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Augmented and virtual reality in manufacturing involves leveraging digital technology to enhance different facets of the manufacturing process by providing workers with advanced information, training, and visualization tools. Augmented reality (AR) technology delivers real-time information, instructions, or visual aids to workers as they execute tasks on the factory floor. On the other hand, virtual reality (VR) is commonly utilized for training purposes, enabling workers to simulate intricate procedures, operate machinery, or practice assembly tasks within a virtual environment before implementing them in real-world scenarios. The integration of AR and VR technologies within manufacturing environments leads to significant improvements in efficiency, safety, quality, and collaboration.

The primary components of augmented and virtual reality in manufacturing comprise hardware, software, and services. Hardware encompasses the tangible elements of a computer system or any electronic device, incorporating technologies such as augmented reality (AR) and virtual reality (VR). These technologies are integrated into various types of devices, including head-mounted displays, head-up displays, and handheld devices. Organizations of diverse sizes, including both large enterprises and small and medium-sized enterprises (SMEs), utilize augmented and virtual reality for a range of applications such as product design and development, safety and training, and maintenance and repair.

The augmented and virtual reality in manufacturing market research report is one of a series of new reports from The Business Research Company that provides augmented and virtual reality in manufacturing market statistics, including augmented and virtual reality in manufacturing industry global market size, regional shares, competitors with a augmented and virtual reality in manufacturing market share, detailed augmented and virtual reality in manufacturing market segments, market trends and opportunities, and any further data you may need to thrive in the augmented and virtual reality in manufacturing industry. This augmented and virtual reality in manufacturing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The augmented and virtual reality in manufacturing market size has grown exponentially in recent years. It will grow from $13.14 billion in 2024 to $17.17 billion in 2025 at a compound annual growth rate (CAGR) of 30.7%. The growth in the historic period can be attributed to growing demand for better hardware and software technologies, rise in digitalization in the manufacturing industry, rise in applications of AR VR for manufacturing plant improvisation, and workforce training, rise in demand among manufacturers for AR VR devices for simulative applications, surge in penetration of Industrial Revolution 4.0.

The augmented and virtual reality in manufacturing market size is expected to see exponential growth in the next few years. It will grow to $49.8 billion in 2029 at a compound annual growth rate (CAGR) of 30.5%. The growth in the forecast period can be attributed to growing adoption of smartphones, availability of compatible electronic products such as headsets, rise in government initiatives, simplified repair process, improved quality management. Major trends in the forecast period include growing adoption of smartphones, availability of compatible electronic products such as headsets, rise in government initiatives, simplified repair process, improved quality management.

The rise in industrial automation is expected to drive the growth of augmented and virtual reality applications in the manufacturing market in the coming years. Industrial automation involves the use of control systems, machinery, and technology to automate processes and tasks in manufacturing and production settings. The growing adoption of industrial automation is fueled by economic, technological, and market forces that push manufacturers to implement automation as a strategic necessity for achieving operational excellence, competitiveness, and sustainability in a dynamic business environment. Augmented and virtual reality overlay real-time performance data onto physical equipment, offering operators valuable insights into robot performance, production metrics, and maintenance schedules, thereby enabling proactive decision-making and optimization of manufacturing processes. For example, in September 2023, the International Federation of Robotics, a Germany-based non-profit organization, reported that global industrial robot installations in factories reached 553,052 in 2022, marking a 5% year-on-year growth rate. Of these new deployments, 73% were installed in Asia, 15% in Europe, and 10% in the Americas. Thus, the rise in industrial automation is propelling the adoption of augmented and virtual reality in the manufacturing market.

Key players in the augmented and virtual reality in manufacturing market are committed to developing advanced solutions to meet evolving customer needs. One such solution is the Z100 smart glasses, introduced by Vuzix Corporation, a US-based technology company. These smart glasses offer users a hands-free experience by overlaying digital information onto the user's field of view through a transparent display. Launched in January 2024, the Z100 smart glasses create a seamless connection between workers and AI optimization tools, enhancing enterprise usage of AR glasses. With features such as extended battery life, lightweight design, and industry-leading heads-up waveguide technology, these glasses empower users with instant access to critical task details, ranging from language translation and closed captioning to navigation and workflow updates, fostering efficiency and productivity in manufacturing environments.

