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Frozen Potato Global Market Report 2025
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Frozen potatoes encompass processed and frozen potato products designed for storage and subsequent consumption. The production process involves cleaning, peeling, cutting, and potentially blanching the potatoes before freezing. These products are aimed at minimizing preparation time and reducing labor costs.

The primary categories within frozen potatoes include potato fries, wedges, stuffed potatoes, slices, chunks, dices, baked potatoes, among others. Potato fries typically involve potatoes cooked through the frying method. Distribution occurs through both business-to-business (B2B) and business-to-consumer (B2C) channels, serving end-users in commercial and residential settings.

The frozen potato market research report is one of a series of new reports from The Business Research Company that provides frozen potato market statistics, including frozen potato industry global market size, regional shares, competitors with a frozen potato market share, detailed frozen potato market segments, market trends and opportunities, and any further data you may need to thrive in the frozen potato industry. This frozen potato market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The frozen potato market size has grown strongly in recent years. It will grow from $66.32 billion in 2024 to $70.42 billion in 2025 at a compound annual growth rate (CAGR) of 6.2%. The growth in the historic period can be attributed to changing consumer lifestyles, rise in fast food restaurants, globalization of the frozen potato business, urbanization and rising demand for convenience foods.

The frozen potato market size is expected to see steady growth in the next few years. It will grow to $85.31 billion in 2029 at a compound annual growth rate (CAGR) of 4.9%. The growth in the forecast period can be attributed to increasing urbanization and altering lifestyles, rising awareness about the health benefits of fresh farm produce, popularity of fast-food chains and casual dining establishments, growing demand for convenience food, rising demand for organic and non-GMO frozen potato products. Major trends in the forecast period include healthier and specialty options, plant-based alternatives, sustainable and organic choices.

The expansion of the fast food industry is poised to drive growth in the frozen potato market. The fast food sector, known for its quick-service meals and snacks, relies heavily on frozen potatoes due to their convenience, consistency, and extended shelf life compared to fresh alternatives. Frozen potatoes cater to consumers seeking convenient, perceived healthier, or less processed options, making them a staple ingredient in various fast food offerings. Data from Budget Branders in 2023 indicates substantial spending on fast food, with an estimated $200 billion annually in the US, projected to rise to $931.7 billion by 2027, with approximately 50 million Americans consuming fast food daily. Consequently, the burgeoning fast food industry is fueling demand for frozen potatoes.

Leading players in the frozen potato market are prioritizing the development of innovative potato products to align with consumer preferences, address evolving demands, and seize emerging market opportunities. Frozen potato products encompass a diverse range of processed potato-based food items that undergo freezing and packaging for convenient storage, distribution, and consumption. For instance, in November 2022, Amul, a prominent dairy company based in India, introduced a line of frozen potato products in the country. This product range includes popular items such as French fries, potato wedges, hash browns, and burger patties, catering to the growing demand for convenient and versatile potato-based offerings. Amul's expansion into frozen potatoes reflects its strategic diversification efforts beyond dairy products, leveraging existing infrastructure and distribution networks to capitalize on evolving consumer preferences and market dynamics.

In September 2022, McCain Foods, a renowned Canadian frozen food company, successfully acquired Scelta Products for an undisclosed sum. This strategic acquisition is intended to fortify McCain's presence in the global prepared appetizers market, aligning with the company's commitment to meeting customer and consumer demand. Representing a substantial investment, the acquisition is poised to catalyze McCain's growth and expansion within the frozen appetizers market. Scelta Products, headquartered in the Netherlands, specializes in producing frozen foods, particularly breaded and vegetable-based snack products.

Major companies operating in the frozen potato market report are Mondelez International Inc., The Kraft Heinz Company, General Mills Inc., J.R. Simplot Company, Lamb Weston Holdings Inc., Greenyard Group, Koninklijke Cosun U.A., Cooperative Koninklijke Cosun U.A., The Hain Celestial Group, Inc., McCain Foods Limited, Farm Frites International B.V., Simplot Australia Pty Ltd., Cavendish Farms, Riviana Foods Inc., Alexia Foods, Aviko Holding B.V., Agristo N.V, Kronos Foods Corp, Keybrand Foods Inc., Bart's Potato Company, Himalaya Food International Ltd., AGRARFROST GMBH & CO. KG, Pizzey Ingredients Ltd., 11er Nahrungsmittel GmbH, Bannisters' Farm Ltd., Linwood Crops Ltd., Mainland Frozen Foods Ltd., Joy Wing Mau Agricultural Products Processing Factory

Asia-Pacific was the largest region in the frozen potato market in 2024. The regions covered in the frozen potato market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the frozen potato market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The frozen potatoes market consists of sales of french fries, hash browns, tater tots, potato wedges, mashed potatoes, potato pancakes, and potato puffs. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Frozen Potato Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on frozen potato market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for frozen potato ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The frozen potato market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Frozen Potato Market Characteristics

3. Frozen Potato Market Trends And Strategies

4. Frozen Potato Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Frozen Potato Growth Analysis And Strategic Analysis Framework

6. Frozen Potato Market Segmentation

7. Frozen Potato Market Regional And Country Analysis

8. Asia-Pacific Frozen Potato Market

9. China Frozen Potato Market

10. India Frozen Potato Market

11. Japan Frozen Potato Market

12. Australia Frozen Potato Market

13. Indonesia Frozen Potato Market

14. South Korea Frozen Potato Market

15. Western Europe Frozen Potato Market

16. UK Frozen Potato Market

17. Germany Frozen Potato Market

18. France Frozen Potato Market

19. Italy Frozen Potato Market

20. Spain Frozen Potato Market

21. Eastern Europe Frozen Potato Market

22. Russia Frozen Potato Market

23. North America Frozen Potato Market

24. USA Frozen Potato Market

25. Canada Frozen Potato Market

26. South America Frozen Potato Market

27. Brazil Frozen Potato Market

28. Middle East Frozen Potato Market

29. Africa Frozen Potato Market

30. Frozen Potato Market Competitive Landscape And Company Profiles

31. Frozen Potato Market Other Major And Innovative Companies

32. Global Frozen Potato Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Frozen Potato Market

34. Recent Developments In The Frozen Potato Market

35. Frozen Potato Market High Potential Countries, Segments and Strategies

36. Appendix

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