세계의 비콘 관리 소프트웨어 시장 보고서(2025년)
Beacon Management Software Global Market Report 2025
상품코드 : 1681930
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 200 Pages
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한글목차

비콘 관리 소프트웨어 시장 규모는 향후 수년간 비약적인 성장이 전망됩니다. 이 성장은 옴니채널 고객 경험에 대한 강조, 스마트 시티 노력 확대, 지속 가능성 및 에너지 효율성에 대한 집중, 비접촉 결제 시스템의 증가, 실시간 분석에 대한 수요에 기인합니다. 예측 기간의 주요 트렌드에는 마케팅 활동의 초개인화, 비콘 기술과 IoT 플랫폼의 융합, 서비스로서의 비콘 모델, 재고 관리를 위한 비콘 활용, 데이터 보안을 위한 블록체인의 통합이 포함됩니다.

커넥티드 디바이스의 확장된 생태계는 가까운 미래에 비콘 관리 소프트웨어 시장의 성장 궤도를 이끄는 핵심 동력이 될 것입니다. 센서가 내장된 물리적 사물, 소프트웨어, 인터넷을 통한 데이터 교환을 촉진하는 다양한 기술을 포괄하는 커넥티드 디바이스는 IoT 기술의 발전, 5G 네트워크의 출현, 향상된 편의성과 효율성에 대한 소비자의 욕구 증가로 인해 빠르게 확장되고 있습니다. 보건 부문 사이버보안 조정 센터(HC3)가 2022년 8월에 발표한 보고서에 따르면 2022년에는 70억 개의 IoT 연결 디바이스가 확산될 것으로 예상되며, 2025년까지 약 200억 개가 더 늘어날 것으로 전망됩니다. 따라서 급성장하는 커넥티드 디바이스 생태계는 비콘 관리 소프트웨어 시장의 확장을 촉진하는 중요한 촉매제로 부상하고 있습니다.

비콘 관리 소프트웨어 시장의 주요 업체들은 플랫폼의 검색 기능을 강화하기 위해 인공 지능을 비콘 플랫폼에 통합하는 등 최첨단 솔루션 개발에 집중하고 있습니다. 이러한 통합에는 AI 기술을 활용하여 비콘 기반 시스템의 성능과 기능을 강화하고 고급 데이터 분석, 동적 비콘 관리 및 작업 자동화를 촉진하는 것이 수반됩니다. 예를 들어, 미국에 본사를 둔 클라우드 기반 소프트웨어 솔루션 개발사인 Alucio는 2022년 11월 인공지능(AI)과 머신러닝(ML) 기능을 자사의 비콘 과학 교환 플랫폼에 통합한다고 발표했습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나, 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별 및 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

HBR
영문 목차

영문목차

Beacon management software is a specialized software solution tailored to oversee, configure, and analyze the performance of beacon devices across different applications, including retail, indoor navigation, and proximity marketing. Beacons are small devices powered by batteries that emit Bluetooth Low Energy (BLE) signals to nearby smartphones, tablets, and other compatible devices.

The primary components of beacon management software consist of software tools and accompanying services. These software tools are designed to efficiently control, monitor, and analyze beacon devices. They can be deployed either on-premise or in the cloud, catering to various applications such as retail and non-retail. Beacon management software is utilized by a diverse range of end-users, including small and medium-sized enterprises (SMEs) as well as large enterprises.

The beacon management software market research report is one of a series of new reports from The Business Research Company that provides beacon management software market statistics, including beacon management software industry global market size, regional shares, competitors with a beacon management software market share, detailed beacon management software market segments, market trends and opportunities, and any further data you may need to thrive in the beacon management software industry. This beacon management software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The beacon management software market size has grown exponentially in recent years. It will grow from $4.64 billion in 2024 to $5.6 billion in 2025 at a compound annual growth rate (CAGR) of 20.7%. The growth in the historic period can be attributed to increasing adoption of location-based services, growing demand for personalized marketing strategies, expansion of retail and hospitality industries, rising interest in indoor navigation solutions, and enhanced customer engagement initiatives.

The beacon management software market size is expected to see exponential growth in the next few years. It will grow to $11.73 billion in 2029 at a compound annual growth rate (CAGR) of 20.3%. The growth in the forecast period can be attributed to an emphasis on omnichannel customer experiences, expansion of smart city initiatives, focus on sustainability and energy efficiency, a rise of contactless payment systems, and demand for real-time analytics. Major trends in the forecast period include hyper-personalization in marketing efforts, convergence of beacon technology with IoT platforms, beacon-as-a-service models, utilization of beacons for inventory management, and integration of blockchain for data security.