In June 2023, Apple Inc., a US-based technology company, demonstrated its commitment to AR technology and its ambition in the field by acquiring Mira, a US-based provider of AR and VR solutions for manufacturing. Through this acquisition, Apple aims to strengthen its position in the AR/VR market and further advance its capabilities in delivering innovative solutions tailored to manufacturing and industrial applications.

Major companies operating in the augmented and virtual reality in manufacturing market are Apple Inc., Google LLC, Panasonic Holdings Corporation, Samsung Group, Microsoft Corporation, Sony Group Corporation, Novac Technology Solutions, Intel Corporation, Lenovo Group Limited, Continental AG, Xiaomi Corporation, Seiko Epson Corporation, HTC Corporation, PTC Inc., Magic Leap Inc., ESI Group, WayRay AG, EON Realty Inc., Ultraleap, SoluLab Inc., Kaon Interactive Inc., Vuzix Corporation, Blippar Group Limited, Scope AR, SkillReal, Atheer Inc., Worldviz Inc.

North America was the largest region in the augmented and virtual reality in manufacturing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the augmented and virtual reality in manufacturing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the augmented and virtual reality in manufacturing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The augmented and virtual reality in manufacturing market consists of revenues earned by entities by providing services such as remote assembly, hands-free instructions, augmented quality control and expanded inventory management. The market value includes the value of related goods sold by the service provider or included within the service offering. The augmented and virtual reality in manufacturing market also includes sales of AR maintenance and inspection tools, VR design and prototyping software and AR remote assistance platforms. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Augmented And Virtual Reality in Manufacturing Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on augmented and virtual reality in manufacturing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for augmented and virtual reality in manufacturing ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The augmented and virtual reality in manufacturing market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Augmented And Virtual Reality in Manufacturing Market Characteristics

3. Augmented And Virtual Reality in Manufacturing Market Trends And Strategies

4. Augmented And Virtual Reality in Manufacturing Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Augmented And Virtual Reality in Manufacturing Growth Analysis And Strategic Analysis Framework

6. Augmented And Virtual Reality in Manufacturing Market Segmentation

7. Augmented And Virtual Reality in Manufacturing Market Regional And Country Analysis

8. Asia-Pacific Augmented And Virtual Reality in Manufacturing Market

9. China Augmented And Virtual Reality in Manufacturing Market

10. India Augmented And Virtual Reality in Manufacturing Market

11. Japan Augmented And Virtual Reality in Manufacturing Market

12. Australia Augmented And Virtual Reality in Manufacturing Market

13. Indonesia Augmented And Virtual Reality in Manufacturing Market

14. South Korea Augmented And Virtual Reality in Manufacturing Market

15. Western Europe Augmented And Virtual Reality in Manufacturing Market

16. UK Augmented And Virtual Reality in Manufacturing Market

17. Germany Augmented And Virtual Reality in Manufacturing Market

18. France Augmented And Virtual Reality in Manufacturing Market

19. Italy Augmented And Virtual Reality in Manufacturing Market

20. Spain Augmented And Virtual Reality in Manufacturing Market

21. Eastern Europe Augmented And Virtual Reality in Manufacturing Market

22. Russia Augmented And Virtual Reality in Manufacturing Market

23. North America Augmented And Virtual Reality in Manufacturing Market

24. USA Augmented And Virtual Reality in Manufacturing Market

25. Canada Augmented And Virtual Reality in Manufacturing Market

26. South America Augmented And Virtual Reality in Manufacturing Market

27. Brazil Augmented And Virtual Reality in Manufacturing Market

28. Middle East Augmented And Virtual Reality in Manufacturing Market

29. Africa Augmented And Virtual Reality in Manufacturing Market

30. Augmented And Virtual Reality in Manufacturing Market Competitive Landscape And Company Profiles

31. Augmented And Virtual Reality in Manufacturing Market Other Major And Innovative Companies

32. Global Augmented And Virtual Reality in Manufacturing Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Augmented And Virtual Reality in Manufacturing Market

34. Recent Developments In The Augmented And Virtual Reality in Manufacturing Market

35. Augmented And Virtual Reality in Manufacturing Market High Potential Countries, Segments and Strategies

36. Appendix

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