 일반 AI 기능과 Substance 3D Sampler와 Stager와의 통합을 2024년 3월에 시작했습니다. 이 통합은 산업 디자이너, 게임 개발자, VFX 아티스트의 3D 워크플로우를 강화하고, 고품질의 텍스처와 환경을 보다 빠르고 효율적으로 작성할 수 있도록 하는 것을 목표로 하고 있습니다. Cloud의 이 혁신적인 3D 디자인 공간은 사용자가 3D를 보다 효율적으로 조작하고 디자인할 수 있게 하여 창의성과 생산성을 촉진합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나, 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별, 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Generative AI within creative sectors involves employing artificial intelligence, particularly generative models, to facilitate or even lead creative endeavors across fields like art, music, literature, design, and beyond. This technology autonomously generates content resembling human-created work by analyzing patterns and styles gleaned from existing data.

Key categories of generative AI applications in creative industries encompass text-to-image generation, image-to-image generation, music generation, video generation, 3D modeling, and animation. Text-to-image generation, for instance, entails leveraging deep learning models to produce realistic images from textual descriptions. These technologies are deployed across various platforms, both on-premise and cloud-based, catering to diverse applications spanning gaming, film and television, advertising and marketing, as well as music and sound production, among others.

The generative AI in creative industries market research report is one of a series of new reports from The Business Research Company that provides generative AI in creative industries market statistics, including generative AI in creative industries industry global market size, regional shares, competitors with a generative AI in creative industries market share, detailed generative AI in creative industries market segments, market trends and opportunities, and any further data you may need to thrive in the generative AI in creative industries industry. This generative AI in creative industries market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The generative AI in creative industries market size has grown exponentially in recent years. It will grow from $3.08 billion in 2024 to $4.09 billion in 2025 at a compound annual growth rate (CAGR) of 32.8%. The growth in the historic period can be attributed to rise of creative coding communities, public awareness and interest, and rise of open-source frameworks.

The generative AI in creative industries market size is expected to see exponential growth in the next few years. It will grow to $12.61 billion in 2029 at a compound annual growth rate (CAGR) of 32.5%. The growth in the forecast period can be attributed to improved data efficiency and few-shot learning, ethical and inclusive AI practices, and cross-domain creative applications. Major trends in the forecast period include AI-powered content generation and automation, cross-domain creativity, Interactive and immersive experiences, and AI-driven design and innovation.

The growing adoption of AI technology is expected to drive the expansion of the generative AI market in creative industries. AI technology encompasses the field of computer science and engineering focused on creating systems and algorithms that demonstrate human-like intelligence or behaviors. This uptake of AI technology is fueled by progress in AI research, the availability of large datasets, cost reductions, and efficiency gains. In creative industries, AI is widely applied in generative AI to enhance human creativity, streamline repetitive tasks, and open new avenues for artistic innovation. For example, as of October 2024, data from the UK's Department for Science, Innovation and Technology shows that approximately 3,000 AI companies in the UK collectively generate over £10 billion (around USD 10.81 billion) in revenue. The number of AI firms grew by 17% in 2024, with 543 new companies established, and AI revenues increased by 34% to reach £3.6 billion (USD 3.89 billion). Employment in AI also rose by 29%, adding about 14,500 new jobs. Thus, the increased adoption of AI technology is fueling growth in the generative AI market for creative industries.

Major companies are concentrating on developing advanced AI technologies like AI 3D workflows to optimize creative processes and streamline production pipelines. AI 3D workflows involve integrating AI technologies into the creation, manipulation, and optimization of 3D assets and environments. For instance, Adobe Inc., a prominent US-based software company, recently launched the integration of Firefly's generative AI capabilities with Substance 3D Sampler and Stager in March 2024. This integration aims to enhance 3D workflows for industrial designers, game developers, and VFX artists, enabling faster and more efficient creation of high-quality textures and environments. By automating iterative processes and generating multiple variations of textures, this innovative 3D design space within Adobe's Creative Cloud empowers users to navigate and design in 3D more effectively, fostering creativity and productivity.

in November 2022, Adobe Inc. solidified its position in the generative AI space by acquiring Rephrase.ai, an India-based generative AI-powered video creation platform. This strategic acquisition underscores Adobe's commitment to leveraging generative AI to enhance its video editing software, attracting new users and maintaining competitiveness in the dynamic content creation landscape. The integration of Rephrase.ai's capabilities with Adobe's existing suite of tools demonstrates the growing significance of generative AI in revolutionizing creative industries and enabling more efficient and innovative content creation processes.

Major companies operating in the generative AI in creative industries market report are Apple Inc.; Google LLC; Samsung Electronics Co. Ltd.; Microsoft Corporation; Sony Corporation; The Walt Disney Company; International Business Machines Corporation; Nvidia Corporation; Adobe Inc.; Autodesk Inc.; Unity Software Inc.; Epic Games Inc.; Wacom Co. Ltd.; Pixar Animation Studios Inc.; Moving Picture Company Inc.; Lucasfilm Ltd.; Framestore Limited; Double Negative LLC; Digital Domain Inc.; Chaos Group; Foundry Inc.; SideFX Inc.; Industrial Light And Magic; Maxon Computer Inc.

North America was the largest region in the generative AI in creative industries market in 2024. The regions covered in the generative AI in creative industries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the generative AI in creative industries market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The generative AI in creative industries market consists of sales of music composition assistance, image synthesis and manipulation, augmented reality art experiences, generative design in architecture, and character and creature generation. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Generative AI In Creative Industries Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on generative ai in creative industries market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for generative ai in creative industries ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The generative ai in creative industries market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Generative AI In Creative Industries Market Characteristics

3. Generative AI In Creative Industries Market Trends And Strategies

4. Generative AI In Creative Industries Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Generative AI In Creative Industries Growth Analysis And Strategic Analysis Framework

6. Generative AI In Creative Industries Market Segmentation

7. Generative AI In Creative Industries Market Regional And Country Analysis

8. Asia-Pacific Generative AI In Creative Industries Market

9. China Generative AI In Creative Industries Market

10. India Generative AI In Creative Industries Market

11. Japan Generative AI In Creative Industries Market

12. Australia Generative AI In Creative Industries Market

13. Indonesia Generative AI In Creative Industries Market

14. South Korea Generative AI In Creative Industries Market

15. Western Europe Generative AI In Creative Industries Market

16. UK Generative AI In Creative Industries Market

17. Germany Generative AI In Creative Industries Market

18. France Generative AI In Creative Industries Market

19. Italy Generative AI In Creative Industries Market

20. Spain Generative AI In Creative Industries Market

21. Eastern Europe Generative AI In Creative Industries Market

22. Russia Generative AI In Creative Industries Market

23. North America Generative AI In Creative Industries Market

24. USA Generative AI In Creative Industries Market

25. Canada Generative AI In Creative Industries Market

26. South America Generative AI In Creative Industries Market

27. Brazil Generative AI In Creative Industries Market

28. Middle East Generative AI In Creative Industries Market

29. Africa Generative AI In Creative Industries Market

30. Generative AI In Creative Industries Market Competitive Landscape And Company Profiles

31. Generative AI In Creative Industries Market Other Major And Innovative Companies

32. Global Generative AI In Creative Industries Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Generative AI In Creative Industries Market

34. Recent Developments In The Generative AI In Creative Industries Market

35. Generative AI In Creative Industries Market High Potential Countries, Segments and Strategies

36. Appendix

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