The expanding ecosystem of connected devices is poised to be a key driver propelling the growth trajectory of the beacon management software market in the foreseeable future. Connected devices, encompassing physical objects embedded with sensors, software, and various technologies facilitating data exchange over the internet, are experiencing rapid expansion driven by advancements in IoT technology, the advent of 5G networks, and the growing consumer appetite for enhanced convenience and efficiency. Beacon management software plays a pivotal role in augmenting the utility and efficacy of connected devices by furnishing tools for configuration, monitoring, data analytics, and security within beacon-enabled environments. A report published by the Health Sector Cybersecurity Coordination Center (HC3) in August 2022 underscored the proliferation of 7 billion IoT-connected devices in 2022, with projections indicating an approximate increase of 20 billion more by 2025. Consequently, the burgeoning ecosystem of connected devices emerges as a significant catalyst fueling the expansion of the beacon management software market.

Leading players in the beacon management software market are intensifying their focus on the development of cutting-edge solutions, exemplified by the integration of artificial intelligence into beacon platforms, aimed at bolstering the platforms' search functionalities. This integration entails harnessing AI technologies to augment the capabilities and functionalities of beacon-based systems, facilitating advanced data analysis, dynamic beacon management, and task automation. For instance, Alucio Inc., a US-based developer of cloud-based software solutions, announced in November 2022 the integration of artificial intelligence (AI) and machine learning (ML) capabilities into its Beacon Scientific Exchange Platform. This integration equips users with more targeted and relevant search results through a robust full-text search feature, enabling swift and efficient document retrieval. Ultimately, this enhancement is envisioned to drive productivity gains, streamline workflows, and enhance scientific information exchanges within the life sciences industry.

In May 2024, Beacon EmbeddedWorks, a US-based provider of embedded electronics, acquired Diamond Technologies Inc. for an undisclosed amount. This acquisition is intended to strengthen Beacon EmbeddedWorks' growth platform by incorporating Diamond Technologies' expertise in data collection and industrial communications. Diamond Technologies Inc. is a US-based technology company specializing in delivering tailored solutions for data collection, automation, and industrial communications.

Major companies operating in the beacon management software market are Cisco Systems, Palo Alto Networks Inc., Zebra Technologies Corporation, Juniper Networks Inc., Fortinet Inc., Arista Networks Inc., Akamai Technologies Inc., Citrix Systems Inc., Splunk Inc., F5 Networks Inc., Check Point Software Technologies, CrowdStrike Holdings, Aruba Networks (HPE), Zscaler Inc., Proofpoint Inc., FireEye Inc., SolarWinds Corporation, Rapid7 Inc., CyberArk Software Ltd., Mimecast Limited, Qualys Inc., Varonis Systems, MobStac Inc., Bluecat Networks (USA) Inc., Sensoro Co. Ltd., Relution Inc., Gimbal, Beaconinside GmbH, Quuppa Oy, Estimote Inc.

North America was the largest region in the beacon management software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the beacon management software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the beacon management software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The beacon management software market includes revenues earned by entities by providing services such as beacon configuration, monitoring and maintenance, content management, customization and branding, and technical support and training. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Beacon Management Software Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on beacon management software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for beacon management software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The beacon management software market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Beacon Management Software Market Characteristics

3. Beacon Management Software Market Trends And Strategies

4. Beacon Management Software Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Beacon Management Software Growth Analysis And Strategic Analysis Framework

6. Beacon Management Software Market Segmentation

7. Beacon Management Software Market Regional And Country Analysis

8. Asia-Pacific Beacon Management Software Market

9. China Beacon Management Software Market

10. India Beacon Management Software Market

11. Japan Beacon Management Software Market

12. Australia Beacon Management Software Market

13. Indonesia Beacon Management Software Market

14. South Korea Beacon Management Software Market

15. Western Europe Beacon Management Software Market

16. UK Beacon Management Software Market

17. Germany Beacon Management Software Market

18. France Beacon Management Software Market

19. Italy Beacon Management Software Market

20. Spain Beacon Management Software Market

21. Eastern Europe Beacon Management Software Market

22. Russia Beacon Management Software Market

23. North America Beacon Management Software Market

24. USA Beacon Management Software Market

25. Canada Beacon Management Software Market

26. South America Beacon Management Software Market

27. Brazil Beacon Management Software Market

28. Middle East Beacon Management Software Market

29. Africa Beacon Management Software Market

30. Beacon Management Software Market Competitive Landscape And Company Profiles

31. Beacon Management Software Market Other Major And Innovative Companies

32. Global Beacon Management Software Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Beacon Management Software Market

34. Recent Developments In The Beacon Management Software Market

35. Beacon Management Software Market High Potential Countries, Segments and Strategies

36. Appendix

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